La catena delle opzioni mostra i dati chiave delle opzioni azionarie di Spotify Technology a vari prezzi di esercizio e date di scadenza. I trader utilizzano queste informazioni per analizzare potenziali operazioni e valutare il sentiment del mercato per Spotify Technology..

Spotify Technology (NYSE:SPOT) Azioni, Catena delle Opzioni

Spotify Technology

Spotify is the leading global music streaming service provider, with over 600 million monthly active users and 250 million paying subscribers, with the latter comprising the firm's premium segment. Most of the firm's revenue and nearly all its gross profit come from the subscribers, who pay a monthly fee to access a very comprehensive music library that consists of most of the most popular songs ever recorded, including all from the major record labels. The firm also sells separate audiobook subscriptions and integrates podcasts within its standard music app. Podcast content is not exclusive and is typically free to access on other platforms. Ad-supported users can access a similar music catalog but cannot customize a similar on-demand experience.

Spotify Technology SA

SPOTIFY TECHNOLOGY ORD

Spot Coffee (Canada) Ltd

SPOTLITE360 IOT SOLUTION by SpotLite360 IOT Solutions Inc.

SpotLite360 IOT Solutions Inc

SPOTLIGHT HOMES INC by Spotlight Homes, Inc.

Spotlight Homes Inc

SPOTLIGHT CAP HLDGS INC by Spotlight Capital Holdings, Inc.

spotlight Capital Holdings Inc

Investors with a lot of money to spend have taken a bearish stance on Spotify Technology (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>).
And retail traders should know.
We noticed this today when the trades showed up on publicly available options history that we track here at Benzinga.
Whether these are institutions or just wealthy individuals, we don't know. But when something this big happens with SPOT, it often means somebody knows something is about to happen.
So how do we know what these investors just did? 
Today, <a href="https://pro.benzinga.com/?utm_source=insights">Benzinga</a>'s options scanner spotted 18 uncommon options trades for Spotify Technology.
This isn't normal.
The overall sentiment of these big-money traders is split between 44% bullish and 55%, bearish.
Out of all of the special options we uncovered, 2 are puts, for a total amount of $119,590, and 16 are calls, for a total amount of $965,061.
<h3>Projected Price Targets</h3>
Analyzing the Volume and Open Interest in these contracts, it seems that the big players have been eyeing a price window from $260.0 to $460.0 for Spotify Technology during the past quarter. 
<h3>Insights into Volume &amp; Open Interest</h3>
In terms of liquidity and interest, the mean open interest for Spotify Technology options trades today is 223.08 with a total volume of 758.00.
In the following chart, we are able to follow the development of volume and open interest of call and put options for Spotify Technology's big money trades within a strike price range of $260.0 to $460.0 over the last 30 days.
<h3>Spotify Technology Option Volume And Open Interest Over Last 30 Days</h3>
<img src="https://www.benzinga.com/files/images/story/2024/1730751323_0.png" alt="Options Call Chart" />
<h3>Biggest Options Spotted:</h3>

<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Ask</th>
<th>Bid</th>
<th>Price</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th style="text-align: right;">Open Interest</th>
<th style="text-align: right;">Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>SPOT</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>03/21/25</td>
<td>$80.9</td>
<td>$80.0</td>
<td>$80.0</td>
<td>$320.00</td>
<td>$400.0K</td>
<td style="text-align: right;">118</td>
<td style="text-align: right;">50</td>
</tr>
<tr>
<td>SPOT</td>
<td>PUT</td>
<td>TRADE</td>
<td>BULLISH</td>
<td>04/17/25</td>
<td>$5.3</td>
<td>$4.55</td>
<td>$4.75</td>
<td>$260.00</td>
<td>$81.7K</td>
<td style="text-align: right;">7</td>
<td style="text-align: right;">172</td>
</tr>
<tr>
<td>SPOT</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>12/20/24</td>
<td>$27.1</td>
<td>$27.05</td>
<td>$27.05</td>
<td>$380.00</td>
<td>$75.7K</td>
<td style="text-align: right;">216</td>
<td style="text-align: right;">48</td>
</tr>
<tr>
<td>SPOT</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>01/17/25</td>
<td>$27.35</td>
<td>$27.1</td>
<td>$27.1</td>
<td>$390.00</td>
<td>$54.2K</td>
<td style="text-align: right;">283</td>
<td style="text-align: right;">20</td>
</tr>
<tr>
<td>SPOT</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>12/20/24</td>
<td>$31.7</td>
<td>$31.65</td>
<td>$31.7</td>
<td>$370.00</td>
<td>$47.5K</td>
<td style="text-align: right;">167</td>
<td style="text-align: right;">16</td>
</tr>
</tbody>
</table>

