Ultime notizie per Netflix (NASDAQ:NFLX) Azioni

Netflix

Netflix's relatively simple business model involves only one business, its streaming service. It has the biggest television entertainment subscriber base in both the United States and the collective international market, with more than 300 million subscribers globally. Netflix has exposure to nearly the entire global population outside of China. The firm has traditionally avoided a regular slate of live programming or sports content, instead focusing on on-demand access to episodic television, movies, and documentaries. The firm introduced ad-supported subscription plans in 2022, giving the firm exposure to the advertising market in addition to the subscription fees that have historically accounted for nearly all its revenue.

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Il gigante dello streaming corteggia il football americano. Ma un sondaggio di Benzinga rivela i dubbi dei consumatori.

Netflix punta sulla NFL: è la mossa giusta per conquistare nuovi abbonati?

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I migliori analisti di mercato puntano i riflettori sul gigante dello streaming, anticipando scenari di crescita senza precedenti.

Netflix: gli esperti prevedono un&#39;esplosione del prezzo delle azioni

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Il colosso dell&#39;intrattenimento scommette sul fattore differenziante dell&#39;offerta sportiva per attrarre e fidelizzare il pubblico.

Bob Iger ritiene che Disney+ sia migliore di Netflix e Prime: ecco perché

Netflix Inc

Steaming giant Netflix Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) could add another sports league to its growing lineup of sports content that includes NFL games, women's soccer and <a href="https://www.benzinga.com/general/sports/24/12/42628116/netflix-adds-womens-world-cup-media-rights-from-football-to-futbol-streamer-all-in-on-live-sports">World Wrestling Entertainment.</a>
What Happened: Netflix <a href="https://www.benzinga.com/general/sports/24/12/42492251/netflix-ceo-says-paul-tyson-fight-really-phenomenal-strong-demand-for-nfl-game-advertising">saw huge demand </a>with a boxing card featuring Mike Tyson and Jake Paul last year and for its first-ever NFL games on Christmas Day.
In January, Netflix <a href="https://www.benzinga.com/tech/25/01/42827316/netflix-brings-wwe-monday-night-raw-to-streaming-starting-january-6">added WWE matches </a>to its content of live sports.
Another sport could be in the mix with Netflix among the interested media outlets in getting the rights to UFC fights, which like WWE is also owned by TKO Group Holdings (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/TKO#NYSE">TKO</a>).
UFC has had an exclusive rights deal with ESPN, a unit of Walt Disney Co (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DIS#NYSE">DIS</a>), since 2019.
Disney has an exclusive negotiating window with the UFC through April for the rights that kick in after the 2025 year. With the UFC looking for around double what ESPN is currently paying and recent technical issues for a UFC fight, the negotiating window could turn tense and leave things open for other interested parties.
Sources said that UFC management, including Dana White, were not happy with ESPN's handling of UFC 313 which suffered from streaming issues, as <a href="https://nypost.com/2025/03/09/sports/tko-brass-furious-with-espn-after-ufc-313-streaming-issues/">reported </a>by the New York Post.
The UFC is looking for $1 billion or more annually in a new rights deal according to a report from <a href="https://www.sportspro.com/news/ufc-broadcast-media-rights-espn-amazon-netflix-wbd-tko-january-2025/">SportsPro</a>.
Along with Disney's interest in renewing the rights, other interested parties named in the report include Netflix, Amazon.com Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>) and Warner Bros. Discovery (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/WBD#NASDAQ">WBD</a>).
Read Also: <a href="https://www.benzinga.com/news/earnings/25/01/43114866/netflix-q4-earnings-record-subscribers-nfl-squid-game-push-past-highest-expectations">Netflix Q4 Earnings: Record Subscribers, NFL, &#8216;Squid Game&#8217; Push Past &#8216;Highest Expectations&#8217; </a>
Why It's Important: With ESPN potentially out of the picture, Netflix could emerge as a favorite given its strong showing of the boxing match last year and its deal with TKO-owned WWE.
While the Paul and Tyson fight also saw technical glitches, the number of people watching and Netflix's fix were viewed as positives for the overall demand and strength of Netflix's platform.
The UFC remains a powerhouse with pay-per-view and streaming exclusive fights on ESPN+. Netflix would likely get rights to offer some fights for free to its existing streaming subscribers while other fights would remain pay-per-view only.
Netflix also recently announced that it will stream a rematch of a boxing match between Katie Taylor and Amanda Serrano, which was part of the Tyson and Paul boxing card. A unanimous decision win for Taylor proved to be controversial in what Netflix called the "most-watched professional women's sports even in U.S. history."
The third match between the two boxers will stream live on Netflix on July 11, as reported by <a href="https://variety.com/2025/tv/news/katie-taylor-amanda-serrano-rematch-netflix-last-year-controversial-bout-1236328982/">Variety</a>. Netflix said the fight taking place at Madison Square Garden will be an all-women boxing card and stream for free to existing Netflix subscribers worldwide.
With or without the UFC, Netflix continues to be mentioned as a potential bidder on many sports rights and continues to add to its library of live and library sports content, a move that could boost subscribers and help with churn.
Price Action: TKO Group Holdings stock trades at $147.27 versus a 52-week trading range of $79.32 to $179.09. The stock is up 3.2% year-to-date in 2025 and up 81.2% over the last year.
Netflix stock trades at $919.68 versus a 52-week trading range of $542.01 to $1,064.50. The stock is up 3.7% year-to-date in 2025 and up 50.5% over the last year.
Read Next: 
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<li><a href="https://www.benzinga.com/general/sports/25/03/44139357/netflix-stock-to-get-boost-from-more-nfl-content-poll-shows-mixed-results">Netflix Stock To Get Boost From More NFL Content? Poll Shows Mixed Results</a></li>
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Photo: Shutterstock

Netflix Stock To Kick And Punch Higher? Streamer Could Add UFC Rights To Its Growing Sports Library

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CNBC Halftime Report Final Trades: Netflix, Meta Platforms, Vertex Pharmaceuticals, Interactive Brokers Group, Pacer US Cash Cows 100 ETF

Analyst Ratings

Netflix (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) has outperformed the market over the past 10 years by 20.69% on an annualized basis producing an average annual return of 31.08%. Currently, Netflix has a market capitalization of $382.90 billion. 
Buying $1000 In NFLX: If an investor had bought $1000 of NFLX stock 10 years ago, it would be worth $14,849.40 today based on a price of $895.14 for NFLX at the time of writing.
<h3>Netflix's Performance Over Last 10 Years</h3>
<img src="https://www.benzinga.com/files/images/story/2025/1741707009_0.png" alt="comp_fig" />
Finally -- what's the point of all this? The key insight to take from this article is to note how much of a difference compounded returns can make in your cash growth over a period of time.
This article was generated by Benzinga's automated content engine and reviewed by an editor.

$1000 Invested In Netflix 10 Years Ago Would Be Worth This Much Today

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Shares of companies within the broader communication services sector are trading lower amid economic worries driven by tariffs and trade policies. Investors may be expecting a decline in investment, which may also be weighing on the industry.

