Ultime notizie per Nintendo Co (OTC:NTDOY) Azioni

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Nintendo started its video game console business in 1983 by launching the NES, and started its portable console business in 1989 by launching the Game Boy. Since then, the firm has focused on expanding the gaming population by delivering unique entertainment experiences on its original console systems; the Wii and Nintendo DS are its most popular hardware. However, Nintendo not only makes game consoles, but also owns world-renowned IPs such as Super Mario, Pokemon, and Zelda, which have been a source of cash flow for 40 years.

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Dopo mesi di tensioni, l&#39;accordo tra i due colossi è raggiunto. Ma la console arriva sul mercato con una modalità di vendita esclusiva.

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Il rialzo dei costi delle console del gigante tech, solleva interrogativi sul futuro dell&#39;intrattenimento videoludico per tutte le tasche.

Xbox sempre più cara: Microsoft alza i prezzi. È la fine del gaming accessibile?

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Nintendo Co Ltd

The Roundhill Video Games ETF (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NERD#NASDAQ">NERD</a>) launched in 2019 and is having a great year in 2025 thanks to the launch of the <a href="https://www.benzinga.com/news/gaming/25/06/45776150/jensen-huang-says-nintendo-switch-2-has-ai-processors-to-enhance-gameplay-unlike-anything-weve-built-before">Switch 2 console</a> from Nintendo Co (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOY#OTC">NTDOY</a>).
Roundhill Investments CEO Dave Mazza shares thoughts on the<a href="https://www.benzinga.com/news/gaming/25/07/46455645/250000-for-a-stapler-gamestop-turns-blunder-into-big-charity-win"> Switch 2 launch</a>, what sports games mean to Electronic Arts (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/EA#NASDAQ">EA</a>) and why GameStop Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/GME#NYSE">GME</a>) doesn't make the cut for inclusion in the ETF.
Switch 2 Success: The Nintendo Switch 2 launched with a price of $449, $150 above the cost of the original 2017 model. Despite the higher price, the console saw strong initial sales and continues to sell-out.
"All early datapoints say ‘blockbuster.' Nintendo sold 3.5 million Switch 2 units in the first four days, the fastest start for any console in the firm's history," Mazza told Benzinga.
Mazza said the strong early sales have Nintendo management guiding to ship 15 million consoles in the current fiscal year, which will lift revenue by more than 60% and operating profit by around 13%.
The Roundhill CEO said the consensus is that Nintendo could return to record earnings if the strong unit sales and strong software sales happen as quickly as the original Switch.
But it's not just the Switch 2 that makes a Nintendo investment exciting, Mazza told Benzinga. Nintendo is currently the largest holding at 12.1% of assets in the Roundhill Video Games ETF.
"The investment story increasingly pivots on monetizing intellectual property beyond plastic cartridges."
Mazza said this includes first-party software like the "Donkey Kong Bananza" game, mobile apps, royalties from movies and the company's theme-park footprint.
"Each new entertainment vertical widens reach, supports evergreen game sales and extends the duration of cash flows, which is an IP flywheel few peers can replicate."
Read Also: <a href="https://www.benzinga.com/news/gaming/25/06/45850712/microsoft-vs-nintendo-handheld-gaming-console-includes-nvidia-vs-amd-battle-which-one-will-come-out-on-top">Microsoft Vs. Nintendo Handheld Gaming Console Includes Nvidia Vs. AMD Battle: Which One Will Come Out On Top?</a>
Microsoft Vs. Nintendo?: A potential competitor to the Switch 2 could be coming with Microsoft Corp. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/MSFT#NASDAQ">MSFT</a>) announcing the ROG Xbox Ally and Ally 2. Mazza said these are more "portable Windows gaming PCs" than video game consoles.
"They aim at the enthusiast Steam-Deck tier rather than the family-friendly Switch demographic."
Mazza said success for the Microsoft handheld will come based on access to the full Xbox Game Pass library on day one, strong battery life and specs to run AAA titles and a price point of under $799.
"If Microsoft nails those three, the device can thrive alongside and not directly against Switch 2."
Mazza said Nintendo having NVIDIA Corp (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NVDA#NASDAQ">NVDA</a>) chips and Microsoft having Advanced Micro Devices Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMD#NASDAQ">AMD</a>) chips won't be a major selling point for gamers, but maybe to investors.
"The logo matter more to investors with Nvidia's presence signaling another growth beachhead, whereas gamers judge on real-world performance and ecosystem fit."
EA Sports: Electronic Arts releases sports titles annually and is growing its library thanks to the expansion in college sports.
"Sports titles are EA's cash cow as Madden and College Football together drove an upside revision to FY-25 bookings," Mazza told Benzinga.
Mazza said the report that a college basketball franchise could be returning to EA would mean another annualized franchise with "highly monetizable Ultimate-Team-style modes."
The Roundhill CEO estimates that a college basketball video game could sell four million titles conservatively and could mean $300 million in bookings for EA. The game could also increase engagement between gamers and EA in between football seasons.
GameStop Not In ETF: Investors might think that it makes sense to put video game retailer GameStop into the video game ETF, but that's not the case.
Mazza said there are several reasons GameStop doesn't make the ETF cut. The most important one is the ETF seeking to track the Nasdaq CTA Global Video Games Software Index, which GameStop isn't included.
The index includes publishers and developers of games and digital content creators, but doesn't include physical retailers.
Mazza also said GameStop's current financials would likely keep the stock out of the ETF.
"GameStop also fails the growth-quality screen: revenue is shrinking double-digits as sales migrate online, and recent meme-driven volatility has been disconnected from fundamentals."
NERD Price Action: The Roundhill Video Games ETF ended trading at $25.94 on Thursday versus a 52-week trading range of $14.50 to $26.75. The ETF is up 31.3% year-to-date in 2025 and up 57.7% over the last year. Nintendo, the largest holding in the ETF, is up 50.4% year-to-date in 2025.
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EXCLUSIVE: Video Game ETF CEO Says Switch 2 Is 'Blockbuster,' EA Gains From Sports, GameStop Doesn't Pass ETF Test

Video game retailer GameStop Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/GME#NYSE">GME</a>) made headlines for the wrong reasons when a sales associate stapled receipts through customers' new Nintendo Switch 2 consoles. That unfortunate event has now turned into <a href="https://www.benzinga.com/news/gaming/25/07/46378448/fork-over-1-million-for-nintendo-switch-2-console-killing-stapler-score-lunch-with-gamestops-meme-king">a piece of memorabilia </a>from the company for one lucky bidder.
What Happened: Best known as a <a href="https://www.benzinga.com/general/gaming/23/01/30412695/gamestop-short-squeeze-anniversary-a-look-back-at-david-vs-goliath-battle-and-whats-next">meme stock in recent years</a>, GameStop could soon become known as the home of the $250,000 stapler.
The retailer recently auctioned off the stapler, staple, Switch 2 console and box on eBay Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/EBAY#NASDAQ">EBAY</a>).
With 282 bids placed from start to finish, the <a href="https://www.ebay.com/itm/388688595731">auction </a>concluded on Wednesday at a final price of $250,000 to an anonymous buyer.
The video game retailer has dubbed the event as "Staplegate." The events took place at a Staten Island, New York location on June 5 as part of the midnight launch of the Switch 2 console from Nintendo ADR (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOY#OTC">NTDOY</a>).
The refurbished Nintendo Switch 2 console, now stapled, has been repaired by GameStop with a new screen.
&#8220;It is the first known console to be officially stapled during a product launch by GameStop.&#8221;
Also included in the auction is a Certificate of Authenticity for the items listed above, signed by GameStop CEO Ryan Cohen.
&#8220;While the incident itself was unfortunate, we hope its legacy serves a greater purpose,&#8221; Cohen says on the COA.
Proceeds from the auction will benefit the Children&#8217;s Miracle Network Hospitals.
Read Also: <a href="https://www.benzinga.com/trading-ideas/long-ideas/25/07/46448715/gamestop-ceo-is-not-scared-of-the-short-sellers-calls-it-un-american-to-bet-against-business-but-its-a-free-market">GameStop CEO Is &#8216;Not Scared Of The Short Sellers,&#8217; Calls It Un-American To Bet Against Business &#8216;But It&#8217;s A Free Market&#8217;</a>
Why It's Important: The auction gained increased visibility early on, thanks to the GameStop CEO&#8217;s several social media posts about the auction.
Cohen famously played a central role in the GameStop short squeeze as a major investor, who later became chairman and then took on the CEO role.
&#8220;If this reaches six figures, I will include my underwear,&#8221; Cohen&nbsp;<a href="https://x.com/ryancohen/status/1943032530736714175" target="_blank" rel="noreferrer noopener">tweeted&nbsp;</a>with a link to the auction listing.
After bidding climbed over $100,000, Cohen upped the ante with another offer.
&#8220;If this reaches seven figures I will fly the winner to Miami, take them to McDonald&#8217;s for lunch and personally deliver my preowned underwear,&#8221; Cohen said in another&nbsp;<a href="https://x.com/ryancohen/status/1943325564682539422" target="_blank" rel="noreferrer noopener">tweet</a>.
The auction did not reach the $1,000,000 level required for the second promise from Cohen, which means no lunch with Cohen for the winning bidder.
While GameStop will make no revenue from the actual auction, with proceeds going to charity, this could be an example of turning a potential piece of negative news into a positive story.
The company made things right with the customers who had been impacted by Switch 2 consoles and has now raised a quarter of a million dollars for charity.
GME Price Action: GameStop stock was up 1.9% to $23.68 on Wednesday versus a 52-week trading range of $18.73 to $35.81. GameStop stock is down 23.5% year-to-date in 2025.
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<li><a href="https://www.benzinga.com/trading-ideas/long-ideas/25/06/45935585/gamestop-highlights-trading-cards-as-next-growth-segment-at-annual-meeting-not-bitcoin">GameStop Highlights Trading Cards As Next Growth Segment At Annual Meeting, Not Bitcoin</a></li>
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$250,000 For A Stapler? GameStop Turns Blunder Into Big Charity Win

