Ultime notizie per GoPro (NASDAQ:GPRO) Azioni

GoPro

GoPro Inc is a United States-based company that is principally engaged in designing and providing cameras, mounts and accessories, lifestyle gear, applications, and subscriptions and services. The company sells products across the world through retailers, distributors, and on GoPro.com. Its hardware products are designed and developed in the United States, France, China, and Romania, and a majority of the manufacturing is outsourced to contract manufacturers located in China, Thailand, and Vietnam. Geographically, the company generates maximum revenue from the Americas, followed by Europe, Middle East and Africa (EMEA), and Asia and Pacific (APAC) region.

GoPro Inc

General

GPRO

GoPro Receives Notice From Nasdaq Indicating Co. Is Not In Compliance With Min. Bid Price Rule

GoPro's (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/GPRO#NYSE">GPRO</a>) short percent of float has risen 5.38% since its last report. The company recently reported that it has 7.92 million shares sold short, which is 6.27% of all regular shares that are available for trading. Based on its trading volume, it would take traders 2.3 days to cover their short positions on average.
<h3>Why Short Interest Matters</h3>
Short interest is the number of shares that have been sold short but have not yet been covered or closed out. <a href="https://www.benzinga.com/money/how-to-short-a-stock?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">Short selling</a> is when a trader sells shares of a company they do not own, with the hope that the price will fall. Traders make money from short selling if the price of the stock falls and they lose if it rises.
Short interest is important to track because it can act as an indicator of market sentiment towards a particular stock. An increase in short interest can signal that investors have become more bearish, while a decrease in short interest can signal they have become more bullish.
See Also: <a href="https://www.benzinga.com/short-interest?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">List of the most shorted stocks</a>
<h3>GoPro Short Interest Graph (3 Months)</h3>
<img src="https://www.benzinga.com/files/images/story/2025/1741805125_0.png" alt="short_fig" />
As you can see from the chart above the percentage of shares that are sold short for GoPro has grown since its last report. This does not mean that the stock is going to fall in the near-term but traders should be aware that more shares are being shorted.
<h3>Comparing GoPro's Short Interest Against Its Peers</h3>
Peer comparison is a popular technique amongst analysts and investors for gauging how well a company is performing. A company's peer is another company that has similar characteristics to it, such as industry, size, age, and financial structure. You can find a company's peer group by reading its 10-K, proxy filing, or by doing your own similarity analysis.
According to <a href="https://www.benzinga.com/pro/">Benzinga Pro</a>, GoPro's peer group average for short interest as a percentage of float is 3.51%, which means the company has more short interest than most of its peers.
Did you know that increasing short interest can actually be bullish for a stock? <a href="https://www.benzinga.com/money/how-to-make-money-on-a-short-squeeze?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">This post by Benzinga Money explains how you can profit from it.</a>
This article was generated by Benzinga's automated content engine and was reviewed by an editor.

Short Sellers

Short Ideas

Trading Ideas

What's Driving the Market Sentiment Around GoPro?

GoPro's (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/GPRO#NYSE">GPRO</a>) short percent of float has fallen 3.6% since its last report. The company recently reported that it has 4.74 million shares sold short, which is 3.75% of all regular shares that are available for trading. Based on its trading volume, it would take traders 3.18 days to cover their short positions on average.
<h3>Why Short Interest Matters</h3>
Short interest is the number of shares that have been sold short but have not yet been covered or closed out. <a href="https://www.benzinga.com/money/how-to-short-a-stock/">Short selling</a> is when a trader sells shares of a company they do not own, with the hope that the price will fall. Traders make money from short selling if the price of the stock falls and they lose if it rises.
Short interest is important to track because it can act as an indicator of market sentiment towards a particular stock. An increase in short interest can signal that investors have become more bearish, while a decrease in short interest can signal they have become more bullish.
See Also: <a href="https://www.benzinga.com/short-interest">List of the most shorted stocks</a>
<h3>GoPro Short Interest Graph (3 Months)</h3>
<img src="https://www.benzinga.com/files/images/story/2025/1739817911_0.png" alt="short_fig" />
As you can see from the chart above the percentage of shares that are sold short for GoPro has declined since its last report. This does not mean that the stock is going to rise in the near-term but traders should be aware that less shares are being shorted.
<h3>Comparing GoPro's Short Interest Against Its Peers</h3>
Peer comparison is a popular technique amongst analysts and investors for gauging how well a company is performing. A company's peer is another company that has similar characteristics to it, such as industry, size, age, and financial structure. You can find a company's peer group by reading its 10-K, proxy filing, or by doing your own similarity analysis.
According to <a href="https://pro.benzinga.com/">Benzinga Pro</a>, GoPro's peer group average for short interest as a percentage of float is 3.57%, which means the company has more short interest than most of its peers.
Did you know that increasing short interest can actually be bullish for a stock? <a href="https://www.benzinga.com/money/how-to-make-money-on-a-short-squeeze/">This post by Benzinga Money explains how you can profit from it.</a>
This article was generated by Benzinga's automated content engine and was reviewed by an editor.