Netflix Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) shares are trading lower by 2.6% to $867.51 during Monday&#8217;s session as broader market pressures, concerns over a potential recession and trade tensions between the United States and China <a href="https://www.benzinga.com/general/market-summary/25/03/44216011/us-stocks-likely-to-open-lower-after-trump-hints-at-looming-recession-expert-says-cant-rule-out-a-bear-market-as-indices-inch-towards-correction-territory">weigh on investor sentiment</a>.
What To Know: The streaming giant, which has been navigating a highly competitive media landscape, faced <a href="https://www.benzinga.com/news/25/03/44178502/netflix-stock-is-down-8-whats-going-on">renewed selling pressure</a> as investors shifted away from growth stocks amid economic uncertainty.
Netflix, known for its extensive library of original content and global subscriber base, may soon contend with shifting consumer spending habits. A weaker-than-expected jobs report and a rise in the U.S. unemployment rate to 4.1% have added to fears that discretionary spending, including streaming subscriptions, could face pressure in the coming months.
Read Also: <a href="https://www.benzinga.com/news/25/03/44213871/canadas-next-pm-mark-carney-vows-to-win-trade-war-with-trump-says-americans-should-make-no-mistake">Canada&#8217;s Next PM Mark Carney Vows To Win Trade War With Trump: &#8216;Americans Should Make No Mistake&#8217;</a>
Adding to investor concerns, China's latest retaliatory tariffs on U.S. agricultural products have heightened fears of broader economic instability, which could impact advertising and content production costs.
Consumers could also feel the effects, as any increased operational costs for Netflix may be passed on in the form of higher subscription fees.
What Else: With&nbsp;<a href="https://www.benzinga.com/markets/25/03/44135215/trumps-tariffs-could-wipe-out-profits-for-gm-ford-and-stellantis-barclays-warns-tariffs-of-this-magnitude-are-unlikely-to-stick" target="_blank" rel="noreferrer noopener">economic pressures rising globally</a>&nbsp;due to tariffs, consumers may be less willing to absorb price hikes, potentially impacting subscriber growth and retention, especially in price-sensitive markets. This could further exacerbate challenges for Netflix as it tries to balance profitability with subscriber demand.
Consumers might end up paying more if Netflix&#8217;s costs go up since the company could raise subscription prices.
With global economic pressures increasing due to tariffs, people may be less willing to accept price hikes. This could make it harder for Netflix to keep and attract subscribers, especially in price-sensitive markets, adding to the company's challenges in balancing profit and customer demand.
Read Also: <a href="https://www.benzinga.com/analyst-ratings/analyst-color/25/03/44218719/cisco-nvidia-arista-tackle-tariff-turmoil-whos-best-positioned">Cisco, Nvidia, Arista Tackle Tariff Turmoil: Who&#8217;s Best Positioned?</a>
<h2 class="wp-block-heading">How To Buy NFLX Stock</h2>
By now you're likely curious about how to participate in the market for Netflix &#8211; be it to purchase shares, or even attempt to bet against the company.
Buying shares is typically done through a brokerage account. You can find a list of <a href="https://www.benzinga.com/money/best-stock-trading-platforms">possible trading platforms here.</a> Many will allow you to buy &#8220;fractional shares,&#8221; which allows you to own portions of stock without buying an entire share.
In the case of Netflix, which is trading at $865.52 as of publishing time, $100 would buy you 0.12 shares of stock.
If you're looking to bet against a company, the process is more complex. You'll need access to an options trading platform, or a broker who will allow you to &#8220;go short&#8221; a share of stock by lending you the shares to sell. The process of shorting a <a href="https://www.benzinga.com/money/how-to-short-a-stock">stock can be found at this resource.</a> Otherwise, if your broker allows you to trade options, you can either buy a put option, or sell a call option at a strike price above where shares are currently trading &#8211; either way it allows you to profit off of the share price decline.
According to data from&nbsp;<a href="https://benzinga.grsm.io/register174">Benzinga Pro</a>, NFLX has a 52-week high of $1,064.50 and a 52-week low of $542.01.

What's Going On With Netflix Stock?

On Sunday, Apple Inc.'s (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AAPL#NASDAQ">AAPL</a>) services chief Eddy Cue shared insights into Apple TV+'s selective content strategy while praising the global success of &#8220;Severance," calling it one of the most culturally impactful shows of recent years.
What Happened: During a panel at the SXSW festival in Austin, Texas, Cue joined actor-director Ben Stiller for a wide-ranging discussion on the breakout success of Severance and Apple TV+'s content approach.
"It's been a long time since we've seen a show capture the imagination like this," Cue said of Severance, which Apple says is now its <a href="https://in.benzinga.com/general/entertainment/25/02/43855319/apple-stock-set-for-streaming-lift-severance-breaks-record-after-x-ads-tim-cook-promo">most-watched series ever</a> on the platform.
Despite having early access to episodes, Cue admitted he still waits for each weekly drop: "I tend to wait… I just love the storytelling."
See Also:&nbsp;<a href="https://www.benzinga.com/markets/25/03/44133360/apple-challenges-uks-backdoor-order-in-landmark-legal-case-after-trump-compares-directive-to-china-style-surveillance-report" target="_blank" rel="noreferrer noopener">Apple Challenges UK's ‘Backdoor' Order In Landmark Legal Case After Trump Compares Directive To China-Style Surveillance: Report</a>
Cue emphasized Apple TV+'s strategy of focusing on quality over quantity. "We're not going to throw 20 shows up against the wall and hope that one sticks," he said. "The ones that we do — they all need to stick. Otherwise, we have nothing else."
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<iframe loading="lazy" title="Ben Stiller Talks &quot;Severance&quot; with Apple TV&#039;s Eddy Cue &#x7C; SXSW 2025" width="500" height="281" src="https://www.youtube.com/embed/6O1rzh8ytLU?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
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Subscribe to the&nbsp;<a href="https://bztechtrends.beehiiv.com/subscribe" target="_blank" rel="noreferrer noopener">Benzinga Tech Trends newsletter</a>&nbsp;to get all the latest tech developments delivered to your inbox.
Why It's Important: Cue's remarks highlight Apple's continued focus on prestige programming in a crowded streaming landscape.
Rather than <a href="https://www.benzinga.com/topic/streaming">emulate rivals like</a> Netflix Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) with a high-volume output, as Cue highlighted, Apple TV+ plans to carve out a niche with select, critically acclaimed titles.
Severance, created by Dan Erickson and directed by Stiller, explores a dystopian workplace where employees are surgically separated from their personal lives.
With appearances by Adam Scott, Patricia Arquette, and Christopher Walken, Severance is shaping up to be Apple TV+'s flagship franchise.
Now in its second season, the series has earned critical acclaim and a cult following. Apple has already confirmed a third season is in development.
Unlike Netflix shows that drop all episodes at once for binge-watching, &#8220;Severance&#8221; follows a weekly release schedule, with its season 2 finale set for March 21.
Apple&#8217;s streaming service costs $9.99 per month, making it one of the <a href="https://www.benzinga.com/general/entertainment/24/07/40014040/apple-to-follow-netflix-disney-ad-supported-appletv-streaming-plan-could-launch-soon">more affordable ad-free options</a> available.
Price Action: Apple&#8217;s stock ended Friday at $239.07, gaining 1.59%. It later slipped 0.15% in after-hours trading, according to <a href="https://pro.benzinga.com/dashboard">Benzinga Pro data</a>.
Photo by Ivan Marc on Shutterstock
Check out more of Benzinga&#8217;s Consumer Tech coverage by&nbsp;<a href="https://www.benzinga.com/topic/consumer-tech" target="_blank" rel="noreferrer noopener">following this link</a>.
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Disclaimer:&nbsp;This content was partially produced with the help of&nbsp;<a href="https://www.benzinga.com/author/benzinga-neuro" target="_blank" rel="noreferrer noopener">Benzinga Neuro</a>&nbsp;and was reviewed and published by Benzinga editors.

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Eddy Cue Praises 'Severance' For Breaking Through The Noise Globally, Says Apple TV+ Isn't Going To Throw 20 Shows On The Wall Hoping One Will Stick

Netflix Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) shares faced downward pressure on Thursday, falling some 8.69% to $904.66, <a href="https://www.benzinga.com/general/market-summary/25/03/44172028/trade-turmoil-oil-slides-whats-driving-markets-thursday">amid escalating trade tensions</a> and the impact of new tariffs on U.S. imports from Canada, Mexico and China.
What To Know: The tariffs, which took effect this week, have sparked retaliatory measures from trading partners, raising concerns over the global supply chain and the potential for higher operational costs for companies like Netflix.
As a global streaming giant with extensive international operations, Netflix could see its costs rise, particularly in content acquisition and infrastructure expansion in affected markets.
Read Also: <a href="https://www.benzinga.com/government/regulations/25/03/44171377/retailers-warn-of-price-increases-due-to-trump-tariffs-as-consumer-health-concerns-persist">Retailers Warn Of Price Increases Due To Trump Tariffs As Consumer Health Concerns Persist</a>
The broader market, including major indices, remained in the red, as investors reacted to the uncertain trade landscape. While a <a href="https://www.benzinga.com/general/market-summary/25/03/44172028/trade-turmoil-oil-slides-whats-driving-markets-thursday">slight rebound</a> occurred after comments from Commerce Secretary Howard Lutnick, who suggested potential exemptions for carmakers and progress on Mexico and Canada avoiding tariffs, the continued uncertainty has left many investors cautious.
What Else: Consumers could also feel the effects, as any increased operational costs for Netflix may be passed on in the form of higher subscription fees. 
With <a href="https://www.benzinga.com/markets/25/03/44135215/trumps-tariffs-could-wipe-out-profits-for-gm-ford-and-stellantis-barclays-warns-tariffs-of-this-magnitude-are-unlikely-to-stick">economic pressures rising globally</a> due to tariffs, consumers may be less willing to absorb price hikes, potentially impacting subscriber growth and retention, especially in price-sensitive markets. This could further exacerbate challenges for Netflix as it tries to balance profitability with subscriber demand.
Read Also: <a href="https://www.benzinga.com/news/25/03/44173506/mortgage-rates-drop-ahead-of-spring-homebuying-season-will-consumers-take-the-plunge">Mortgage Rates Drop Ahead Of Spring Homebuying Season: Will Consumers Take The Plunge?</a>
<h2 class="wp-block-heading">How To Buy NFLX Stock</h2>
Besides going to a brokerage platform to purchase a share &#8211; or fractional share &#8211; of stock, you can also gain access to shares either by buying an exchange traded fund (ETF) that holds the stock itself, or by allocating yourself to a strategy in your 401(k) that would seek to acquire shares in a mutual fund or other instrument. 
For example, in Netflix&#8217;s case, it is in the Communication Services sector. An ETF will likely hold shares in many liquid and large companies that help track that sector, allowing an investor to gain exposure to the trends within that segment.
According to data from&nbsp;<a href="https://benzinga.grsm.io/register174">Benzinga Pro</a>, NFLX has a 52-week high of $1,064.50 and a 52-week low of $542.01.

