La vendita allo scoperto per Dollar Gen dà agli investitori un'idea del grado in cui gli investitori stanno scommettendo sul declino delle azioni di Dollar Gen. I dati relativi alle vendite allo scoperto vengono aggiornati ogni due settimane.

Dollar Gen (NYSE:DG) Azioni, Report sulle vendite allo scoperto

Dollar Gen

With more than 20,000 locations, Dollar General's banner is nearly ubiquitous across the rural United States. Dollar General serves as a convenient shopping destination for fill-in store trips, with its value proposition most relevant to consumers in small communities with a dearth of shopping options. The retailer operates a frugal store of about 7,500 square feet and primarily offers an assortment of branded and private-label consumable items (80% of net sales) such as paper and cleaning products, packaged and perishable food, tobacco, and health and beauty items at low prices. Dollar General also offers a limited assortment of seasonal merchandise, home products, and apparel. The firm sells most items at a price point of $10 or less.

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FIVE

Shares of companies in the broader retail sector are trading lower after Target reported worse than expected Q3 earnings and cut 2024 guidance.

Whales with a lot of money to spend have taken a noticeably bearish stance on Dollar Gen.
Looking at options history for Dollar Gen (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DG#NYSE">DG</a>) we detected 8 trades.
If we consider the specifics of each trade, it is accurate to state that 25% of the investors opened trades with bullish expectations and 75% with bearish.
From the overall spotted trades, 4 are puts, for a total amount of $916,909 and 4, calls, for a total amount of $650,135.
<h3>Expected Price Movements</h3>
Analyzing the Volume and Open Interest in these contracts, it seems that the big players have been eyeing a price window from $75.0 to $155.0 for Dollar Gen during the past quarter. 
<h3>Volume &amp; Open Interest Development</h3>
Looking at the volume and open interest is a powerful move while trading options. This data can help you track the liquidity and interest for Dollar Gen's options for a given strike price. Below, we can observe the evolution of the volume and open interest of calls and puts, respectively, for all of Dollar Gen's whale trades within a strike price range from $75.0 to $155.0 in the last 30 days. 
<h3>Dollar Gen Option Volume And Open Interest Over Last 30 Days</h3>
<img src="https://www.benzinga.com/files/images/story/2024/1731957327_0.png" alt="Options Call Chart" />
<h3>Largest Options Trades Observed:</h3>

<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Ask</th>
<th>Bid</th>
<th>Price</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th>Open Interest</th>
<th align="right">Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>DG</td>
<td>PUT</td>
<td>TRADE</td>
<td>BULLISH</td>
<td>01/17/25</td>
<td>$8.5</td>
<td>$8.3</td>
<td>$8.3</td>
<td>$80.00</td>
<td>$664.0K</td>
<td>2.4K</td>
<td align="right">828</td>
</tr>
<tr>
<td>DG</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>01/16/26</td>
<td>$15.7</td>
<td>$15.5</td>
<td>$15.5</td>
<td>$80.00</td>
<td>$520.8K</td>
<td>527</td>
<td align="right">337</td>
</tr>
<tr>
<td>DG</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>06/20/25</td>
<td>$9.9</td>
<td>$9.85</td>
<td>$9.9</td>
<td>$75.00</td>
<td>$154.4K</td>
<td>1.5K</td>
<td align="right">157</td>
</tr>
<tr>
<td>DG</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>03/21/25</td>
<td>$6.75</td>
<td>$6.55</td>
<td>$6.6</td>
<td>$85.00</td>
<td>$66.0K</td>
<td>902</td>
<td align="right">622</td>
</tr>
<tr>
<td>DG</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>01/17/25</td>
<td>$78.3</td>
<td>$76.45</td>
<td>$78.04</td>
<td>$155.00</td>
<td>$54.6K</td>
<td>7</td>
<td align="right">7</td>
</tr>
</tbody>
</table>

<h3>About Dollar Gen</h3>
With more than 20,000 locations, Dollar General's banner is nearly ubiquitous across the rural United States. Dollar General serves as a convenient shopping destination for fill-in store trips, with its value proposition most relevant to consumers in small communities with a dearth of shopping options. The retailer operates a frugal store of about 7,500 square feet and primarily offers an assortment of branded and private-label consumable items (80% of net sales) such as paper and cleaning products, packaged and perishable food, tobacco, and health and beauty items at low prices. Dollar General also offers a limited assortment of seasonal merchandise, home products, and apparel. The firm sells most items at a price point of $10 or less.
In light of the recent options history for Dollar Gen, it's now appropriate to focus on the company itself. We aim to explore its current performance.
<h3>Where Is Dollar Gen Standing Right Now?</h3>
<ul>
<li>Trading volume stands at 2,060,255, with DG's price up by 1.33%, positioned at $76.89.</li>
<li>RSI indicators show the stock to be is currently neutral between overbought and oversold.</li>
<li>Earnings announcement expected in 17 days.</li>
</ul>
<h3>Professional Analyst Ratings for Dollar Gen</h3>
5 market experts have recently issued ratings for this stock, with a consensus target price of $91.0.
Unusual Options Activity Detected: Smart Money on the Move
Benzinga Edge's Unusual Options board spots potential market movers before they happen. See what positions big money is taking on your favorite stocks. <a href="https://www.benzinga.com/premium/ideas/benzinga-edge-checkout/?t=Be8be9arja3be22bz20&amp;utm_source=benzinga-insights">Click here for access</a>. 
&#x2A; Consistent in their evaluation, an analyst from BMO Capital keeps a Market Perform rating on Dollar Gen with a target price of $80. 
&#x2A; Maintaining their stance, an analyst from JP Morgan continues to hold a Neutral rating for Dollar Gen, targeting a price of $82. 
&#x2A; An analyst from Jefferies persists with their Buy rating on Dollar Gen, maintaining a target price of $90. 
&#x2A; In a cautious move, an analyst from Bernstein downgraded its rating to Outperform, setting a price target of $98. 
&#x2A; Maintaining their stance, an analyst from Evercore ISI Group continues to hold a In-Line rating for Dollar Gen, targeting a price of $105. 
Trading options involves greater risks but also offers the potential for higher profits. Savvy traders mitigate these risks through ongoing education, strategic trade adjustments, utilizing various indicators, and staying attuned to market dynamics. Keep up with the latest options trades for Dollar Gen with <a href="https://benzinga.grsm.io/register174">Benzinga Pro</a> for real-time alerts.

Options

Dollar Gen Unusual Options Activity For November 18

BMO Capital analyst Kelly Bania maintains Dollar Gen (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DG#NYSE">DG</a>) with a Market Perform and lowers the price target from $90 to $80.

Price Target

Analyst Ratings

BMO Capital Maintains Market Perform on Dollar Gen, Lowers Price Target to $80

Jefferies analyst Corey Tarlowe maintains Dollar Gen (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DG#NYSE">DG</a>) with a Buy and lowers the price target from $110 to $90.

Jefferies Maintains Buy on Dollar Gen, Lowers Price Target to $90

Whales with a lot of money to spend have taken a noticeably bearish stance on Dollar Gen.
Looking at options history for Dollar Gen (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DG#NYSE">DG</a>) we detected 13 trades.
If we consider the specifics of each trade, it is accurate to state that 23% of the investors opened trades with bullish expectations and 76% with bearish.
From the overall spotted trades, 6 are puts, for a total amount of $402,583 and 7, calls, for a total amount of $256,912.
<h3>Expected Price Movements</h3>
Taking into account the Volume and Open Interest on these contracts, it appears that whales have been targeting a price range from $55.0 to $90.0 for Dollar Gen over the last 3 months. 
<h3>Analyzing Volume &amp; Open Interest</h3>
Assessing the volume and open interest is a strategic step in options trading. These metrics shed light on the liquidity and investor interest in Dollar Gen's options at specified strike prices. The forthcoming data visualizes the fluctuation in volume and open interest for both calls and puts, linked to Dollar Gen's substantial trades, within a strike price spectrum from $55.0 to $90.0 over the preceding 30 days.
<h3>Dollar Gen 30-Day Option Volume &amp; Interest Snapshot</h3>
<img src="https://www.benzinga.com/files/images/story/2024/1731438994_0.png" alt="Options Call Chart" />
<h3>Significant Options Trades Detected:</h3>

<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Ask</th>
<th>Bid</th>
<th>Price</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th>Open Interest</th>
<th align="right">Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>DG</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>05/16/25</td>
<td>$10.3</td>
<td>$10.25</td>
<td>$10.3</td>
<td>$75.00</td>
<td>$135.9K</td>
<td>294</td>
<td align="right">74</td>
</tr>
<tr>
<td>DG</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>05/16/25</td>
<td>$7.75</td>
<td>$7.7</td>
<td>$7.75</td>
<td>$70.00</td>
<td>$111.6K</td>
<td>62</td>
<td align="right">206</td>
</tr>
<tr>
<td>DG</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>02/21/25</td>
<td>$17.35</td>
<td>$17.1</td>
<td>$17.1</td>
<td>$60.00</td>
<td>$51.3K</td>
<td>9</td>
<td align="right">30</td>
</tr>
<tr>
<td>DG</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>11/22/24</td>
<td>$2.86</td>
<td>$2.8</td>
<td>$2.8</td>
<td>$73.00</td>
<td>$50.3K</td>
<td>14</td>
<td align="right">282</td>
</tr>
<tr>
<td>DG</td>
<td>PUT</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>01/17/25</td>
<td>$17.1</td>
<td>$17.1</td>
<td>$17.1</td>
<td>$90.00</td>
<td>$42.7K</td>
<td>2.8K</td>
<td align="right">26</td>
</tr>
</tbody>
</table>