How Is The Market Feeling About GoPro?

Kimpex, the Premier Powersports Distributor in Canada, to Service Network of More than 2,300 Dealers with GoPro Products

News

GoPro And Kimpex Partner For Distribution In Canada

<h3>Gainers</h3>
<ul>
<li>MGO Global (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/MGOL#NASDAQ">MGOL</a>) shares moved upwards by 112.4% to $0.39 during Friday's pre-market session. The company's market cap stands at $3.6 million. </li>
<li>Lottery.com (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/LTRY#NASDAQ">LTRY</a>) stock increased by 21.98% to $1.72. The market value of their outstanding shares is at $20.6 million. </li>
<li>Expedia Group (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/EXPE#NASDAQ">EXPE</a>) shares moved upwards by 12.72% to $194.53. The company's market cap stands at $24.9 billion. The company's, Q4 earnings came out yesterday. </li>
<li>Denny's (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/DENN#NASDAQ">DENN</a>) stock moved upwards by 12.53% to $7.45. The market value of their outstanding shares is at $382.4 million. </li>
<li>Strattec Security (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/STRT#NASDAQ">STRT</a>) shares increased by 7.21% to $41.01. The company's market cap stands at $168.1 million. As per the press release, Q2 earnings came out yesterday. </li>
<li>Lands' End (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/LE#NASDAQ">LE</a>) shares moved upwards by 7.17% to $12.39. The market value of their outstanding shares is at $383.2 million. </li>
</ul>
<h3>Losers</h3>
<ul>
<li>Newell Brands (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NWL#NASDAQ">NWL</a>) shares fell 18.6% to $7.89 during Friday's pre-market session. The market value of their outstanding shares is at $3.2 billion. As per the news, the Q4 earnings report came out today. </li>
<li>SharpLink Gaming (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/SBET#NASDAQ">SBET</a>) shares decreased by 18.11% to $0.45. The market value of their outstanding shares is at $1.6 million. </li>
<li>GoPro (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GPRO#NASDAQ">GPRO</a>) shares decreased by 17.08% to $0.9. The company's market cap stands at $138.6 million. As per the news, the Q4 earnings report came out yesterday. </li>
<li>Leslies (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/LESL#NASDAQ">LESL</a>) stock decreased by 14.29% to $1.92. The market value of their outstanding shares is at $355.5 million. As per the news, the Q1 earnings report came out yesterday. </li>
<li>Fitell (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/FTEL#NASDAQ">FTEL</a>) shares fell 12.27% to $5.51. The market value of their outstanding shares is at $110.7 million. </li>
<li>Hilton Grand Vacations (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HGV#NYSE">HGV</a>) shares decreased by 10.76% to $38.01. The company's market cap stands at $3.7 billion. 
See Also: <a href="http://www.benzinga.com/money/best-consumer-cyclical-stocks/" title="www.benzinga.com/money/best-consumer-cyclical-stocks/">www.benzinga.com/money/best-consumer-cyclical-stocks/</a></li>
</ul>
This article was generated by Benzinga's automated content engine and reviewed by an editor.

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12 Consumer Discretionary Stocks Moving In Friday's Pre-Market Session

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GoPro shares are trading lower. The company reported Q4 financial results.

