Ultime notizie per ODP (NASDAQ:ODP) Azioni

The ODP Corp operates an integrated B2B distribution platform with divisions focusing on various sectors: ODP Business Solutions serves small to enterprise-level companies with office supplies, technology, furniture, and services. Office Depot Division caters to retail consumers and small businesses through retail locations and eCommerce platforms, offering office supplies, technology, and business services. Veyer Division specializes in supply chain, distribution, and procurement services for both internal and third-party customers, with a focus on global operations. Varis Division offers a tech-enabled B2B indirect procurement marketplace, providing a seamless buying experience and advanced spend management tools. Revenue primarily stems from the Veyer division.

The ODP Corp

The ODP Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ODP#NASDAQ">ODP</a>) shares are trading higher on Wednesday after the first-quarter FY25 earnings. The company reported <a href="https://www.benzinga.com/pressreleases/25/05/b45247761/the-odp-corporation-announces-first-quarter-2025-results">first-quarter revenue decline </a>of 9.1% year-on-year to $1.70 billion, beating the analyst consensus estimate of $1.67 billion.
The decrease in reported sales is largely related to lower sales in its Office Depot Division, primarily due to 46 fewer retail locations in service compared to the previous year and reduced retail and online consumer traffic, as well as lower sales in its ODP Business Solutions Division.
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Gross profit decreased 11.8% to $360 million with a margin of 21.2%. Selling, general and administrative expenses dropped 10.3% to $306 million.
The company reported an operating loss of $32 million compared to an operating income of $41 million, a 178% decrease.
Adjusted EBITDA for the quarter decreased 16.5% to $76 million. Adjusted EPS of $1.06 <a href="https://www.benzinga.com/earnings">beat the analyst consensus</a> estimate of $0.65. It fell 19% year-on-year from $1.31.
Operating cash flow for the quarter totaled $57 million with a free cash flow of $36 million. 
The company held $185 million in cash and equivalents as of March 29. Total debt was $262 million.
"We are off to a better start to the year, with our overall performance reflecting positive momentum and improving trends in the first quarter," said CEO Gerry Smith.
&#8220;We&#8217;re also closely monitoring the tariff environment, and while we are not immune to shifts in policy, we have taken actions to help mitigate potential impacts.&#8221;
Price Action: ODP shares traded higher by 1.17% to $13.79 at the last check on Wednesday.
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Image by Hrach Hovhannisyan via Shutterstock

Earnings

News

Movers

General

Office Depot CEO Says It Can Mitigate Potential Tariffs Impact After Q1 Profit Dip

