Ultime notizie per Imax (NYSE:IMAX) Azioni

Imax

Imax Corp is a technology platform for entertainment and events. Through its proprietary software, auditorium architecture, patented intellectual property, and specialized equipment, IMAX offers end-to-end solution to create superior, immersive content experiences for which the IMAX brand is globally renowned. The Company has two reportable segments being Content Solutions and Technology Products and Services. The Company leverages its proprietary technology and engineering in all aspects of its business, which principally consists of the IMAX film remastering and the sale or lease of premium IMAX theater systems.

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Uno sport di nicchia diventato fenomeno globale. L&#39;ultimo film dimostra come una strategia corretta possa trasformare un brand in un successo.

Prima Netflix, ora Apple: la F1 è la nuova gallina dalle uova d&#39;oro

Rosenblatt analyst Steve Frankel maintains Imax (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IMAX#NYSE">IMAX</a>) with a Buy and maintains $35 price target.

News

Price Target

Analyst Ratings

Rosenblatt Maintains Buy on Imax, Maintains $35 Price Target

Roth Capital analyst Eric Handler reiterates Imax (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IMAX#NYSE">IMAX</a>) with a Buy and maintains $36 price target.

Reiteration

Roth Capital Reiterates Buy on Imax, Maintains $36 Price Target

<a href="https://www.benzinga.com/markets/equities/25/07/46216283/dan-ives-urges-apple-to-make-a-move-saying-that-perplexity-acquisition-is-a-no-brainer-its-a-matter-of-when-and-not-if">Apple&#8217;s</a> (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AAPL#NASDAQ">AAPL</a>) racing drama &#8220;F1 the Movie&#8221; roared into theaters, generating an impressive $144 million in global revenue, which included $55.6 million in North America, making it the tech company's <a href="https://apnews.com/article/f1-megan-20-m3gan-box-office-c65f7c7c7b2dc3db731e4afd587d73d1">biggest opening ever</a> for an original film. After 10 days, it has amassed <a href="https://variety.com/2025/film/box-office/f1-movie-apple-highest-grossing-film-napoleon-1236448149/">$293 million</a> — amongst Pitt's highest-grossing movies — according to <a href="https://screenrant.com/f1-the-movie-top-20-brad-pitt-highest-grossing-acting-box-office-chart/">Screen Rant</a>.
Footage included real Formula 1 cars, immersive paddock access shot at<a href="https://www.theguardian.com/sport/2025/jun/20/brad-pitt-in-the-paddock-how-f1-the-movie-went-deep-to-keep-fans-coming?utm_source=chatgpt.com"> actual </a>F1 races.&nbsp; Its success could have changed the fortunes for both the sport in the U.S. and Apple+, <a href="https://deadline.com/2025/06/box-office-f1-megan-2-0-1236444277/">Deadline</a> reports.
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Once considered a niche sport, F1 has gradually gained widespread public recognition. Liberty Media (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/LLYVK#NASDAQ">LLYVK</a>) and Delta Topco Ltd.'s<a href="https://www.formula1.com/en/latest/article/liberty-completes-f1-acquisition.3zzGTfOwC4OkEc8EAKMKKw"> acquisition of F1 in 2017</a> and&nbsp; Netflix (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) series &#8220;Drive To Survive&#8221; reshaped perceptions, paving the way for sold-out races in Miami, Austin, Texas, and Las Vegas—drawing more than a million fans combined, <a href="https://www.wsj.com/sports/formula-one-american-audience-f7215bd5?utm_source=chatgpt.com">The Wall Street Journal</a> reported.
<h2 class="wp-block-heading">Racing Brand Visibility Hits the Fast Lane</h2>
The timing couldn&#8217;t be better: as the film climbs the box office charts, American interest in F1 is accelerating. According to The Journal, talks are underway for more U.S. races—and perhaps a future American F1 driver to further energize fan engagement.
<h2 class="wp-block-heading">Apple&#8217;s Big Bet: From Theaters to Streaming</h2>