<h3>About Spotify Technology</h3>
Spotify is the leading global music streaming service provider, with over 600 million monthly active users and 250 million paying subscribers, with the latter comprising the firm's premium segment. Most of the firm's revenue and nearly all its gross profit come from the subscribers, who pay a monthly fee to access a very comprehensive music library that consists of most of the most popular songs ever recorded, including all from the major record labels. The firm also sells separate audiobook subscriptions and integrates podcasts within its standard music app. Podcast content is not exclusive and is typically free to access on other platforms. Ad-supported users can access a similar music catalog but cannot customize a similar on-demand experience.
Having examined the options trading patterns of Spotify Technology, our attention now turns directly to the company. This shift allows us to delve into its present market position and performance
<h3>Present Market Standing of Spotify Technology</h3>
<ul>
<li>Trading volume stands at 792,241, with SPOT's price down by -1.19%, positioned at $379.94.</li>
<li>RSI indicators show the stock to be may be approaching overbought.</li>
<li>Earnings announcement expected in 8 days.</li>
</ul>
<h3>What The Experts Say On Spotify Technology</h3>
In the last month, 4 experts released ratings on this stock with an average target price of $457.0.
Turn $1000 into $1270 in just 20 days?
20-year pro options trader reveals his one-line chart technique that shows when to buy and sell. Copy his trades, which have had averaged a 27% profit every 20 days. <a href="https://www.benzinga.com/premium/ideas/options-moneyline-2/?t=Moop1arja3be22op14&amp;utm_source=benzinga-insights">Click here for access</a>. 
&#x2A; Maintaining their stance, an analyst from Keybanc continues to hold a Overweight rating for Spotify Technology, targeting a price of $490. 
&#x2A; Maintaining their stance, an analyst from Rosenblatt continues to hold a Buy rating for Spotify Technology, targeting a price of $438. 
&#x2A; An analyst from Morgan Stanley has decided to maintain their Overweight rating on Spotify Technology, which currently sits at a price target of $430. 
&#x2A; An analyst from Wells Fargo has decided to maintain their Overweight rating on Spotify Technology, which currently sits at a price target of $470. 
Options are a riskier asset compared to just trading the stock, but they have higher profit potential. Serious options traders manage this risk by educating themselves daily, scaling in and out of trades, following more than one indicator, and following the markets closely.
If you want to stay updated on the latest options trades for Spotify Technology, <a href="https://benzinga.grsm.io/register174">Benzinga Pro</a> gives you real-time options trades alerts.

Options

Markets

SPOT

Spotify Technology Unusual Options Activity For November 04

Spotify Technology (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>) has outperformed the market over the past 5 years by 7.88% on an annualized basis producing an average annual return of 20.97%. Currently, Spotify Technology has a market capitalization of $77.05 billion. 
Buying $100 In SPOT: If an investor had bought $100 of SPOT stock 5 years ago, it would be worth $258.48 today based on a price of $383.69 for SPOT at the time of writing.
<h3>Spotify Technology's Performance Over Last 5 Years</h3>
<img src="https://www.benzinga.com/files/images/story/2024/1730734451_0.png" alt="comp_fig" />
Finally -- what's the point of all this? The key insight to take from this article is to note how much of a difference compounded returns can make in your cash growth over a period of time.
This article was generated by Benzinga's automated content engine and reviewed by an editor.

News

Trading Ideas

$100 Invested In Spotify Technology 5 Years Ago Would Be Worth This Much Today

Financial giants have made a conspicuous bullish move on Spotify Technology. Our analysis of options history for Spotify Technology (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>) revealed 13 unusual trades.
Delving into the details, we found 46% of traders were bullish, while 38% showed bearish tendencies. Out of all the trades we spotted, 6 were puts, with a value of $269,916, and 7 were calls, valued at $1,026,245.
<h3>Projected Price Targets</h3>
Analyzing the Volume and Open Interest in these contracts, it seems that the big players have been eyeing a price window from $250.0 to $540.0 for Spotify Technology during the past quarter. 
<h3>Analyzing Volume &amp; Open Interest</h3>
In today's trading context, the average open interest for options of Spotify Technology stands at 400.0, with a total volume reaching 606.00. The accompanying chart delineates the progression of both call and put option volume and open interest for high-value trades in Spotify Technology, situated within the strike price corridor from $250.0 to $540.0, throughout the last 30 days.
<h3>Spotify Technology 30-Day Option Volume &amp; Interest Snapshot</h3>
<img src="https://www.benzinga.com/files/images/story/2024/1730215844_0.png" alt="Options Call Chart" />
<h3>Largest Options Trades Observed:</h3>