Fans of video game retailer GameStop Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/GME#NYSE">GME</a>), a <a href="https://www.benzinga.com/general/gaming/23/01/30412695/gamestop-short-squeeze-anniversary-a-look-back-at-david-vs-goliath-battle-and-whats-next">once popular meme stock</a>, have the opportunity to bid on a unique piece of gaming memorabilia and potentially win a dinner with CEO Ryan Cohen.
What Happened: GameStop is auctioning off the stapler and staple from an event dubbed "Staplegate," where a sales associate accidentally stapled receipts to the boxes of <a href="https://www.benzinga.com/trading-ideas/movers/25/06/45801125/gamestop-shares-are-volatile-ahead-of-earnings-amid-switch-2-buzz">Nintendo Switch 2 consoles</a> that went through the box and into the screen.
According to the listing on eBay Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/EBAY#NASDAQ">EBAY</a>), the incidents happened for the midnight launch of the Switch 2 console from Nintendo ADR (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOY#OTC">NTDOY</a>) at the Staten Island, New York, location on June 5, 2025.
The auction <a href="https://www.ebay.com/itm/388688595731">listing </a>includes the stapler, the first stapled Nintendo Switch 2, the Switch 2 box and the staple.
"Features authentic field-use wear throughout and retired immediately from service, the stapler now stands as a retail legend born from a half-second decision," the auction listing says.
The stapled Nintendo Switch 2 console has been refurbished by GameStop with the screen repaired.
"It is the first known console to be officially stapled during a product launch by GameStop."
Also included in the auction is a Certificate of Authenticity for the items listed above from the GameStop CEO.
"While the incident itself was unfortunate, we hope its legacy serves a greater purpose," Cohen says on the COA.
Proceeds from the auction are going to the Children's Miracle Network Hospitals.
Read Also: <a href="https://www.benzinga.com/markets/earnings/25/06/45872536/gamestop-q1-earnings-revenue-misses-despite-collectibles-growth-eps-beats-retailer-adds-4710-bitcoin">GameStop Q1 Earnings: Revenue Misses Despite Collectibles Growth, EPS Beats, Retailer Adds 4,710 Bitcoin</a>
Auction Bidding Heats Up: At the time of writing, the stapler and additional items have a top bid of $243,433.00. Bidding started at $1 and there have been 314 bids since the listing was made public.
The auction ends on Wednesday, July 16, at 12:51 p.m. ET.
Helping boost the auction's visibility and bids have been several social media posts made by Cohen, who is a popular figure among video game fans and investors in GameStop stock.
Cohen famously played a central role in the GameStop short squeeze as a major investor, who later became chairman and then took on the CEO role.
"If this reaches six figures, I will include my underwear," Cohen <a href="https://x.com/ryancohen/status/1943032530736714175">tweeted </a>with a link to the auction listing.
With bidding over $100,000, this means the winning bidder will get a pair of underwear from the GameStop CEO.
"If this reaches seven figures I will fly the winner to Miami, take them to McDonald's for lunch and personally deliver my preowned underwear," Cohen said in another <a href="https://x.com/ryancohen/status/1943325564682539422">tweet</a>.
The auction has not quite made it to the $1,000,000 level needed for this second promise from Cohen. Time will tell if Cohen is just on the hook for a pair of his underwear or if he also needs to make lunch date plans with the lucky auction winner.
Read Next: 
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<li><a href="https://www.benzinga.com/trading-ideas/long-ideas/25/06/45935585/gamestop-highlights-trading-cards-as-next-growth-segment-at-annual-meeting-not-bitcoin">GameStop Highlights Trading Cards As Next Growth Segment At Annual Meeting, Not Bitcoin</a></li>
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Photo: agustin.photo via Shutterstock

Management

Fork Over $1 Million For Nintendo Switch 2 Console-Killing Stapler, Score Lunch With GameStop's Meme King

Nintendo Co. Ltd. (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOY#OTC">NTDOY</a>) has launched Switch 2 on Amazon.com Inc. through an invite-only system, marking the end of a year-long retail dispute between the companies.
What Happened: Amazon&#8217;s Switch 2 listing went live on Tuesday at standard retail pricing of $450 for the base console and $500 for the Mario Kart World bundle, according to social media reports from gaming industry tracker Wario64. 
<figure class="wp-block-image size-large is-resized"><img decoding="async" src="https://editorial-assets.benzinga.com/wp-content/uploads/2025/07/09003526/Screenshot-2025-07-09-at-9.42.27%E2%80%AFAM-1024x323.png" alt="" class="wp-image-977563" style="width:732px;height:auto" /></figure>
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<blockquote class="twitter-tweet" data-width="500" data-dnt="true">Nintendo Switch 2 console up for invitation request on Amazon ($449.99) <a href="https://t.co/Nci4bwcbho">https://t.co/Nci4bwcbho</a> Mario Kart Bundle ($499.99) <a href="https://t.co/mvpNN0un1M">https://t.co/mvpNN0un1M</a> <a href="https://twitter.com/hashtag/ad?src=hash&amp;ref_src=twsrc%5Etfw">#ad</a> <a href="https://t.co/veXWKjknE3">pic.twitter.com/veXWKjknE3</a>
&mdash; Wario64 (@Wario64) <a href="https://twitter.com/Wario64/status/1942632613879111920?ref_src=twsrc%5Etfw">July 8, 2025</a></blockquote>
<script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script></div>
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The invite-only purchasing system represents a significant development for U.S. retail distribution, as Amazon was notably absent from the April 24 pre-order launch that included Target Corp., Best Buy Co. Inc., and Walmart Inc.
Bloomberg previously <a href="https://www.bloomberg.com/news/articles/2025-06-30/amazon-lost-right-to-sell-nintendo-switch-2-amid-sales-dispute?sref=HrWXCALa">reported</a> that third-party sellers undercutting Nintendo&#8217;s pricing may have contributed to the Amazon distribution dispute.
The conflict affected first-party Nintendo software and accessories availability on the platform for approximately one year, though international Amazon markets maintained normal Nintendo product distribution throughout the period.
See Also: <a href="https://www.benzinga.com/markets/tech/25/07/46311533/jeff-williams-once-tipped-as-tim-cooks-successor-to-retire-from-apple">Jeff Williams, Once Tipped As Tim Cook&#8217;s Successor, To Retire From Apple</a>
Why It Matters: The retail availability comes amid ongoing supply shortages that have driven strong demand fundamentals for Nintendo&#8217;s latest gaming hardware. 
Toyo Securities senior analyst Hideki Yasuda noted the Switch 2 is &#8220;overwhelmingly popular compared to past game consoles,&#8221; with industry analysts <a href="https://www.benzinga.com/news/gaming/25/07/46263422/nintendo-switch-2-shortage-to-continue-until-next-spring-as-per-analysts-report">projecting fiscal year sales of 18 million to 20 million units</a>, representing a 20% to 30% increase from the original Switch&#8217;s initial performance.
The console features enhanced AI processing capabilities and maintains backward compatibility with original Switch software, positioning it competitively against Microsoft Corp.&#8216;s (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/MSFT#NASDAQ">MSFT</a>) upcoming ROG Xbox Ally handheld <a href="https://www.benzinga.com/news/gaming/25/06/45850712/microsoft-vs-nintendo-handheld-gaming-console-includes-nvidia-vs-amd-battle-which-one-will-come-out-on-top">scheduled for holiday 2025 release</a>.
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Disclaimer:&nbsp;This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.
Photo courtesy: Markus Mainka / Shutterstock.com