U.S. stocks were higher, with the Dow Jones index gaining around 200 points on Wednesday.
Shares of Rockwell Automation, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/ROK#NYSE">ROK</a>) rose sharply during Wednesday's session after the company reported better-than-expected second-quarter financial results and raised its FY25 adjusted EPS and GAAP EPS guidance. Also, the company issued FY25 sales guidance <a href="https://www.benzinga.com/quote/ROK/earnings">above estimates</a>.
Sales fell 6% year over year (Y/Y) and slid 4% organically to $2.001 billion, versus the consensus of $1.96 billion. Total ARR grew 8% Y/Y. Adjusted EPS was $2.45 (-2% Y/Y), above the analyst consensus of $2.09.
Rockwell Automation shares jumped 12.4% to $284.30 on Wednesday.
Here are some other big stocks recording gains in today&#8217;s session.
<ul>
<li>Porch Group, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PRCH#NASDAQ">PRCH</a>) shares jumped 46% to $9.28 following a first-quarter revenue and EPS beat. Additionally, the company raised its FY25 sales guidance above estimates.</li>
<li>NerdWallet, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NRDS#NASDAQ">NRDS</a>) gained 29.7% to $10.98 following a first-quarter revenue beat and after the company issued second-quarter revenue guidance above estimates.</li>
<li>Angi Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ANGI#NASDAQ">ANGI</a>) gained 29% to $14.47 after the company reported better-than-expected quarterly financial results.</li>
<li>Opendoor Technologies Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/OPEN#NASDAQ">OPEN</a>) gained 29% to $0.9049 after the company reported first-quarter financial results and beat its adjusted EPS and revenue estimates.</li>
<li>Oscar Health, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/OSCR#NYSE">OSCR</a>) shares jumped 28.8% to $16.84 after the company reported better-than-expected first-quarter financial results and issued FY25 sales guidance above estimates.</li>
<li>Opendoor Technologies Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/OPEN#NASDAQ">OPEN</a>) rose 27% to $0.8966 after the company reported first-quarter financial results and beat its adjusted EPS and revenue estimates.</li>
<li>The ODP Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ODP#NASDAQ">ODP</a>) gained 23.6% to $16.83 after the company reported better-than-expected first-quarter financial results.</li>
<li>Eos Energy Enterprises, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/EOSE#NASDAQ">EOSE</a>) gained 23.3% to $6.28 after the company reported better-than-expected quarterly financial results.</li>
<li>Rigel Pharmaceuticals, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/RIGL#NASDAQ">RIGL</a>) gained 23.1% to $22.48 after the company reported upbeat quarterly financial results.</li>
<li>Charles River Laboratories International, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/CRL#NYSE">CRL</a>) shares rose 21.6% to $140.38 after the company reported better-than-expected quarterly financial results and raised its FY25 guidance.</li>
<li>Elanco Animal Health Incorporated (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ELAN#NASDAQ">ELAN</a>) gained 16.5% to $11.09 after the company reported better-than-expected first-quarter financial results and raised its FY25 revenue guidance above estimates. Also, the company issued FY25 adjusted EPS guidance with its midpoint above estimates.</li>
<li>Resideo Technologies, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/REZI#NYSE">REZI</a>) shares rose 14.2% to $19.94 after the company reported better-than-expected second-quarter financial results and issued FY25 guidance above estimates.</li>
<li>ZEEKR Intelligent Technology Holding Limited (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/ZK#NYSE">ZK</a>) gained 10.5% to $24.97.</li>
<li>Gen Digital Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GEN#NASDAQ">GEN</a>) gained 10% to $28.31 after the company reported better-than-expected fourth-quarter financial results and issued FY26 guidance above estimates.</li>
<li>The Walt Disney Company (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DIS#NYSE">DIS</a>) shares rose 9.3% to $100.81 after the company reported better-than-expected quarterly results.</li>
<li>Voya Financial, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/VOYA#NYSE">VOYA</a>) gained 8.2% to $65.22 after the company reported better-than-expected first-quarter financial results.</li>
<li>Grand Canyon Education, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/LOPE#NASDAQ">LOPE</a>) rose 7% to $198.49 following upbeat quarterly earnings.</li>
<li>BorgWarner Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/BWA#NYSE">BWA</a>) gained 4.5% to $30.32 following better-than-expected quarterly earnings.</li>
</ul>
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Intraday Update

Markets

Trading Ideas

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Rockwell Automation Posts Better-Than-Expected Earnings, Joins Oscar Health, Charles River Laboratories, Walt Disney, Voya Financial And Other Big Stocks Moving Higher On Wednesday

WIIM

ODP shares are trading higher after the company reported better-than-expected Q1 financial results.

ODP (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ODP#NASDAQ">ODP</a>) reported quarterly earnings of $1.06 per share which beat the analyst consensus estimate of $0.65 by 63.08 percent. This is a 0.95 percent increase over earnings of $1.05 per share from the same period last year. The company reported quarterly sales of $1.70 billion which beat the analyst consensus estimate of $1.67 billion by 1.88 percent. This is a 9.19 percent decrease over sales of $1.87 billion the same period last year.