<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Ask</th>
<th>Bid</th>
<th>Price</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th>Open Interest</th>
<th style="text-align: right;">Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>SPOT</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>12/20/24</td>
<td>$24.3</td>
<td>$24.1</td>
<td>$24.1</td>
<td>$400.00</td>
<td>$723.0K</td>
<td>331</td>
<td style="text-align: right;">306</td>
</tr>
<tr>
<td>SPOT</td>
<td>PUT</td>
<td>SWEEP</td>
<td>NEUTRAL</td>
<td>01/17/25</td>
<td>$28.4</td>
<td>$28.3</td>
<td>$28.3</td>
<td>$390.00</td>
<td>$99.1K</td>
<td>863</td>
<td style="text-align: right;">82</td>
</tr>
<tr>
<td>SPOT</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>01/17/25</td>
<td>$27.1</td>
<td>$26.75</td>
<td>$27.0</td>
<td>$400.00</td>
<td>$86.4K</td>
<td>556</td>
<td style="text-align: right;">35</td>
</tr>
<tr>
<td>SPOT</td>
<td>CALL</td>
<td>TRADE</td>
<td>NEUTRAL</td>
<td>01/17/25</td>
<td>$147.7</td>
<td>$140.7</td>
<td>$144.2</td>
<td>$250.00</td>
<td>$57.6K</td>
<td>1.1K</td>
<td style="text-align: right;">4</td>
</tr>
<tr>
<td>SPOT</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>01/16/26</td>
<td>$112.9</td>
<td>$111.2</td>
<td>$111.2</td>
<td>$330.00</td>
<td>$55.6K</td>
<td>121</td>
<td style="text-align: right;">5</td>
</tr>
</tbody>
</table>

<h3>About Spotify Technology</h3>
Spotify is the leading global music streaming service provider, with over 600 million monthly active users and 250 million paying subscribers, with the latter comprising the firm's premium segment. Most of the firm's revenue and nearly all its gross profit come from the subscribers, who pay a monthly fee to access a very comprehensive music library that consists of most of the most popular songs ever recorded, including all from the major record labels. The firm also sells separate audiobook subscriptions and integrates podcasts within its standard music app. Podcast content is not exclusive and is typically free to access on other platforms. Ad-supported users can access a similar music catalog but cannot customize a similar on-demand experience.
In light of the recent options history for Spotify Technology, it's now appropriate to focus on the company itself. We aim to explore its current performance.
<h3>Current Position of Spotify Technology</h3>
<ul>
<li>Trading volume stands at 369,840, with SPOT's price up by 1.45%, positioned at $389.92.</li>
<li>RSI indicators show the stock to be may be approaching overbought.</li>
<li>Earnings announcement expected in 14 days.</li>
</ul>
<h3>Expert Opinions on Spotify Technology</h3>
In the last month, 5 experts released ratings on this stock with an average target price of $433.6.
Turn $1000 into $1270 in just 20 days?
20-year pro options trader reveals his one-line chart technique that shows when to buy and sell. Copy his trades, which have had averaged a 27% profit every 20 days. <a href="https://www.benzinga.com/premium/ideas/options-moneyline-2/?t=Moop1arja3be22op14&amp;utm_source=benzinga-insights">Click here for access</a>. 
&#x2A; An analyst from Keybanc has decided to maintain their Overweight rating on Spotify Technology, which currently sits at a price target of $490. 
&#x2A; An analyst from Rosenblatt has decided to maintain their Buy rating on Spotify Technology, which currently sits at a price target of $438. 
&#x2A; An analyst from Wells Fargo persists with their Overweight rating on Spotify Technology, maintaining a target price of $470. 
&#x2A; An analyst from Cantor Fitzgerald has revised its rating downward to Neutral, adjusting the price target to $340. 
&#x2A; Consistent in their evaluation, an analyst from Morgan Stanley keeps a Overweight rating on Spotify Technology with a target price of $430. 
Options are a riskier asset compared to just trading the stock, but they have higher profit potential. Serious options traders manage this risk by educating themselves daily, scaling in and out of trades, following more than one indicator, and following the markets closely.
If you want to stay updated on the latest options trades for Spotify Technology, <a href="https://benzinga.grsm.io/register174">Benzinga Pro</a> gives you real-time options trades alerts.

A Closer Look at Spotify Technology's Options Market Dynamics

WIIM

Spotify shares are trading higher after Wells Fargo maintained an Overweight rating on the stock and raised its price target from $420 to $470.

Wells Fargo analyst Steven Cahall maintains Spotify Technology (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>) with a Overweight and raises the price target from $420 to $470.