<h3>About Dollar Gen</h3>
With more than 20,000 locations, Dollar General's banner is nearly ubiquitous across the rural United States. Dollar General serves as a convenient shopping destination for fill-in store trips, with its value proposition most relevant to consumers in small communities with a dearth of shopping options. The retailer operates a frugal store of about 7,500 square feet and primarily offers an assortment of branded and private-label consumable items (80% of net sales) such as paper and cleaning products, packaged and perishable food, tobacco, and health and beauty items at low prices. Dollar General also offers a limited assortment of seasonal merchandise, home products, and apparel. The firm sells most items at a price point of $10 or less.
After a thorough review of the options trading surrounding Dollar Gen, we move to examine the company in more detail. This includes an assessment of its current market status and performance.
<h3>Dollar Gen's Current Market Status</h3>
<ul>
<li>With a trading volume of 2,578,386, the price of DG is down by -3.03%, reaching $73.98.</li>
<li>Current RSI values indicate that the stock is is currently neutral between overbought and oversold.</li>
<li>Next earnings report is scheduled for 23 days from now.</li>
</ul>
<h3>What The Experts Say On Dollar Gen</h3>
3 market experts have recently issued ratings for this stock, with a consensus target price of $95.0.
Turn $1000 into $1270 in just 20 days?
20-year pro options trader reveals his one-line chart technique that shows when to buy and sell. Copy his trades, which have had averaged a 27% profit every 20 days. <a href="https://www.benzinga.com/premium/ideas/options-moneyline-2/?t=Moop1arja3be22op14&amp;utm_source=benzinga-insights">Click here for access</a>. 
&#x2A; Maintaining their stance, an analyst from Evercore ISI Group continues to hold a In-Line rating for Dollar Gen, targeting a price of $105. 
&#x2A; Reflecting concerns, an analyst from Bernstein lowers its rating to Outperform with a new price target of $98. 
&#x2A; An analyst from JP Morgan has decided to maintain their Neutral rating on Dollar Gen, which currently sits at a price target of $82. 
Options are a riskier asset compared to just trading the stock, but they have higher profit potential. Serious options traders manage this risk by educating themselves daily, scaling in and out of trades, following more than one indicator, and following the markets closely.
If you want to stay updated on the latest options trades for Dollar Gen, <a href="https://benzinga.grsm.io/register174">Benzinga Pro</a> gives you real-time options trades alerts.

Smart Money Is Betting Big In Dollar Gen Options

JP Morgan analyst Matthew Boss maintains Dollar Gen (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DG#NYSE">DG</a>) with a Neutral and lowers the price target from $97 to $82.

JP Morgan Maintains Neutral on Dollar Gen, Lowers Price Target to $82

High-rolling investors have positioned themselves bearish on Dollar Gen (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DG#NYSE">DG</a>), and it's important for retail traders to take note. 
\This activity came to our attention today through Benzinga's tracking of publicly available options data. The identities of these investors are uncertain, but such a significant move in DG often signals that someone has privileged information.
Today, Benzinga's options scanner spotted 9 options trades for Dollar Gen. This is not a typical pattern.
The sentiment among these major traders is split, with 22% bullish and 66% bearish. Among all the options we identified, there was one put, amounting to $265,014, and 8 calls, totaling $905,522.
<h3>Predicted Price Range</h3>
Taking into account the Volume and Open Interest on these contracts, it appears that whales have been targeting a price range from $60.0 to $120.0 for Dollar Gen over the last 3 months. 
<h3>Volume &amp; Open Interest Development</h3>
In terms of liquidity and interest, the mean open interest for Dollar Gen options trades today is 1017.88 with a total volume of 835.00.
In the following chart, we are able to follow the development of volume and open interest of call and put options for Dollar Gen's big money trades within a strike price range of $60.0 to $120.0 over the last 30 days.
<h3>Dollar Gen 30-Day Option Volume &amp; Interest Snapshot</h3>
<img src="https://www.benzinga.com/files/images/story/2024/1730230234_0.png" alt="Options Call Chart" />
<h3>Largest Options Trades Observed:</h3>

<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Ask</th>
<th>Bid</th>
<th>Price</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th>Open Interest</th>
<th style="text-align: right;">Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>DG</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>09/19/25</td>
<td>$23.9</td>
<td>$22.55</td>
<td>$22.8</td>
<td>$65.00</td>
<td>$684.0K</td>
<td>200</td>
<td style="text-align: right;">0</td>
</tr>
<tr>
<td>DG</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>03/21/25</td>
<td>$10.95</td>
<td>$10.9</td>
<td>$10.95</td>
<td>$85.00</td>
<td>$265.0K</td>
<td>2.9K</td>
<td style="text-align: right;">254</td>
</tr>
<tr>
<td>DG</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>12/20/24</td>
<td>$22.8</td>
<td>$22.0</td>
<td>$22.0</td>
<td>$60.00</td>
<td>$44.0K</td>
<td>1</td>
<td style="text-align: right;">0</td>
</tr>
<tr>
<td>DG</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>11/15/24</td>
<td>$1.99</td>
<td>$1.81</td>
<td>$2.0</td>
<td>$85.00</td>
<td>$35.7K</td>
<td>2.4K</td>
<td style="text-align: right;">1</td>
</tr>
<tr>
<td>DG</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>11/15/24</td>
<td>$1.78</td>
<td>$1.69</td>
<td>$1.77</td>
<td>$85.00</td>
<td>$35.6K</td>
<td>2.4K</td>
<td style="text-align: right;">381</td>
</tr>
</tbody>
</table>

<h3>About Dollar Gen</h3>
With more than 20,000 locations, Dollar General's banner is nearly ubiquitous across the rural United States. Dollar General serves as a convenient shopping destination for fill-in store trips, with its value proposition most relevant to consumers in small communities with a dearth of shopping options. The retailer operates a frugal store of about 7,500 square feet and primarily offers an assortment of branded and private-label consumable items (80% of net sales) such as paper and cleaning products, packaged and perishable food, tobacco, and health and beauty items at low prices. Dollar General also offers a limited assortment of seasonal merchandise, home products, and apparel. The firm sells most items at a price point of $10 or less.
Following our analysis of the options activities associated with Dollar Gen, we pivot to a closer look at the company's own performance.
<h3>Dollar Gen's Current Market Status</h3>
<ul>
<li>Currently trading with a volume of 2,329,852, the DG's price is down by -0.8%, now at $80.45. </li>
<li>RSI readings suggest the stock is currently may be approaching oversold.</li>
<li>Anticipated earnings release is in 37 days.</li>
</ul>
<h3>Expert Opinions on Dollar Gen</h3>
In the last month, 2 experts released ratings on this stock with an average target price of $101.5.
Unusual Options Activity Detected: Smart Money on the Move
Benzinga Edge's Unusual Options board spots potential market movers before they happen. See what positions big money is taking on your favorite stocks. <a href="https://www.benzinga.com/premium/ideas/benzinga-edge-checkout/?t=Be8be9arja3be22bz20&amp;utm_source=benzinga-insights">Click here for access</a>. 
&#x2A; An analyst from Bernstein has revised its rating downward to Outperform, adjusting the price target to $98. 
&#x2A; An analyst from Evercore ISI Group has decided to maintain their In-Line rating on Dollar Gen, which currently sits at a price target of $105. 
Trading options involves greater risks but also offers the potential for higher profits. Savvy traders mitigate these risks through ongoing education, strategic trade adjustments, utilizing various indicators, and staying attuned to market dynamics. Keep up with the latest options trades for Dollar Gen with <a href="https://benzinga.grsm.io/register174">Benzinga Pro</a> for real-time alerts.