Netflix Stock Is Down 8%: What's Going On?

Netflix Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) had a successful debut with two NFL games on Christmas Day showing strong viewership and helping boost subscriber figures in <a href="https://www.benzinga.com/news/earnings/25/01/43114866/netflix-q4-earnings-record-subscribers-nfl-squid-game-push-past-highest-expectations">the fourth quarter.</a>
With reports of the company's interest in additional NFL games, a Benzinga poll shows the impact this could have on subscriber figures.
 What Happened: After years of focusing on what it called "sports adjacent" content, Netflix has <a href="https://www.benzinga.com/general/sports/24/12/42628116/netflix-adds-womens-world-cup-media-rights-from-football-to-futbol-streamer-all-in-on-live-sports">increased its bets</a> on live sports with golf, NFL, tennis and WWE.
The company's chief content officer Bela Bajaria also said Netflix<a href="https://www.benzinga.com/25/02/43816739/netflix-wants-more-nfl-games-after-christmas-day-success-could-league-create-bidding-war-with-cbs-fox"> would be interested</a> in more NFL games if possible.
"I definitely want the Sunday (afternoon) games," Bajaria said on "The Town" podcast, as reported by&nbsp;<a href="https://frontofficesports.com/netflix-shifts-strategy-pursuing-nfl-sunday-rights/" target="_blank" rel="noreferrer noopener">FrontOfficeSports</a>.
The answer came when asked which NFL media rights Netflix would be interested in. Netflix later acknowledged that Bajaria&#8217;s comments were informal and not a new content strategy shift.
The Sunday afternoon games are controlled by Paramount Global (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PARA#NASDAQ">PARA</a>)(NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PARAA#NASDAQ">PARAA</a>) and Fox Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/FOX#NASDAQ">FOX</a>)(NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/FOXA#NASDAQ">FOXA</a>).
Those deals are set to expire after the 2033 NFL season, but the NFL has an opt-out clause that could see it end the deals early after the 2029 season. A deal with&nbsp;The Walt Disney Company&nbsp;(NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DIS#NYSE">DIS</a>)&nbsp;for &#8220;Monday Night Football&#8221; ends after the 2030 season. While the NFL may be content with opening up the rights, Netflix would likely be part of a bidding war with the media companies and could end up spending more than it wants. 
Benzinga recently asked readers if adding NFL games could help the streamer.
"Would you subscribe to Netflix specifically for NFL content?" Benzinga asked.
The results were:
<ul>
<li>No, I prefer other options: 56%</li>
<li>I already subscribe to Netflix: 34%</li>
<li>Yes, I'd subscribe for NFL games: 10%</li>
</ul>
The poll found that Netflix having additional NFL games might not add significantly to its subscriber base.
Netflix ended the fourth quarter with 301.63 million paid subscribers, adding a record 18.91 million paid sub. The company will no longer report subscriber figures quarterly, choosing instead to focus on key financial metrics.
Read Also: <a href="https://www.benzinga.com/general/entertainment/25/01/43179371/netflix-hits-all-time-highs-could-another-stock-split-be-on-the-horizon">Netflix Hits All-Time Highs: Could Another Stock Split Be On The Horizon?</a>
Why It's Important: Netflix is on a three-year deal with the NFL that gets the streaming company at least one game every Christmas Day.
In 2024, Netflix&nbsp;<a href="https://www.benzinga.com/general/sports/24/12/42711504/lebron-james-vs-nfl-nba-star-says-christmas-is-our-day-2024-ratings-paint-a-different-picture" target="_blank" rel="noreferrer noopener">streamed two games</a>&nbsp;on Christmas with the games having averages of 24.3 million viewers (Baltimore Ravens, Houston Texans) and 24.1 million viewers (Kansas City Chiefs, Pittsburgh Steelers).
Those games set new NFL streaming records for the regular season, surpassing even the 23.0 million viewers of Peacock&#8217;s exclusive streaming game during the 2023 NFL playoffs.
The Netflix Christmas Day games saw huge advertising demand and likely broke even on revenue for the company, not counting the additional subscribers the company gained along the way.
Over the past year, Netflix has launched a live boxing event headlined by&nbsp;Jake Paul&nbsp;and&nbsp;Mike Tyson, had two NFL games on Christmas and launched its new partnership with WWE, which is a unit of&nbsp;TKO Group Holdings&nbsp;(NYSE:<a class="ticker" href="https://www.benzinga.com/stock/TKO#NYSE">TKO</a>).
Netflix&nbsp;<a href="https://www.benzinga.com/general/sports/24/12/42628116/netflix-adds-womens-world-cup-media-rights-from-football-to-futbol-streamer-all-in-on-live-sports" target="_blank" rel="noreferrer noopener">landed the U.S. rights&nbsp;</a>to the Women&#8217;s World Cup in 2027 and 2031. The company is also said<a href="https://www.benzinga.com/25/02/43570574/netflix-eyes-formula-one-us-broadcast-rights-starting-in-2026-report" target="_blank" rel="noreferrer noopener">&nbsp;to be exploring</a>&nbsp;a bid for the U.S. rights to Formula 1. ESPN has had the rights to Formula 1 since 2018 and its deal expires after the 2025 season.
While Netflix previously avoided live sports and full seasons, its new strategy seems focused on acquiring as much sports content as possible to drive advertising and subscriber revenue.
The big question for Netflix subscribers could end up being if Netflix's move is the right one with billions of dollars likely needed to land additional NFL rights. The results of the Benzinga reader poll show mixed results and could suggest that Netflix is best suited running with its current Christmas Day games and other content plans.
 NFLX Price Action: Netflix stock trades at $972.58 versus a 52-week trading range of $542.01 to $1,064.50. Netflix stock is up 10% year-to-date in 2025 and up over 57% in the last year.
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The study was conducted by Benzinga from Feb. 24, 2025 through Feb. 26, 2025. It included the responses of a diverse population of adults 18 or older. Opting into the survey was completely voluntary, with no incentives offered to potential respondents. The study reflects results from 137 adults.