Apple reportedly invested over<a href="https://www.bloomberg.com/news/articles/2025-06-29/apple-s-f1-film-tops-weekend-box-office-with-55-6-million?embedded-checkout=true"> $200 million</a> in production and marketing, backed by an ambitious distribution strategy that included <a href="https://www.benzinga.com/analyst-stock-ratings/reiteration/25/06/45954972/imax-set-for-years-of-growth-but-a-blockbuster-sequel-could-ignite-2026">Imax</a> (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IMAX#NYSE">IMAX</a>)&nbsp; theatrics and cross-promotion during the company&#8217;s<a href="https://www.reuters.com/business/media-telecom/f1-movie-roars-556-million-opening-weekend-us-canada-2025-06-29/?utm_source=chatgpt.com"> Worldwide Developers Conference</a>. Imax took the lead, generating $28 million globally —19% of total revenue — and demonstrated premium viewing demand, even with higher ticket prices — $19.51, on average, according to<a href="https://www.businessinsider.com/f1-movie-apple-brad-pitt-imax-box-office-formula-one-2025-6?utm_source=chatgpt.com"> Business Insider.</a>
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Before this win, Apple&#8217;s theatrical track record was shaky. Major titles like &#8220;Argylle,&#8221; &#8220;Fly Me to the Moon,&#8221; and even Martin Scorsese&#8217;s &#8220;Killers of the Flower Moon&#8221; underperformed, prompting Apple to reevaluate its<a href="https://www.nytimes.com/2024/08/25/business/media/apple-movies-theaters-wolfs.html"> investments in movies</a>.
<h2 class="wp-block-heading">Apple Film&#8217;s Path Forward</h2>
Although F1&#8217;s success or failure won&#8217;t make or break Apple, which is worth over $3 trillion, it marks a tremendous boost for its film division and a validation of the company&#8217;s all-inclusive philosophy.
&#8220;We could bring some things that are uniquely Apple to the movie, like our camera technology. And we plan to have the whole of the company support it as well — our retail operation and everything,&#8221; CEO Tim Cook told<a href="https://variety.com/2025/film/news/f1-apple-movie-strategy-tim-cook-lewis-hamilton-1236424270/"> Variety</a>.&#8221; So it was something that we could get the entire company around. It feels wonderful to be a part of it. Apple should have something that we pour our passion into, and that&#8217;s exactly what we&#8217;re doing with the shows. And now you can see us hitting a stride. It feels wonderful.&#8221;
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Apple has several other potential wins in the pipeline. The<a href="https://www.latimes.com/entertainment-arts/business/newsletter/2025-07-01/after-success-of-f1-whats-next-for-apples-film-business"> Los Angeles Times</a> reports that Apple has already secured another Kosinski-Bruckheimer collaboration —the director/producer team behind &#8220;F1: The Movie&#8221; —<a href="https://deadline.com/2025/03/apple-joseph-kosinski-jerry-bruckheimer-1236347695/#:~:text=The%20film%20will%20reunite%20Kosinski,(formerly%20known%20as%20UFOs)."> about UFOs</a>. The Spike Lee-directed Denzel Washington thriller, "Highest 2 Lowest,&#8221; is another of the company&#8217;s big-name projects. However, it will receive a limited theatrical release before becoming available to stream.&nbsp;
The company has renewed the popular soccer series "Ted Lasso" for another season. The spy/ thriller series &#8220;Slow Horses&#8221; starring Gary Oldman will premiere its fifth season in the fall. However, a bona fide theatrical hit has eluded the company until now. Cook stresses that it was not a prerequisite when forming the movie division of the company.
&#8220;We studied it for years before we decided to do [Apple TV+],&#8221; he told Variety. &#8220;I know there&#8217;s a lot of different views out there about why we&#8217;re into it. We&#8217;re into it to tell great stories, and we want it to be a great business as well. That&#8217;s why we&#8217;re into it, just plain and simple.&#8221;
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F1's $293M 10-Day Haul Lands Apple Its First Box Office Smash, Giving Formula 1 Huge U.S. Visibility