The Q4 earnings report for GoPro (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GPRO#NASDAQ">GPRO</a>) was released on Thursday, February 6, 2025 at 04:05 PM.
Here's what investors need to know about the latest announcement.
<h3>Earnings</h3>
GoPro beat estimated earnings by 18.0%, reporting an EPS of $-0.09 versus an estimate of $-0.11.
Revenue was down $94.54 million from the same period last year.
<h3>Historical Earnings Summary</h3>
During the previous quarter, the company beat on EPS by $0.04, leading to a 8.0% increase share price change the next day.
Here's a look at GoPro's past performance:

<table>
<thead>
<tr>
<th>Quarter</th>
<th>Q3 2024</th>
<th>Q2 2024</th>
<th>Q1 2024</th>
<th>Q4 2023</th>
</tr>
</thead>
<tbody>
<tr>
<td>EPS Estimate</td>
<td>-0.04</td>
<td>-0.25</td>
<td>-0.25</td>
<td>0.02</td>
</tr>
<tr>
<td>EPS Actual</td>
<td>0</td>
<td>-0.24</td>
<td>-0.21</td>
<td>0.02</td>
</tr>
<tr>
<td>Revenue Estimate</td>
<td>255.00M</td>
<td>170.02M</td>
<td>146.50M</td>
<td>326.12M</td>
</tr>
<tr>
<td>Revenue Actual</td>
<td>258.90M</td>
<td>186.22M</td>
<td>155.47M</td>
<td>295.42M</td>
</tr>
</tbody>
</table>

To track all earnings releases for GoPro <a href="https://www.benzinga.com/quote/GPRO/earnings">visit their earnings calendar here.</a> 
This article was generated by Benzinga's automated content engine and reviewed by an editor.

Earnings

GoPro Earnings Review: Q4 Summary

GoPro (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GPRO#NASDAQ">GPRO</a>) reported quarterly losses of $(0.09) per share which beat the analyst consensus estimate of $(0.11) by 18.18 percent. This is a 400 percent decrease over earnings of $0.03 per share from the same period last year. The company reported quarterly sales of $200.88 million which beat the analyst consensus estimate of $196.50 million by 2.23 percent. This is a 32.00 percent decrease over sales of $295.42 million the same period last year.

GoPro Q4 Adj $(0.09) Beats $(0.11) Estimate, Sales $200.88M Beat $196.50M Estimate

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Earnings Scheduled For February 6, 2025

GoPro, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GPRO#NASDAQ">GPRO</a>) shares are trading higher on Tuesday.
The company has provided details on its supply chain approach in light of recent U.S. tariff announcements. It stated that its varied supply chain would help reduce the <a target="_blank" href="https://www.benzinga.com/pressreleases/25/02/n43450919/gopros-diversified-camera-supply-chain-minimizes-tariff-impact" rel="noreferrer noopener">possible effects of these tariffs</a>.
&#8220;Over the last few years, we proactively moved our U.S.-bound camera production outside of&nbsp;China, which has significantly reduced the impact of tariffs,&#8221; said&nbsp;Brian McGee, CFO and COO of GoPro.
GoPro also emphasized that it doesn&#8217;t expect major adjustments to U.S. consumer prices or profit margins due to the new tariffs on imported goods.
&#8220;We are continuously evaluating and optimizing our supply chain to improve delivery of our products at lower cost,&#8221; McGee added.
The explanation comes as President&nbsp;Donald Trump has imposed hefty tariffs on the United States&#8217; three largest trading partners, including <a target="_blank" href="https://www.benzinga.com/markets/25/02/43423288/trumps-tariffs-are-here-heres-what-will-get-more-expensive-from-canada-china-and-mexico" rel="noreferrer noopener">Mexico, Canada, and China</a>.
Meanwhile, President&nbsp;Trump&#8217;s&nbsp;brief tariff reprieve fueled <a target="_blank" href="https://www.benzinga.com/trading-ideas/movers/25/02/43452791/bitcoin-ethereum-dogecoin-stage-strong-rebound-as-trump-pauses-canada-mexico-tariffs-analyst-flags-significance-of-101000-for-btc" rel="noreferrer noopener">positive sentiment in risk-on markets.</a>
The tariffs announced by Trump on Saturday involved a 25% tax on all imports from Mexico and most products from Canada, with the exception of energy-related items like crude oil, which will face a 10% tariff. Furthermore, a 10% duty will be applied to Chinese goods entering the U.S.
Also Read: <a target="_blank" href="https://www.benzinga.com/news/earnings/25/02/43462736/cosmetics-major-estee-lauder-q2-earnings-sales-slump-restructuring-deepens-but-ceo-bets-on-beauty-reimagined" rel="noreferrer noopener">Cosmetics Major Estee Lauder Q2 Earnings: Sales Slump, Restructuring Deepens, But CEO Bets On &#8216;Beauty Reimagined&#8217;</a>
The U.S. Chamber of Commerce has <a href="https://www.uschamber.com/international/u-s-chamber-tariffs-are-not-the-answer">cautioned</a> that these tariffs might disrupt supply chains and result in higher costs for American households.
The company will release its financial results for the fourth quarter and year ended&nbsp;December 31, 2024, after the market closes on&nbsp;<a target="_blank" href="https://www.benzinga.com/pressreleases/25/01/n43040861/gopro-announces-fourth-quarter-and-full-year-2024-earnings-webcast" rel="noreferrer noopener">Thursday, February 6, 2025</a>.&nbsp;
Price Action: GPRO shares are trading higher by 8.04% at $0.9594 at the last check Tuesday.
Read Next:
<ul>
<li><a href="https://www.benzinga.com/25/02/43460249/pepsicos-q4-sales-miss-estimates-on-downcast-performance-in-north-america-stock-dives" target="_blank" rel="noreferrer noopener">PepsiCo Q4 Earnings: EPS Beat, Subdued North America Performance, 5% Dividend Hike And More</a></li>
</ul>
Photo by Feng Yu for Shutterstock