Earnings Beats

ODP Q1 Adj. EPS $1.06 Beats $0.65 Estimate, Sales $1.70B Beat $1.67B Estimate

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Earnings Scheduled For May 7, 2025

U.S. stock futures were slightly lower this morning, with the Dow futures falling around 0.1% on Monday.
Shares of Eagle Financial Services, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/EFSI#NASDAQ">EFSI</a>) fell sharply in today's pre-market trading after the company released financial <a href="https://www.benzinga.com/quote/efsi">results for the first quarter</a>.
Eagle Financial Services reported quarterly earnings of 62 cents per share, down from 72 cents per share in the year-ago period.
Eagle Financial Services shares dipped 5.8% to $30.51 in the pre-market trading session.
Here are some other stocks moving lower in pre-market trading.
<ul>
<li>RXO, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/RXO#NYSE">RXO</a>) shares dipped 10.7% to $12.01 in pre-market trading. Truist Securities analyst Lucas Servera, on April 24, maintained RXO with a Buy and lowered the price target from $24 to $19.</li>
<li>The ODP Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ODP#NASDAQ">ODP</a>) declined 9.8% to $12.01 in today's pre-market trading. ODP will announce first quarter financial results before the opening bell on Wednesday, May 7.</li>
<li>Hillman Solutions Corp. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/HLMN#NASDAQ">HLMN</a>) shares fell 8.3% to $7.03 in pre-market trading.</li>
<li>Omeros Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/OMER#NASDAQ">OMER</a>) tumbled 6.8% to $6.81 in pre-market trading.</li>
<li>Magnera Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/MAGN#NYSE">MAGN</a>) dipped 6.8% to $13.41 in pre-market trading. Magnera is expected to report second quarter results on May 7.</li>
<li>AleAnna, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ANNA#NASDAQ">ANNA</a>) fell 6.4% to $9.13 in pre-market trading.</li>
<li>Bausch + Lomb Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/BLCO#NYSE">BLCO</a>) fell 2.8% to $13.35 in pre-market trading.</li>
<li>Delcath Systems, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/DCTH#NASDAQ">DCTH</a>) slipped 2.2% to $11.85 in pre-market trading. Delcath Systems will host a conference call on May 8 to discuss results for its first quarter.</li>
<li>NVIDIA Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NVDA#NASDAQ">NVDA</a>) fell 1.5% to $109.34 in pre-market trading.</li>
</ul>
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Pre-Market Outlook

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Eagle Financial Services, Nvidia And Other Big Stocks Moving Lower In Monday's Pre-Market Session