Market Whales and Their Recent Bets on Dollar Gen Options

A week before the U.S. presidential election, U.S. Treasury Secretary Janet Yellen reiterated her arguments for the strength of the U.S. economy <a href="https://www.benzinga.com/general/sports-betting/24/10/41589659/trump-vs-harris-state-by-state-2024-election-betting-odds-which-candidate-is-favored-to-wi">under the Biden administration.</a> 
&#8220;When President Biden and Vice President Harris took office, thousands of Americans were dying each day from COVID-19. The unemployment rate was 50 percent higher than it is now,&#8221; Yellen said at the American Bankers Association event.  
&#8220;Today, by contrast, the U.S. economy is strong,&#8221; she added. &#8220;We've seen robust economic growth, bolstered by solid consumer spending and business investment, even while inflation has come down significantly from its peak.&#8221;
Read Next: <a href="https://www.benzinga.com/news/24/10/41489239/bank-of-america-ceo-cautions-fed-not-to-go-too-fast-or-too-slow-on-interest-rate-cuts">Bank Of America CEO Cautions Fed Not To &#8216;Go Too Fast Or Too Slow&#8217; On Interest Rate Cuts</a>
Higher Cost of Living: While the cost of living has increased, wages are rising faster than the cost of goods, Yellen explained.
"The typical American <a href="https://www.benzinga.com/top-stories/24/03/37899126/consumers-in-great-shape-despite-or-because-of-higher-interest-rates-those-with-cash-are-rewarded">can afford more goods</a> and services than before the pandemic. And Americans are starting new businesses at a record rate, reflecting optimism about the economy,&#8221; she said.
American voters in so-called battleground states <a href="https://www.benzinga.com/news/24/08/40301432/kamala-harris-surges-ahead-of-trump-in-key-states-young-americans-bank-on-harris-for-economic-reviva">do not appear as optimistic</a> and lean toward Republican Donald Trump, <a href="https://www.benzinga.com/news/24/10/41312782/trumps-economic-policies-expected-to-drive-inflation-and-deficits-higher-than-harris-economists-say">despite economists&#8217; warnings</a>. 
A recent Reuters/Ipsos poll showed that 61% of voters in battleground states say the economy is on the <a href="https://www.benzinga.com/general/politics/24/09/40861372/trump-says-no-federal-rates-cuts-before-2024-election-republican-congress-members-say-the-time-i">wrong track</a>. About 68% say the same about the cost of living. 
As the cost of living rises, American consumers have become increasingly focused on value and affordability. Mega-retailers, Walmart, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WMT#NYSE">WMT</a>) and Target Corp. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/TGT#NYSE">TGT</a>), are aggressively lowering prices on groceries and household necessities and drawing more mid- and high-income customers than ever before. 
Dollar stores, including Dollar General Corp. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DG#NYSE">DG</a>) and Dollar Tree, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/DLTR#NASDAQ">DLTR</a>), are reeling from the increased competition in the discount and affordable goods space. Both companies have reported a drop in foot-traffic and sales as the larger stores' focus on value has eroded their customer bases. 
Election Day Approaches: As the close of voting approaches, Yellen&#8217;s statements serve to reinforce the Biden administration&#8217;s economic narrative of recovery, growth and the importance of maintaining current policies for continued economic stability.
The Treasury Secretary warned that &#8220;deviating from our current course could jeopardize our economic trajectory."&nbsp;
Voters will express their views on the state of the economy and<a href="https://www.benzinga.com/news/24/10/41593510/economist-justin-wolfers-challenges-jd-vances-inflation-promise-couldnt-find-a-single-economist-who"> other issues</a> when ballots are counted in the U.S. presidential election on Nov. 5. 
Read Also:&nbsp;
<ul>
<li><a href="https://www.benzinga.com/news/24/10/41561955/dollar-general-aims-to-draw-customers-from-walmart-amazon-with-holiday-sales-events">Dollar General Aims To Draw Customers From Walmart, Amazon With Holiday Sales Events</a></li>
</ul>
Photo by Dustin Blitchok

General

Janet Yellen Touts 'Robust' Economic Growth As Election Nears, Polls Show Voters Disagree

Dollar Gen's (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DG#NYSE">DG</a>) short percent of float has fallen 18.91% since its last report. The company recently reported that it has 6.08 million shares sold short, which is 3.13% of all regular shares that are available for trading. Based on its trading volume, it would take traders 1.43 days to cover their short positions on average.
<h3>Why Short Interest Matters</h3>
Short interest is the number of shares that have been sold short but have not yet been covered or closed out. <a href="https://www.benzinga.com/money/how-to-short-a-stock/">Short selling</a> is when a trader sells shares of a company they do not own, with the hope that the price will fall. Traders make money from short selling if the price of the stock falls and they lose if it rises.
Short interest is important to track because it can act as an indicator of market sentiment towards a particular stock. An increase in short interest can signal that investors have become more bearish, while a decrease in short interest can signal they have become more bullish.
See Also: <a href="https://www.benzinga.com/short-interest">List of the most shorted stocks</a>
<h3>Dollar Gen Short Interest Graph (3 Months)</h3>
<img src="https://www.benzinga.com/files/images/story/2024/1730141124_0.png" alt="short_fig" />
As you can see from the chart above the percentage of shares that are sold short for Dollar Gen has declined since its last report. This does not mean that the stock is going to rise in the near-term but traders should be aware that less shares are being shorted.
<h3>Comparing Dollar Gen's Short Interest Against Its Peers</h3>
Peer comparison is a popular technique amongst analysts and investors for gauging how well a company is performing. A company's peer is another company that has similar characteristics to it, such as industry, size, age, and financial structure. You can find a company's peer group by reading its 10-K, proxy filing, or by doing your own similarity analysis.
According to <a href="https://pro.benzinga.com/">Benzinga Pro</a>, Dollar Gen's peer group average for short interest as a percentage of float is 3.59%, which means the company has less short interest than most of its peers.
Did you know that increasing short interest can actually be bullish for a stock? <a href="https://www.benzinga.com/money/how-to-make-money-on-a-short-squeeze/">This post by Benzinga Money explains how you can profit from it.</a>
This article was generated by Benzinga's automated content engine and was reviewed by an editor.

Short Sellers

Short Ideas

Peering Into Dollar Gen's Recent Short Interest

Dollar General Corp. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DG#NYSE">DG</a>) has launched several holiday sales promotions in an effort to win back inflation-weary consumers as mega-retailers Walmart, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WMT#NYSE">WMT</a>) and Amazon.com, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>) <a href="https://www.benzinga.com/markets/equities/24/09/40738760/dollar-stores-struggle-when-walmart-performs-well-report">aggressively lower prices</a>.
The Details:&nbsp; Dollar General has been losing customers to larger retailers as consumers have become more value-focused as they grapple with inflation. In an effort to regain market share, the discount retailer is running several holiday season promotions similar to offerings from its competitors, including Walmart and Amazon.&nbsp;
Dollar General <a href="https://www.benzinga.com/pressreleases/24/10/b41512369/deals-and-discounts-on-more-than-6-000-items-at-dollar-general-this-festive-season">has announced</a> weekly three-day DG Deal Days sales events that begin on Halloween and run every Thursday, Friday and Saturday through Dec. 21. DG Deal Days will feature 25% and 50% off discounts and buy one, get one promotions.&nbsp;
Walmart ran a similar <a href="https://www.benzinga.com/pressreleases/24/09/b40931888/walmart-unveils-its-holiday-plans-with-early-shopping-deals-and-affordable-meals">sales event</a>, Walmart Holiday Deals, which featured five days of discounts in early October and continues as an extended holiday deal event through Dec. 25. Amazon hosted its shorter, annual Prime Big Deal Days sale on Oct. 8 and Oct. 9 which aims to capture early holiday spending with deals.&nbsp;
Read Next: <a href="https://www.benzinga.com/news/24/10/41551820/flying-taxis-are-almost-here-joby-archer-aviation-applaud-new-faa-regulations-for-evtol-aircraft">Flying Taxis Are Almost Here: Joby, Archer Aviation Applaud New FAA Regulations For eVTOL Aircraft</a>
Dollar General is offering recipe-focused Thanksgiving meal deals, similar to the inflation-free holiday meal promotion from Walmart. The sale features ‘buy two, get one&#8217; bundle deals including ingredients for pumpkin pie, green bean casserole and sweet potato casserole.&nbsp;
Additionally, Dollar General has launched a holiday toy guide for the 2024 season, reflective of the toy guides released by Amazon and Walmart each year. The discount retailer's toy guide will focus on affordability and features toys priced under $20, with most toys available for $10 or less.
Why It Matters: CEO Todd Vasos acknowledged in the company's most recent <a href="https://www.benzinga.com/pressreleases/24/08/b40621521/dollar-general-corporation-reports-second-quarter-2024-results">earnings report</a> that Walmart and Amazon's strength in attracting budget-conscious shoppers has contributed to Dollar General's recent struggles.&nbsp;
"While we believe the softer sales trends are partially attributable to a core customer who feels financially constrained, we know the importance of controlling what we can control," the CEO said. "With the evolving retail and consumer landscape in mind, we are taking decisive action to further enhance our value and convenience offering, as well as the in-store experience.&#8221;
DG Price Action: According to <a href="https://pro.benzinga.com/?gspk=YWRhbWVja2VydDUzMzY&amp;gsxid=zBMR4PKmcgBw">Benzinga Pro</a>, Dollar General shares ended Friday's session down 1.25% at $80.38.&nbsp;
Read Also:&nbsp;
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<li><a href="https://www.benzinga.com/analyst-ratings/analyst-color/24/10/41533977/boeing-reports-6b-q3-loss-this-is-the-bottom-says-analyst">Boeing Reports $6B Q3 Loss: &#8216;This Is The Bottom,&#8217; Says Analyst</a></li>
</ul>
Image: Courtesy of Dollar General Corporation

AMZN

Dollar General Aims To Draw Customers From Walmart, Amazon With Holiday Sales Events

Evercore ISI Group analyst Michael Montani maintains Dollar Gen (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DG#NYSE">DG</a>) with a In-Line and lowers the price target from $115 to $105.