Equities

Guidance

GoPro Expects No Material Tariff Impact To Consumer Pricing Or Gross Margin: Details

"Over the last few years, we proactively moved our U.S.-bound camera production outside of China, which has significantly reduced the impact of tariffs," said Brian McGee, CFO and COO of GoPro. "We are continuously evaluating and optimizing our supply chain to improve delivery of our products at lower cost."

GoPro Says Its Diversified Supply Chain Mitigates Potential Impact Of US Tariffs; Does Not Expect US Consumer Pricing Or Gross Margin To Be Materially Affected By Recent Tariff Announcements

GoPro's (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/GPRO#NYSE">GPRO</a>) short percent of float has fallen 5.49% since its last report. The company recently reported that it has 4.35 million shares sold short, which is 3.44% of all regular shares that are available for trading. Based on its trading volume, it would take traders 2.66 days to cover their short positions on average.
<h3>Why Short Interest Matters</h3>
Short interest is the number of shares that have been sold short but have not yet been covered or closed out. <a href="https://www.benzinga.com/money/how-to-short-a-stock/">Short selling</a> is when a trader sells shares of a company they do not own, with the hope that the price will fall. Traders make money from short selling if the price of the stock falls and they lose if it rises.
Short interest is important to track because it can act as an indicator of market sentiment towards a particular stock. An increase in short interest can signal that investors have become more bearish, while a decrease in short interest can signal they have become more bullish.
See Also: <a href="https://www.benzinga.com/short-interest">List of the most shorted stocks</a>
<h3>GoPro Short Interest Graph (3 Months)</h3>
<img src="https://www.benzinga.com/files/images/story/2025/1736957712_0.png" alt="short_fig" />
As you can see from the chart above the percentage of shares that are sold short for GoPro has declined since its last report. This does not mean that the stock is going to rise in the near-term but traders should be aware that less shares are being shorted.
<h3>Comparing GoPro's Short Interest Against Its Peers</h3>
Peer comparison is a popular technique amongst analysts and investors for gauging how well a company is performing. A company's peer is another company that has similar characteristics to it, such as industry, size, age, and financial structure. You can find a company's peer group by reading its 10-K, proxy filing, or by doing your own similarity analysis.
According to <a href="https://pro.benzinga.com/">Benzinga Pro</a>, GoPro's peer group average for short interest as a percentage of float is 3.80%, which means the company has less short interest than most of its peers.
Did you know that increasing short interest can actually be bullish for a stock? <a href="https://www.benzinga.com/money/how-to-make-money-on-a-short-squeeze/">This post by Benzinga Money explains how you can profit from it.</a>
This article was generated by Benzinga's automated content engine and was reviewed by an editor.