Shares of Amplify Energy Corp. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/AMPY#NYSE">AMPY</a>) rose sharply in today's pre-market after the company announced its termination of the previously announced merger agreement <a href="https://www.benzinga.com/quote/AMPY">with Juniper Capital</a>.
Amplify Energy shares jumped 15.5% to $3.11 in pre-market trading
Here are some other stocks moving in pre-market trading.
<h3 class="wp-block-heading">Gainers</h3>
<ul>
<li>AGM Group Holdings Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AGMH#NASDAQ">AGMH</a>) rose 47% to $0.0714 in pre-market trading after gaining around 25% on Friday.</li>
<li>Xunlei Limited (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/XNET#NASDAQ">XNET</a>) surged 17.8% to $4.57 in pre-market trading after falling 5% on Friday.</li>
<li>Aurora Innovation, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AUR#NASDAQ">AUR</a>) surged 15.1% to $7.92 in pre-market trading.</li>
<li>QuantaSing Group Limited (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/QSG#NASDAQ">QSG</a>) gained 13.1% to $5.70 in pre-market trading.</li>
<li>Faraday Future Intelligent Electric Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/FFAI#NASDAQ">FFAI</a>) gained 12.4% to $1.18 in pre-market trading. Faraday Future received powerful endorsements from California leaders backing FX brand, Bridge strategy, and YT Jia&#8217;s co-CEO appointment.</li>
<li>CPI Aerostructures, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/CVU#NYSE">CVU</a>) jumped 12.4% to $3.72 in pre-market trading.</li>
<li>Safe Bulkers, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SB#NYSE">SB</a>) rose 10.3% to $3.74 in pre-market trading a.</li>
<li>UMH Properties, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/UMH#NYSE">UMH</a>) gained 9.8% to $19.19 in pre-market trading.</li>
<li>BigBear.ai Holdings, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/BBAI#NYSE">BBAI</a>) shares jumped 8.8% to $3.84 in pre-market trading after jumping 21% on Friday.</li>
</ul>
<h3 class="wp-block-heading">Losers</h3>
<ul>
<li>Spruce Biosciences, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/SPRB#NASDAQ">SPRB</a>) shares fell 39.1% to $0.0790 in pre-market trading. Spruce Biosciences approved a plan to implement a workforce reduction of 55% on April 21, 2025, effective immediately.</li>
<li>Baijiayun Group Ltd (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/RTC#NASDAQ">RTC</a>) shares dipped 18.9% to $0.2640 in pre-market trading. Baijiayun shares surged around 75% on Friday after the company announced a multi-year investment plan to build a new ecosystem for autism rehabilitation.</li>
<li>Methode Electronics, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/MEI#NYSE">MEI</a>) declined 17.6% to $5.26 in pre-market trading.</li>
<li>Odyssey Marine Exploration, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/OMEX#NASDAQ">OMEX</a>) shares tumbled 15.9% to $1.27 in pre-market trading. Odyssey Marine Exploration shares surged 77% on Friday amid President Trump&#8217;s plans to advance the deep sea mining industry.</li>
<li>Jiuzi Holdings, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/JZXN#NASDAQ">JZXN</a>) fell 14.6% to $2.53 in pre-market trading after gaining 25% on Friday.</li>
<li>Health Catalyst, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/HCAT#NASDAQ">HCAT</a>) fell 14.4% to $3.51 in pre-market trading. Citigroup, on Friday, maintained a Buy rating on Health Catalyst and lowered the price target to $6.5.</li>
<li>Viemed Healthcare, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/VMD#NASDAQ">VMD</a>) shares fell 13.5% to $6.12 in pre-market trading. Viemed Healthcare will host its first quarter earnings conference call on Thursday, May 8.</li>
<li>Abpro Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ABP#NASDAQ">ABP</a>) dipped 13.2% to $0.2760 in pre-market trading. Abpro and Celltrion presented preclinical data for ABP-102/CT-P72, showcasing potential best-in-class HER2 X CD3 T-cell engager.</li>
<li>RXO, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/RXO#NYSE">RXO</a>) fell 10.7% to $12.01 in pre-market trading. Truist Securities analyst Lucas Servera, on April 24, maintained RXO with a Buy and lowered the price target from $24 to $19.</li>
<li>The ODP Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ODP#NASDAQ">ODP</a>) fell 9.8% to $12.01 in today's pre-market trading. ODP will announce first quarter financial results before the opening bell on Wednesday, May 7.</li>
</ul>
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Why Amplify Energy Shares Are Trading Higher By Over 15%; Here Are 20 Stocks Moving Premarket

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Shares of companies in the broader retail and apparel sector are trading lower as stocks pull back after surging Wednesday following President Trump's tariff pause announcement.