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Sunday's 97th Academy Awards was one to remember for independent films "Anora" and "The Brutalist" and may have been a night to forget for streaming platforms Hulu and Netflix Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>), which despite the most nominations went <a href="https://www.benzinga.com/general/entertainment/25/01/43167791/2025-oscars-emilia-perez-leads-with-13-nods-trump-portrayal-in-spotlight">home with few awards.</a>
Here are the winners and losers from the 97th Academy Awards.
The Winners
"Anora": Independent film "Anora" from Neon Pictures was the big winner of the<a href="https://www.benzinga.com/general/entertainment/25/03/44067420/2025-academy-awards-how-to-watch-betting-odds-will-a-film-about-donald-trump-win-any-awards"> 97th Academy Awards, </a>taking home five wins including Best Picture. The film scored wins for Best Actress, Best Director, Best Original Screenplay and Best Film Editing.
The film's director and writer Sean Baker was also a big winner taking home four awards, making him the first person to win four Academy Awards for the same movie. Legendary director Walt Disney previously won four Oscars at the same award ceremony in 1953, but his wins for four different movies, as reported by <a href="https://variety.com/2025/film/news/sean-baker-oscars-history-anora-four-wins-1236325468/">Variety</a>.
"The Brutalist": The A24 film won three Academy Awards, including Best Actor for Adrien Brody. While the film had some controversy over its use of AI in editing, it was the second most awarded film Sunday night.
Movie Theaters: Several of the top winning films were independent films that people either saw in theaters or waited a long time to view on a streaming platform. Films that were released only on streaming or in theaters and then quickly on a streaming platform received fewer awards.
"Anora" director Baker encouraged film fans to show some love to movie theaters.
"Movie theaters, especially independently-owned theaters are struggling," Baker said during his acceptance speech. "During the pandemic, we lost 1,000 screens in the U.S. And we continue to lose them regularly."
Baker encouraged filmmakers to continue making movies for the big screen.
"This is my battle cry."
James Bond: While James Bond movies haven't been huge award winners, the spy franchise received a special shout out at the award ceremony with a medley of the film's songs. The event comes after Amazon.com Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>) recently locked up <a href="https://www.benzinga.com/25/02/43880110/james-bond-franchise-shifts-hands-to-amazon-mgm-studios">a production deal</a> with the Broccoli family to make more films in the franchise as part of its buyout of MGM Studios.
Betting the Favorites: Ahead of the award ceremony, Benzing shared betting odds on top award categories from DraftKings and prediction market Kalshi. The favorites ended up winning the majority of the big awards including "Anora" for Best Picture at -200 odds. Brody, Culkin and Saldana were also heavy favorites at -250, -3,5000 and -2,500 respectively. Baker was the top pick for Director at -175. Among the big awards it was only Mikey Madison who was the upset winner for Best Actress at +175, beating out favorite Demi Moore (-250).
Donald Trump: A film about Trump's earlier life that the president fought against was nominated for several acting awards. The film didn't win the acting awards, which is likely a win for the president. Had Sebastian Stan won for his portrayal of Trump, it would have heaped more attention onto the controversial film and his acceptance speech may have included negative comments on the president. While several acceptance speeches and comments from host Conan O'Brien were political, Trump was not mentioned by name.
Read Also: <a href="https://www.benzinga.com/general/entertainment/24/12/42750888/top-anticipated-2025-movies-for-big-screen-success-and-stocks-investors-should-watch">Top Anticipated 2025 Movies For Big Screen Success And Stocks Investors Should Watch</a>
The Losers
"Emilia Pérez": The Netflix movie, nominated for 13 awards, faced controversy ahead of the ceremony when old questionable tweets from the film's star Karla Sofía Gascón came to public attention. The film won two awards with Zoe Saldana winning Best Supporting Actress and the musical's "El Mal" winning Best Original Song.
Netflix: The streaming giant entered the award ceremony with a good chance to take home many awards, but only took home two &#8211; one for "Emilia Pérez" and the other for the documentary film "The Only Girl in the Orchestra." Netflix has had at least one film nominated for Best Picture in each year since 2019, but has yet to win the top award. Last year&#8217;s most nominated film &#8220;Oppenheimer&#8221;<a href="https://www.benzinga.com/general/entertainment/24/03/37600557/oppenheimer-scoops-the-96th-academy-awards-with-7-oscars-emma-stone-a-second-actress-award-" target="_blank" rel="noreferrer noopener"> took home seven wins </a>including Best Picture from its 13 nominations.
Hulu: The 97th Academy Awards were broadcast by ABC and streamed by Hulu, both units of The Walt Disney Company (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DIS#NYSE">DIS</a>). The awards ceremony was expected to run around three and a half hours. For many users watching on Hulu, their feed cut off after that 3:30 mark leaving them unable to watch the final two awards (Best Actress, Best Picture).
"This evening, we experienced technical and live stream issues on Hulu which impacted some Oscars viewers. We apologize for the experience and will make a full replay of the event available as soon as possible," Disney told <a href="https://deadline.com/2025/03/hulu-oscars-stream-cuts-off-final-two-awards-1236308521/">Deadline</a>.
For streaming platforms, live coverage of events like awards shows and sports has to have the contingency of the event running longer than scheduled and this could be a big miss for Hulu. The streaming platform also had earlier outages at the beginning of the award show.
Movie Blockbusters: With independent films taking home many top awards, big studios were left winning the smaller films. Among the higher grossing films like "Dune: Part Two" and "Wicked," the films took home only technical awards. "Wicked" had 10 nominations, but failed to win any of the big awards. "Inside Out 2," which became one of the highest grossing animated films of all time missed out on the Best Animated film to "flow," a film from Latvia.
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Photo: Shutterstock

2025 Academy Awards Winners And Losers: How Netflix, Donald Trump, Hulu, 'Anora' And More Stack Up

The 2025 Academy Awards will be held on Sunday March 2. Here's a look at how to watch the awards ceremony and how movie fans have more ways to bet on <a href="https://www.benzinga.com/general/entertainment/25/01/43167791/2025-oscars-emilia-perez-leads-with-13-nods-trump-portrayal-in-spotlight">the potential winners.</a>
How to Watch the 2025 Academy Awards: The 2025 Academy Awards will air on ABC and stream on Hulu live for the first time. Both units are owned by The Walt Disney Company (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DIS#NYSE">DIS</a>), one of the<a href="https://www.benzinga.com/25/02/43494650/disney-q1-earnings-powered-by-moana-2-and-mufasa-theme-parks-loses-streaming-subscribers"> largest media companies</a> in the world.
The awards start at 7 p.m. ET with the ceremony expected to last around three and a half hours.
Disney has reported that it sold out of advertising inventory for both ABC and Hulu ahead of the ceremony. The media company sought out $1.7 million to $2.3 million per 30-second advertisement, as reported by <a href="https://variety.com/2025/tv/news/disney-oscars-commericals-sold-out-2025-1236323501/">Variety</a>.
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Betting Odds: Movie fans will have several ways to bet on the 2025 Academy Awards with sportsbooks like DraftKings Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/DKNG#NASDAQ">DKNG</a>) and BetMGM, which is a joint venture from Entain and MGM Resorts International (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/MGM#NYSE">MGM</a>) offering betting on the major awards.
Prediction markets like Kalshi and Polymarket also offer betting odds on the larger races with contracts paying out $1 for correct picks or $0 for incorrect picks.
Here are the current betting odds from DraftKings for the top categories:
Best Picture
<ul>
<li>"Anora," Neon: -200</li>
<li>"Conclave," Distributed by Focus Features, a unit of Comcast Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CMCSA#NASDAQ">CMCSA</a>): +225</li>
<li>"The Brutalist," A24: +600</li>
<li>"A Complete Unknown," Searchlight Pictures (Disney): +3,500</li>
<li>"Wicked," Universal Pictures (Comcast): +5,000</li>
<li>&#8220;Emilia Pérez," Netflix (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>): +6,500</li>
<li>"The Substance," Mubi: +8,000</li>
<li>"Dune: Part Two," Warner Bros. Pictures (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/WBD#NASDAQ">WBD</a>): +10,000</li>
<li>"I'm Still Here," Distributed by Sony Group Corp (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SONY#NYSE">SONY</a>): +10,000</li>
<li>"Nickel Boys," Amazon MGM Studios, a unit of Amazon.com Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>): +15,000</li>
</ul>
Best Actor in a Leading Role
<ul>
<li>Adrien Brody, &#8220;The Brutalist&#8221;: -250</li>
<li>Timothée Chalamet, &#8220;A Complete Unknown&#8221;: +150</li>
<li>Ralph Fiennes, &#8220;Conclave&#8221;: +1,800</li>
<li>Sebastian Stan, &#8220;The Apprentice&#8221;: +3,500</li>
<li>Colman Domingo, &#8220;Sing Sing&#8221;: +5,000</li>
</ul>
Best Actress in a Leading Role
<ul>
<li>Demi Moore, &#8220;The Substance&#8221;: -250</li>
<li>Mikey Madison, &#8220;Anora&#8221;: +175</li>
<li>Fernanda Torres, &#8220;I&#8217;m Still Here&#8221;: +1,100</li>
<li>Cynthia Erivo,&nbsp;&#8220;Wicked&#8221;: +3,500</li>
<li>Karla Sofía Gascón, &#8220;Emilia Pérez&#8221;: +5,000</li>
</ul>
Best Actor in a Supporting Role
<ul>
<li>Kieran Culkin, &#8220;A Real Pain&#8221;: -3,500</li>
<li>Edward Norton, &#8220;A Complete Unknown&#8221;: +1,100</li>
<li>Yura Borisov, &#8220;Anora&#8221;: +1,800</li>
<li>Guy Pearce, &#8220;The Brutalist&#8221;: +2,000</li>
<li>Jeremy Strong, &#8220;The Apprentice&#8221;: +2,000</li>
</ul>
Best Actress in a Supporting Role
<ul>
<li>Zoe Saldaña, &#8220;Emilia Pérez&#8221;: -2,500</li>
<li>Ariana Grande,&nbsp;&#8220;Wicked&#8221;: +800</li>
<li>Felicity Jones, &#8220;The Brutalist&#8221;: +1,400</li>
<li>Isabella Rossellini, &#8220;Conclave&#8221;: +2,000</li>
<li>Monica Barbaro, &#8220;A Complete Unknown&#8221;: +2,500</li>
</ul>
Best Director
<ul>
<li>Sean Baker,&nbsp;&#8220;Anora&#8221;: -175</li>
<li>Brady Corbet, &#8220;The Brutalist&#8221;: +135</li>
<li>Jacques Audiard, &#8220;Emilia Pérez&#8221;: +2,000</li>
<li>James Mangold, &#8220;A Complete Unknown&#8221;: +2,500</li>
<li>Coralie Fargeat, &#8220;The Substance&#8221;: +2,500</li>
</ul>
Kalshi has betting odds on many of the top award categories, including Best Picture Odds listed below:
<ul>
<li>"Anora": 63%</li>
<li>"Conclave": 21%</li>
<li>"The Brutalist": 13%</li>
<li>"A Complete Unknown": 1%</li>
<li>"The Substance": 1%</li>
<li>"Emilia Pérez": 1%</li>
<li>"Dune: Part Two": &lt;1%</li>
<li>"Wicked": &lt;1%</li>
<li>"I'm Still Here": &lt;1%</li>
<li>"Nickel Boys": &lt;1%</li>
</ul>
<iframe loading="lazy" src="https://kalshi.com/external-widgets/events/KXOSCARPIC-25?color_scheme=light&#038;widget_size=medium&#038;variant=a&#038;ids=KXOSCARPIC-25-A&#038;ids=KXOSCARPIC-25-C&#038;ids=KXOSCARPIC-25-TB" width="488px" height="196px" style="border:0"></iframe>
Along with prediction markets for individual award categories, Kalshi also offers a betting market for "Anora" and "The Brutalist" head-to-head for more wins at this year's award show. At the time of writing, "Anora" and the films being tied both have 32% with "The Brutalist" having 22%.
Kalshi users can also predict how many awards many of the top films will take home.
<iframe loading="lazy" src="https://kalshi.com/external-widgets/events/KXOSCARCOUNTBRUTALIST?color_scheme=light&#038;widget_size=medium&#038;variant=a&#038;ids=KXOSCARCOUNTBRUTALIST-3&#038;ids=KXOSCARCOUNTBRUTALIST-4&#038;ids=KXOSCARCOUNTBRUTALIST-2" width="488px" height="196px" style="border:0"></iframe>
John Ewing from BetMGM broke down where the betting money stood as of Friday in a series of <a href="https://x.com/johnewing">tweets</a>.
<ul>
<li>Best Actress: 58% of the money on Madison at +220 odds</li>
<li>Best Actor: 53% of bets on Chalamet (+200), while 72% of the money is on Brody (-250)</li>
<li>Best Director: 43% of bets on Baker (-220)</li>
<li>Best Picture: 83% of money on "Anora" (-210)</li>
</ul>
Key Items to Watch: Emilia Pérez led the overall nominations with 13 nods, setting the record for the most nominations for a non-English language film.
Actress&nbsp;Karla Sofía Gascón&nbsp;also became the first openly trans actor ever nominated for an Academy Award for her role in the film. Gascón&nbsp;has become the subject of recent controversy over past tweets that were found.
The film helped Netflix rank first among studios with 16 total nominations in the main categories, ranking second was A24 with 14 followed by Universal with 13.
Netflix has received plenty of nominations at the Academy Awards including for Best Picture, but has yet to win this top prize.&nbsp;Apple Inc&nbsp;became the first streaming company to win Best Picture in 2022 with &#8220;CODA.&#8221;
Last year&#8217;s most nominated film &#8220;Oppenheimer&#8221;<a href="https://www.benzinga.com/general/entertainment/24/03/37600557/oppenheimer-scoops-the-96th-academy-awards-with-7-oscars-emma-stone-a-second-actress-award-" target="_blank" rel="noreferrer noopener">&nbsp;took home seven wins&nbsp;</a>including Best Picture from its 13 nominations.
Ranking second in overall nominations were &#8220;Wicked&#8221; and &#8220;The Brutalist,&#8221; which both received 10 nominations. "The Brutalist" won Best Picture-Drama at the Golden Globes, but has recently come into controversy for its use of artificial intelligence in the film, as&nbsp;<a href="https://deadline.com/2025/01/the-brutalist-ai-brady-corbet-responds-1236260987/" target="_blank" rel="noreferrer noopener">reported&nbsp;</a>by Deadline.
Another top storyline could be the fact that &#8220;The Apprentice,&#8221; a movie about President&nbsp;Donald Trump&nbsp;got nominated for two Academy Awards. Trump fought to get<a href="https://www.benzinga.com/general/entertainment/24/12/42403697/donald-trump-tried-to-block-the-apprentice-from-movie-theaters-film-gets-2-golden-globe-nominations" target="_blank" rel="noreferrer noopener">&nbsp;the movie banned</a>&nbsp;from theaters unsuccessfully.&nbsp;Sebastian Stan,&nbsp;who played Trump in the film, was nominated for Best Actor and&nbsp;Jeremy Strong, who plays Trump mentor&nbsp;Roy Cohn&nbsp;in the film, was nominated for Best Supporting Actor.
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2025 Academy Awards: How To Watch, Betting Odds, Will A Film About Donald Trump Win Any Awards?