Peering Into GoPro's Recent Short Interest

GoPro's (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/GPRO#NYSE">GPRO</a>) short percent of float has risen 24.92% since its last report. The company recently reported that it has 5.07 million shares sold short, which is 4.01% of all regular shares that are available for trading. Based on its trading volume, it would take traders 2.47 days to cover their short positions on average.
<h3>Why Short Interest Matters</h3>
Short interest is the number of shares that have been sold short but have not yet been covered or closed out. <a href="https://www.benzinga.com/money/how-to-short-a-stock/">Short selling</a> is when a trader sells shares of a company they do not own, with the hope that the price will fall. Traders make money from short selling if the price of the stock falls and they lose if it rises.
Short interest is important to track because it can act as an indicator of market sentiment towards a particular stock. An increase in short interest can signal that investors have become more bearish, while a decrease in short interest can signal they have become more bullish.
See Also: <a href="https://www.benzinga.com/short-interest">List of the most shorted stocks</a>
<h3>GoPro Short Interest Graph (3 Months)</h3>
<img src="https://www.benzinga.com/files/images/story/2024/1734723917_0.png" alt="short_fig" />
As you can see from the chart above the percentage of shares that are sold short for GoPro has grown since its last report. This does not mean that the stock is going to fall in the near-term but traders should be aware that more shares are being shorted.
<h3>Comparing GoPro's Short Interest Against Its Peers</h3>
Peer comparison is a popular technique amongst analysts and investors for gauging how well a company is performing. A company's peer is another company that has similar characteristics to it, such as industry, size, age, and financial structure. You can find a company's peer group by reading its 10-K, proxy filing, or by doing your own similarity analysis.
According to <a href="https://pro.benzinga.com/">Benzinga Pro</a>, GoPro's peer group average for short interest as a percentage of float is 4.82%, which means the company has less short interest than most of its peers.
Did you know that increasing short interest can actually be bullish for a stock? <a href="https://www.benzinga.com/money/how-to-make-money-on-a-short-squeeze/">This post by Benzinga Money explains how you can profit from it.</a>
This article was generated by Benzinga's automated content engine and was reviewed by an editor.

GoPro (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GPRO#NASDAQ">GPRO</a>) reported quarterly sales of $258.90 million which beat the analyst consensus estimate of $255.00 million by 1.53 percent. This is a 12.03 percent decrease over sales of $294.30 million the same period last year.

Earnings Beats

GoPro Q3 Sales $258.90M Beat $255.00M Estimate

GoPro shares are trading lower. The company announced it approved a restructuring plan which includes a 26% workforce reduction.

GoPro On Oct. 29 Approved Updated Restructuring Plan Anticipated To Entail Workforce Reduction Of 26%; Sees $15.5M-$18.5M In Aggregate Charge

<h3>Gainers</h3>
<ul>
<li>VF (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/VFC#NYSE">VFC</a>) shares moved upwards by 23.7% to $21.06 during Tuesday's regular session. The market value of their outstanding shares is at $8.1 billion. As per the news, the Q2 earnings report came out yesterday. </li>
<li>Alta Global Group (AMEX:<a class="ticker" href="https://www.benzinga.com/stock/MMA#AMEX">MMA</a>) stock moved upwards by 19.21% to $2.73. The company's market cap stands at $28.6 million. </li>
<li>GoPro (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GPRO#NASDAQ">GPRO</a>) shares moved upwards by 9.48% to $1.5. The market value of their outstanding shares is at $229.0 million. </li>
<li>Chijet Motor Co (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CJET#NASDAQ">CJET</a>) shares increased by 8.78% to $2.18. The company's market cap stands at $11.6 million. </li>
</ul>
<h3>Losers</h3>
<ul>
<li>Digital Brands Group (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/DBGI#NASDAQ">DBGI</a>) shares decreased by 34.5% to $0.1 during Tuesday's regular session. </li>
<li>Crocs (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CROX#NASDAQ">CROX</a>) stock decreased by 18.32% to $112.77. The market value of their outstanding shares is at $6.6 billion. As per the press release, Q3 earnings came out today. </li>
<li>Boot Barn Holdings (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/BOOT#NYSE">BOOT</a>) shares declined by 18.03% to $132.16. The company's market cap stands at $4.0 billion. As per the news, the Q2 earnings report came out yesterday. </li>
<li>Pinstripes Holdings (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PNST#NYSE">PNST</a>) shares declined by 14.05% to $0.82. The company's market cap stands at $41.5 million. </li>
<li>Cheetah Net Supply Chain (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CTNT#NASDAQ">CTNT</a>) stock fell 14.0% to $3.17. The company's market cap stands at $7.6 million. </li>
<li>SAG Holdings (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/SAG#NASDAQ">SAG</a>) shares fell 11.54% to $4.91. The market value of their outstanding shares is at $48.4 million. 
See Also: <a href="http://www.benzinga.com/money/best-consumer-cyclical-stocks/" title="www.benzinga.com/money/best-consumer-cyclical-stocks/">www.benzinga.com/money/best-consumer-cyclical-stocks/</a></li>
</ul>
This article was generated by Benzinga's automated content engine and reviewed by an editor.