CAVA Group Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/CAVA#NYSE">CAVA</a>) shares are trading higher Thursday following an announcement that the company will be <a href="https://www.benzinga.com/pressreleases/25/03/n44505072/cava-group-set-to-join-s-p-midcap-400-and-angi-to-join-s-p-smallcap-600">added to the S&amp;P MidCap 400</a>.
What Happened: After the market close on Wednesday, S&amp;P Dow Jones Indices announced a rebalancing of the S&amp;P MidCap 400 and S&amp;P SmallCap 600 indices. 
Cava Group will replace Altair Engineering Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ALTR#NASDAQ">ALTR</a>) in the MidCap index effective prior to the opening of trading on Monday. The adjustment comes after Siemens acquired Altair Engineering.
Angi Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ANGI#NASDAQ">ANGI</a>) will also replace ODP Corp (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ODP#NASDAQ">ODP</a>) in the S&amp;P SmallCap 600, effective before the open on April 2. 
See Also: <a href="https://www.benzinga.com/economics/macro-economic-events/25/03/44513963/us-gdp-growth-upwardly-revised-in-q4-trade-deficit-slightly-narrows-as-auto-exports-soar-in-february">US GDP Growth Upwardly Revised In Q4, Trade Deficit Slightly Narrows As Auto Exports Soar In February</a>
<h3 class="wp-block-heading">How To Buy CAVA Stock</h3>
Besides going to a brokerage platform to purchase a share &#8211; or fractional share &#8211; of stock, you can also gain access to shares either by buying an exchange traded fund (ETF) that holds the stock itself, or by allocating yourself to a strategy in your 401(k) that would seek to acquire shares in a mutual fund or other instrument. 
For example, in Cava's case, it&#8217;s in the Consumer Discretionary sector. An ETF will likely hold shares in many liquid and large companies that help track that sector, allowing an investor to gain exposure to the trends within that segment.
CAVA Price Action: <a href="http://benzinga.com/quote/cava">Cava Group shares</a> were up 3.15% at $89.40 at the time of publication, according to <a href="http://pro.benzinga.com">Benzinga Pro</a>.
Photo: courtesy of Cava Group.

ALTR

CAVA

What's Going On With Cava Group Stock Thursday?

Angi To Replace ODP In S&P SmallCap 600, Effective April 2

TSCO

Shares of retail, apparel, and ecommerce stocks are trading lower amid a decline in consumer spending data. Additionally, Kohl's issued expectations for sales to fall in 2025.

New partnership reaffirms ODP Business Solutions' commitment to the hospitality industry and adjacent categories, fostering a refined guest experience

ODP Business Solutions And Hunter Amenities Partner Expand Product Offerings And Enhance Presence In Hospitality Industry

The ODP Corp. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ODP#NASDAQ">ODP</a>) shares are <a href="https://www.benzinga.com/movers" target="_blank" rel="noreferrer noopener">trading lower on Wednesday.</a>
The company reported fourth-quarter adjusted earnings per share of 66 cents, <a target="_blank" href="https://www.benzinga.com/pressreleases/25/02/b43968631/the-odp-corporation-announces-fourth-quarter-and-full-year-2024-results" rel="noreferrer noopener">missing the street view of 80 cents</a>. Quarterly sales of $1.624 billion (down 10% year over year) outpaced the analyst consensus estimate of $1.610 billion.
Lower sales in its consumer division, Office Depot, was primarily due to lower retail and online consumer traffic and lower average order volumes, as well as 47 fewer stores in service compared to last year related to planned store closures.
Fourth quarter 2024 adjusted operating income was $32 million, down compared to $57 million in the fourth quarter of 2023.
&#8220;Our performance in 2024 was impacted by weak macroeconomic trends, subdued business and consumer activity, and effects from severe weather in the second half of the year,&#8221; said CEO Gerry Smith.
Also Read: <a target="_blank" href="https://www.benzinga.com/25/02/43973370/lowes-q4-win-higher-profits-big-buybacks-and-a-cautious-2025-outlook" rel="noreferrer noopener">Lowe&#8217;s Q4 Win: Higher Profits, Big Buybacks And A Cautious 2025 Outlook</a>
ODP Business Solutions Division&#8217;s operating income margin was 3%, down 70 basis points compared to the same period last year, while Office Depot Division&#8217;s operating income margin was 4%, down 100 basis points.
&#8220;Looking ahead to 2025, we plan to prioritize capital allocation toward our core business over share repurchases, focusing on high-return B2B growth opportunities that we believe will drive sustainable, long-term value for our shareholders,&#8221; said Adam Haggard, senior vice president and co-chief financial officer of ODP Corporation.
Adjusted Free Cash Flow&nbsp;was $(57) million in the fourth quarter, compared to $48 million in the prior year period.
The company exited the quarter with cash and equivalents worth $166 million.
Long-term debt (net of current maturities) expanded to $270 million from $165 million in the year-ago period.
ODP Price Action: ODP Corporation shares are trading lower by 21.21% to $15.12 at publication Wednesday.
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Courtesy: ODP Corporation

Equities

Guidance

ODP Corporation Stock Plunges Over 20%: Q4 Earnings Misses Expectations As Sales Drop

ODP shares are trading lower after the company reported worse-than-expected Q4 adjusted EPS results.