Amazon's Switch 2 Launch Ends Cold War With Nintendo—Exclusive Invites Mark Return To Gaming Frontlines

Nintendo Co. (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOY#OTC">NTDOY</a>) (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOF#OTC">NTDOF</a>) Switch 2 is expected to remain in short supply until next spring, according to analysts.
What Happened: According to Nikkei Asia's <a href="https://asia.nikkei.com/Business/Media-Entertainment/Nintendo-Switch-2-likely-to-remain-scarce-until-next-spring-analysts">report</a>, the Nintendo Switch 2, which was released on June 5, is still in high demand, with many potential buyers in Japan resorting to lottery systems.
The console has been selling at a record pace and is still hard to find in stores a month after its release.
Analysts predict that the shortage may continue until next spring or even longer. Despite the high demand, the console&#8217;s availability is expected to remain limited. The shortage is attributed to the overwhelming demand and the company&#8217;s efforts to strengthen its production system to meet the demand.
See Also: <a href="https://benzinga.com/markets/tech/25/07/46257394/trumps-big-bautiful-bill-passes-ev-tax-breaks-to-end-on-september-30-what-it-means-for-electric-vehi">Trump&#8217;s &#8216;Big Beautiful Bill&#8217; Passes—EV Tax Breaks To End On September 30: What It Means For Electric Vehicles</a>
Toyo Securities senior analyst Hideki Yasuda said the Switch 2 is &#8220;overwhelmingly popular compared to past game consoles, and consoles that have a strong initial response tend to continue to have high demand,&#8221; according to the report.
Why It Matters: The Nintendo Switch 2 has been a hot topic in the gaming industry. The new console, which boasts AI processors to enhance gameplay, was released amid much fanfare.
Subscribe to the&nbsp;<a href="https://bztechtrends.beehiiv.com/subscribe" target="_blank" rel="noreferrer noopener">Benzinga Tech Trends newsletter</a>&nbsp;to get all the latest tech developments delivered to your inbox.
Despite the shortage, the Switch 2 has been selling at a record pace. Analysts predict sales of 18 million to 20 million units this fiscal year, which is a 20% to 30% increase from the original Switch. The shortage is expected to continue due to the high demand, with some analysts projecting that it may last until next spring.
The sales of the Nintendo Switch 2 have also had an impact on the other companies&#8217; <a href="https://www.benzinga.com/news/25/04/44984453/gamestop-stock-rises-amid-switch-2-preorders-whats-going-on">stock prices</a>. The stock price of Nintendo had been rising due to the popularity of the Switch 2, but it briefly dipped after U.S. President Donald Trump expressed skepticism about a <a href="https://www.benzinga.com/25/04/44678084/nintendo-pushes-back-us-preorders-for-switch-2-amid-trump-tariff-impactlaunch-remains-on-track-for-june-things-may-change-in-the-days-ahead">Japan-U.S. </a>tariff agreement.
Check out more of Benzinga&#8217;s Consumer Tech coverage by&nbsp;<a href="https://www.benzinga.com/topic/consumer-tech" target="_blank" rel="noreferrer noopener">following this link</a>.
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Disclaimer: This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.
Photo courtesy: Trygve Finkelsen / Shutterstock.com

Nintendo Switch 2 Shortage To Continue Until Next Spring As Per Analysts: Report

<a href="https://www.bloomberg.com/news/articles/2025-06-30/amazon-lost-right-to-sell-nintendo-switch-2-amid-sales-dispute" title="https://www.bloomberg.com/news/articles/2025-06-30/amazon-lost-right-to-sell-nintendo-switch-2-amid-sales-dispute">https://www.bloomberg.com/news/articles/2025-06-30/amazon-lost-right-to-sell-nintendo-switch-2-amid-sales-dispute</a>

AMZN

Bloomberg Reported Earlier, Amazon Lost Right To Sell Nintendo Switch 2 After Disagreement Over Unauthorized Sales