The<a href="https://www.benzinga.com/markets/large-cap/25/06/46142591/apples-f1-movie-burns-300-million-still-waiting-on-a-profit"> highly anticipated</a> "F1" movie dominated the box office weekend and could be a rare theatrical hit for tech giant Apple Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AAPL#NASDAQ">AAPL</a>).
Here's a look at how the film stacks up versus other Apple theatrical releases and why its success is important.
What Happened: Starring Brad Pitt, "F1" topped the box office weekend with $55.6 million domestically and $144 million worldwide.
The film is estimated to have a budget of $250 million to $300 million, as reported by <a href="https://variety.com/2025/film/box-office/brad-pitt-f1-movie-box-office-record-apple-megan-2-flops-1236443608/">Variety</a>.
"We're thrilled by the global response to ‘F1' and grateful to the audiences who've embraced the film with such enthusiasm," Apple's head of worldwide video, Jamie Erlicht, said. "This success is a testament to the vision of Joe (Kosinski), Jerry (Bruckheimer), Brad, and Lewis (Hamilton), along with the efforts of the entire cast and crew. Together with Formula 1, they've created an inspiring cinematic journey that captures the energy and spirit of the sport."
Box office estimates projected the film to gross $50 million to $60 million domestically during its opening weekend. The movie opened past the halfway point of that range and international totals from 78 markets likely outperformed estimates.
New estimates suggest the film will gross $500 million to $600 million worldwide, as reported by 9to5Mac. To put that range into perspective, "F1" could not only be the top-grossing Apple film ever, but also make more than all the other Apple theatrical releases combined.
Here are the past four Apple films released in theaters, with the opening and total worldwide box office.
<ul class="wp-block-list">
<li>"Killers of the Flower Moon": $44 million opening, $158 million total</li>
<li>"Napoleon": $78 million opening, $221 million total</li>
<li>"Argylle": $35 million opening, $96 million total</li>
<li>"Fly Me to the Moon": $19 million opening, $42 million total</li>
</ul>
Barring any setbacks, "F1" will become the highest-grossing Apple film. If the film can gross $517 million worldwide at the box office, it would surpass the total earnings of all other Apple films combined.
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Why It's Important: Apple has released a limited number of original films in theaters with<a href="https://www.benzinga.com/24/03/37558754/apples-1b-gamble-on-3-blockbusters-analyzing-box-office-results-streaming-impact-and-oscar-nominatio"> minimal success </a>at the box office. None of the four movies above has made a profit.
Instead, the films have proven to be a marketing push for the company's Apple TV+ streaming platform. With "F1" doing well at the box office, it could mark the tech giant's first profitable theatrical film and also help the streaming platform down the road when the film becomes available on streaming.
Without a distribution arm, Apple relies on partners and must pay upfront fees and a portion of the box office revenue. In this case, that means Warner Bros. Discovery (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/WBD#NASDAQ">WBD</a>) will also benefit from the strong showing of "F1" at theaters.
Premium movie theater company IMAX Corp. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IMAX#NYSE">IMAX</a>) could also benefit from fans rushing to see the film on its larger screens. Imax and premium formats made up 55% of domestic ticket sales. Imax made up $27.7 million of the total global box office, or around 19%.
"With the most realistic racing sequences ever committed to film, ‘F1: The Movie' quite simply demands to be experienced in Imax, and audiences around the world clearly got that message," Imax CEO Rich Gelfond said.
Overall, the success of the film could be beneficial for the Formula 1 racing league, which is publicly traded as Liberty Formula One (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/FWONA#NASDAQ">FWONA</a>) (NASDAQ: FWONK). The racing league, which has been popular in international markets, has gained popularity in the US thanks to a docuseries on Netflix Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>).
Netflix and The Walt Disney Company (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DIS#NYSE">DIS</a>) could also benefit from the movie, with Netflix having the docuseries and Disney's ESPN having U.S. media rights. There have been reports that Apple has also explored acquiring global rights to the racing league in the future.
"F1" ranks well with an A grade on Cinemascore, 7.9 rating on <a href="https://www.imdb.com/title/tt16311594/">IMDb</a>, 83% Tomatometer from <a href="https://www.rottentomatoes.com/m/f1_the_movie">critics </a>on Rotten Tomatoes and a 97% Popcornmeter rating from viewers on Rotten Tomatoes.
Continued excitement and box office success for the film could help Apple and several other companies.
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Apple's 'F1' Movie Soars At Box Office, Could Outgross Tech Giant's Previous Theatrical Films Combined