Earnings Misses

ODP Q4 2024 Adj. EPS $0.66 Misses $0.80 Estimate, Sales $1.624B Beat $1.608B Estimate

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Shelling out millions of dollars for a Super Bowl commercial can be a risky move. Just ask the 14 companies with dot com in their name how things turned out after being featured in <a href="https://www.benzinga.com/topic/super-bowl">Super Bowl ads </a>in 2000.
What Happened: Super Bowl XXXIV, which featured the St. Louis Rams and Tennessee Titans, will be remembered for many reasons, including being known as the "Dot-Com Super Bowl" due to the large number of companies with dot com in their name shelling out millions on<a href="https://www.benzinga.com/general/sports/25/01/43324031/super-bowl-lix-commercials-hit-record-8-million-how-fox-corporation-can-win-from-nfl-championship"> Super Bowl ads.</a>
Super Bowl commercials for the NFL championship game in 2000 had a cost of around $2.2 million for a 30-second spot. Compare that to the $7 million to $8 million per 30-second spot that Fox Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/FOX#NASDAQ">FOX</a>)(NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/FOXA#NASDAQ">FOXA</a>) is getting for this year's big game.
Here is the list of the dot-com companies that ran ads in Super Bowl XXXIV:
<ul>
<li>AutoTrader.com: Still Active</li>
<li>Computer.com: Bought out by Office Depot (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ODP#NASDAQ">ODP</a>) in 2000</li>
<li>E1040.com: Defunct</li>
<li>Epidemic.com: Defunct</li>
<li>E-Stamp.com: Defunct</li>
<li>HotJobs.com: Bought by Yahoo! in 2022 and later by Monster.com in 2010</li>
<li>LastMinuteTravel.com: Active, merged with Tourico Holidays in 2004, acquired by Hotelbeds Group in 2017</li>
<li>LifeMinders.com: Bought by Cross Media Group in 2001</li>
<li>Monster.com: Active, bought by Randstad NV in 2016, now majority owned by Apollo Global (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/APO#NYSE">APO</a>)</li>
<li>OnMoney.com: Defunct</li>
<li>Netpliance: Rebranded as Tipping Point in 2002, bought by 3Com in 2005</li>
<li>OurBeginning.com: Bought by undisclosed company in 2002</li>
<li>Pets.com: Defunct, website now redirects to PetSmart's website</li>
<li>WebMD: Active, bought by Internet Brands in 2017</li>
</ul>
Along with the 14 dot-com companies that ran ads, there were also several technology companies that were founded before the dot-com boom that aired ads in this Super Bowl. Those companies are:
<ul>
<li>Britannica: Active</li>
<li>E&#x2A;Trade: Active, bought by Morgan Stanley (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/MS#NYSE">MS</a>) in 2020</li>
<li>Electronic Data Systems: Bought by HP (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/HPQ#NYSE">HPQ</a>) in 2008</li>
<li>Kforce: Active</li>
<li>MicroStrategy: Active, changing name to Strategy and trades as MicroStrategy Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/MSTR#NASDAQ">MSTR</a>)</li>
</ul>
As <a href="https://x.com/darrenrovell/status/1885071827145253163">pointed </a>out by cllct co-founder Darren Rovell, only three of the 14 dot-com companies that advertised in Super Bowl XXXIV still exist under the same name today (Autotrader, Monster, WebMD).
Read Also: <a href="https://www.benzinga.com/general/sports/24/02/37076429/super-bowl-commercials-2024-complete-list-of-super-bowl-lviii-ads-and-companies-behind-them">Super Bowl Commercials 2024: Complete List Of Super Bowl LVIII Ads And Companies Behind Them</a>
Why It's Important: Super Bowl XXXIV was watched by more than 80 million people and many of the dot-com companies that advertised saw big spikes in website traffic.
LastMinuteTravel <a href="https://www.sfgate.com/business/networth/article/dot-com-super-bowl-advertisers-fumble-but-down-2739134.php">saw </a>over 300,000 hits per minute during its Super Bowl ads. OurBeginning.com's revenue was up 350% year-over-year in the first quarter of 2000. For most, the gains in traffic and revenue weren't enough to offset the high marketing costs on the Super Bowl ads.
Super Bowl XXXIV may have been one of the peak moments of the dot-com bubble with Barron's <a href="https://www.benzinga.com/general/education/19/03/11389594/this-day-in-market-history-barrons-calls-1bubble-top">calling the top</a> on March 20, 2000 with a cover story "Burning Up."
The 2001 Super Bowl (XXXV) featured only three dot-com companies as many of the prior year's companies had already gone under or were facing financial struggles. E&#x2A;Trade poked fun at the number of dot-com companies from the prior year during their Super Bowl XXXV ad.
The Dot-Com Super Bowl of 2000 hit the spotlight again in 2022 when a large number of cryptocurrency companies ran Super Bowl ads in Super Bowl LVI,<a href="https://www.benzinga.com/markets/cryptocurrency/22/02/25569962/super-bowl-lvi-becomes-crypto-bowl-with-commercials-ad-campaigns-for-big-game"> prompting the nickname</a> of the "Crypto Bowl."
Among the companies that advertised during Super Bowl LVI was FTX, a cryptocurrency platform that went bankrupt less than a year after its Super Bowl commercial.
Spending millions of dollars on a Super Bowl commercial is not a proven path to success, especially for smaller unproven and unprofitable companies. Food for thought as you watch this year's Super Bowl ads.
Read Next: 
<ul>
<li><a href="https://www.benzinga.com/general/sports/25/02/43480342/chiefs-chase-historic-super-bowl-three-peat-and-nba-legend-stands-to-gain">Chiefs Chase Historic Super Bowl Three-Peat — And NBA Legend Stands To Gain</a></li>
</ul>
Photo: Shutterstock