Price Target

Analyst Ratings

Wells Fargo Maintains Overweight on Spotify Technology, Raises Price Target to $470

In a significant media move, former President Donald Trump is set to appear on Joe Rogan&#8216;s popular podcast &#8220;The Joe Rogan Experience&#8221; for the first time. The recording is scheduled for Friday at Rogan&#8217;s studio in Austin, Texas.
What Happened: Rogan, who commands a massive following of over 14 million on Spotify, consistently ranks among the top national podcasts. As per two anonymous campaign officials, Trump will travel to Austin, Texas, to record the session at Rogan&#8217;s studio, Reuters reported on Tuesday.
This marks Trump&#8217;s first appearance on Rogan&#8217;s podcast despite their complex history. In August, Trump criticized Rogan after the podcaster praised Robert Kennedy Jr. as a standout among politicians. 
See Also: <a href="https://www.benzinga.com/news/24/10/41422464/mark-cuban-questions-legality-of-elon-musks-1m-daily-pac-giveaway-but-tesla-ceo-highlights-the-shark?itm_source=parsely-api" target="_blank" rel="noreferrer noopener">Mark Cuban Questions Legality Of Elon Musk&#8217;s $1M Daily PAC Giveaway, But Tesla CEO Highlights The Shark&#8217;s $5.7B Deal With Yahoo!</a>
Rogan has previously described Trump as an &#8220;existential threat to democracy&#8221; but has since acknowledged Trump&#8217;s economic successes. 
Why It Matters: This podcast appearance comes at a critical time as the 2024 presidential election approaches. Both Trump and Vice President Kamala Harris have been rumored to consider appearances on the podcast potentially <a href="https://www.benzinga.com/analyst-ratings/analyst-color/24/10/41370777/trump-harris-consider-joe-rogan-podcast-could-spotify-ride-2024-election-wave-analy">positioning Spotify Technology SA</a> (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>) as a key player in the election media landscape. The platform could benefit significantly from political advertising and increased media attention.
In a recent episode, Rogan also <a href="https://www.benzinga.com/startups/24/09/40969710/joe-rogan-says-trump-wasnt-a-dictator-and-the-economy-really-did-well-still-theres-one-thing-about-t">discussed Trump&#8217;s presidency</a>, noting that while Trump was not the dictator some feared, his tenure was marked by economic growth and attempts to streamline government operations. 
Did You Know?
<ul>
<li>Congress Is Making Huge Investments. <a href="https://www.benzinga.com/gov-trades" target="_blank" rel="noreferrer noopener">Get Tips On What They Bought And Sold Ahead Of The 2024 Election With Our Easy-to-Use Tool</a></li>
</ul>
Image via Flickr
This story was generated using <a href="https://www.benzinga.com/author/benzinga-neuro">Benzinga Neuro</a> and edited by <a href="https://www.benzinga.com/topic/Pooja-Rajkumari" target="_blank" rel="noreferrer noopener">Pooja Rajkumari</a>

Entertainment

Politics

General

Donald Trump To Reportedly Appear On Joe Rogan's Podcast For First Time

Morgan Stanley analyst Manan Gosalia maintains Spotify Technology (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>) with a Overweight and raises the price target from $400 to $430.

Morgan Stanley Maintains Overweight on Spotify Technology, Raises Price Target to $430

<a href="https://www.politico.com/live-updates/2024/10/22/2024-elections-live-coverage-updates-analysis/trump-joe-rogan-podcast-00184894" title="https://www.politico.com/live-updates/2024/10/22/2024-elections-live-coverage-updates-analysis/trump-joe-rogan-podcast-00184894">https://www.politico.com/live-updates/2024/10/22/2024-elections-live-coverage-updates-analysis/trump-joe-rogan-podcast-00184894</a>

Macro Notification

Trump set to go on Joe Rogan's podcast on Friday - Politico

Financial giants have made a conspicuous bearish move on Spotify Technology. Our analysis of options history for Spotify Technology (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>) revealed 9 unusual trades.
Delving into the details, we found 33% of traders were bullish, while 55% showed bearish tendencies. Out of all the trades we spotted, 2 were puts, with a value of $172,448, and 7 were calls, valued at $815,256.
<h3>What's The Price Target?</h3>
Based on the trading activity, it appears that the significant investors are aiming for a price territory stretching from $330.0 to $410.0 for Spotify Technology over the recent three months. 
<h3>Analyzing Volume &amp; Open Interest</h3>
Looking at the volume and open interest is an insightful way to conduct due diligence on a stock.
This data can help you track the liquidity and interest for Spotify Technology's options for a given strike price.
Below, we can observe the evolution of the volume and open interest of calls and puts, respectively, for all of Spotify Technology's whale activity within a strike price range from $330.0 to $410.0 in the last 30 days. 
<h3>Spotify Technology Call and Put Volume: 30-Day Overview</h3>
<img src="https://www.benzinga.com/files/images/story/2024/1729613752_0.png" alt="Options Call Chart" />
<h3>Significant Options Trades Detected:</h3>