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10 Consumer Discretionary Stocks Moving In Tuesday's Intraday Session

<h3>Gainers</h3>
<ul>
<li>MEDIROM Healthcare Techs (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/MRM#NASDAQ">MRM</a>) stock rose 12.5% to $3.5 during Friday's after-market session. The market value of their outstanding shares is at $17.2 million. </li>
<li>Alta Global Group (AMEX:<a class="ticker" href="https://www.benzinga.com/stock/MMA#AMEX">MMA</a>) shares rose 10.73% to $1.96. The company's market cap stands at $20.5 million. </li>
<li>Boqii Holding (AMEX:<a class="ticker" href="https://www.benzinga.com/stock/BQ#AMEX">BQ</a>) shares rose 8.36% to $0.59. The market value of their outstanding shares is at $2.7 million. </li>
<li>Connexa Sports Techs (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/YYAI#NASDAQ">YYAI</a>) stock increased by 6.28% to $5.58. The market value of their outstanding shares is at $35.9 million. </li>
<li>Yoshitsu Co (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/TKLF#NASDAQ">TKLF</a>) stock moved upwards by 5.7% to $0.47. The market value of their outstanding shares is at $19.6 million. </li>
<li>Vision Marine (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/VMAR#NASDAQ">VMAR</a>) shares increased by 4.84% to $4.11. The company's market cap stands at $2.2 million. </li>
</ul>
<h3>Losers</h3>
<ul>
<li>Nxu (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NXU#NASDAQ">NXU</a>) shares decreased by 5.0% to $0.25 during Friday's after-market session. The market value of their outstanding shares is at $3.0 million. </li>
<li>Worksport (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/WKSP#NASDAQ">WKSP</a>) stock fell 4.23% to $0.68. The company's market cap stands at $20.1 million. </li>
<li>Envirotech Vehicles (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/EVTV#NASDAQ">EVTV</a>) stock fell 3.8% to $2.03. The company's market cap stands at $32.7 million. </li>
<li>Cheetah Net Supply Chain (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CTNT#NASDAQ">CTNT</a>) shares decreased by 3.41% to $0.24. The market value of their outstanding shares is at $9.3 million. </li>
<li>Algorhythm Holdings (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/RIME#NASDAQ">RIME</a>) shares declined by 3.39% to $0.41. The market value of their outstanding shares is at $3.9 million. </li>
<li>GoPro (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GPRO#NASDAQ">GPRO</a>) shares declined by 3.06% to $1.27. The company's market cap stands at $193.9 million. 
See Also: <a href="http://www.benzinga.com/money/best-consumer-cyclical-stocks/" title="www.benzinga.com/money/best-consumer-cyclical-stocks/">www.benzinga.com/money/best-consumer-cyclical-stocks/</a></li>
</ul>
This article was generated by Benzinga's automated content engine and reviewed by an editor.