Imax Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IMAX#NYSE">IMAX</a>) seems to be "on a roll," given that it has among the strongest film pipelines in recent years and has formed closer relationships with studios and top directors, according to Rosenblatt Securities.
The Imax Analyst: <a href="https://www.benzinga.com/analyst-stock-ratings/analyst/62cd3de0fad12200016941e4/steve-frankel">Analyst Steve Frankel</a> reaffirmed a Buy rating and price target of $35.
The Imax Thesis: Frankel said in the note that the company has "a long runway of growth," given that it is gaining market share due to rising demand for superior experiences. Studios and filmmakers are scheduling their release dates to secure IMAX screens, and exhibitors wish to increase their IMAX footprint.
Check out <a href="https://www.benzinga.com/analyst-stock-ratings">other analyst stock ratings</a>.
"A record number of Filmed for IMAX titles is driving over-indexing, setting the stage for the company to outperform our/Street expectations," he further wrote.
There is high visibility into the company's performance, not just for 2025, but for several years to come, the analyst stated. In fact, 2026 could be "even better than 2025, beginning with Avatar: Fire and Ash," he further said.
Imax is likely to generate "at least mid-single digit growth for the foreseeable future," while incremental box office gains go directly to improve profits, "given the fixed cost nature of the business," Frankel wrote.
IMAX Price Action: Shares of Imax had declined by 0.87% to $28.63 at the time of publication on Monday.
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Photo: Shutterstock

Analyst Color

Imax Set For Years Of Growth, But A Blockbuster Sequel Could Ignite 2026

Roth Capital analyst Eric Handler maintains Imax (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IMAX#NYSE">IMAX</a>) with a Buy and raises the price target from $32 to $36.

Roth Capital Maintains Buy on Imax, Raises Price Target to $36

Buybacks

IMAX Announces $100M Increase To Its Current Share Repurchase Program

Tom Cruise-starrer <a href="https://www.benzinga.com/news/23/10/35388413/hollywood-strike-pushes-mission-impossible-to-2025-paramount-adjusts-release-calendar">high-octane blockbuster</a> "Mission: Impossible – The Final Reckoning" reignited China's box office over the weekend, topping charts and signaling renewed interest in Hollywood imports.
What Happened: Paramount Global's (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PARA#NASDAQ">PARA</a>) (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PARAA#NASDAQ">PARAA</a>) "Mission: Impossible – The Final Reckoning" debuted at No. 1 in China from May 30 to June 1, earning 184.5 million yuan ($25.6 million), <a href="https://variety.com/2025/film/news/tom-cruise-mission-impossible-china-box-office-1236415430/">reported</a> Variety, citing Artisan Gateway.
The film's strong performance was bolstered by premium formats, with IMAX Corp. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IMAX#NYSE">IMAX</a>) screenings contributing $4.9 million, making it IMAX's biggest opening for a Hollywood film in China this year.
In second place was the Chinese animated fantasy "Endless Journey of Love," which grossed $7.6 million. The film, set in 1930s China, follows a young woman who gains the power to manipulate time.
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Japan's "Doraemon: Nobita's Art World Tales" debuted third with $7.5 million.
Walt Disney Co.'s (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DIS#NYSE">DIS</a>) live-action "Lilo &amp; Stitch" slipped to fourth in its second weekend, earning $6.6 million and pushing its total to $17.8 million, the report noted.
Hong Kong action thriller "Behind the Shadows" rounded out the top five with a $4.3 million debut.
Why It's Important: The strong debut of Mission: Impossible marks a notable rebound for Hollywood in China's competitive film market.
MAX CEO Rich Gelfond called the China results encouraging, especially ahead of more Hollywood tentpoles scheduled for release this summer.
Overall, the weekend's box office totaled $58.2 million, reflecting growing momentum.
China's year-to-date box office now stands at $3.82 billion, up 26.6% from the same period in 2024, indicating a healthy recovery in theatrical attendance and international film reception.
Benzinga's Edge Stock Rankings show that Paramount is experiencing a positive price trend across the short, medium, and long term. <a href="https://www.benzinga.com/premium/ideas/benzinga-edge-2#:~:text=Turn%20Market%20Chaos,when%20markets%20rebound">You can explore more detailed metrics here</a>.
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Photo courtesy: Featureflash Photo Agency / Shutterstock.com