Evercore ISI Group Maintains In-Line on Dollar Gen, Lowers Price Target to $105

22 analysts have expressed a variety of opinions on Dollar Gen (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DG#NYSE">DG</a>) over the past quarter, offering a diverse set of opinions from bullish to bearish.
The table below provides a snapshot of their recent ratings, showcasing how sentiments have evolved over the past 30 days and comparing them to the preceding months.
<table>
<thead>
<tr>
<th></th>
<th style="text-align: right;">Bullish</th>
<th style="text-align: right;">Somewhat Bullish</th>
<th style="text-align: right;">Indifferent</th>
<th style="text-align: right;">Somewhat Bearish</th>
<th style="text-align: right;">Bearish</th>
</tr>
</thead>
<tbody>
<tr>
<td>Total Ratings</td>
<td style="text-align: right;">2</td>
<td style="text-align: right;">5</td>
<td style="text-align: right;">13</td>
<td style="text-align: right;">1</td>
<td style="text-align: right;">1</td>
</tr>
<tr>
<td>Last 30D</td>
<td style="text-align: right;">0</td>
<td style="text-align: right;">1</td>
<td style="text-align: right;">0</td>
<td style="text-align: right;">0</td>
<td style="text-align: right;">0</td>
</tr>
<tr>
<td>1M Ago</td>
<td style="text-align: right;">0</td>
<td style="text-align: right;">0</td>
<td style="text-align: right;">1</td>
<td style="text-align: right;">0</td>
<td style="text-align: right;">1</td>
</tr>
<tr>
<td>2M Ago</td>
<td style="text-align: right;">2</td>
<td style="text-align: right;">4</td>
<td style="text-align: right;">11</td>
<td style="text-align: right;">1</td>
<td style="text-align: right;">0</td>
</tr>
<tr>
<td>3M Ago</td>
<td style="text-align: right;">0</td>
<td style="text-align: right;">0</td>
<td style="text-align: right;">1</td>
<td style="text-align: right;">0</td>
<td style="text-align: right;">0</td>
</tr>
</tbody>
</table>
Analysts have recently evaluated Dollar Gen and provided 12-month price targets. The average target is $108.32, accompanied by a high estimate of $168.00 and a low estimate of $73.00. Experiencing a 24.34% decline, the current average is now lower than the previous average price target of $143.16. 
<img src="https://www.benzinga.com/files/images/story/2024/1729602065_0.png" alt="price target chart" />
<h2>Exploring Analyst Ratings: An In-Depth Overview</h2>
The standing of Dollar Gen among financial experts becomes clear with a thorough analysis of recent analyst actions. The summary below outlines key analysts, their recent evaluations, and adjustments to ratings and price targets.
<table>
<thead>
<tr>
<th>Analyst</th>
<th>Analyst Firm</th>
<th>Action Taken</th>
<th>Rating</th>
<th>Current Price Target</th>
<th>Prior Price Target</th>
</tr>
</thead>
<tbody>
<tr>
<td>Brandon Fletcher</td>
<td>Bernstein</td>
<td>Announces</td>
<td>Outperform</td>
<td>$98.00</td>
<td>-</td>
</tr>
<tr>
<td>Paul Lejuez</td>
<td>Citigroup</td>
<td>Lowers</td>
<td>Sell</td>
<td>$73.00</td>
<td>$91.00</td>
</tr>
<tr>
<td>Karen Short</td>
<td>Melius Research</td>
<td>Announces</td>
<td>Hold</td>
<td>$85.00</td>
<td>-</td>
</tr>
<tr>
<td>Karen Short</td>
<td>Barclays</td>
<td>Lowers</td>
<td>Overweight</td>
<td>$102.00</td>
<td>$154.00</td>
</tr>
<tr>
<td>Edward Kelly</td>
<td>Wells Fargo</td>
<td>Lowers</td>
<td>Equal-Weight</td>
<td>$90.00</td>
<td>$130.00</td>
</tr>
<tr>
<td>Koji Ikeda</td>
<td>B of A Securities</td>
<td>Lowers</td>
<td>Underperform</td>
<td>$95.00</td>
<td>$118.00</td>
</tr>
<tr>
<td>Matthew Boss</td>
<td>JP Morgan</td>
<td>Lowers</td>
<td>Neutral</td>
<td>$97.00</td>
<td>$130.00</td>
</tr>
<tr>
<td>Michael Lasser</td>
<td>UBS</td>
<td>Lowers</td>
<td>Buy</td>
<td>$108.00</td>
<td>$155.00</td>
</tr>
<tr>
<td>Kelly Bania</td>
<td>BMO Capital</td>
<td>Lowers</td>
<td>Market Perform</td>
<td>$90.00</td>
<td>$130.00</td>
</tr>
<tr>
<td>Kate McShane</td>
<td>Goldman Sachs</td>
<td>Lowers</td>
<td>Buy</td>
<td>$122.00</td>
<td>$169.00</td>
</tr>
<tr>
<td>Joseph Feldman</td>
<td>Telsey Advisory Group</td>
<td>Lowers</td>
<td>Market Perform</td>
<td>$103.00</td>
<td>$168.00</td>
</tr>
<tr>
<td>Scot Ciccarelli</td>
<td>Truist Securities</td>
<td>Lowers</td>
<td>Hold</td>
<td>$94.00</td>
<td>$130.00</td>
</tr>
<tr>
<td>Bobby Griffin</td>
<td>Raymond James</td>
<td>Lowers</td>
<td>Outperform</td>
<td>$120.00</td>
<td>$150.00</td>
</tr>
<tr>
<td>Michael Montani</td>
<td>Evercore ISI Group</td>
<td>Lowers</td>
<td>In-Line</td>
<td>$100.00</td>
<td>$139.00</td>
</tr>
<tr>
<td>Anthony Chukumba</td>
<td>Loop Capital</td>
<td>Lowers</td>
<td>Hold</td>
<td>$90.00</td>
<td>$130.00</td>
</tr>
<tr>
<td>Chuck Grom</td>
<td>Gordon Haskett</td>
<td>Announces</td>
<td>Hold</td>
<td>$90.00</td>
<td>-</td>
</tr>
<tr>
<td>Simeon Gutman</td>
<td>Morgan Stanley</td>
<td>Lowers</td>
<td>Equal-Weight</td>
<td>$100.00</td>
<td>$170.00</td>
</tr>
<tr>
<td>Joseph Feldman</td>
<td>Telsey Advisory Group</td>
<td>Maintains</td>
<td>Outperform</td>
<td>$168.00</td>
<td>$168.00</td>
</tr>
<tr>
<td>Edward Kelly</td>
<td>Wells Fargo</td>
<td>Lowers</td>
<td>Equal-Weight</td>
<td>$130.00</td>
<td>$145.00</td>
</tr>
<tr>
<td>Scot Ciccarelli</td>
<td>Truist Securities</td>
<td>Lowers</td>
<td>Hold</td>
<td>$130.00</td>
<td>$135.00</td>
</tr>
<tr>
<td>Joseph Feldman</td>
<td>Telsey Advisory Group</td>
<td>Maintains</td>
<td>Outperform</td>
<td>$168.00</td>
<td>$168.00</td>
</tr>
<tr>
<td>Anthony Chukumba</td>
<td>Loop Capital</td>
<td>Lowers</td>
<td>Hold</td>
<td>$130.00</td>
<td>$140.00</td>
</tr>
</tbody>
</table>
<h3>Key Insights:</h3>
<ul>
<li>Action Taken: In response to dynamic market conditions and company performance, analysts update their recommendations. Whether they 'Maintain', 'Raise', or 'Lower' their stance, it signifies their reaction to recent developments related to Dollar Gen. This insight gives a snapshot of analysts' perspectives on the current state of the company.</li>
<li>Rating: Analyzing trends, analysts offer qualitative evaluations, ranging from 'Outperform' to 'Underperform'. These ratings convey expectations for the relative performance of Dollar Gen compared to the broader market.</li>
<li>Price Targets: Delving into movements, analysts provide estimates for the future value of Dollar Gen's stock. This analysis reveals shifts in analysts' expectations over time.</li>
</ul>
Capture valuable insights into Dollar Gen's market standing by understanding these analyst evaluations alongside pertinent financial indicators. Stay informed and make strategic decisions with our Ratings Table.
<a href="https://www.benzinga.com/quote/DG/analyst-ratings?utm_source=Benzinga Insights">Stay up to date on Dollar Gen analyst ratings.</a>
<h2>Discovering Dollar Gen: A Closer Look</h2>
With more than 20,000 locations, Dollar General's banner is nearly ubiquitous across the rural United States. Dollar General serves as a convenient shopping destination for fill-in store trips, with its value proposition most relevant to consumers in small communities with a dearth of shopping options. The retailer operates a frugal store of about 7,500 square feet and primarily offers an assortment of branded and private-label consumable items (80% of net sales) such as paper and cleaning products, packaged and perishable food, tobacco, and health and beauty items at low prices. Dollar General also offers a limited assortment of seasonal merchandise, home products, and apparel. The firm sells most items at a price point of $10 or less.
<h3>Dollar Gen: Financial Performance Dissected</h3>
Market Capitalization Analysis: Positioned below industry benchmarks, the company's market capitalization faces constraints in size. This could be influenced by factors such as growth expectations or operational capacity.
Revenue Growth: Dollar Gen displayed positive results in 3 months. As of 31 July, 2024, the company achieved a solid revenue growth rate of approximately 4.23%. This indicates a notable increase in the company's top-line earnings. When compared to others in the Consumer Staples sector, the company faces challenges, achieving a growth rate lower than the average among peers.
Net Margin: The company's net margin is a standout performer, exceeding industry averages. With an impressive net margin of 3.66%, the company showcases strong profitability and effective cost control.
Return on Equity (ROE): Dollar Gen's ROE excels beyond industry benchmarks, reaching 5.25%. This signifies robust financial management and efficient use of shareholder equity capital.
Return on Assets (ROA): Dollar Gen's ROA is below industry averages, indicating potential challenges in efficiently utilizing assets. With an ROA of 1.19%, the company may face hurdles in achieving optimal financial returns.
Debt Management: The company faces challenges in debt management with a debt-to-equity ratio higher than the industry average. With a ratio of 2.51, caution is advised due to increased financial risk.
<h2>The Significance of Analyst Ratings Explained</h2>
Within the domain of banking and financial systems, analysts specialize in reporting for specific stocks or defined sectors. Their work involves attending company conference calls and meetings, researching company financial statements, and communicating with insiders to publish "analyst ratings" for stocks. Analysts typically assess and rate each stock once per quarter.
Some analysts publish their predictions for metrics such as growth estimates, earnings, and revenue to provide additional guidance with their ratings. When using analyst ratings, it is important to keep in mind that stock and sector analysts are also human and are only offering their opinions to investors.
If you want to keep track of which analysts are outperforming others, you can view updated analyst ratings along withanalyst success scores in <a href="https://benzinga.grsm.io/register174">Benzinga Pro</a>.
Which Stocks Are Analysts Recommending Now?
Benzinga Edge gives you instant access to all major analyst upgrades, downgrades, and price targets. Sort by accuracy, upside potential, and more. <a href="https://www.benzinga.com/premium/ideas/benzinga-edge-checkout/?t=be8be9arja3be22bz21&amp;utm_source=benzinga-insights">Click here to stay ahead of the market</a>.
This article was generated by Benzinga's automated content engine and reviewed by an editor.