<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Ask</th>
<th>Bid</th>
<th>Price</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th>Open Interest</th>
<th style="text-align: right;">Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>SPOT</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>11/15/24</td>
<td>$12.75</td>
<td>$12.7</td>
<td>$12.75</td>
<td>$410.00</td>
<td>$485.7K</td>
<td>1.7K</td>
<td style="text-align: right;">496</td>
</tr>
<tr>
<td>SPOT</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>11/15/24</td>
<td>$13.4</td>
<td>$12.35</td>
<td>$13.4</td>
<td>$410.00</td>
<td>$166.1K</td>
<td>1.7K</td>
<td style="text-align: right;">908</td>
</tr>
<tr>
<td>SPOT</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>03/21/25</td>
<td>$18.75</td>
<td>$17.7</td>
<td>$17.7</td>
<td>$340.00</td>
<td>$123.9K</td>
<td>114</td>
<td style="text-align: right;">70</td>
</tr>
<tr>
<td>SPOT</td>
<td>PUT</td>
<td>SWEEP</td>
<td>NEUTRAL</td>
<td>12/20/24</td>
<td>$7.2</td>
<td>$6.85</td>
<td>$7.03</td>
<td>$330.00</td>
<td>$48.5K</td>
<td>1.0K</td>
<td style="text-align: right;">149</td>
</tr>
<tr>
<td>SPOT</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>11/15/24</td>
<td>$11.85</td>
<td>$11.55</td>
<td>$11.55</td>
<td>$410.00</td>
<td>$47.3K</td>
<td>1.7K</td>
<td style="text-align: right;">755</td>
</tr>
</tbody>
</table>

<h3>About Spotify Technology</h3>
Spotify is the leading global music streaming service provider, with over 600 million monthly active users and 250 million paying subscribers, with the latter comprising the firm's premium segment. Most of the firm's revenue and nearly all its gross profit come from the subscribers, who pay a monthly fee to access a very comprehensive music library that consists of most of the most popular songs ever recorded, including all from the major record labels. The firm also sells separate audiobook subscriptions and integrates podcasts within its standard music app. Podcast content is not exclusive and is typically free to access on other platforms. Ad-supported users can access a similar music catalog but cannot customize a similar on-demand experience.
<h3>Present Market Standing of Spotify Technology</h3>
<ul>
<li>With a trading volume of 582,102, the price of SPOT is up by 0.43%, reaching $383.63.</li>
<li>Current RSI values indicate that the stock is may be approaching overbought.</li>
<li>Next earnings report is scheduled for 21 days from now.</li>
</ul>
<h3>Professional Analyst Ratings for Spotify Technology</h3>
4 market experts have recently issued ratings for this stock, with a consensus target price of $402.0.
Unusual Options Activity Detected: Smart Money on the Move
Benzinga Edge's Unusual Options board spots potential market movers before they happen. See what positions big money is taking on your favorite stocks. <a href="https://www.benzinga.com/premium/ideas/benzinga-edge-checkout/?t=Be8be9arja3be22bz20&amp;utm_source=benzinga-insights">Click here for access</a>. 
&#x2A; An analyst from Rosenblatt has decided to maintain their Buy rating on Spotify Technology, which currently sits at a price target of $438. 
&#x2A; In a cautious move, an analyst from Cantor Fitzgerald downgraded its rating to Neutral, setting a price target of $340. 
&#x2A; Consistent in their evaluation, an analyst from Keybanc keeps a Overweight rating on Spotify Technology with a target price of $490. 
&#x2A; Reflecting concerns, an analyst from Cantor Fitzgerald lowers its rating to Neutral with a new price target of $340.
Options are a riskier asset compared to just trading the stock, but they have higher profit potential. Serious options traders manage this risk by educating themselves daily, scaling in and out of trades, following more than one indicator, and following the markets closely.
If you want to stay updated on the latest options trades for Spotify Technology, <a href="https://benzinga.grsm.io/register174">Benzinga Pro</a> gives you real-time options trades alerts.