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Tom Cruise's 'Mission: Impossible – The Final Reckoning' Smashes China Box Office With $25.6 Million Opening, Sets IMAX Record For Hollywood Films In 2025

Macquarie analyst Chad Beynon maintains Imax (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IMAX#NYSE">IMAX</a>) with a Outperform and raises the price target from $30 to $32.

Macquarie Maintains Outperform on Imax, Raises Price Target to $32

Wall Street analysts rerated Imax Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IMAX#NYSE">IMAX</a>) after its <a href="https://www.benzinga.com/pressreleases/25/04/b44964131/imax-corporation-reports-first-quarter-2025-results" target="_blank" rel="noreferrer noopener">first-quarter results</a> Wednesday. 
Rosenblatt analyst Steve Frankel maintained Imax with a Buy rating and a <a target="_blank" href="https://www.benzinga.com/quote/IMAX/analyst-ratings" rel="noreferrer noopener">$35&nbsp;price target</a> Thursday.
JP Morgan analyst David Karnovsky reiterated a Neutral rating on Imax with a price target of $26 Thursday.
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Rosenblatt: Fueled by the runaway success of Ne Zha 2, Imax reported $86.7 million in revenue (+9.5% Y/Y) and $37.0 million in adjusted EBITDA, well ahead of both Frankel&#8217;s $82.8 million and $26.9 million and the consensus of $84.0 million and $27.4 million. 
The quarter also featured the signing of 95 new screens (and over 100 so far this year), reflecting the industry&#8217;s anticipation of a strong film slate in 2025 and 2026, as well as consumers&#8217; growing preference for premium cinema experiences, especially IMAX.
The second quarter is off to a strong start with A Minecraft Movie and Sinners, where Imax accounted for 18% of the film&#8217;s opening weekend on a global basis. From now until August, every Imax Hollywood release is part of the Filmed for Imax program, which sets the stage for material to over-index and drive the box office upside. Importantly, it is not just about Hollywood. 
This year is set to be a record period for local language films, boosted by Ne Zha 2 and other titles in China, Japan, and India that are expected to perform well. In 2019, local language represented 12% of GBO, rising to 21% in 2023. In the first quarter, the local language was 68%. 
Imax continues to command a growing portion of the market, accounting for 3.5% of the global box office on less than 1% of the screens. In China, the company&#8217;s share hit a record 5.4% in the first quarter, compared to 3.8% the previous year. Domestically, Imax accounted for 3.6% of the market in the first quarter, down from the 4.5% share it had in the previous year&#8217;s Dune 2.
Frankel projected second-quarter revenue of $83.95 million and adjusted EPS of $0.19.
JP Morgan: Imax shares were up ~5% post-market close after reporting first-quarter results. Revenue and adjusted EBITDA were $87 million and $37 million, compared to JP Morgan estimates of $85 million and $32 million. Content Solutions&#8217; gross profit was a beat on margin, with management citing the greater contribution of local China content and a more efficient marketing strategy in the region that leveraged social channels.
At Tech Products and Services, STL/ hybrid installs of 13 compared to the 5 Karnovsky modeled and helped drive a beat on gross margin. Free cash flow in the first quarter, net of growth capex, was -$7 million, an improvement from -$18 million in the year prior. 
Imax disclosed system signings of 95 in the first quarter, with the increase Y/Y partly reflective of a recently <a href="https://www.benzinga.com/news/contracts/25/04/44603254/amc-expands-premium-movie-experience-with-imax-laser-upgrades-in-landmark-deal" target="_blank" rel="noreferrer noopener">announced agreement with</a> AMC Entertainment Holdings (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/AMC#NYSE">AMC</a>). First-quarter box office indexing was reported at 3.5% globally and 5.4% for China, a record. Karnovsky estimates that the US was at 3.6% (down from 5.9% in the first quarter of 2024, which featured Dune 2).
The company maintained guidance for 2025. Management did state that the results were tracking ahead of expectations, and a reiteration of the outlook after only a quarter was not a surprise. On the topic of China, CEO Richard Gelfond commented that a &#8216;moderate&#8217; reduction in film imports would target movies with limited box office potential, not the kind the company distributes. 
Karnovsky noted the wording of the China Film Administration&#8217;s recent announcement, which stated that it would consider market demand in its decision-making. Management also asserted there had been no reduction in activity among Chinese exhibitors and their interest in Imax, but rather that this had increased on the back of Ne Zha. 
Overall, Karnovsky is incrementally positive following the solid print and commentary on China, which should ease investor concerns to a degree, even as the analyst expects some near-term risk to persist, given the volatility of the situation.
Karnovsky projected second-quarter revenue of $90 million and adjusted EPS of $0.05.
Price Action: IMAX stock is down 2.66% at $23.46 at last check Thursday.
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Photo: Shutterstock