Decoding 22 Analyst Evaluations For Dollar Gen

Bernstein analyst Brandon Fletcher initiates coverage on Dollar Gen (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DG#NYSE">DG</a>) with a Outperform rating and announces Price Target of $98.

Initiation

Bernstein Initiates Coverage On Dollar Gen with Outperform Rating, Announces Price Target of $98

Realty Income Corporation (NYSE: <a class="ticker" href="https://www.benzinga.com/stock/o#NYSE">O</a>), known as &quot;The Monthly Dividend Company,&quot; is a Real Estate Investment Trust (REIT) with a unique approach to commercial real estate. Unlike many of its peers, Realty Income focuses exclusively on free-standing properties, securing them under long-term net lease agreements.&nbsp;
This strategy provides investors with a dependable stream of passive income generated by a diversified portfolio of high-quality tenants. This business model, combined with a commitment to consistent dividend payouts and strategic acquisitions, has fueled Realty Income&#39;s impressive growth and positioned it as a favorite among investors seeking reliable income and long-term growth potential.
<h2>The Triple-Net Lease Advantage</h2>
Realty Income&#39;s triple-net lease model is a cornerstone of its business strategy, further reinforcing the company&#39;s commitment to efficient operations and predictable cash flows. This model, where tenants shoulder the responsibility for property taxes, maintenance, and utilities, minimizes Realty Income&#39;s operational expenses, making it easier to forecast earnings and plan for future dividend payments.&nbsp;
This structure also offers tenants significant flexibility, allowing them to focus on their core business operations while securing long-term occupancy of their facilities. For example, Realty Income&#39;s portfolio includes properties leased to a diverse range of tenants, from national retailers like Walgreens (NASDAQ: <a class="ticker" href="https://www.benzinga.com/stock/wba#NASDAQ">WBA</a>) and Dollar General (NYSE: <a class="ticker" href="https://www.benzinga.com/stock/dg#NYSE">DG</a>) to regional and local businesses. This strategy has enabled Realty Income to generate a steady stream of passive income, which has fueled its consistent dividend payments and impressive long-term growth.
<h2>The Monthly Dividend Advantage</h2>
Realty Income is known as &quot;The Monthly Dividend Company,&quot;&nbsp; representing its commitment to paying consistent dividends every month.
This approach has differentiated the company in the REIT market, appealing to investors who prefer a regular, steady income stream.
Since its initial public offering (IPO) in 1994, Realty Income has consistently increased its dividend payment 127 times, a testament to its commitment to shareholder value.
Realty Income&#39;s dividend history has solidified its reputation as a reliable income source, drawing investors seeking dependable and growing dividend income.
<h2>Realty Income&#39;s Growth and Financial Performance</h2>
Realty Income&#39;s earnings report for the second quarter of 2024 underscores its ability to deliver consistent growth. Realty Income reported earnings per share (EPS) of $0.29, slightly missing analysts&#39; consensus estimates of $0.36. However, it&#39;s crucial to look at the bigger picture. While the EPS did not meet Realty Income&#39;s analyst community&#39;s expectations, the company&#39;s revenue reached $1.34 billion, representing a robust 31.4% increase year-over-year. This solid revenue growth reflects Realty Income&#39;s ability to acquire high-quality properties and maintain consistent occupancy rates.
This recent performance also saw Realty Income declare a monthly dividend increase, raising the payment to $0.2635 per share from $0.2630 per share. This increase, representing an annualized dividend amount of $3.162 per share, further highlights the company&#39;s commitment to rewarding its shareholders with growing dividend income.
<h2>Realty Income&#39;s Diversification Strategy</h2>
Realty Income&#39;s diversification strategy is a key factor in its long-term growth. The company has expanded its portfolio to include properties in the US, UK, and Spain, spreading its geographic reach and mitigating risk. This proactive risk management offers several advantages for investors, reducing portfolio volatility and increasing returns. By diversifying across multiple markets, Realty Income is better positioned to withstand potential economic downturns and maintain steady growth regardless of local market conditions.
<h2>Realty Income&#39;s Secret Sauce</h2>
Realty Income&#39;s success is driven by a combination of factors that give the company a significant competitive advantage. The company&#39;s focus on triple-net leases minimizes its operational expenses, providing a more predictable cash flow for investors. Realty Income&#39;s diversification strategy, extending its reach across industries and geographies, further enhances its ability to weather economic fluctuations.
Furthermore, Realty Income&#39;s strong balance sheet and deep industry experience allow it to attract high-quality tenants. These tenants are willing to commit to long-term lease agreements, providing the company with a steady stream of rental income that supports its consistent dividend payments.
<h2>Strategies for Different Investors</h2>
Investing in Realty Income requires careful consideration of personal investment goals and risk tolerance. While the company is attractive to a wide range of investors, two primary strategies stand out for different investor profiles:
<h3>Income-Focused Investors</h3>
Realty Income is an attractive option for those seeking a dependable stream of dividend income. The company&#39;s commitment to shareholder value and history of consistent dividend payments, including a track record of 652 consecutive monthly dividend payments, make it a strong contender for investors seeking a reliable source of income. This consistent payout, combined with its triple-net lease model, which minimizes operating expenses for Realty Income, creates a stable and predictable cash flow stream that supports these dividends.
<h3>Growth-Oriented Investors</h3>
While Realty Income&#39;s primary focus is on dividends, the company has also demonstrated consistent growth in its portfolio and share price. Growth-oriented investors can consider Realty Income as a core holding within a diversified portfolio. The company&#39;s strategic acquisitions, expansion into new markets, and strong tenant relationships provide a solid foundation for continued growth, offering investors the potential for income and capital appreciation. Realty Income&#39;s global diversification strategy, with a presence in the US, UK, and Spain, further mitigates risk and creates opportunities for growth in various markets.
Realty Income has carved a unique niche in the REIT sector by focusing on triple-net leases and offering investors dependable monthly dividend payments. The company&#39;s consistent growth, diversification strategy, and competitive advantages have solidified its reputation as a reliable income source. Investors seeking a dependable dividend stream and potential for long-term growth may find Realty Income an attractive investment opportunity.
The article &quot;<a href="https://www.marketbeat.com/stock-ideas/realty-income-a-dividend-powerhouse-with-growth-potential/">Realty Income: A Dividend Powerhouse With Growth Potential</a>&quot; first appeared on MarketBeat.

Earnings

Large Cap

Mid Cap

REIT

Dividends

Offerings

IPOs

Real Estate

Realty Income: A Dividend Powerhouse With Growth Potential

High-rolling investors have positioned themselves bearish on Dollar Gen (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DG#NYSE">DG</a>), and it's important for retail traders to take note. 
\This activity came to our attention today through Benzinga's tracking of publicly available options data. The identities of these investors are uncertain, but such a significant move in DG often signals that someone has privileged information.
Today, Benzinga's options scanner spotted 9 options trades for Dollar Gen. This is not a typical pattern.
The sentiment among these major traders is split, with 44% bullish and 55% bearish. Among all the options we identified, there was one put, amounting to $39,618, and 8 calls, totaling $435,556.
<h3>Projected Price Targets</h3>
Taking into account the Volume and Open Interest on these contracts, it appears that whales have been targeting a price range from $78.0 to $105.0 for Dollar Gen over the last 3 months. 
<h3>Analyzing Volume &amp; Open Interest</h3>
In today's trading context, the average open interest for options of Dollar Gen stands at 836.0, with a total volume reaching 1,975.00. The accompanying chart delineates the progression of both call and put option volume and open interest for high-value trades in Dollar Gen, situated within the strike price corridor from $78.0 to $105.0, throughout the last 30 days.
<h3>Dollar Gen Option Volume And Open Interest Over Last 30 Days</h3>
<img src="https://www.benzinga.com/files/images/story/2024/1729183044_0.png" alt="Options Call Chart" />
<h3>Biggest Options Spotted:</h3>