<a href="https://www.axios.com/2024/10/22/spotify-ad-exchange-trade-desk-partnership">https://www.axios.com/2024/10/22/spotify-ad-exchange-trade-desk-partnership</a>
<a href="https://www.axios.com/2024/07/23/spotify-profit-q2-2024-earnings">Spotify</a> is piloting an ad exchange, or a supply-side platform (SSP), to help scale its automated ad offerings, three sources familiar with the effort told Axios. The focus will be on <a href="https://www.axios.com/2024/05/02/spotify-testing-like-clips-umg-tiktok">video</a> to start.
Why it matters: In building its own exchange, Spotify can capture more ad revenue from small- and medium-sized businesses and make it easier for existing clients, including big brands, to spend more efficiently with the platform.
<ul>
<li>Those improvements will help the Swedish audio giant compete against bigger platforms like Meta and Google for ad dollars.</li>
</ul>
Zoom in: The new exchange, internally called Spotify Ad Exchange or SAX, can be plugged into various demand-side platforms (DSPs) to help connect advertisers directly to their inventory.
<ul>
<li>Spotify's first DSP partner is The Trade Desk, one of the largest publicly traded ad tech companies in the world.</li>
<li>Spotify began testing its SSP plugin with The Trade Desk last week.</li>
<li>The partnership, for now, is focused on connecting The Trade Desk's North American advertising clients to Spotify's video ad inventory. Audio ad inventory will soon follow.</li>
</ul>
Between the lines: The Trade Desk partners with thousands of publishers to help make their ad inventory accessible directly to advertisers.
<ul>
<li>It uses a technology called <a href="https://www.thetradedesk.com/us/resource-desk/what-is-openpath">OpenPath</a> to connect inventory from its most premium publishers to advertisers faster.</li>
<li>Spotify will become one of the largest audio publishers to use OpenPath, a spokesperson for The Trade Desk confirmed. "Digital audio, in particular, is fast emerging as an essential digital advertising channel for our clients looking to reach consumers in a logged-in, authenticated environment," they said.</li>
<li>As part of the partnership, Spotify will also join Universal ID 2.0, a cookie-less ad-targeting framework that was incubated by The Trade Desk years ago amid the deprecation of third-party internet tracking cookies.</li>
<li>Dozens of publishers have joined UID 2.0 to provide advertisers with privacy-safe ways to target users online.</li>
</ul>
What they're saying: A Spotify spokesperson confirmed it was testing its new SSP with The Trade Desk, noting, "We routinely conduct pilots before launching products for our users, creators and advertisers."
<ul>
<li>"We're excited for the important learnings to come from the initial period with The Trade Desk, but have no further news to share at this time," they added.</li>
<li>A spokesperson for The Trade Desk said, "We are excited to extend our partnership with Spotify on this pilot to help advertisers have direct access to high-quality inventory with as much signal and transparency as possible."</li>
</ul>
&nbsp;
Zoom out: The Spotify Ad Exchange will be Spotify's first major foray into scaling its automated ad business.
<ul>
<li>To date, most of Spotify's programmatic, or automated, ad solutions have only been accessible via programmatic direct, or a method of buying automated ads through Spotify's sales team and not through an ad auction.</li>
</ul>
The big picture: In addition to its ad tech investments, Spotify has also been significantly ramping up its push into video, the fastest-growing medium for digital ad dollars.
<ul>
<li>The tech giant last week said it would <a href="https://artists.spotify.com/en/blog/your-music-videos-are-coming-to-spotify">expand</a> its music video offerings to nearly 100 markets globally, which should significantly increase its video ad inventory.</li>
<li>On the business side, Spotify <a href="https://www.emarketer.com/content/spotify-dips-ctv-advertising-with-roku-partnership">launched</a> video ads for its connected TV apps last year, with Roku as its initial partner.</li>
</ul>
What to watch: Spotify has worked with many DSPs in the past to make its ad inventory accessible to more advertisers, but The Trade Desk is the first DSP that will have access to its new ad exchange.
<ul>
<li>The company hopes to broker similar deals with other ad tech firms in the coming months to expand its automated offerings further.</li>
</ul>