Time Magazine&#8217;s annual 100 Most Influential Companies list for 2025 includes many companies investors are familiar with, with numerous names originating from the growing <a href="https://www.benzinga.com/topic/artificial-intelligence">artificial intelligence sector.</a>
The <a href="https://time.com/7297630/time-reveals-the-2025-time100-most-influential-companies-in-the-world/">list</a> seeks to honor the top businesses that are helping "chart an essential path forward."
"No single data point or financial metric makes a TIME100 Company. Instead, we looked at a mosaic of qualities, studying impact, innovation, ambition, and success, each in the forms that take shape today. And as we say for all TIME100 projects: influence comes in many forms, for better and for worse," Time editors said of the list.
 The Public Companies: Similar to the list of the <a href="https://www.benzinga.com/general/entertainment/25/04/44854679/time-100-most-influential-people-includes-elon-musk-mark-zuckerberg-alex-karp-and-more-public-company-ceos">Most Influential People</a> that Time published earlier this year, the list of influential companies includes top tech, AI, crypto, and healthcare names that are experiencing impressive growth and bringing life-changing technology to consumers or other companies.
Here is the list of publicly traded companies or those that are part of a publicly traded company. It is broken down by the key groups used by Time: Innovators, Disruptors, Leaders, Titans and Pioneers.
Innovators
<ul class="wp-block-list">
<li>On Holding (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/ONON#NYSE">ONON</a>): footwear</li>
<li>Alibaba Group Holding (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/BABA#NYSE">BABA</a>): Chinese e-commerce</li>
<li>Nintendo Co (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOY#OTC">NTDOY</a>): video games</li>
<li>BYD Co (OTC:<a class="ticker" href="https://www.benzinga.com/stock/BYDDY#OTC">BYDDY</a>)(OTC:<a class="ticker" href="https://www.benzinga.com/stock/BYDDF#OTC">BYDDF</a>): electric vehicles</li>
<li>Gap, unit of Gap Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/GAP#NYSE">GAP</a>): apparel</li>
<li>Dick's Sporting Goods (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DKS#NYSE">DKS</a>): sports and outdoor retailer</li>
<li>EssilorLuxottica (OTC:<a class="ticker" href="https://www.benzinga.com/stock/ESLOY#OTC">ESLOY</a>): sunglasses, optical wear</li>
</ul>
Disruptors
<ul class="wp-block-list">
<li>Waymo, unit of Alphabet Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GOOG#NASDAQ">GOOG</a>)(NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GOOGL#NASDAQ">GOOGL</a>)</li>
<li>Life Time Group Holdings (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/LTH#NYSE">LTH</a>): fitness centers</li>
<li>Elf Beauty (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/ELF#NYSE">ELF</a>): beauty products</li>
<li>Poppi, unit of PepsiCo (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PEP#NASDAQ">PEP</a>): beverages</li>
<li>UFC, unit of TKO Group Holding (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/TKO#NYSE">TKO</a>): fighting sports league</li>
<li>Pop Mart (OTC:<a class="ticker" href="https://www.benzinga.com/stock/PMRTY#OTC">PMRTY</a>): pop culture retailer</li>
<li>Coinbase Global (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/COIN#NASDAQ">COIN</a>): cryptocurrency trading platform</li>
<li>SharkNinja Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SN#NYSE">SN</a>): home appliances</li>
</ul>
Leaders
<ul class="wp-block-list">
<li>Engie (OTC:<a class="ticker" href="https://www.benzinga.com/stock/ENGIY#OTC">ENGIY</a>): energy company</li>
<li>Prologis (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLD#NYSE">PLD</a>): industrial and logistics real estate</li>
<li>Cloudflare Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NET#NASDAQ">NET</a>): a software company</li>
<li>Gilead Sciences (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GILD#NASDAQ">GILD</a>): biotechnology, healthcare</li>
<li>Duolingo Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/DUOL#NASDAQ">DUOL</a>): mobile learning</li>
<li>BlackRock (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/BLK#NYSE">BLK</a>): financials</li>
<li>Hyundai Motor (OTC:<a class="ticker" href="https://www.benzinga.com/stock/HYMTF#OTC">HYMTF</a>): automotives</li>
<li>LinkedIn, unit of Microsoft Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/MSFT#NASDAQ">MSFT</a>): social networking</li>
<li>Coursera Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/COUR#NYSE">COUR</a>): online learning</li>
</ul>
Titans
<ul class="wp-block-list">
<li>Berkshire Hathaway Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/BRK#NYSE">BRK</a>)(NYSE:<a class="ticker" href="https://www.benzinga.com/stock/BRK#NYSE">BRK</a>): conglomerate</li>
<li>Comcast, NBC Universal, units of Comcast Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CMCSA#NASDAQ">CMCSA</a>): media and entertainment</li>
<li>L'Oreal (OTC:<a class="ticker" href="https://www.benzinga.com/stock/LRLCY#OTC">LRLCY</a>): beauty company</li>
<li>DoorDash Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/DASH#NASDAQ">DASH</a>): food delivery</li>
<li>Meta Platforms (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/META#NASDAQ">META</a>): social networking</li>
<li>Palantir Technologies (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PLTR#NASDAQ">PLTR</a>): a software company</li>
<li>Amazon.com Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>): e-commerce</li>
<li>Arm Holdings PLC (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ARM#NASDAQ">ARM</a>): semiconductors</li>
<li>Procter &amp; Gamble (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PG#NYSE">PG</a>): consumer products</li>
<li>Fiserv Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/FI#NYSE">FI</a>): financial technology</li>
<li>MercadoLibre Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/MELI#NASDAQ">MELI</a>): Latin American e-commerce</li>
<li>Walmart Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WMT#NYSE">WMT</a>): retailer</li>
<li>Netflix Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>): streaming</li>
<li>Taiwan Semiconductor Manufacturing (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/TSM#NYSE">TSM</a>): semiconductors</li>
<li>Universal Music Group (OTC:<a class="ticker" href="https://www.benzinga.com/stock/UNVGY#OTC">UNVGY</a>)(OTC:<a class="ticker" href="https://www.benzinga.com/stock/UMGNF#OTC">UMGNF</a>): music publishing</li>
</ul>
Pioneers
<ul class="wp-block-list">
<li>ASML Holding (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ASML#NASDAQ">ASML</a>): semiconductors</li>
<li>Equinor ASA (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/EQNR#NYSE">EQNR</a>): oil and gas</li>
<li>Abbott Laboratories (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/ABT#NYSE">ABT</a>): medical devices</li>
<li>Softbank Group (OTC:<a class="ticker" href="https://www.benzinga.com/stock/SFTBF#OTC">SFTBF</a>)(OTC:<a class="ticker" href="https://www.benzinga.com/stock/SFTBY#OTC">SFTBY</a>): telecom and e-commerce conglomerate</li>
<li>CRISPR Therapeutics (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CRSP#NASDAQ">CRSP</a>): gene editing</li>
</ul>
Read Also: <a href="https://www.benzinga.com/general/social-media/24/09/40760039/elon-musk-less-influential-to-artificial-intelligence-than-scarlett-johansson-time-magazine-">Elon Musk Less Influential To Artificial Intelligence Than Scarlett Johansson, Time Magazine Says: Billionaire Brushes Off Exclusion – &#8216;Magazines Do Not Establish Relevance, History Does&#8217;</a>
Why It's Important: Nearly half of this year's list includes companies that are publicly traded or part of publicly traded companies. This means investors can get exposure to what Time considers some of the most influential companies in the world.
Some of the companies are newer to the public market, which could mean that the 50+ companies that are not yet public could be among IPOs to watch for in the second half of 2025 and beyond.
Some of the most recognizable private companies on this year's list include OpenAI, Polymarket, Anthropic, Anduril, Beast Industries and SpaceX.
When seeking companies that can drive revenue growth and gain customer and consumer adoption, the most influential lists can be a valuable starting point for investors.
Read Next: 
<ul class="wp-block-list">
<li><a href="https://www.benzinga.com/general/entertainment/25/03/44367926/mark-cuban-kevin-oleary-rejected-poppi-on-shark-tank-pepsi-just-paid-1-9-billion-to-acquire-company">Mark Cuban, Kevin O&#8217;Leary Rejected Poppi On Shark Tank, Pepsi Just Paid $1.9 Billion To Acquire Company</a></li>
</ul>
Photo: Shutterstock

Long Ideas

ASML

BABA

BYDDF

BYDDY

CMCSA

COIN

COUR

CRSP

DASH

DUOL

ENGIY

EQNR

ESLOY

GILD

GOOG

GOOGL

HYMTF

LRLCY

MELI

NFLX

ONON

PLTR

PMRTY

SFTBF

SFTBY

UMGNF

UNVGY

44 Public Companies Make Time's Most Influential List: Coinbase, UFC, Nintendo, Netflix And More Stocks Investors Can Buy

Microsoft Corp. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/MSFT#NASDAQ">MSFT</a>) is reportedly preparing for<a href="https://www.benzinga.com/topic/microsoft"> significant layoffs</a> within its Xbox division, with cuts expected to be announced as early as next week.
Bloomberg <a href="https://www.bloomberg.com/news/articles/2025-06-24/microsoft-plans-major-job-cuts-at-xbox-gaming-division?srnd=phx-technology&amp;sref=TBDibEcD">reported</a> on Tuesday, citing unnamed sources, that this move represents the Xbox division&#8217;s fourth major round of layoffs in the past 18 months.
Xbox has struggled to boost profit margins since the Activision Blizzard acquisition.
Also Read: <a href="https://www.benzinga.com/markets/tech/25/06/45738506/microsoft-fires-hundreds-more-workers-amid-ai-fueled-growth-calls-it-positioning-the-company-for-success">Microsoft Fires Hundreds More Workers Amid AI-Fueled Growth, Calls It Positioning The Company For &#8216;Success&#8217;</a>
This round of layoffs at Xbox aligns with a larger trend across Microsoft. Recent reports indicated Microsoft&#8217;s plans to cut thousands of jobs, primarily in its <a href="https://www.benzinga.com/markets/tech/25/06/46076895/microsofts-layoffs-news-july-2025-ai-investment-80-billion">sales division</a>, as the company streamlines operations and reallocates resources.
Adding to the economic pressures, a report in <a href="https://www.benzinga.com/government/regulations/25/05/45159972/xbox-prices-surge-as-microsoft-cites-rising-cost-of-development-amid-trump-tariffs">May 2025</a> indicated Microsoft&#8217;s plans to raise Xbox console prices globally. This strategic pricing adjustment, with U.S. models increasing by up to 27%, was explicitly aimed at mitigating the impact of the Trump administration&#8217;s tariffs on goods manufactured in countries like China, where Xbox consoles are primarily produced. 
This move followed similar price hikes from direct competitors Sony Corp. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SONY#NYSE">SONY</a>) for its PlayStation 5 consoles and production delays from Nintendo Co. (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOY#OTC">NTDOY</a>) for its upcoming Switch 2, indicating a broader industry response to increased manufacturing and supply chain costs.
Microsoft and other Big Tech giants, including Amazon.Com (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>) and Meta Platforms (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/META#NASDAQ">META</a>), have been downsizing in thousands while ramping up their artificial intelligence bases.
Microsoft <a target="_blank" href="https://www.benzinga.com/markets/tech/25/06/45738506/microsoft-fires-hundreds-more-workers-amid-ai-fueled-growth-calls-it-positioning-the-company-for-success" rel="noreferrer noopener">laid off</a> 6,000 employees in May. As of June 2024, the company had 228,000 full-time employees, of which 55% were based in the U.S.
Further demonstrating its restructuring efforts, Microsoft ended its China joint venture Wicresoft in April 2025, resulting in the elimination of 2,000 jobs. The company has been consistently <a href="https://www.benzinga.com/25/04/44668801/microsoft-plans-major-china-exit-axes-2000-jobs-as-geopolitical-tensions-and-strategy-shifts-mount">downsizing by thousands</a> throughout 2024, indicating a sustained effort to optimize its operational footprint.
Looking back, Microsoft had also laid off 10,000 employees in early 2023, representing 4%-5% of its workforce at the time, citing a pandemic-induced slowdown in growth and a need to adjust to a new economic reality.
Despite these widespread layoffs in other areas, Microsoft remains heavily committed to AI. A <a href="https://www.benzinga.com/media/25/03/44515782/microsoft-halts-expansion-plans-yet-analysts-still-rank-it-among-top-investment-picks">March 2025</a> report indicated that while Microsoft shelved new data center projects in the U.S. and Europe, potentially amounting to 2 gigawatts of electricity, it remained firmly on track to spend about $80 billion building AI data centers this fiscal year. This significant investment underscores AI as a core strategic priority for Microsoft&#8217;s future growth and competitive edge.
MSFT Price Action: MSFT stock was trading higher by 0.58% to $488.94 at last check Tuesday.
Read Next:
<ul class="wp-block-list">
<li><a href="https://www.benzinga.com/markets/large-cap/25/06/45755544/rising-ai-analytics-budgets-could-lift-microsoft-snowflake-datadog" target="_blank" rel="noreferrer noopener">Rising AI, Analytics Budgets Could Lift Microsoft, Snowflake, Datadog</a></li>
</ul>
Image via Shutterstock