<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Ask</th>
<th>Bid</th>
<th>Price</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th style="text-align: right;">Open Interest</th>
<th style="text-align: right;">Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>DG</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>01/16/26</td>
<td>$9.3</td>
<td>$9.2</td>
<td>$9.2</td>
<td>$100.00</td>
<td>$91.9K</td>
<td style="text-align: right;">766</td>
<td style="text-align: right;">249</td>
</tr>
<tr>
<td>DG</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>01/16/26</td>
<td>$7.95</td>
<td>$7.8</td>
<td>$7.8</td>
<td>$105.00</td>
<td>$87.3K</td>
<td style="text-align: right;">97</td>
<td style="text-align: right;">114</td>
</tr>
<tr>
<td>DG</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>10/25/24</td>
<td>$3.8</td>
<td>$3.15</td>
<td>$3.79</td>
<td>$78.00</td>
<td>$54.1K</td>
<td style="text-align: right;">4</td>
<td style="text-align: right;">144</td>
</tr>
<tr>
<td>DG</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>11/15/24</td>
<td>$5.15</td>
<td>$4.8</td>
<td>$5.0</td>
<td>$80.00</td>
<td>$54.0K</td>
<td style="text-align: right;">914</td>
<td style="text-align: right;">108</td>
</tr>
<tr>
<td>DG</td>
<td>CALL</td>
<td>TRADE</td>
<td>BULLISH</td>
<td>01/16/26</td>
<td>$9.3</td>
<td>$9.2</td>
<td>$9.3</td>
<td>$100.00</td>
<td>$50.2K</td>
<td style="text-align: right;">766</td>
<td style="text-align: right;">8</td>
</tr>
</tbody>
</table>

<h3>About Dollar Gen</h3>
With more than 20,000 locations, Dollar General's banner is nearly ubiquitous across the rural United States. Dollar General serves as a convenient shopping destination for fill-in store trips, with its value proposition most relevant to consumers in small communities with a dearth of shopping options. The retailer operates a frugal store of about 7,500 square feet and primarily offers an assortment of branded and private-label consumable items (80% of net sales) such as paper and cleaning products, packaged and perishable food, tobacco, and health and beauty items at low prices. Dollar General also offers a limited assortment of seasonal merchandise, home products, and apparel. The firm sells most items at a price point of $10 or less.
After a thorough review of the options trading surrounding Dollar Gen, we move to examine the company in more detail. This includes an assessment of its current market status and performance.
<h3>Present Market Standing of Dollar Gen</h3>
<ul>
<li>Trading volume stands at 3,735,581, with DG's price down by -0.44%, positioned at $81.87.</li>
<li>RSI indicators show the stock to be is currently neutral between overbought and oversold.</li>
<li>Earnings announcement expected in 49 days.</li>
</ul>
<h3>Expert Opinions on Dollar Gen</h3>
2 market experts have recently issued ratings for this stock, with a consensus target price of $79.0.
Unusual Options Activity Detected: Smart Money on the Move
Benzinga Edge's Unusual Options board spots potential market movers before they happen. See what positions big money is taking on your favorite stocks. <a href="https://www.benzinga.com/premium/ideas/benzinga-edge-checkout/?t=Be8be9arja3be22bz20&amp;utm_source=benzinga-insights">Click here for access</a>. 
&#x2A; An analyst from Melius Research downgraded its action to Hold with a price target of $85. 
&#x2A; In a cautious move, an analyst from Citigroup downgraded its rating to Sell, setting a price target of $73. 
Options trading presents higher risks and potential rewards. Astute traders manage these risks by continually educating themselves, adapting their strategies, monitoring multiple indicators, and keeping a close eye on market movements. Stay informed about the latest Dollar Gen options trades with real-time alerts from <a href="https://benzinga.grsm.io/register174">Benzinga Pro</a>.

Dollar Gen Options Trading: A Deep Dive into Market Sentiment

Investors tend to watch and emulate some of the best on Wall Street, but there&#39;s one issue with this view: Most of the sought-after investors tend to be net buyers of the market. Other entities in the money management industry are worth watching for their superior strategies and ability to beat the market.
These entities are hedge funds, and without going into the specifics of their strategies and philosophies, all investors need to know is that they play both the long and the short side of the stock market. Investors can try to emulate these views and strategies by shorting as well as buying, or they can be flexible in being long a few names and have a short bias in others without actually shorting the stock.
Today, there are two stocks that are worth being bullish on, while one gives investors enough evidence to stay bearish on if not outright putting on a short position. These long targets are found in shares of Occidental Petroleum Co. (NYSE: <a class="ticker" href="https://www.benzinga.com/stock/oxy#NYSE">OXY</a>) and Microsoft Co. (NASDAQ: <a class="ticker" href="https://www.benzinga.com/stock/msft#NASDAQ">MSFT</a>) as part of the energy sector&#39;s new cycle and the secular growth in technology names. Then, the stock to avoid, if not short altogether, is the struggling Dollar General Co. (NYSE: <a class="ticker" href="https://www.benzinga.com/stock/dg#NYSE">DG</a>).
<h2>Sell Dollar General Before It&#39;s Too Late: Why Its Business Model Could Lead to More Sell-Offs</h2>
Stanley Druckenmiller has recently gone short on U.S. bonds. His view suggests there will be higher inflation for longer. This view stems from the fact that the prices of everyday items have risen significantly since COVID-19, and the probability of them contracting is nowhere to be expected.
If Druckenmiller is right, and inflation turns out to be stickier than expected, then business models like Dollar General&#39;s could suffer further losses in the coming quarters. Offering value at the scale this company does has no way of remaining competitive during high inflationary environments, as margins would contract so much that constant losses would be brought to the stock.
Some on Wall Street have already started to sound the alarm bells regarding Dollar General stock, particularly analysts at Citigroup as of September 2024. They recently downgraded Dollar General stock to a &quot;Sell&quot; rating, this time also dropping the price target to only $73 a share to call for a net downside of as much as 10% from today&#39;s price.
More than that, Druckenmiller&#39;s inflation warning seems to have drawn some short sellers into the stock recently, as the company&#39;s short interest grew by 3.7% over the past month alone to show more bearish interest. These weren&#39;t the only bearish players in the market; however, insiders were losing faith in their own stock.
As of September 2024, two executive vice presidents in Dollar General sold as much as $400,000 worth of stock jointly, which is never a good sign. Whether there is a new management plan to turn the business around or not, it seems the risk is not worth taking for Dollar General. If anything, the opportunity lies on the short side of the market.
<h2>Why a Buffett Bet on Occidental Is a Solid Investment Strategy for Investors</h2>
Copying Buffett&#39;s investments is nothing to be embarrassed about. In fact, investors can learn a great deal from reverse engineering his stock picks. Today, he seems to find all the opportunities within the energy sector, particularly in big oil like Occidental Petroleum.
Knowing that the recent interest rate cuts from the Federal Reserve (the Fed) will likely push business activity higher, Buffet is readying his capital to be exposed to the oil demand resulting from this trend. Here&#39;s where investors get an even better deal, though.
Buffett bought Occidental last quarter, and the stock has sold off significantly since then as oil is taking longer than expected to recover. Now that the stock trades at only 72% of its 52-week high, the foundation for reasonable upside is set for investors to consider this name.
In addition to that wide gap to the upside, Wall Street analysts like the stock. Leading the way with price targets, analysts at Mizuho and Susquehanna think Occidental stock should trade at a respective $72 and $78 a share, calling for up to 44% upside from today&#39;s stock price.
<h2>AI and Quantum Computing: Long-Term Trends Set to Push Microsoft Stock</h2>
Artificial intelligence is one of the trends that is here to stay, and investors should not ignore it in the coming years, particularly the companies that enable its progress and wide adoption rates. Quantum computing is another, and both are combined at Microsoft to create long-term tailwinds for the stock to go higher.
Some may argue that Microsoft&#39;s valuation is a bit rich today, but when investors compare today&#39;s price to tomorrow&#39;s expected earnings per share (EPS). Wall Street analysts now forecast up to $3.48 in EPS for the next 12 months, a jump of 18% from today&#39;s $2.95.
Double-digit growth is hard to come by when considering companies as big as Microsoft, and this superior growth rate commands a premium valuation. Knowing this is the case today for Microsoft, analysts at Truist Financial decided to boost their price targets on the stock to $600 a share, calling for as much as 42.8% upside.
Given that high valuations are always welcome with high EPS growth, even short sellers gave up the fight in shorting this &lsquo;expensive&#39; stock, as judged by Microsoft stock&#39;s 11.8% decline in its short interest over the past month.
The article &quot;<a href="https://www.marketbeat.com/stock-ideas/2-stocks-to-buy-and-1-to-sell-key-picks-for-smart-investing/">2 Stocks to Buy and 1 to Sell - Smart Moves for Investors</a>&quot; first appeared on MarketBeat.