Earnings

Imax Wins Analyst Praise On Strong Film Slate, But China Market Volatility Raises Concerns

Wells Fargo analyst Omar Mejias maintains Imax (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IMAX#NYSE">IMAX</a>) with a Overweight and lowers the price target from $32 to $30.

Wells Fargo Maintains Overweight on Imax, Lowers Price Target to $30

Barrington Research analyst Patrick Sholl maintains Imax (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IMAX#NYSE">IMAX</a>) with a Outperform and maintains $32 price target.

Barrington Research Maintains Outperform on Imax, Maintains $32 Price Target

Earnings Beats

Earnings Misses

Imax Q1 Adj. EPS $0.13 Misses $0.16 Estimate, Sales $86.70M Beat $84.22M Estimate

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New Oriental Education & Technology Group

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Earnings Scheduled For April 23, 2025

Imax (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IMAX#NYSE">IMAX</a>) is set to give its latest quarterly earnings report on Wednesday, 2025-04-23. Here's what investors need to know before the announcement.
Analysts estimate that Imax will report an earnings per share (EPS) of $0.15. 
The announcement from Imax is eagerly anticipated, with investors seeking news of surpassing estimates and favorable guidance for the next quarter.
It's worth noting for new investors that guidance can be a key determinant of stock price movements.
<h3>Earnings Track Record</h3>
During the last quarter, the company reported an EPS missed by $0.04, leading to a 1.07% drop in the share price on the subsequent day.
Here's a look at Imax's past performance and the resulting price change:

<table>
<thead>
<tr>
<th>Quarter</th>
<th>Q4 2024</th>
<th>Q3 2024</th>
<th>Q2 2024</th>
<th>Q1 2024</th>
</tr>
</thead>
<tbody>
<tr>
<td>EPS Estimate</td>
<td>0.31</td>
<td>0.23</td>
<td>0.07</td>
<td>0.10</td>
</tr>
<tr>
<td>EPS Actual</td>
<td>0.27</td>
<td>0.35</td>
<td>0.18</td>
<td>0.15</td>
</tr>
<tr>
<td>Price Change %</td>
<td>-1.0%</td>
<td>12.0%</td>
<td>4.0%</td>
<td>-2.0%</td>
</tr>
</tbody>
</table>

<img src="https://www.benzinga.com/files/images/story/2025/1745352155_0.png" alt="eps graph" />
<h3>Stock Performance</h3>
Shares of Imax were trading at $22.34 as of April 21. Over the last 52-week period, shares are up 32.84%. Given that these returns are generally positive, long-term shareholders should be satisfied going into this earnings release. 
<a href="https://www.benzinga.com/quote/IMAX/earnings">To track all earnings releases for Imax visit their earnings calendar on our site.</a>
This article was generated by Benzinga's automated content engine and reviewed by an editor.