Xbox Braces For Fourth Major Layoff Round In 18 Months As Microsoft Pivots To AI

For the first time in history, Microsoft Corp (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/MSFT#NASDAQ">MSFT</a>) is launching a branded handheld gaming console, taking on Nintendo ADR&#8217;s (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOY#OTC">NTDOY</a>) Switch 2, which <a href="https://www.benzinga.com/news/25/04/44984453/gamestop-stock-rises-amid-switch-2-preorders-whats-going-on">debuted on June 5.</a>
Here are the early details.
What Happened: Best known for several other business segments, Microsoft is also the owner of a video gaming division that includes the Xbox console and video game hits <a href="https://www.benzinga.com/news/legal/25/05/45590804/microsoft-clears-major-hurdle-as-ftc-ends-effort-to-block-activision-merger">from Activision Blizzard.</a>
The company recently <a href="https://news.xbox.com/en-us/2025/06/08/xbox-handheld-rog-ally-x-games-showcase/">unveiled </a>the ROG Xbox Ally handheld gaming console and the premium ROG Xbox Ally X.
The handhelds will offer cross-device gameplay "anytime, anywhere, on any device," according to the company.
Microsoft said the new handhelds will help usher in a new era for the gaming sector, where gamers can bring their games with them and, with the new console, play natively via the cloud or remotely with an Xbox console in another room.
"The ROG Xbox Ally puts player choice at the center of the experience."
Read Also: <a href="https://www.benzinga.com/25/04/45117886/microsoft-q3-earnings-highlights-revenue-beat-eps-beat-cloud-revenue-up-20">Microsoft Q3 Earnings Highlights: Revenue Beat, EPS Beat, CEO Says &#8216;Cloud And AI Are The Essential Inputs&#8217;</a>
Why It's Important: The announcement from Microsoft comes days after Nintendo released the Switch 2, its latest handheld gaming console.
Nintendo has dominated the handheld market for years with its Game Boy, Nintendo DS and Nintendo Switch consoles.
Sony Group Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SONY#NYSE">SONY</a>), which releases the PlayStation gaming console, briefly entered the handheld markets and had the Sony PS Vita, which sold over 15 million units.
One of the items that could quickly differentiate the Microsoft and Nintendo handhelds is the chips inside.
The ROG Xbox Ally X will include the AMD Ryzen AI Z2 Extreme processor, while the ROG Xbox Ally will include the AMD Ryzen Z2 processor, both from Advanced Micro Devices Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMD#NASDAQ">AMD</a>). For comparison, the Nintendo Switch 2 has a chip from NVIDIA Corp (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NVDA#NASDAQ">NVDA</a>), a company considered a leader in AI chips and GPUs.
Another difference could be the partnership between Microsoft and Roblox Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/RBLX#NYSE">RBLX</a>). The partnership sees Roblox making its game playable natively for the first time ever and optimized for handhelds.
The new Microsoft handheld will be available in time for the holidays in 2025, giving Nintendo a significant head start but competing during one of the busiest gaming console shopping times.
Microsoft did not announce pricing for its new consoles, saying it would provide information for preorders and pricing soon. The Nintendo Switch 2 has a retail price of $450.
Microsoft and Nintendo have different built-in fan bases and consoles from the two also have different exclusive games. The battle between the two companies could heat up in 2025 with Microsoft looks to take market share for physical consoles and handheld consoles.
MSFT Price Action: Microsoft stock closed Monday up 0.50% to $472.75, with shares hitting a new all-time high of $473.43 during the intraday session. Microsoft stock is up 13% year-to-date in 2025.
Read Next: 
<ul class="wp-block-list">
<li><a href="https://www.benzinga.com/news/gaming/25/06/45776150/jensen-huang-says-nintendo-switch-2-has-ai-processors-to-enhance-gameplay-unlike-anything-weve-built-before">Jensen Huang Says Nintendo Switch 2 Has AI Processors To Enhance Gameplay: &#8216;Unlike Anything We&#8217;ve Built Before&#8217;</a></li>
</ul>
Photo: Shutterstock

RBLX

Microsoft Vs. Nintendo Handheld Gaming Console Includes Nvidia Vs. AMD Battle: Which One Will Come Out On Top?

Video game retailer GameStop Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/GME#NYSE">GME</a>) could continue upwards momentum with a strong first-quarter financial report Tuesday <a href="https://www.benzinga.com/earnings">after market close.</a>
Here's a look at the analyst estimates and key items to watch.
Earnings Estimates: Analysts expect GameStop to report first-quarter sales of $754.2 million, down from $881.8 million in last year's first quarter, according<a href="https://www.benzinga.com/pro/register?utm_adType=bzprocontent&amp;utm_campaign=14daytrial&amp;utm_ad=0609"> to Benzinga Pro data.</a>
The company has missed analyst estimates for sales in six straight quarters and eight of the last 10 quarters overall.
Analysts expect GameStop to report a profit of 4 cents per share, an improvement on a loss of 12 cents per share in last year's first quarter.
The company beat analyst estimates for earnings per share in the fourth quarter and has beaten analyst estimates in five of the last 10 quarters overall. The first quarter loss last fiscal year was the only loss in GameStop's four fiscal quarters last year.
A strong first-quarter report and positive earnings per share could be a strong start for the company.
Read Also: <a href="https://www.benzinga.com/general/education/25/05/45656079/microsoft-passed-on-bitcoin-while-gamestop-jumped-in-whos-laughing-now">Microsoft Passed On Bitcoin While GameStop Jumped In: Who&#8217;s Laughing Now?</a>
Key Items to Watch: GameStop's report comes after several positive news items sent shares higher.
The company <a href="https://www.benzinga.com/markets/cryptocurrency/25/05/45643177/gamestop-buys-4710-bitcoins-heres-why-markets-are-watching">announced the purchase</a> of 4,710 Bitcoin (CRYPTO: <a class="ticker" href="https://www.benzinga.com/quote/btc/usd">BTC</a>) last month, which came after the company announced plans to add cryptocurrency to its balance sheet.
GameStop has also been in the spotlight with strong momentum due to the <a href="https://www.benzinga.com/news/25/04/44984453/gamestop-stock-rises-amid-switch-2-preorders-whats-going-on">release of the Nintendo Switch 2 </a>gaming console from Nintendo (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOY#OTC">NTDOY</a>). GameStop stores were open at midnight for the June 5 release of the console with long lines and sellouts reported at locations across the country.
The bad news for GameStop investors is that the gaming company has typically reported financial results without providing guidance, holding a conference call, or communicating with shareholders.
Shareholders would likely love to hear an update on the Bitcoin purchase and whether more cryptocurrency purchases are coming with the company's cash. They would also love to hear how Nintendo Switch 2 demand could factor into second-quarter results, as the first quarter will cover February, March, and April.
Instead, investors may have to save their optimism for future quarterly results and focus on what the company does report.
One item that has been present in recent reports is the company's growing Collectibles revenue, which comes as the retailer ramps up supply and marketing for trading cards and grading services. This comes as hardware and software sales for the gaming market have faced pressure as gamers turn to digital offerings.
A strong report could send GameStop shares higher, extending the recent streak of positive momentum. However, if details on Bitcoin or the Nintendo Switch 2 remain limited, investors may choose to stay on the sidelines.
GME Price Action: GameStop stock was up 2.1% to $30.22 on Monday, compared to a 52-week trading range of $18.73 to $35.81. However, GameStop stock is down 2.4% year-to-date in 2025.
Read Next: 
<ul class="wp-block-list">
<li><a href="https://www.benzinga.com/general/gaming/24/11/42047265/gamestop-adds-nat-turner-to-board-does-the-move-show-bigger-bet-on-trading-cards-grading">GameStop Adds Nat Turner To Board: Does The Move Show Bigger Bet On Trading Cards, Grading?</a></li>
</ul>
Photo: Shutterstock