President&nbsp;Donald Trump&nbsp;took to social media to praise&nbsp;Apple Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AAPL#NASDAQ">AAPL</a>)&nbsp;for its&nbsp;record <a target="_blank" href="https://www.benzinga.com/markets/25/02/43911774/trump-says-apples-500-billion-investment-is-due-to-his-policies-without-which-they-wouldnt-be-investing-ten-cents" rel="noreferrer noopener">$500 billion investment&nbsp;in the U.S</a>.
Technology
Australia's online safety regulator fined messaging platform&nbsp;Telegram&nbsp;about 1 million Australian dollars ($640,000) for failing to respond on time to an inquiry into measures preventing the&nbsp;spread of <a target="_blank" href="https://www.benzinga.com/general/social-media/25/02/43904767/telegram-fined-640000-by-australia-for-delayed-response-to-child-abuse-terrorism-inquiry-unfair-and-disproportionate-penalty" rel="noreferrer noopener">child abuse&nbsp;and extremist content</a>.
Read: <a target="_blank" href="https://www.benzinga.com/media/25/02/43905066/bytedances-ai-business-helps-boost-valuation-past-400-billion-even-as-us-tiktok-business-risks-loom" rel="noreferrer noopener">ByteDance&#8217;s AI Business Helps Boost Valuation Past $400 Billion Even As US TikTok Business Risks Loom</a>
AMC Entertainment Holdings, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/AMC#NYSE">AMC</a>) CEO&nbsp;Adam Aron&nbsp;said that the world&#8217;s biggest streamers are rethinking their approach to the big screen—Apple and&nbsp;Amazon.com, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>) are fully on board, but&nbsp;Netflix Inc. <a target="_blank" href="https://www.benzinga.com/general/entertainment/25/02/43964209/amc-ceo-says-apple-and-amazon-are-warming-up-to-theatrical-releases-but-this-streaming-giant-still-isnt-convinced" rel="noreferrer noopener">(NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>)&nbsp;still needs convincing</a>.
Smartphones
Apple may soon integrate&nbsp;Alphabet Inc.&#8217;s (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GOOG#NASDAQ">GOOG</a>) <a target="_blank" href="https://www.benzinga.com/25/02/43905357/apple-and-google-team-up-ios-184-leak-suggests-gemini-ai-could-soon-power-siris-smarter-responses" rel="noreferrer noopener">Google Gemini</a><a target="_blank" href="https://www.benzinga.com/25/02/43905357/apple-and-google-team-up-ios-184-leak-suggests-gemini-ai-could-soon-power-siris-smarter-responses" rel="noreferrer noopener">&nbsp;into&nbsp;</a><a target="_blank" href="https://www.benzinga.com/25/02/43905357/apple-and-google-team-up-ios-184-leak-suggests-gemini-ai-could-soon-power-siris-smarter-responses" rel="noreferrer noopener">Siri</a>. Apple Intelligence, introduced with iOS 18, currently allows Siri to direct requests to&nbsp;OpenAI&#8217;s ChatGPT&nbsp;for more contextual responses.
Apple is reportedly preparing to launch new 13-inch and 15-inch&nbsp;MacBook Air&nbsp;models<a target="_blank" href="https://www.benzinga.com/tech/25/02/43906680/apples-m4-macbook-air-set-for-march-debut-says-top-analyst-new-13-inch-and-15-inch-models-reportedly-incoming" rel="noreferrer noopener"> featuring&nbsp;M4 chips in March</a>.
Apple is working to fix a bug in its AI-powered dictation system after&nbsp;iPhone&nbsp;users reported that saying &#8220;racist&#8221; caused the word &#8220;Trump&#8221; to <a target="_blank" href="https://www.benzinga.com/media/25/02/43963720/apples-ai-dictation-bug-that-replaces-racist-with-trump-sparks-controversy-cupertino-says-its-phonetic-overlap" rel="noreferrer noopener">appear briefly before correcting itself</a>.
Apple is reportedly developing a smart home doorbell with&nbsp;MagSafe&nbsp;and&nbsp;Face ID&nbsp;— though it may not hit the <a target="_blank" href="https://www.benzinga.com/25/02/43965672/apples-smart-doorbell-may-feature-magsafe-face-id-and-smart-lock-integrationbut-you-wont-see-it-anytime-soon" rel="noreferrer noopener">market until late 2025 or beyond</a>.
Artificial Intelligence (AI)
Chegg, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/CHGG#NYSE">CHGG</a>) sued&nbsp;Alphabet Inc.&#8217;s&nbsp;Google, alleging that its AI-generated search overviews are unfairly using publishers&#8217; content, reducing site traffic, and <a target="_blank" href="https://www.benzinga.com/news/legal/25/02/43930715/google-sued-over-ai-search-overviews-education-company-says-tech-giant-is-stealing-content-and-driving-publishers-out-of-business" rel="noreferrer noopener">threatening the future of online publishing</a>.
Grok, the artificial intelligence chatbot developed by&nbsp;Elon Musk&#8217;s xAI, briefly halted responses that suggested he and&nbsp;Donald Trump&nbsp;<a target="_blank" href="https://www.benzinga.com/25/02/43905475/elon-musks-truth-seeking-grok-ai-silences-trump-and-tesla-ceos-misinformation-claims-then-backtracksxai-blames-former-openai-employee" rel="noreferrer noopener">were spreading misinformation</a>.
Amazon.com, Inc. unveiled a comprehensive guide to help job seekers navigate its rigorous hiring process—an approach rooted in founder&nbsp;Jeff Bezos'&nbsp;long-standing belief that hiring the right people is <a target="_blank" href="https://www.benzinga.com/tech/25/02/43930484/jeff-bezos-knew-great-hiring-was-crucial-because-he-used-to-ascertain-one-key-thing-in-interviews-now-amazon-has-dropped-6-must-know-secrets-to-landing-a-job-at-the-tech-giant-in-2025" rel="noreferrer noopener">critical to a company's success</a>.