An Overview of Imax's Earnings

JP Morgan analyst David Karnovsky maintains Imax (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IMAX#NYSE">IMAX</a>) with a Neutral and lowers the price target from $27 to $26.

JP Morgan Maintains Neutral on Imax, Lowers Price Target to $26

China announced on Thursday it would immediately restrict Hollywood film imports in retaliation for President Donald Trump&#8216;s tariff increases on Chinese goods, targeting a high-profile American export as trade tensions intensify.
What Happened: A spokesperson for the National Film Administration said, &#8220;The wrong move by the U.S. government to abuse tariffs on China will inevitably further reduce the domestic audience&#8217;s favorability towards American films. We will follow market rules, respect the audience&#8217;s choice, and moderately reduce the number of American films imported.&#8221;&nbsp;
The move could significantly impact major U.S. studios and entertainment companies with Chinese market exposure.
IMAX Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IMAX#NYSE">IMAX</a>) faces particular <a href="https://in.benzinga.com/25/04/44708103/why-investors-should-watch-chinas-service-trade-amid-us-tariff-escalation-disney-and-imax-most-impacted">exposure with 23% of its revenue derived from China</a>, where 45% of all IMAX screens are located. Despite this, the company recently reported strong performance in China during 2025&#8217;s first quarter, driven primarily by the domestic blockbuster &#8220;Ne Zha 2.&#8221;
&#8220;IMAX is benefiting from a blockbuster-heavy 2025-2026 slate and tighter cost control, especially in China,&#8221; noted Rosenblatt Securities analyst Steve Frankel, who maintains a &#8220;Buy&#8221; rating on the stock.
See Also: US Stock Futures Fall, Nikkei Crashes Over 5% As Markets Reel From Trump&#8217;s Tariff Shock
Why It Matters: Walt Disney Co (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DIS#NYSE">DIS</a>) and Warner Bros Discovery Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/WBD#NASDAQ">WBD</a>) also face potential impacts. Disney&#8217;s Marvel superhero movie &#8220;Thunderbolts&#8221; secured permission to debut in China on Apr. 30, but the fate of other summer blockbusters remains uncertain. WBD&#8217;s stock has already fallen 21.80% over the last month amid these concerns.
The restrictions follow Beijing&#8217;s broader retaliation against Washington&#8217;s tariff hikes, which includes increasing its <a href="https://www.benzinga.com/25/04/44708618/china-retaliates-with-massive-84-tariff-hike-on-us-goods-amid-escalating-trade-war">levies on U.S. goods from 34% to 84%</a> and filing a World Trade Organization complaint.
Two influential Chinese bloggers with Communist Party connections recently suggested China would &#8220;reduce or ban the import of U.S.-made films&#8221; along with restricting American companies from <a href="https://www.benzinga.com/25/04/44708103/why-investors-should-watch-chinas-service-trade-amid-us-tariff-escalation-disney-and-imax-most-impacted">government procurement processes</a>.
For U.S. studios, the $600 million earned in China last year represents a small but <a href="https://www.benzinga.com/news/25/04/44717030/whats-going-on-with-warner-bros-discovery-wbd-stock">strategic portion of their global revenue</a>. However, China&#8217;s growing preference for domestic content had already created challenges for Hollywood before these new restrictions.
Read Next:
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Image via Shutterstock
Disclaimer:&nbsp;This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.