Previews

$BTC

GameStop Q1 Earnings Preview: Bitcoin On The Balance Sheet, But Don't Expect Much Detail

NVIDIA Corp (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NVDA#NASDAQ">NVDA</a>) CEO Jensen Huang highlighted the company's role in helping boost the new features of <a href="https://www.benzinga.com/general/gaming/25/04/44609298/nintendo-switch-2-price-release-date-specs-new-games-revealed">the highly anticipated</a><a href="https://www.benzinga.com/general/gaming/25/04/44609298/nintendo-switch-2-price-release-date-specs-new-games-revealed"> </a>Nintendo Switch 2 gaming console from Nintendo Co (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOY#OTC">NTDOY</a>) in a recent video.
What Happened: Nintendo stock has soared in 2025 ahead of the June 5 release of the Switch 2, a handheld video game console that follows up the highly successful Nintendo Switch released in 2017.
"It brings together three breakthroughs: the most advanced graphics ever in a mobile device, full hardware ray tracing, high dynamic range for brighter highlights and deeper shadows and an architecture that supports backward compatibility," Huang said in a video <a href="https://x.com/NintendoAmerica/status/1929886108113932624">shared </a>by Nintendo.
Huang said the Nvidia chip inside the Switch 2 is "unlike anything we've built before," as <a href="https://www.cnbc.com/amp/2025/06/03/nintendo-switch-2-ai-nvidia.html">reported</a> by CNBC.
The Nvidia CEO said the Switch 2 has dedicated artificial intelligence processors that will help to "sharpen, animate and enhance gameplay in real time."
"Switch 2 is more than a new console. It's a new chapter worthy of Iwata-san's vision."
Huang's comments paid tribute to former Nintendo CEO Satoru Iwata, who passed away in 2015 before the first Switch was released. Iwata worked on the concept of the original Switch.
Read Also:<a href="https://www.benzinga.com/news/education/25/05/45701924/jensen-huang-founded-nvidia-at-a-dennys-now-hes-worth-600x-more-than-the-restaurant-chain"> Jensen Huang Founded Nvidia At A Denny&#8217;s, Now He&#8217;s Worth 600x More Than The Restaurant Chain</a>
Why It's Important: The Nintendo Switch 2 will be released on June 5 and comes with a suggested retail price of $449.99 for the U.S. market.
The console is the first from Nintendo in eight years and comes with new features that have gamers excited to get their hands on devices as soon as possible.
Nintendo expects to sell 15 million Switch 2 consoles in the current fiscal year, as <a href="https://www.cnbc.com/video/2025/05/08/nintendo-expects-to-sell-15-million-units-of-the-switch-2.html">reported </a>by CNBC. The console will likely help boost Nintendo's financials and could send shares higher with strong early sales figures and high demand.
Nvidia stock could also get a small boost. While the Gaming &amp; AI PC division for Nvidia is smaller than its Data Center business, the segment saw first-quarter revenue of $3.8 billion, which was up 42% year-over-year.
The gaming segment saw revenue jump 48% quarter-over-quarter in the first quarter, the highest sequential growth of any Nvidia segment.
Nvidia highlighted its products being used for the Nintendo Switch 2 during the earnings report. The big question will be how much of the revenue is already baked into the segment versus potential upside from more devices sold in future quarters or demand quickly outpacing supply.
Price Action: Nvidia stock is down 0.24% at $140.89 on Wednesday versus a 52-week trading range of $86.63 to $153.13. Nvidia stock is up 2.1% year-to-date in 2025.
Nintendo stock is up 2.40% at $20.93 on Wednesday versus a 52-week trading range of $11.36 to $22.08. Nintendo stock is up 42.9% year-to-date in 2025.
Read Next: 
<ul class="wp-block-list">
<li><a href="https://www.benzinga.com/news/earnings/25/05/45657660/nvidia-q1-highlights-china-export-ban-hits-results-but-jensen-huang-says-demand-incredibly-strong">Nvidia Q1 Highlights: China Export Ban Hits Results But Jensen Huang Says Demand &#8216;Incredibly Strong&#8217;</a></li>
</ul>
Photo: Shutterstock

Jensen Huang Says Nintendo Switch 2 Has AI Processors To Enhance Gameplay: 'Unlike Anything We've Built Before'

<a href="https://www.cnbc.com/2025/06/03/nintendo-switch-2-ai-nvidia.html">https://www.cnbc.com/2025/06/03/nintendo-switch-2-ai-nvidia.html</a>

'Nvidia's Jensen Huang says Nintendo Switch 2 has dedicated AI processors'- CNBC

GameStop Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/GME#NYSE">GME</a>) is down 2.4% to $25.95 on Tuesday, extending its year-to-date decline to 15.3%, despite <a href="https://www.benzinga.com/news/25/04/44984453/gamestop-stock-rises-amid-switch-2-preorders-whats-going-on">recent buzz</a> surrounding the Nintendo Switch 2 console launch.
What To Know: On April 24, GameStop saw a brief uptick in investor interest as it became the last major U.S. retailer to open pre-orders for the highly anticipated device. 
While retailers such as Target, Best Buy and Walmart quickly sold out, GameStop launched its own online and in-store pre-orders at 11 a.m. ET on that Thursday, offering gamers another chance to secure the console, which retails for $449.99 or $499.99 with a Mario Kart bundle.
GameStop also introduced up to $175 in trade-in credit for older Switch models and plans to open all stores at midnight on June 5 for launch-day pickups. Despite this strategic positioning, the excitement hasn't translated into sustained gains for the stock since pre-orders began.
Nintendo ADR (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOY#OTC">NTDOY</a>), by contrast, has seen its shares <a href="https://www.benzinga.com/25/04/44990522/nintendo-stock-hits-all-time-high-amid-switch-2-preorder-frenzy-what-you-need-to-know">hit all-time highs</a> amid explosive demand, with over 2.2 million Switch 2 applications recently reported in Japan alone.
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<h1 class="wp-block-heading">How To Buy GME Stock</h1>
By now you're likely curious about how to participate in the market for GameStop — be it to purchase shares, or even attempt to bet against the company.
Buying shares is typically done through a brokerage account. You can find a list of <a href="https://www.benzinga.com/money/best-stock-trading-platforms">possible trading platforms here.</a> Many will allow you to buy &#8220;fractional shares,&#8221; which allows you to own portions of stock without buying an entire share.
In the case of GameStop, which is trading at $26.11 as of publishing time, $100 would buy you 3.83 shares of stock.
If you're looking to bet against a company, the process is more complex. You'll need access to an options trading platform or a broker who will allow you to &#8220;go short&#8221; a share of stock by lending you the shares to sell. The process of shorting a <a href="https://www.benzinga.com/money/how-to-short-a-stock">stock can be found at this resource.</a> Otherwise, if your broker allows you to trade options, you can either buy a put option, or sell a call option at a strike price above where shares are currently trading — either way, it allows you to profit off of the share price decline.
According to data from&nbsp;<a href="https://benzinga.grsm.io/register174">Benzinga Pro</a>, GME has a 52-week high of $64.83 and a 52-week low of $14.93.
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Photo: Shutterstock

GameStop (GME) Stock Dips Despite Nintendo Switch 2 Preorder Buzz: What's Going On?