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12 Consumer Discretionary Stocks Moving In Friday's After-Market Session

GoPro's (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/GPRO#NYSE">GPRO</a>) short percent of float has fallen 6.67% since its last report. The company recently reported that it has 6.26 million shares sold short, which is 5.04% of all regular shares that are available for trading. Based on its trading volume, it would take traders 6.12 days to cover their short positions on average.
<h3>Why Short Interest Matters</h3>
Short interest is the number of shares that have been sold short but have not yet been covered or closed out. <a href="https://www.benzinga.com/money/how-to-short-a-stock/">Short selling</a> is when a trader sells shares of a company they do not own, with the hope that the price will fall. Traders make money from short selling if the price of the stock falls and they lose if it rises.
Short interest is important to track because it can act as an indicator of market sentiment towards a particular stock. An increase in short interest can signal that investors have become more bearish, while a decrease in short interest can signal they have become more bullish.
See Also: <a href="https://www.benzinga.com/short-interest">List of the most shorted stocks</a>
<h3>GoPro Short Interest Graph (3 Months)</h3>
<img src="https://www.benzinga.com/files/images/story/2024/1729025116_0.png" alt="short_fig" />
As you can see from the chart above the percentage of shares that are sold short for GoPro has declined since its last report. This does not mean that the stock is going to rise in the near-term but traders should be aware that less shares are being shorted.
<h3>Comparing GoPro's Short Interest Against Its Peers</h3>
Peer comparison is a popular technique amongst analysts and investors for gauging how well a company is performing. A company's peer is another company that has similar characteristics to it, such as industry, size, age, and financial structure. You can find a company's peer group by reading its 10-K, proxy filing, or by doing your own similarity analysis.
According to <a href="https://pro.benzinga.com/">Benzinga Pro</a>, GoPro's peer group average for short interest as a percentage of float is 10.23%, which means the company has less short interest than most of its peers.
Did you know that increasing short interest can actually be bullish for a stock? <a href="https://www.benzinga.com/money/how-to-make-money-on-a-short-squeeze/">This post by Benzinga Money explains how you can profit from it.</a>
This article was generated by Benzinga's automated content engine and was reviewed by an editor.

(GPRO) - Analyzing GoPro's Short Interest

$199 HERO Joins New Flagship HERO13 Black in Global Distribution Rollout
SAN MATEO, Calif., Sept. 23, 2024 /PRNewswire/ -- Today, GoPro (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GPRO#NASDAQ">GPRO</a>) announced that its new $199 "4K'ing Tiny" camera, simply named "HERO", is now available on retail shelves around the world and for purchase online at&nbsp;<a href="https://c212.net/c/link/?t=0&amp;l=en&amp;o=4260322-1&amp;h=1191966751&amp;u=http%3A%2F%2Fwww.gopro.com&amp;a=GoPro.com">GoPro.com</a>.&nbsp;
Weighing just 86 grams, the tiny new 4K HERO camera is waterproof, durable and combines GoPro's simplest user interface ever with sharp 4K video, 2x slo-mo at 2.7K resolution, and 12 megapixel photos. At $199, HERO is now GoPro's most affordable camera, making it ideal for travelers, creators, families, kids and adventure seekers looking for the simplest, lightest weight, most affordable camera with GoPro's legendary durability and versatility.

GoPro Announces That Its New $199 "4K'ing Tiny" Camera, Simply Named "HERO", Is Now Available On Retail Shelves Around The World

Press Releases

GoPro's Tiny $179* 4K HERO Camera Now Captures Ultra-Wide, Immersive Video with New 4:3 Video Setting and SuperView Digital Lens Settings

GoPro's Diversified Camera Supply Chain Minimizes Tariff Impact

GoPro Announces Fourth Quarter and 2024 Results

GoPro Partners with Kimpex for Distribution in Canada

GoPro Announces Updated 360 Experience Featuring Refreshed $349 MAX Camera, All-New 360 Editing Experience + AI-Powered Object Tracking in the Quik App and Adobe Plugins

GoPro Named Official Camera of the 2025 Freeride World Tour, the World's Biggest Freeride Ski and Snowboard Competition

GoPro to Present at Morgan Stanley Technology, Media & Telecom Conference

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GoPro's 'Grom Quest' Talent Search Program Brings Five New Stars into the GoPro Athlete Family

Entertainment

Introducing the Limited Edition Polar White Color of the Award-Winning GoPro HERO13 Black

Cinematic Anamorphic Lens Mod for GoPro HERO13 Black Now Shipping and Available Internationally

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