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Amer Sports manages a diverse portfolio of 10 outdoor and action sports brands that collectively generated revenue of $5.2 billion in 2024. Although primarily owned by the Chinese conglomerate Anta Sports, Amer operates with a degree of autonomy. In its rapidly expanding China business, the company is subject to closer oversight, but it manages its operations outside of China with relative independence. In 2024, the firm generated 36% of its revenue from the Americas, 29% from Europe, the Middle East, and Africa, 25% from China, and 10% from Asia-Pacific, excluding China.

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