Microsoft Corp (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/MSFT#NASDAQ">MSFT</a>) announced on Thursday it will raise Xbox console prices globally, with U.S. models increasing by up to 27% as the gaming industry grapples with new tariff pressures. The move follows similar price hikes from Sony Corp. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SONY#NYSE">SONY</a>) and production delays from Nintendo Co. (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOY#OTC">NTDOY</a>).
What Happened: The tech giant&#8217;s entry-level Xbox Series S will jump from $299.99 to $379.99 in the U.S., while the premium Series X Galaxy Black model will now retail for $729.99, up from $599.99 – representing increases of 27% and 22% respectively. Microsoft will also boost prices for new games from its studios to $79.99, up from $69.99.
&#8220;We understand that these changes are challenging, and they were made with careful consideration given market conditions and the rising cost of development,&#8221; Microsoft stated on its website. 
While not explicitly mentioning tariffs, the announcement comes as President Donald Trump&#8216;s administration has imposed 145% duties on numerous Chinese-manufactured products, including gaming hardware. See Also: <a href="https://www.benzinga.com/analyst-ratings/analyst-color/25/05/45158118/analyst-cautions-on-snap-as-meta-and-google-benefit-from-ad-spending-shifts">Analyst Cautions On Snap As Meta And Google Benefit From Ad Spending Shifts</a>
Why It Matters: The gaming industry faces unprecedented supply chain disruption as major console makers, who primarily manufacture in China, respond to the new economic landscape. Sony raised PlayStation 5 <a href="https://www.benzinga.com/government/regulations/25/04/44787792/sony-raises-ps5-prices-in-some-countries-by-up-to-25-in-anticipation-of-tariffs?utm_source=chatgpt.com">prices by nearly 25%</a> in Europe, the Middle East, Africa, Australia and New Zealand earlier this month, citing inflation and exchange rates. 
Nintendo<a href="https://www.benzinga.com/25/04/44678084/nintendo-pushes-back-us-preorders-for-switch-2-amid-trump-tariff-impactlaunch-remains-on-track-for-june-things-may-change-in-the-days-ahead?utm_source=chatgpt.com"> delayed U.S. pre-orders</a> for its upcoming Switch 2 console due to tariff concerns. &#8220;We&#8217;re just going to have to actively assess what that impact may be. Things may change in the days ahead,&#8221; said Doug Bowser, President of Nintendo of America, though the June 5 launch date remains unchanged.
Former Microsoft CEO Steve Ballmer warned last week that the escalating tariffs would create <a href="https://www.benzinga.com/media/25/04/44655737/former-microsoft-ceo-steve-ballmer-says-trumps-new-tariffs-could-spark-global-turmoil-hurt-consumers-as-satya-nadella-led-msfts-stock-drops-14-ytd?utm_source=chatgpt.com">&#8220;significant disruption&#8221; </a>across the economy. &#8220;As a Microsoft shareholder, this kind of thing is not good,&#8221; Ballmer said, expressing concern that Trump&#8217;s policies could trigger global economic turmoil and negatively impact consumers and investors alike.
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Image Via Shutterstock
Disclaimer: This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.

Xbox Prices Surge As Microsoft Cites 'Rising Cost Of Development' Amid Trump Tariffs

Nintendo shares hit new all-time highs in Tokyo on Thursday. The company&#8217;s Nintendo Co Ltd ADR (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOY#OTC">NTDOY</a>) American Depositary Receipt (ADR), which trades on U.S. exchanges, spiked from around $18.50 to $19.75 in early trading as preorders for the Nintendo Switch 2 console <a href="https://www.benzinga.com/news/25/04/44984453/gamestop-stock-rises-amid-switch-2-preorders-whats-going-on">went live in the U.S</a>.
What To Know: Nintendo stock is soaring on Thursday amid outsized demand for its latest video game console. The company said it received 2.2 million applications in the lottery for its Switch 2 device in Japan, far exceeding expectations.
&#8220;We received an extremely large number of applications, approximately 2.2 million people in Japan alone. However, this number far exceeds our expectations, and far exceeds the number of Nintendo Switch 2 consoles that can be delivered from the My Nintendo Store on June 5th,&#8221; the company said Wednesday in a translated version of a <a href="https://x.com/Nintendo/status/1914982671522083155">post</a> on social platform X.
Nintendo had originally planned to open up pre-orders on April 9, but <a href="https://www.benzinga.com/25/04/44678084/nintendo-pushes-back-us-preorders-for-switch-2-amid-trump-tariff-impactlaunch-remains-on-track-for-june-things-may-change-in-the-days-ahead">announced delays</a> due to tariffs from the Trump administration. Preorders went live in the U.S. at 12 a.m. ET Thursday ahead of a planned launch on June 5, but appear to have quickly sold out.
Check This Out: <a href="https://www.benzinga.com/content/44955462/take-two-interactive-a-defensive-play-set-to-explode">Take-Two Interactive: A Defensive Play Set to Explode</a>
Preorders for the Switch 2 gaming console, as well as a bundle deal that included video game &#8220;Mario Kart World&#8221; were available online at retailers including Target Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/TGT#NYSE">TGT</a>), Best Buy Co Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/BBY#NYSE">BBY</a>) and Walmart Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WMT#NYSE">WMT</a>). The console retails for $449.99 and the bundle deal is listed at $499.99. 
The Verge <a href="https://www.theverge.com/news/654571/nintendo-switch-2-preorders-issues-problems">reported</a> Thursday that all three retailers experienced technical problems during the rollout, suggesting strong demand. Preorders for the device went live at GameStop Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/GME#NYSE">GME</a>) at 11 a.m. ET Thursday morning, but were unavailable at the time of writing. 
Nintendo is seeing massive demand for the Switch 2 as the console appears to be sold out at all locations as of the time of writing, while Nintendo stock trades at all-time highs. 
NTDOY Price Action: The <a href="https://www.benzinga.com/quote/NTDOY">Nintendo ADR</a> was up 6.43% at $19.70 at the time of publication Thursday, according to <a href="http://pro.benzinga.com">Benzinga Pro</a>.
Photo: <a href="https://www.shutterstock.com/g/agustin.photo">agustin.photo</a>/Shutterstock.

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Nintendo Stock Hits All-Time High Amid Switch 2 Preorder Frenzy: What You Need To Know

<a href="https://www.bloomberg.com/news/articles/2025-04-24/nintendo-switch-2-preorders-quickly-sell-out-at-us-stores">https://www.bloomberg.com/news/articles/2025-04-24/nintendo-switch-2-preorders-quickly-sell-out-at-us-stores</a>

'Nintendo Switch 2 Preorders Quickly Sell Out at US Stores'- Bloomberg

<a href="https://www.nintendo.com/us/whatsnew/nintendo-maintains-nintendo-switch-2-pricing-retail-pre-orders-to-begin-april-24-in-u-s/">https://www.nintendo.com/us/whatsnew/nintendo-maintains-nintendo-switch-2-pricing-retail-pre-orders-to-begin-april-24-in-u-s/</a>

'Nintendo Maintains Nintendo Switch 2 Pricing, Retail Pre-Orders to Begin April 24 in U.S'- Nintendo

On Sunday, <a target="_blank" href="https://www.benzinga.com/topic/sony" rel="noreferrer noopener">Japanese conglomerate</a> Sony Group Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SONY#NYSE">SONY</a>)&nbsp;announced that it had raised the price of its PlayStation 5 console by close to 25% in select markets in Europe, Middle East and Africa (EMEA), Australia, and New Zealand, citing high inflation and fluctuating exchange rates.
The PS5 will cost 500 euros (approximately $569) in Europe and £430 (approximately $569) in the UK <a target="_blank" href="https://blog.playstation.com/2025/04/13/ps5-price-to-rise-in-europe-australia-and-new-zealand/" rel="noreferrer noopener">from Monday</a>.
In Australia, a standard PS5 with an Ultra HD Blu-ray disc drive costs AU $829.95 (approximately $524), and a PS5 Digital Edition costs AU $749.95 (approximately $475).
Also Read: <a target="_blank" href="https://www.benzinga.com/25/04/44770461/intel-on-slump-as-china-hits-us-made-chips-with-tariffs-amd-and-taiwan-semiconductor-rise-on-exemption-boost" rel="noreferrer noopener">China Hits US-Made Chips With Tariffs, But Those Outsourcing To Taiwan Semiconductor Exempt</a>
In New Zealand, a standard PS5 with Ultra HD Blu-ray disc drive will cost NZ $949.95, and PS5 Digital Edition will cost NZ $859.95. The move precedes potential price hikes in the U.S..
<a target="_blank" href="https://www.benzinga.com/government/regulations/25/04/44761003/sony-nintendo-hike-console-prices-as-us-tariffs-bite-microsoft-may-dodge-the-hit" rel="noreferrer noopener">Last week, reports</a> indicated American consumers could pay up to 30%&nbsp;more for a Switch 2 or PlayStation 5, implying up to $590 for the Nintendo Co (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOY#OTC">NTDOY</a>) (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOF#OTC">NTDOF</a>) flagship machine or Sony&#8217;s PS5&nbsp;Astro Bot&nbsp;bundle. Both devices are assembled in China and are now attracting a 125% duty for shipments to the U.S.
Bloomberg&#8217;s&nbsp;Nathan Naidu&nbsp;expects Sony to struggle to sustain sales of a high-end PS5, while Xbox maker&nbsp;Microsoft Corp (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/MSFT#NASDAQ">MSFT</a>) may have smooth sailing given its lesser dependence on production partners subject to higher U.S. levies.
The U.S. accounts for 29% of Sony&#8217;s revenue. Sony sold 9.5 million PS5 units in the fiscal third quarter,&nbsp;versus&nbsp;8.2 million a year ago. It expects fiscal 2024 sales of $88.00 billion or ¥13.20 trillion versus&nbsp;the&nbsp;$81.59 billion consensus.&nbsp;
President Donald Trump&#8217;s announcement of sweeping tariffs on U.S. imports has affected the U.S. stock market as it factors in the reception of higher-priced consumer goods.
Trump decided to&nbsp;<a target="_blank" href="https://www.benzinga.com/25/04/44781719/us-stock-futures-nikkei-climb-on-electronics-tariff-pause-dollar-continues-decline" rel="noreferrer noopener">pause tariffs&nbsp;on</a> consumer electronics products on Sunday. Japan&#8217;s top trade representative, Ryosei Akazawa, will likely visit the U.S. to hold talks.
Price Action: SONY stock is up 1.79% at $23.35 premarket at last check Monday.
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Image Via Shutterstock