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Consumer Tech News (Feb 24-Feb 28): Australian Regulators Fined Telegram A$1 Million, Apple May Integrate Google Gemini AI Into Siri & More

On Wednesday, Netflix Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) released six months of viewership data, revealing that &#8220;Squid Game&#8221; Season 2 soared to the top in just a few days, while a mix of thrillers, rom-coms, and even a high-profile boxing match captured global audiences.
What Happened: Netflix's latest "What We Watched" report, covering July to December 2024, revealed that subscribers streamed 94 billion hours of content during this period.
Despite being released just days before the year ended, ‘Squid Game' Season 2 led the most-watched shows rankings, amassing 87 million views. Squid Game Season 2 debuted on Dec. 26 and set a new record with <a href="https://www.benzinga.com/24/12/42751367/netflix-posts-record-debut-with-squid-game-season-2-heres-how-many-people-watched-show">68 million views in its first week</a>.
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Following closely behind was ‘The Perfect Couple,' a romantic thriller that garnered 75 million views after its Sept. 5 debut. Ryan Murphy's crime drama ‘Monster: The Lyle and Erik Menendez Story' took third place with 70 million views.
Netflix's data also highlighted audience interest across different genres. The British spy thriller ‘Black Doves,' Adam Brody's romcom ‘Nobody Wants This,' and the Jake Paul vs. Mike Tyson fight—which pulled in 49 million views—all ranked among the most-watched titles.
In the most-watched films category, &#8216;Carry-On,&#8217; released on Dec. 5, topped the list with 137 million views, followed by &#8216;The Union&#8217; (131 million views) and &#8216;Rebel Ridge&#8217; (129 million views).
Subscribe to the&nbsp;<a href="https://bztechtrends.beehiiv.com/subscribe" target="_blank" rel="noreferrer noopener">Benzinga Tech Trends newsletter</a>&nbsp;to get all the latest tech developments delivered to your inbox.
Why It&#8217;s Important: Netflix reported $10.25 billion in revenue <a href="https://www.benzinga.com/news/earnings/25/01/43114866/netflix-q4-earnings-record-subscribers-nfl-squid-game-push-past-highest-expectations">for the fourth quarter</a>, a 16% increase year-over-year. This exceeded Wall Street's estimate of $10.11 billion, per Benzinga Pro.
The company gained 18.91 million paid subscribers in the quarter, a 15.9% increase from the previous year. Total paid subscribers reached 301.63 million.
Average revenue per member rose 1% year-over-year.
Price Action: Netflix&#8217;s stock rose 0.40% in after-hours trading to $993.99, following a 1.31% gain earlier on Wednesday, closing at $990.06, per <a href="http://pro.benzinga.com/">Benzinga Pro</a>.
Photo by DANIEL CONSTANTE on Shutterstock
Check out more of Benzinga&#8217;s Consumer Tech coverage by&nbsp;<a href="https://www.benzinga.com/topic/consumer-tech" target="_blank" rel="noreferrer noopener">following this link</a>.
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Disclaimer:&nbsp;This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.

'Squid Game' Season 2 Took Just Days To Dominate Netflix—Here's What Else Viewers Binge-Watched In The Last Six Months

On Tuesday, AMC Entertainment Holdings Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/AMC#NYSE">AMC</a>) CEO Adam Aron said that the world's biggest streamers are rethinking their approach to the big screen—Apple Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AAPL#NASDAQ">AAPL</a>) and Amazon.com, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>) are fully on board, but Netflix Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) still needs convincing.
What Happened: "There are streamers and then there are streamers," Aron said during AMC's <a href="https://in.benzinga.com/general/entertainment/25/02/43958798/amc-q4-earnings-revenue-beat-eps-in-line-attendance-up-20-shares-climb">fourth-quarter earnings</a> call.&nbsp;
The CEO noted that both companies have shown enthusiasm for theatrical distribution, with Amazon significantly expanding its distribution team to boost film releases.
Apple is also gearing up for the <a href="https://www.benzinga.com/general/22/06/27599992/top-gun-maverick-director-to-team-up-with-apple-brad-pitt-for-formula-1-movie">release of the movie</a> &#8220;F1,&#8221; directed by Joe Kosinski and starring Brad Pitt, which is expected to be a major hit.
See Also: <a href="https://in.benzinga.com/25/02/43878300/netflix-invests-1b-in-mexican-film-industry">Netflix Bets Big On Mexico: Plans $1B Investment To Supercharge Local Productions</a>
Aron said that the industry is recognizing the value of theatrical releases, as movies that perform well in theaters often become popular on streaming platforms.
He stated that while Apple and Amazon are embracing this trend, Netflix has been less enthusiastic. "We would love to be able to convince Netflix that embracing theatrical releases is good for them."&nbsp;
He pointed out that Netflix had previously tested the waters with "Glass Onion" and now "Narnia," <a href="https://www.benzinga.com/media/25/01/43063274/imax-secures-netflix-deal-for-exclusive-narnia-theatrical-release-stock-jumps">which will screen on</a> IMAX Corp. (NYSE: IMAX0 screens.
Subscribe to the&nbsp;<a href="https://bztechtrends.beehiiv.com/subscribe" target="_blank" rel="noreferrer noopener">Benzinga Tech Trends newsletter</a>&nbsp;to get all the latest tech developments delivered to your inbox.
Why It Matters:&nbsp; In the fourth quarter, AMC reported revenue of $1.31 billion, surpassing the consensus estimate of $1.3 billion.
While AMC CEO seems to be encouraging streamers and theatres collaboration, Netflix co-CEO Ted Sarandos last year said that blockbuster films like &#8220;Barbie&#8221; and &#8220;Oppenheimer&#8221; would have been <a href="https://www.benzinga.com/general/entertainment/24/05/39024178/barbie-and-oppenheimer-wouldve-hit-just-as-big-on-netflix-says-ted-sarandos-but-social-medi">equally successful on their platform</a>.
His statement sparked a debate about the role of theaters in a streaming-dominated era.&nbsp;
In October also, Sarandos defended Netflix&#8217;s strategy of largely bypassing theatrical releases saying, "I'm just going to reiterate, we are in the subscriptions streaming business, and you can see our results. It's a pretty good business and it appeals to a very large segment of consumers and fans."
In January 2025, Netflix reported <a href="https://www.benzinga.com/news/earnings/25/01/43114866/netflix-q4-earnings-record-subscribers-nfl-squid-game-push-past-highest-expectations">fourth-quarter revenue</a> of $10.25 billion, marking a 16% year-over-year increase and exceeding the Street consensus estimate of $10.11 billion.
Price Action: In after-hours trading, AMC stock rose 0.91% to $3.30. Earlier on Tuesday, it closed at $3.27, down 2.68% for the day. Meanwhile, Netflix stock edged up 0.13% in after-hours trading after closing at $977.24 on Tuesday, reflecting a 1.14% decline for the day, according to data from <a href="https://www.benzinga.com/pro/">Benzinga Pro</a>.
Photo Courtesy: Shutterstock.com
Check out more of Benzinga's Consumer Tech coverage by&nbsp;<a href="https://www.benzinga.com/topic/consumer-tech" target="_blank" rel="noreferrer noopener">following this link</a>.
Read Next:
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<li><a href="https://in.benzinga.com/media/25/02/43792375/squid-game-fuels-netflixs-dominance-in-south-koreas-booming-streaming-market-report">&#8216;Squid Game&#8217; Fuels Netflix&#8217;s Dominance in South Korea&#8217;s Booming Streaming Market: Report</a></li>
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Disclaimer:&nbsp;This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.