Contracts

Management

Federal Reserve

Tech

MSFT

2 Stocks to Buy and 1 to Sell - Smart Moves for Investors

Dollar General Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DG#NYSE">DG</a>) and Macy&#8217;s Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/M#NYSE">M</a>) shares traded slightly <a target="_blank" href="https://www.benzinga.com/premarket" rel="noreferrer noopener">higher on Tuesday morning.</a>
This holiday season, Dollar General said it is launching a holiday toy guide packed<a target="_blank" href="https://www.benzinga.com/pressreleases/24/10/b41327052/dollar-general-unwraps-holiday-cheer-with-added-savings-on-toys" rel="noreferrer noopener"> with deals to delight customers. </a>Featuring top-name brands like Fisher Price and Pokémon, nearly every toy is priced under $20, with most available for $10 or less.
The retailer plans to also launch a digital holiday guide featuring beauty and personal care, pet, electronics, home and apparel gifts.
Also Read: <a target="_blank" href="https://drupal-cloudfront.benzinga.com/markets/equities/24/09/40937873/walmart-steps-up-holiday-game-inflation-free-thanksgiving-meal-returns" rel="noreferrer noopener">Walmart Steps Up Holiday Game, Inflation-Free Thanksgiving Meal Returns</a>
According to a research <a target="_blank" href="https://limelightmarketing.com/expectations-2024-holiday-shopping/" rel="noreferrer noopener">report</a> by Limelight Marketing, the 2024 holiday shopping season is anticipated to be robust, particularly for e-commerce.
Total retail sales are projected to grow by 4.8% year-over-year, underscoring the overall strength of the retail market during the holiday season. Experts forecast a 9.5% increase in online sales compared to 2023, resulting in a total of approximately $271.58 billion.
&#8220;For many families across America, Dollar General is the go-to destination for all holiday needs, offering quality items and savings that help families make the most of the season,&#8221; the company said.
According to&nbsp;<a target="_blank" href="https://pro.benzinga.com/?gspk=YWRhbWVja2VydDUzMzY&amp;gsxid=zBMR4PKmcgBw" rel="noreferrer noopener">Benzinga Pro</a>, DG stock has lost over 29% in the past year. Investors can gain exposure to the stock via Pacer Lunt Large Cap Alternator ETF (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/ALTL#NYSE">ALTL</a>).
Meanwhile, Macy&#8217;s Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/M#NYSE">M</a>) also released its plans for this holiday season.
This season, Macy&#8217;s is launching the Holiday Square by Urbanspace at its <a target="_blank" href="https://www.benzinga.com/pressreleases/24/10/b41328964/experience-the-magic-of-holidays-with-macys-your-ultimate-holiday-guide-to-gift-giving-and-celebra" rel="noreferrer noopener">Herald Square store in New York. </a>The event will run from November 1, 2024, through January 3, 2025
Macy&#8217;s will also have a shop at The Holiday Shops at Bryant Park starting October 25, featuring Macy&#8217;s Thanksgiving Day parade products and gifts.
M stock has gained over 42% in the past year. Investors can gain exposure to the stock via Invesco S&amp;P Midcap 400 Pure Value ETF (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/RFV#NYSE">RFV</a>).
Price Action: DG shares are trading higher by 1.5% to $80.96 at last check Tuesday.
Photo via Shutterstock
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<li><a href="https://www.benzinga.com/news/earnings/24/10/41329766/goldman-sachs-q3-earnings-investment-banking-fees-surges-20-asset-wealth-management-up-16-but-fixed" target="_blank" rel="noreferrer noopener">Goldman Sachs Q3 Earnings: Investment Banking Fees Surges 20%, Asset &amp; Wealth Management Up 16%, But Fixed Income Falters</a></li>
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Movers

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Rydex ETF Trust S&P Midcap 400 Pure Value ETF

Holiday Heat: Dollar General And Macy's Unveil Holiday Strategies

An apparent tailwind hit yesterday&#39;s value stocks, a new development seen in the declining shares of Costco Wholesale Co. (NASDAQ: <a class="ticker" href="https://www.benzinga.com/stock/cost#NASDAQ">COST</a>) after the company released its latest set of quarterly earnings this week. Costco stock is now down over 2% after the report, a bearish sentiment that comes despite the Federal Reserve (the Fed) recently cutting interest rates by the most since the 2008 financial crisis.
However, some investors argue these rate cuts might have been priced into stocks like Costco and Walmart Inc. (NYSE: <a class="ticker" href="https://www.benzinga.com/stock/wmt#NYSE">WMT</a>). However, some of this momentum has not worked its way through stocks like Dollar General Co. (NYSE: <a class="ticker" href="https://www.benzinga.com/stock/dg#NYSE">DG</a>), which supposedly offer more value to the consumer. In today&#39;s economy, value isn&#39;t enough. Markets seem to prefer economies of scale and big enough cash flows to enable management to reinvest in technology and efficiency.
The consumer staples sector could become the main preference for investors during this consumer uncertainty, the question becomes whether Costco can still deliver more upside after pricing in interest rate cuts and trading as high as a 55.0x price-to-earnings (P/E) ratio today. This can be answered by comparing the recent company results to what Wall Street analysts now expect to see out of the company moving forward.
<h2>Costco Stock&#39;s Strong Financials Set High Expectations for Future Growth</h2>
Starting with the most common driver, the top line. Costco delivered a net increase in revenues of 1.0% over the past 12 months, which may have been enough to lower the stock since inflation over the year was clearly above what Costco managed to push out in revenues.
However, the way revenues grew is more important than the net. Comparable sales rose by 5.4%, a retail sector metric indicating whether growth is coming from opening new locations or from higher demand and traffic in existing stores. Considering that traffic was up 6.4% in the year for Costco stores, investors can assume the latter is the case.
Another interesting metric investors should pay attention to in these wholesale value businesses is whether management is shifting with the times. Costco reports an 18.9% growth in e-commerce sales, meaning they are aware of consumer preferences and trends today and are making suitable investments to position Costco for this wave.
This shift in volume and technology drove the company&#39;s gross margin higher, to 11%, compared to 10.6% last year. This may not seem like much on a percentage basis, but it was enough to drive the bottom-line net income to $2.35 billion, or 9% higher.
Here is what investors can take away from Costco&#39;s trends when in doubt. Membership users grew to 76.2 million this quarter, or 7.3% over last year, driving subscription revenue higher by 6.5% to amplify the stock&#39;s potential for stable and predictable cash flows in the future.
The only negative factor working against Costo is its valuation. Some argue that some stocks are expensive for a reason, and while Costco does have enough quality and growth to justify higher multiples, here&#39;s what Wall Street has to say about it potentially being too high.
<h2>Wall Street&#39;s Outlook on Costco Stock and Its Future Growth Potential</h2>
The camp is divided, as most Wall Street analysts now have a consensus price target of only $874.6 for Costco stock, which is basically where it trades today, plus or minus 1.5%. Willing to stand out from the pack, those at Goldman Sachs had something else in mind.
These analysts see a $995 share valuation for Costco stock, calling for a further upside of 13.8% from where it trades today. Goldman is not alone in taking a view for further upside in Costco stock, though. Despite the recent price action, bearish traders decided to step away from this name over the past month.
Costco stock&#39;s short interest declined by 2.9% during this period, showing signs of potential bearish capitulation today. More than that, those at Legal &amp; General Group decided to boost their holdings in Costco stock by 2.5% as of August 2024, bringing their net investment up to $3.1 billion today.
All of these new bulls may have been looking at Wall Street&#39;s earnings per share (EPS) growth forecasts, which now point to Costco swinging to $5.58 for next year, up from today&#39;s $5.15, which calls for a 13.6% annual growth rate.
Regarding sentiment, it looks like markets are justified in paying a premium for Costco stock, considering where the company fundamentals have been headed lately. However, recent volatility might shake off a few of the late buyers in Costco stock, an event new buyers might want to watch out for as a potential dip buying opportunity.
The article &quot;<a href="https://www.marketbeat.com/originals/can-costco-stock-hit-new-highs-as-interest-rates-drop/">Can Costco Stock Hit New Highs as Interest Rates Drop?</a>&quot; first appeared on MarketBeat.

COST

Can Costco Stock Hit New Highs as Interest Rates Drop?