Sony Raises PS5 Prices In Some Countries By Up To 25% In Anticipation Of Tariffs

Japanese gaming companies Nintendo Co (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOY#OTC">NTDOY</a>) (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOF#OTC">NTDOF</a>) and Sony Group Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SONY#NYSE">SONY</a>) look to raise prices on their game consoles to shift the burden of the <a href="https://www.benzinga.com/topic/tariffs" target="_blank" rel="noreferrer noopener">US tariffs on the </a>consumers, <a href="https://www.bloomberg.com/news/articles/2025-04-11/nintendo-switch-2-and-sony-ps5-likely-to-get-price-hikes-due-to-tariffs?srnd=phx-technology&amp;sref=TBDibEcD" target="_blank" rel="noreferrer noopener">reported</a> Bloomberg, citing its research.
Under normal circumstances, American consumers are ready to shell out up to 30%&nbsp;more for a Switch 2 or PlayStation 5, implying up to $590 for the Nintendo flagship machine or Sony&#8217;s PS5&nbsp;Astro Bot&nbsp;bundle.
Both devices are assembled in China and are now subject to a 125% duty for shipments to the US.
Also Read: <a target="_blank" href="https://www.benzinga.com/tech/25/04/44639271/nvidias-custom-gpu-enhances-nintendo-switch-2-with-ai-features-real-time-ray-tracing-4k-support" rel="noreferrer noopener">Nvidia&#8217;s Custom GPU Enhances Nintendo Switch 2 With AI Features, Real-Time Ray Tracing, 4K Support</a>
Nintendo also has an expanding production footprint in Vietnam, with a 90-day redemption from elevated tariffs.
Bloomberg analyst Nathan Naidu noted that Sony may struggle to sustain sales of a high-end PS5 while Xbox maker Microsoft Corp (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/MSFT#NASDAQ">MSFT</a>) may have smooth sailing as it&#8217;s less reliant on production partners subject to higher US levies. The US accounts for 29% of Sony&#8217;s revenue and 37% of Nintendo&#8217;s sales.
Nintendo reported <a href="https://www.benzinga.com/25/02/43473500/nintendo-q3-earnings-revenue-drops-cuts-outlook-and-dividend-switch-sales-slow-ahead-of-next-gen-console" target="_blank" rel="noopener">third-quarter revenue</a> of $1.10 billion (432.92 billion Japanese yen), down from $1.70 billion (598.56 billion Japanese yen) a year ago. EPS was 110.40 Japanese yen, compared to 117.45 Japanese yen a year ago.
The company sold 4.82 million Nintendo Switch hardware in the third quarter, bringing the total for the current fiscal year to 9.54 million units (down by 30.6%).
It expects to sell 11.00 million units of Nintendo Switch hardware in the fiscal year 2025, down from the 12.50 million units it previously expected, and 150 million units of Nintendo Switch software in the fiscal year 2025, down from the 160 million units it previously expected.
Nintendo expects fiscal 2025 net sales of 1.19 trillion Japanese yen (prior 1.28 trillion Japanese yen) and EPS of 231.91 Japanese yen (prior 257.68 Japanese yen).
Sony reported <a target="_blank" href="https://www.benzinga.com/25/02/43700230/sony-q3-earnings-beats-expectations-raises-outlook-as-ps5-sales-and-streaming-revenues-climb" rel="noreferrer noopener">fiscal third-quarter 2024</a> consolidated sales&nbsp;growth&nbsp;of 18% year-on-year to $28.97 billion (4.41 trillion Japanese yen), topping the&nbsp;analyst consensus estimate of&nbsp;$23.78 billion.&nbsp;EPS of $0.41 (61.82 yen) beat the&nbsp;analyst consensus estimate of $0.30.
Sony sold 9.5 million PS5 units in the quarter, versus 8.2 million a year ago.
Sony expects fiscal 2024 sales of $88.00 billion or ¥13.20 trillion (prior $87.05 billion or ¥12.71 trillion) versus&nbsp;the&nbsp;$81.59 billion consensus.&nbsp;
Price Action:&nbsp;SONY stock is down 2.53% at $22.34 premarket at last check Friday.
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Photo: Shutterstock

Sony, Nintendo Hike Console Prices As US Tariffs Bite, Microsoft May Dodge The Hit

Last week, Nintendo Co. (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NTDOY#OTC">NTDOY</a>) announced that <a href="https://www.benzinga.com/general/gaming/25/04/44609298/nintendo-switch-2-price-release-date-specs-new-games-revealed">preorders for the highly anticipated</a> Nintendo Switch 2 in the U.S. will be delayed due to concerns over the potential impact of President Donald Trump&#8217;s new tariffs, although the June 5 launch date remains unchanged.
What Happened: In an <a href="https://www.npr.org/2025/04/07/nx-s1-5349650/trump-tariffs-nintendo-switch-2-doug-bowser">interview</a> with NPR, Doug Bowser, President of Nintendo of America, explained the situation during a discussion on the delay.
&#8220;We&#8217;re just going to have to actively assess what that impact may be. Things may change in the days ahead. So we&#8217;re just watching and trying to understand what that impact might be and what actions we might have to take,&#8221; Bowser stated.
See Also: <a href="https://in.benzinga.com/general/gaming/25/01/43051841/nintendo-shares-drop-5-on-tokyo-exchange-after-switch-2-announcement">Nintendo Switch 2 Fails To Stir Excitement In Investors, Gaming Giant&#8217;s Shares Drop 5% In Tokyo</a>
Although the Nintendo Switch 2 is priced at $449 for the base model and $499 for the hardware SKU with Mario Kart World included, Bowser admitted that there are still uncertainties about whether the new tariffs would force them to increase the final price of the device in the U.S. market.
The uncertainty arises from the additional <a href="https://in.benzinga.com/markets/equities/25/04/44660089/japans-nikkei-futures-halted-hang-seng-crashes-8-8-as-global-market-rout-accelerates-on-tariff-shock-analyst-says-trumps-iphone-only-real-circuit-breaker">tariffs imposed on Japanese exports</a>, including a 24% tariff on goods, which could push up the cost of manufacturing and shipping to the U.S.
Nintendo also addressed the ongoing concerns regarding supply and demand. Bowser mentioned that the company has been working closely with retailers to ensure that the <a href="https://in.benzinga.com/25/03/44212558/nintendos-mar10-day-bash-includes-a-349-switch-bundle-trip-to-super-nintendo-world-and-alarm-clocks-that-talk-back-heres-what-you-need-to-know">demand for the Switch 2</a> is met on launch day, with particular emphasis on preventing issues related to scalping bots.
Subscribe to the&nbsp;<a href="https://bztechtrends.beehiiv.com/subscribe" target="_blank" rel="noreferrer noopener">Benzinga Tech Trends newsletter</a>&nbsp;to get all the latest tech developments delivered to your inbox.
Why It Matters: The Switch 2 comes equipped with a 7.9-inch HDR-capable LCD display at 1080p resolution and supports gameplay at up to 120 frames per second. At launch, it offers 256GB of internal storage, and its updated dock enables 4K output when hooked up to a television.
Among the notable hardware upgrades are magnetically connected Joy-Cons, enhanced thumbsticks, and a revamped Pro Controller that now includes a dedicated C-button for in-game communication.
Nintendo is also introducing a new feature called GameShare, which lets players connect multiple Switch 2 systems for local or online shared gaming. Additionally, the battery life has been improved to roughly 8 hours—a welcome improvement over the original model.
Check out more of Benzinga&#8217;s Consumer Tech coverage by&nbsp;<a href="https://www.benzinga.com/topic/consumer-tech" target="_blank" rel="noreferrer noopener">following this link</a>.
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Disclaimer:&nbsp;This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.
Photo courtesy: Shutterstock

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