AMC CEO Says Apple And Amazon Are Warming Up To Theatrical Releases But This Streaming Giant Still Isn't Convinced

<a href="https://x.com/TheTradeDesk/status/1894469976787931233" title="https://x.com/TheTradeDesk/status/1894469976787931233">https://x.com/TheTradeDesk/status/1894469976787931233</a>

The Trade Desk, On X, Posts "We're excited to be named a programmatic partner of @Netflix as it expands its ad offering across EMEA."

This whale alert can help traders discover the next big trading opportunities.
Whales are entities with large sums of money and we track their transactions here at Benzinga on our options activity scanner.
Traders often look for circumstances when the market estimation of an option diverges away from its normal worth. Abnormal amounts of trading activity could push option prices to hyperbolic or underperforming levels. 
Below are some instances of options activity happening in the Communication Services sector: 
<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th>Open Interest</th>
<th>Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>T</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>03/07/25</td>
<td>$25.00</td>
<td>$38.1K</td>
<td>1.2K</td>
<td>6.4K</td>
</tr>
<tr>
<td>GOOGL</td>
<td>CALL</td>
<td>TRADE</td>
<td>NEUTRAL</td>
<td>02/28/25</td>
<td>$175.00</td>
<td>$33.5K</td>
<td>356</td>
<td>4.9K</td>
</tr>
<tr>
<td>RBLX</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>09/19/25</td>
<td>$60.00</td>
<td>$126.7K</td>
<td>3.9K</td>
<td>4.5K</td>
</tr>
<tr>
<td>DIS</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>03/21/25</td>
<td>$115.00</td>
<td>$101.0K</td>
<td>15.6K</td>
<td>1.6K</td>
</tr>
<tr>
<td>BIDU</td>
<td>CALL</td>
<td>TRADE</td>
<td>BULLISH</td>
<td>03/21/25</td>
<td>$100.00</td>
<td>$35.7K</td>
<td>10.9K</td>
<td>1.1K</td>
</tr>
<tr>
<td>ASTS</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>01/16/26</td>
<td>$50.00</td>
<td>$95.9K</td>
<td>7.6K</td>
<td>1.1K</td>
</tr>
<tr>
<td>NFLX</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>02/28/25</td>
<td>$985.00</td>
<td>$34.8K</td>
<td>713</td>
<td>713</td>
</tr>
<tr>
<td>TMUS</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>04/17/25</td>
<td>$270.00</td>
<td>$85.5K</td>
<td>238</td>
<td>174</td>
</tr>
<tr>
<td>META</td>
<td>CALL</td>
<td>TRADE</td>
<td>BULLISH</td>
<td>03/28/25</td>
<td>$655.00</td>
<td>$26.3K</td>
<td>11</td>
<td>134</td>
</tr>
<tr>
<td>TTD</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>01/16/26</td>
<td>$80.00</td>
<td>$62.5K</td>
<td>1.3K</td>
<td>94</td>
</tr>
</tbody>
</table>

<h2>Explanation</h2>
These bullet-by-bullet explanations have been constructed using the accompanying table. 
• Regarding T (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/T#NYSE">T</a>), we observe a put option sweep with bearish sentiment. It expires in 10 day(s) on March 7, 2025. Parties traded 6246 contract(s) at a $25.00 strike. This particular put needed to be split into 43 different trades to become filled. The total cost received by the writing party (or parties) was $38.1K, with a price of $6.0 per contract. There were 1207 open contracts at this strike prior to today, and today 6451 contract(s) were bought and sold. 
• For GOOGL (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GOOGL#NASDAQ">GOOGL</a>), we notice a call option trade that happens to be neutral, expiring in 3 day(s) on February 28, 2025. This event was a transfer of 100 contract(s) at a $175.00 strike. The total cost received by the writing party (or parties) was $33.5K, with a price of $335.0 per contract. There were 356 open contracts at this strike prior to today, and today 4921 contract(s) were bought and sold. 
• For RBLX (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/RBLX#NYSE">RBLX</a>), we notice a call option sweep that happens to be bullish, expiring in 206 day(s) on September 19, 2025. This event was a transfer of 140 contract(s) at a $60.00 strike. This particular call needed to be split into 31 different trades to become filled. The total cost received by the writing party (or parties) was $126.7K, with a price of $905.0 per contract. There were 3923 open contracts at this strike prior to today, and today 4573 contract(s) were bought and sold. 
• For DIS (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DIS#NYSE">DIS</a>), we notice a call option trade that happens to be bearish, expiring in 24 day(s) on March 21, 2025. This event was a transfer of 1000 contract(s) at a $115.00 strike. The total cost received by the writing party (or parties) was $101.0K, with a price of $101.0 per contract. There were 15664 open contracts at this strike prior to today, and today 1600 contract(s) were bought and sold. 
• For BIDU (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/BIDU#NASDAQ">BIDU</a>), we notice a call option trade that happens to be bullish, expiring in 24 day(s) on March 21, 2025. This event was a transfer of 250 contract(s) at a $100.00 strike. The total cost received by the writing party (or parties) was $35.7K, with a price of $143.0 per contract. There were 10920 open contracts at this strike prior to today, and today 1163 contract(s) were bought and sold. 
• For ASTS (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ASTS#NASDAQ">ASTS</a>), we notice a call option sweep that happens to be bullish, expiring in 325 day(s) on January 16, 2026. This event was a transfer of 200 contract(s) at a $50.00 strike. This particular call needed to be split into 35 different trades to become filled. The total cost received by the writing party (or parties) was $95.9K, with a price of $476.0 per contract. There were 7658 open contracts at this strike prior to today, and today 1138 contract(s) were bought and sold. 
• For NFLX (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>), we notice a put option sweep that happens to be bullish, expiring in 3 day(s) on February 28, 2025. This event was a transfer of 15 contract(s) at a $985.00 strike. This particular put needed to be split into 14 different trades to become filled. The total cost received by the writing party (or parties) was $34.8K, with a price of $2325.0 per contract. There were 713 open contracts at this strike prior to today, and today 713 contract(s) were bought and sold. 
• Regarding TMUS (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/TMUS#NASDAQ">TMUS</a>), we observe a put option sweep with bearish sentiment. It expires in 51 day(s) on April 17, 2025. Parties traded 93 contract(s) at a $270.00 strike. This particular put needed to be split into 4 different trades to become filled. The total cost received by the writing party (or parties) was $85.5K, with a price of $920.0 per contract. There were 238 open contracts at this strike prior to today, and today 174 contract(s) were bought and sold. 
• Regarding META (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/META#NASDAQ">META</a>), we observe a call option trade with bullish sentiment. It expires in 31 day(s) on March 28, 2025. Parties traded 10 contract(s) at a $655.00 strike. The total cost received by the writing party (or parties) was $26.3K, with a price of $2630.0 per contract. There were 11 open contracts at this strike prior to today, and today 134 contract(s) were bought and sold. 
• For TTD (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/TTD#NASDAQ">TTD</a>), we notice a call option sweep that happens to be bullish, expiring in 325 day(s) on January 16, 2026. This event was a transfer of 50 contract(s) at a $80.00 strike. This particular call needed to be split into 4 different trades to become filled. The total cost received by the writing party (or parties) was $62.5K, with a price of $1250.0 per contract. There were 1305 open contracts at this strike prior to today, and today 94 contract(s) were bought and sold. 
Options Alert Terminology 
 - Call Contracts: The right to buy shares as indicated in the contract. 
 - Put Contracts: The right to sell shares as indicated in the contract. 
 - Expiration Date: When the contract expires. One must act on the contract by this date if one wants to use it. 
 - Premium/Option Price: The price of the contract. 
For more information, visit our <a href="https://pro.benzinga.com/blog/how-to-understand-option-alerts/">Guide to Understanding Options Alerts</a> or read <a href="https://www.benzinga.com/markets/options">more news on unusual options activity</a>. 
This article was generated by Benzinga's automated content engine and reviewed by an editor.