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14 Dot-Com Companies Had Super Bowl Commercials In 2000, Here's How Many Still Exist Today

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–&nbsp;Closes on the Sale of Retail and Health &amp; Fitness Properties for $23 Million and Will Realize Over $6.6 Million in Gains&nbsp;–
GREAT NECK, New York, Jan. 22, 2025 (GLOBE NEWSWIRE) -- One Liberty Properties, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/OLP#NYSE">OLP</a>), a real estate investment trust focused on net leased industrial properties, today announced the completion of the previously announced acquisition of two Class A industrial properties located in the Mobile, Alabama MSA, for $49 million. The two properties comprise an aggregate of 371,586 square feet and are located on approximately 31 acres. There are four tenants—Simpson Manufacturing (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SSD#NYSE">SSD</a>), Veyer LLC, a wholly owned subsidiary of The ODP Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ODP#NASDAQ">ODP</a>), Chadwell Supply, a supplier of materials for the multi-family industry, and DC Safety Sales Co., Inc, a supplier of safety equipment to various industries, including the automotive industry. The aggregate annual base rent is approximately $3.1 million, with approximate annual rental increases ranging from 2.3% to 3.5%, and a weighted average remaining lease term approaching seven years. OLP financed the acquisition with cash and a ten-year $29 million mortgage (interest only for five years and then amortizing on a 30-year schedule) bearing an interest rate of 6.12%.

One Liberty Properties Announces $49M Acquisition Of Two Industrial Properties In Alabama; Sells Retail And Health & Fitness Properties For $23M, Gains $6.6M; Base Rent From Industrial Portfolio Now Exceeds 72%

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UBS Maintains Neutral on ODP, Lowers Price Target to $28

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