'Spotify Launching An Ad Exchange, Will Partner With Trade Desk' - Axios

With cutting-edge technology and a consumer-centric approach, Jane Technologies, led by CEO and co-founder Socrates Rosenfeld, is transforming how consumers buy cannabis, making the process as intuitive as choosing music on Spotify.
Rosenfeld's team at Jane Technologies is developing tools that not only personalize the cannabis shopping experience but also integrate seamlessly with retail infrastructure. In an exclusive interview with Benzinga Cannabis, Rosenfeld shares insights into their approach, how they are revolutionizing cannabis retail, and what lies ahead.
<ul>
<li>Get Benzinga&#8217;s exclusive analysis and the top news about the cannabis industry and markets daily in your inbox for free. Subscribe to our newsletter&nbsp;<a href="https://newsletteremail.benzinga.com/subscribe" target="_blank" rel="noreferrer noopener">here</a>. You can't afford to miss out if you&#8217;re serious about the business.</li>
</ul>
<h3 class="wp-block-heading">From E-Commerce To Integrated Ecosystems: Cannabis Shopping Into Spotify </h3>
<a href="https://www.iheartjane.com/">Jane Technologies</a> began as an e-commerce provider, focusing on data integration and scalability. &#8220;We started really as an e-commerce provider for a long time and focused on that because there was a lot of work to do and to establish a good foundation across data integrations,&#8221; Rosenfeld explained. With patents protecting their innovative software, Jane Technologies has become a leading e-commerce solution provider in the cannabis industry.
However, the cannabis retail market is limited, with fewer retailers compared to other industries. To continue growing, the company expanded vertically, venturing into adjacent areas. &#8220;We introduced a very large ads business and infrastructure,&#8221; Rosenfeld said, detailing their expansion into point-of-sale (POS) systems, self-service kiosks and consumer rewards programs like Jane Gold.
<h3 class="wp-block-heading">A Spotify-Like Experience&nbsp;</h3>
One of Jane Technologies&#8217; most revolutionary developments is the personalization of the cannabis shopping experience. Drawing comparisons to Netflix (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>) and Spotify (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>), Rosenfeld explains how machine learning algorithms are used to recommend products to customers based on their preferences. &#8220;Your Netflix is personalized, your YouTube's personalized, your Amazon is personalized. Cannabis should be no different.&#8221;
<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="683" src="https://editorial-assets.benzinga.com/wp-content/uploads/2024/10/17173844/Socrates-Rosenfeld-head-shot-3-1024x683.jpg" alt="" class="wp-image-601699" srcset="https://editorial-assets.benzinga.com/wp-content/uploads/2024/10/17173844/Socrates-Rosenfeld-head-shot-3-1024x683.jpg 1024w,https://editorial-assets.benzinga.com/wp-content/uploads/2024/10/17173844/Socrates-Rosenfeld-head-shot-3-300x200.jpg 300w,https://editorial-assets.benzinga.com/wp-content/uploads/2024/10/17173844/Socrates-Rosenfeld-head-shot-3-768x512.jpg 768w,https://editorial-assets.benzinga.com/wp-content/uploads/2024/10/17173844/Socrates-Rosenfeld-head-shot-3-1536x1024.jpg 1536w,https://editorial-assets.benzinga.com/wp-content/uploads/2024/10/17173844/Socrates-Rosenfeld-head-shot-3.jpg 1620w" sizes="(max-width: 1024px) 100vw, 1024px" /><figcaption class="wp-element-caption">Socrates Rosenfeld &#8211; Courtesy of Jane Technologies. </figcaption></figure>
Much like how Spotify curates playlists based on user preferences, Jane Technologies' platform creates customized cannabis menus for each consumer.&nbsp;
This personalized approach ensures that the right products are recommended at the right time, optimizing the shopping experience. &#8220;If you consume a strain and I consume the same product, we're going to feel differently based on our endocannabinoid systems. That&#8217;s why personalization is key.&#8221;
Read Also: <a href="https://www.benzinga.com/markets/cannabis/24/10/41382006/hemp-thrives-in-texas-shops-near-schools-why-this-company-bet-on-the-countrys-most-regulated-can">Hemp Thrives In Texas Shops Near Schools: Why This Company Bet On The Country&#8217;s Most Regulated Cannabis Market</a>
<h3 class="wp-block-heading">Jane Gold: A Win-Win-Win Approach</h3>
One of Jane Technologies' standout innovations is Jane Gold, a consumer rewards program that bridges the gap between brands, retailers and consumers. Historically, brands offering discounts had little insight into who their customers were. With Jane Gold, that changes.
&#8220;Wyld [a top edibles brand], for example, can now directly interact with customers through the Jane platform, rewarding them with discounts while building a direct relationship,&#8221; Rosenfeld explained.:
This system benefits everyone involved. Consumers enjoy discounts on their favorite products, retailers attract more foot traffic and brands gain valuable consumer data, enabling them to target their marketing efforts more effectively. 
&#8220;It's a win-win-win. The customer wins, the store wins, and the brand wins,&#8221; Rosenfeld told Benzinga.
<h3 class="wp-block-heading">POS And Kiosks: Enhancing The Retail Experience</h3>
Jane Technologies&#8217; POS solutions integrate seamlessly into the cannabis retail environment, creating a more efficient and personalized shopping experience. &#8220;We've been cataloging every single SKU in every single state market at every dispensary we power. This allows us to cleanse and standardize product data across different retailers,&#8221; he said.
By linking the POS system with its extensive data catalog, Jane Technologies enables retailers to offer personalized recommendations to in-store customers. &#8220;When you walk into a store, we know who you are, and we can push that information to the budtenders. They can see which products you've liked in the past and recommend similar ones.&#8221;
<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="754" src="https://editorial-assets.benzinga.com/wp-content/uploads/2024/10/17173942/Jane_Technologies_POS-1-1024x754.jpg" alt="" class="wp-image-601703" srcset="https://editorial-assets.benzinga.com/wp-content/uploads/2024/10/17173942/Jane_Technologies_POS-1-1024x754.jpg 1024w,https://editorial-assets.benzinga.com/wp-content/uploads/2024/10/17173942/Jane_Technologies_POS-1-300x221.jpg 300w,https://editorial-assets.benzinga.com/wp-content/uploads/2024/10/17173942/Jane_Technologies_POS-1-768x566.jpg 768w,https://editorial-assets.benzinga.com/wp-content/uploads/2024/10/17173942/Jane_Technologies_POS-1.jpg 1466w" sizes="(max-width: 1024px) 100vw, 1024px" /><figcaption class="wp-element-caption">The Jane POS connects the online and in-store cannabis experience.</figcaption></figure>
Their self-service kiosks further streamline the in-store experience, allowing customers to place orders without interacting with a budtender. &#8220;If you don't want to talk to a budtender and there's a long line, you can use the kiosk to get the same curated experience as you would online.&#8221;
Read Also: <a href="https://www.benzinga.com/news/24/09/40941818/how-this-cheese-aging-tech-is-boosting-profits-for-cannabis-growers-stop-throwing-cheddar-out-the-do">How This Cheese-Aging Tech Is Boosting Profits For Cannabis Growers: Stop Throwing Cheddar Out The Door</a>
<h3 class="wp-block-heading">Future Growth Strategy</h3>
&#8220;We don&#8217;t need to subsidize our growth through outside investment. We're growing based on our ability to generate revenue and profit,&#8221; he explained.
Their focus on reinvesting profits into the business allows them to remain independent and sustainable while continuing to innovate and expand into new markets. &#8220;We're not playing the same game as other companies. We're playing our music,&#8221; Rosenfeld said.
Read Next:<a href="https://www.benzinga.com/general/biotech/23/08/33579692/cannabis-robots-meet-the-company-boosting-efficiency-and-margins-through-packaging-automation"> Cannabis Robots: Meet The Company Boosting Efficiency And Margins Through Packaging Automation</a>