The off-price trend has taken the retail wholesale sector by storm in the current economic climate. Consumers are trying to stretch their dollars but don&#39;t want to sacrifice quality. This rules out low-quality and low-price outlets like Dollar Tree Inc. (NASDAQ: <a class="ticker" href="https://www.benzinga.com/stock/dltr#NASDAQ">DLTR</a>) or even Dollar General Co. (NYSE: <a class="ticker" href="https://www.benzinga.com/stock/dg#NYSE">DG</a>), which sells its items for more than $1, &nbsp;where you get what you pay for in terms of cost and quality. It&#39;s the perfect storm environment for leading off-brand retailer The TJX Cos. (NYSE: <a class="ticker" href="https://www.benzinga.com/stock/tjx#NYSE">TJX</a>), who operates popular off-price stores like TJ Maxx, HomeGoods, and Marshalls.
<h2>The Rise of Off-Price Retailers and Gamification of Treasure Hunting </h2>
Off-price retailers are stores that sell brand-name merchandise at deeply discounted prices, often between 20% to 60% off regular retail prices. Since they buy opportunistically in bulk, their inventory is always changing based on availability rather than seasonality. This creates a &lsquo;treasure hunting&#39; effect that gamifies shopping for bargain hunters, never knowing what great deals they may find on any given day. Off-price retailers fulfill the need to get the most bang for the buck without sacrificing quality.
Some of the most popular off-price retailers include Ross Stores Inc. (NASDAQ: <a class="ticker" href="https://www.benzinga.com/stock/rost#NASDAQ">ROST</a>), Burlington Stores Inc. (NYSE: <a class="ticker" href="https://www.benzinga.com/stock/burl#NYSE">BURL</a>), and Nordstrom Inc. (NYSE: <a class="ticker" href="https://www.benzinga.com/stock/jwn#NYSE">JWN</a>) Nordstrom Rack department stores, which now outnumber its full-price namesake locations.
<h2>TJX Companies Portfolio of Brands </h2>
TJX is the world&#39;s leading off-price apparel and home fashion retailer, with over 4,900 stores located throughout nine countries on three continents. While the most popular brands are TJ Maxx, Marshalls (Marmaxx), and HomeGoods in the United States, their other brands, Sierra, Winners, HomeSense, and TJ Maxx variations (TJX Canada and TJX International Europe and Australia), are popular in other countries. TJX is also investing $360 million for a 35% stake in Brands For Less, a major off-price retailer in Dubai, United Arab Emirates, and Saudi Arabia with over 100 stores.
Marmaxx, which combines TJ Max and Marshalls fashion apparel stores, saw 5% YoY comparable sales in the fiscal second quarter of 2025, on top of the 8% YoY comp sales from the year-ago period. HomeGoods comp sales rose 2% YoY on top of the 4% YoY comp sales last year. TJX Canada saw 2% YoY growth to $1.24 billion. TJX International, comprised of Australia and Europe, saw 4% YoY sales to $1.68 billion in the second quarter.
<h2>TJX Keeps the Momentum Flowing Into the Holiday Season</h2>
In its fiscal second-quarter 2025 earnings report, TJX beat consensus analyst estimates by 4 cents, reporting 92 cents. Revenues rose 5.6% YoY to $13.47 billion, beating $13.31 billion consensus estimates. Same-store sales (SSS) rose 4% YoY, nicely beating its guidance range of 2% to 3% YoY, completely driven by increased customer transactions. Pre-tax margin rose 50 bps to 10.9%, up from 10.4% last year. Total inventories were $6.5 billion, down from $6.4 billion in the year-ago period. TJX bought back $559 million in stock and ended the quarter with $5.3 billion in cash. The company opened its 5,000th store in the quarter.
<h2>TJX Issues Forecasts </h2>
For the third quarter of 2024, TJX sees EPS of $1.06 to $1.08, which is why of the $1.10 consensus estimates. Same-store comps are expected to be between 2% and 3%.
Full-year fiscal 2025 EPS is expected to be between $4.09 and $4.13 versus $4.03 and $4.13 consensus estimates. Full-year comps are expected to be 3% from 2% to 3%.
TJX CEO Ernie Herrman commented, &quot;The third quarter is off to a strong start, and we have numerous plans underway to drive traffic and sales. Availability of quality branded merchandise is excellent, and we are confident we will have an exciting assortment of fresh goods across all of our stores and online throughout the fall and holiday selling seasons.&quot;
<h2>TJX Stock Is in a Symmetrical Triangle Pattern</h2>
A symmetrical triangle pattern precedes a breakout or breakdown. It&#39;s comprised of a converging descending upper trendline and ascending lower trendline connected at the apex point. The breakout or breakdown occurs ahead of reaching the apex point.
<img alt="TJX stock chart" class="aligncenter" src="https://www.marketbeat.com/logos/articles/med_20240929173725_chartc-tjx.jpg" style="height:751px; width:915px" />
TJX gapped to $117.91 following its fiscal Q2 2025 earnings release. After peaking at $121.09, TJX formed a series of lower highs and higher lows, making up the two divergence trendlines meeting at the apex point near the upper gap-fill level of $117.91. The daily anchored VWAP is at $115.55. The daily relative strength index (RSI) has been trending lower to the 52-band. Fibonacci (Fib) pullback support levels are at $113.49, $110.62, $107.82, and $103.89.
TJX&#39;s average consensus price target is $126.76, and its highest analyst price target&nbsp;is&nbsp;$148. Analysts have given it 13 Buy ratings and 3 Hold ratings.
Actionable Options Strategies: Bullish investors can buy on pullbacks using cash-secured puts to take advantage of the elevated premiums at the fib pullback support levels to buy the dip and write covered calls to execute a <a href="https://www.marketbeat.com/learn/options-how-to-execute-the-wheel-strategy-for-options-income/">wheel strategy</a> for income in addition to the 1.28% annual dividend yield.
The article &quot;<a href="https://www.marketbeat.com/stock-ideas/tjx-stock-a-buying-opportunity-before-the-holiday-rush/">TJX Stock: A Buying Opportunity Before the Holiday Rush</a>&quot; first appeared on MarketBeat.

Earnings Beats

Guidance

Technicals

Retail Sales

BURL

ROST

TJX Stock: A Buying Opportunity Before the Holiday Rush

When the Federal Open Market Committee (FOMC) voted to lower the federal funds rate by 50 basis points&mdash;rather than a widely expected 25&mdash;at its September meeting, the S&amp;P 500 continued its seemingly optimistic path skyward to fresh record highs. Many investors had already factored an anticipated rate cut into their calculations, helping to push the market upward throughout most of this month.
However, while the broad response to news of the rate cut was largely positive, the immediate and medium-term impact of the FOMC&#39;s decision on individual companies is more difficult to forecast. Some industries&mdash;homebuilding and manufacturing&mdash;tend to be highly sensitive to interest rate fluctuations and could see early benefits from lowered rates. <a href="https://www.marketbeat.com/stock-ideas/dont-miss-these-3-retail-stocks-for-fall-gains/">Retail is another industry that investors typically view as being attuned</a> to shifts in the funds rate. Higher interest rates make customers less likely to spend their money.
In the <a href="https://www.marketbeat.com/articles/even-dollar-store-chains-are-seeing-a-pullback-by-customers-as-higher-prices-squeeze-the-vulnerable-2024-09-04/">discount retail space</a>, however, the situation is likely more complex. Companies like Dollar Tree Inc. (NASDAQ: <a class="ticker" href="https://www.benzinga.com/stock/dltr#NASDAQ">DLTR</a>), Dollar General Corp. (NYSE: <a class="ticker" href="https://www.benzinga.com/stock/dg#NYSE">DG</a>), and Five Below Inc. (NASDAQ: <a class="ticker" href="https://www.benzinga.com/stock/five#NASDAQ">FIVE</a>) have faced earnings misses and other significant challenges in recent quarters, even as the broader market has reached new highs.
<h3>Increased Traffic But Declining Transaction Amount</h3>
In Dollar General&#39;s second-quarter earnings call, CEO Todd Vasos highlighted the company&#39;s 1% year-over-year increase in customer traffic compared to a modest decline in the average transaction amount. In its second-quarter report, Dollar Tree pointed to weak demand from its family Dollar brand&#39;s lower-income core customer base.
These results point to the challenges facing traditional customers for many discount retailers&mdash;individuals and families with lower incomes have been particularly impacted by many quarters of high inflation paired with relatively high interest rates. With the price of many items higher than it was just a few quarters ago, customers have turned to utilizing credit cards for purchases&mdash;Dollar General has said that about a third of its customers reported having at least one credit card at its spending limit, with more household necessity purchases being made using credit cards.
Lower-income customers have found discount retailers to be a comparably affordable shopping option, as evidenced by the slight uptick in customer traffic referenced above.
However, with paychecks being stretched farther, these customers are more likely to focus only on basic necessities, and sales for product categories, including seasonal home goods and apparel, have fallen. <a href="https://corporate.dollartree.com/news-media/press-releases/detail/271/dollar-tree-inc-reports-results-for-the-second-quarter">Dollar Tree reported that consumables sales were up</a> in the latest quarter, helping to improve gross margin.
<h3>Rate Cut May Help, But Not Immediately</h3>
A federal funds rate cut could lead to a lower prime rate and potentially lower credit card interest rates. Given a shift toward increased credit card usage to cover shortfalls in monthly budgets, this could have a positive impact on spenders. However, there is no guarantee that card issuers will lower their rates in tandem with the FOMC, and any positive impact on consumers will likely be minimized and not immediate.
Similarly, cash-strapped consumers looking for higher-paying jobs may find that the rate cut eventually leads to a stronger pool of available positions as companies can better afford loans that allow them to expand their operations. But again, any impact on individual customers will likely be indirect and delayed. And the real impact of the Fed&#39;s rate cut on unemployment levels, which have been rising throughout the year, remains to be seen as well.
<h3>Period Of Adjustment For Discount Retailers</h3>
Analysts across Wall Street are viewing <a href="https://www.marketbeat.com/compare-stocks/retail-stocks/">discount retailers</a> with hesitation in the midst of a challenging macroeconomic environment punctuated by the Fed&#39;s rate cut. Most ratings for Dollar Tree, Dollar General, and Five Below suggest that investors hold these stocks, as all three companies lowered full-year guidance in their most recent earnings reports.
At the same time, the average price targets for each of these firms also suggest that investors believe there is potential for stock improvement given a sufficient timeframe and depending on the realized impact of the rate cut. Dollar Tree, Dollar General, and Five Below shares have upside potential of 28.2%, 32.4%, and 16.5%, respectively.
Investors should also remember that, with prices on many goods remaining high, discount retailers offer a value proposition that may continue to entice new customers. For instance, Gen Z and millennial customers have <a href="https://markets.businessinsider.com/news/stocks/gen-z-discount-stores-tjmaxx-burlington-stocks-bank-of-america-2024-9">flocked to discount stores</a> in search of more competitive deals.
The article &quot;<a href="https://www.marketbeat.com/stock-ideas/what-does-a-rate-cut-mean-for-discount-retailers/">What Does a Rate Cut Mean for Discount Retailers?</a>&quot; first appeared on MarketBeat.

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What Does A Rate Cut Mean For Discount Retailers?

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