Equities

Markets

Hollywood Becomes Collateral Damage In Trump Tariff War As China Slashes Film Imports, Says US Actions Will Inevitably Reduce 'Favorability' Towards American Films

As tensions persist in the tariff dispute, President Donald Trump brushed off China's decision to limit the screening of American films.
What Happened: The China Film Administration confirmed on April 10 that it would be reducing U.S. film imports, as reported by <a href="https://variety.com/2025/film/news/donald-trump-laughs-china-hollywood-movies-1236366364/">Variety</a> on Thursday. This decision is a response to Trump&#8217;s recent tariff increases on Chinese goods to 125%.
Trump, when questioned about China&#8217;s decision, responded with a laugh, saying, &#8220;I think I&#8217;ve heard of worse things.&#8221;
The China Film Administration stated that the U.S. government&#8217;s &#8220;wrong action&#8221; to impose high tariffs on China would &#8220;inevitably further reduce the domestic&nbsp;audience's favorability towards American films.&#8221; The administration plans to &#8220;follow the market rules, respect&nbsp;the audience's choice, and moderately&nbsp;reduce the number of American&nbsp;films imported.&#8221;
See Also:&nbsp;<a href="https://benzinga.com/news/global/25/04/44754763/obama-era-treasury-secretary-larry-summers-rejects-china-cheating-at-trade-narrative-we-get-ev-batter" target="_blank" rel="noreferrer noopener">Obama-Era Treasury Secretary Larry Summers Rejects China &#8216;Cheating&#8217; At Trade Narrative: We Get EV Batteries For &#8216;Pieces Of Paper&#8217; — It&#8217;s A Good Deal</a>
Why It Matters: The U.S. and China have been embroiled in a trade war, with Trump recently increasing tariffs on Chinese goods to 125%. In retaliation, <a href="https://benzinga.com/25/04/44708618/china-retaliates-with-massive-84-tariff-hike-on-us-goods-amid-escalating-trade-war">China has raised its tariffs</a> on U.S. goods to 84%. 
Hollywood films earned just under $600 million in China's $17.7 billion box office in 2024, a sharp contrast to the $8.6 billion generated across U.S. and Canadian theaters during the same period. 
Stocks like Walt Disney Co. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DIS#NYSE">DIS</a>) are expected to draw attention due to their globally recognized intellectual property and a history of multi-million dollar blockbusters. Disney also operates a substantial merchandising and theme park business in China, which may face significant headwinds. Warner Bros. Discovery Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/WBD#NASDAQ">WBD</a>) is also exposed, with numerous international licensing agreements in China that could be at risk. However, IMAX Corp. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IMAX#NYSE">IMAX</a>) may feel the biggest impact, as it generates 23% of its revenue from China — home to 45% of all IMAX screens.
Disclaimer: This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.
Read Next:&nbsp;<a href="https://benzinga.com/markets/cryptocurrency/25/04/44745800/millionaire-trader-rakes-in-1-million-on-the-meme-coin-thats-outpacing-dogecoin-shiba-inu" target="_blank" rel="noreferrer noopener">Millionaire Trader Rakes In $1 Million On The Meme Coin That&#8217;s Outpacing Dogecoin, Shiba Inu &#8211; Benzinga</a>
Image via Shutterstock

General

Trump Shrugs Off China's Cutback On US Films Amid Ongoing Tariff Tensions: 'I've Heard Of Worse Things'

Press Releases

IMAX Corporation Reports First Quarter 2025 Results

Management

Calian Announces Appointment to Board of Directors

IMAX To Present at the J.P. Morgan Global Technology, Media, and Communications Conference

Regal Cinemas and IMAX Expand Partnership With Four New Marquee Locations Across Los Angeles, Houston, and Washington, DC Areas

EVT and IMAX Expand Fast-Growing Partnership with Four New IMAX With Laser Locations In Australia

IMAX Delivers Biggest Global Opening of "Mission: Impossible" Franchise with $31 Million Debut of "Mission: Impossible – The Final Reckoning"

IMAX Announces $100 Million Increase to Current Share-Repurchase Program

Helios and IMAX Launch Partnership With Two New IMAX with Laser Locations in Poland

IMAX Races to $28 Million Opening Weekend for "F1®: The Movie"

IMAX Corporation to Announce Second-Quarter 2025 Financial Results and Host Conference Call

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