Options

BIDU

GOOGL

TMUS

10 Communication Services Stocks With Whale Alerts In Today's Session

Streaming service provider Netflix Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) is doubling down on its commitment to Mexico&#8217;s audiovisual industry with a <a target="_blank" href="https://about.netflix.com/en/news/ted-sarandos-keynote-mexicos-presidency-press-conference" rel="noreferrer noopener">new $1 billion investment</a>.
In a statement from Co- CEO Ted Sarandos, the company emphasized its continued commitment to local content production.
The investment, set to take place over the next four years, aims to generate employment opportunities and stimulate audiovisual industry development throughout Mexico, underscoring Netflix&#8217;s enduring partnership with Mexican creatives, having been behind acclaimed projects such as Roma and Pedro Páramo.
In his keynote address at Mexico&#8217;s presidency press conference, Sarandos discussed Netflix&#8217;s long history of working with local talent.
&#8220;This country holds a special place in Netflix&#8217;s own history. It was here, 10 years ago, where we produced our first series outside of the United States called Club de Cuervos. We created it in Mexico for Mexico — and it paved the way for our programming strategy, which is all about local production,&#8221; said Sarandos.
Also Read: <a target="_blank" href="https://www.benzinga.com/news/earnings/25/02/43846469/walmart-q4-earnings-shine-but-soft-fy26-outlook-disappoints-street" rel="noreferrer noopener">Walmart Q4 Earnings Shine, But Soft FY26 Outlook Disappoints Street</a>
Since then, Netflix has earned several Academy Awards for Mexican-produced films, reinforcing its commitment to Mexico&#8217;s thriving creative industry.
Sarandos highlighted that each film and series made in Mexico collaborates with local production companies, providing significant benefits to the national economy.
For example, the production of Pedro Páramo added over 375 million pesos to Mexico&#8217;s GDP, created thousands of jobs, and supported traditional artisan skills.
The company has formed numerous local partnerships, producing hundreds of films and series that engage the community in various ways.
The company plans to collaborate with Churubusco Studios to enhance its facilities.
Price Action: NFLX shares closed lower by 1.80% at $1,024.54 on Thursday.
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Image via Shutterstock.

General

Netflix Bets Big On Mexico: Plans $1B Investment To Supercharge Local Productions

Netflix (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) has outperformed the market over the past 20 years by 29.98% on an annualized basis producing an average annual return of 38.38%. Currently, Netflix has a market capitalization of $437.24 billion. 
Buying $100 In NFLX: If an investor had bought $100 of NFLX stock 20 years ago, it would be worth $66,870.93 today based on a price of $1022.17 for NFLX at the time of writing.
<h3>Netflix's Performance Over Last 20 Years</h3>
<img src="https://www.benzinga.com/files/images/story/2025/1740064514_0.png" alt="comp_fig" />
Finally -- what's the point of all this? The key insight to take from this article is to note how much of a difference compounded returns can make in your cash growth over a period of time.
This article was generated by Benzinga's automated content engine and reviewed by an editor.

Here's How Much $100 Invested In Netflix 20 Years Ago Would Be Worth Today

Streaming giant Netflix Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) could have its eyes on more National Football League games after the successful debut of the company's Christmas Day games that <a href="https://www.benzinga.com/general/sports/24/12/42711504/lebron-james-vs-nfl-nba-star-says-christmas-is-our-day-2024-ratings-paint-a-different-picture">broke streaming records.</a>
What Happened: For years, Netflix has resisted calls to push further into sports rights, opting instead to do one-off live events or what it called<a href="https://www.benzinga.com/general/entertainment/23/07/33308114/netflix-doesnt-want-to-live-sports-and-chill-were-happy-with-sports-adjacent-programming-ce"> "sports adjacent" content.</a>
The company's sports documentaries and reality series like "Drive to Survive" have helped leagues and athletes get more attention with a surge in viewership and increased fans for Liberty Formula One (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/FWONA#NASDAQ">FWONA</a>) (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/FWONK#NASDAQ">FWONK</a>) owned Formula 1 racing league often <a href="https://www.benzinga.com/news/21/09/23071390/could-a-netflix-formula-one-streaming-partnership-reach-the-finish-line">credited to Netflix.</a>
Netflix Chief Content Officer Bela Bajaria was asked about the pursuit of more NFL games during an appearance on "The Town" podcast.
"I definitely want the Sunday (afternoon) games," Bajaria said, as reported by <a href="https://frontofficesports.com/netflix-shifts-strategy-pursuing-nfl-sunday-rights/">FrontOfficeSports</a>.
The answer came when asked which NFL media rights Netflix would be interested in. Netflix later acknowledged that the comments were informal ones made by Bajaria and not a new content strategy shift.
As reported by FrontOfficeSports, the current Sunday afternoon NFL games are part of media rights packages with CBS, which is owned by Paramount Global (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PARA#NASDAQ">PARA</a>) (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PARAA#NASDAQ">PARAA</a>) and Fox, which is owned by Fox Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/FOX#NASDAQ">FOX</a>) (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/FOXA#NASDAQ">FOXA</a>).
Those deals are set to expire after the 2033 NFL season, but the NFL has an opt-out clause that could see it end the deals early after the 2029 season. A deal with The Walt Disney Company (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DIS#NYSE">DIS</a>) for "Monday Night Football" ends after the 2030 season.
Given strong viewership and demand from media companies to land NFL content, the league could choose to end the deals early.
Read Also: <a href="https://www.benzinga.com/25/02/43700767/netflix-stock-attractive-at-all-time-highs-for-analyst-virtuous-circle-of-strong-subscriber-growth-more-revenue-and-growing-profit">Netflix Stock Attractive At All-Time Highs For Analyst: &#8216;Virtuous Circle Of Strong Subscriber Growth, More Revenue, And Growing Profit&#8217;</a>
Why It's Important: While Bajaria's comments were in passing and not an official announcement, they signal interest in adding more NFL content.
Netflix is currently on a three-year deal with the NFL that gets the streaming company at least one game every Christmas Day.
In 2024, Netflix <a href="https://www.benzinga.com/general/sports/24/12/42711504/lebron-james-vs-nfl-nba-star-says-christmas-is-our-day-2024-ratings-paint-a-different-picture">streamed two games</a> on Christmas with the games having averages of 24.3 million viewers (Baltimore Ravens, Houston Texans) and 24.1 million viewers (Kansas City Chiefs, Pittsburgh Steelers).
Those games set new NFL streaming records for the regular season, surpassing even the 23.0 million viewers of Peacock's exclusive streaming game during the 2023 NFL playoffs.
Prime Video, which is the streaming platform owned by Amazon.com Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>), partnered with the NFL for the rights to "Thursday Night Football." Amazon's weekly broadcast has helped boost the company's streaming subscribers and advertising revenue.
"Thursday Night Football" games averaged 13.2 million viewers during the<a href="https://www.benzinga.com/general/sports/25/01/43013529/amazon-scores-record-with-steelers-ravens-nfl-playoffs-stream-how-game-stacks-up-with-other-media-streamers"> 2024 NFL season</a>, up 11% year-over-year.
Netflix co-CEO Ted Sarandos has often shied away from saying the company wants full sports seasons. In January, he told investors that the economics didn't work and the "live events business" was where the company wanted to be.
Previously, Sarandos said the company wasn't "anti-sports," but rather "pro-profit."
The Netflix Christmas Day games saw huge advertising demand and likely broke even on revenue for the company, not counting the additional subscribers the company gained along the way.
Over the past year, Netflix has launched a live boxing event headlined by Jake Paul and Mike Tyson, had two NFL games on Christmas and launched its new partnership with WWE, which is a unit of TKO Group Holdings (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/TKO#NYSE">TKO</a>).
Netflix <a href="https://www.benzinga.com/general/sports/24/12/42628116/netflix-adds-womens-world-cup-media-rights-from-football-to-futbol-streamer-all-in-on-live-sports">landed the U.S. rights </a>to the Women's World Cup in 2027 and 2031. The company is also said<a href="https://www.benzinga.com/25/02/43570574/netflix-eyes-formula-one-us-broadcast-rights-starting-in-2026-report"> to be exploring</a> a bid for the U.S. rights to Formula 1. ESPN has had the rights to Formula 1 since 2018 and its deal expires after the 2025 season.
While Netflix previously avoided live sports and full seasons, its new strategy seems focused on acquiring as much sports content as possible to drive advertising and subscriber revenue.
Netflix ended<a href="https://www.benzinga.com/news/earnings/25/01/43114866/netflix-q4-earnings-record-subscribers-nfl-squid-game-push-past-highest-expectations"> the fourth quarter</a> with 301.63 million global paid subscribers, adding a record 18.91 million in the quarter. The company will no longer break out subscriber figures, which means more attention will be placed on revenue and the company's content.
NFLX Price Action: Netflix stock was down 0.1% to $1,033.66 on Wednesday, compared to a 52-week trading range of $542.01 to $1,064.50. However, Netflix stock has increased 79% over the last year.
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Photo: Shutterstock

Netflix Wants More NFL Games After Christmas Day Success: Could League Spark Bidding War With CBS, Fox?

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Coverage of Bitcoin, Etherum, Ripple and all the latest digital currencies.

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