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NFLX

This Tech Company Is Turning Cannabis Shopping Into Spotify - Are Retailers Ready?

Amazon.com Inc&#8217;s (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>) AWS unit CEO, Matt Garman, has staunchly defended the company&#8217;s contentious new five-day in-office policy, suggesting that those who oppose it may consider other employment options.
What Happened: According to a Reuters report on Thursday, Garman communicated this during an all-hands meeting for AWS. He stated that the majority of workers he interacted with are in favor of the return-to-office policy, set to take effect in January. 
&#8220;If there are people who just don&#8217;t work well in that environment and don&#8217;t want to, that&#8217;s okay, there are other companies around,&#8221; Garman expressed.
A significant number of Amazon&#8217;s employees have voiced their dissatisfaction with the policy, arguing that it unnecessarily extends commuting time and that the advantages of office work are not backed by independent data. Previously, Amazon had a three-day in-office policy. However, last month, CEO Andy Jassy announced the shift to a five-day policy to &#8220;invent, collaborate and be connected.&#8221;
Garman maintained that the company&#8217;s objectives were hard to accomplish if employees showed up only for three days at the office. He also implied that adhering to the company&#8217;s leadership principles was a challenge under the current policy.
See Also: <a href="https://www.benzinga.com/markets/cryptocurrency/24/10/41308908/man-who-accidentally-threw-hard-drive-containing-8-000-bitcoins-worth-half-a-billion-dolla?itm_source=parsely-api" target="_blank" rel="noreferrer noopener">Man Who Accidentally Threw Hard Drive Containing 8,000 Bitcoins Worth Half A Billion Dollars In Landfill Sues Local City Council For Not Excavating The Site</a>
Why It Matters: This move follows a series of events where Amazon&#8217;s return-to-office policy has been in the spotlight. In September, Amazon announced the <a href="https://www.benzinga.com/news/large-cap/24/09/40930357/amazon-ends-remote-work-former-employee-asks-if-this-is-the-companys-version-of-silent-sacking">end of its work-from-home regime</a>. This decision drew significant attention, with some former employees questioning the company&#8217;s motives.
Shortly after, a survey revealed that 73% of Amazon employees were <a href="https://www.benzinga.com/markets/equities/24/09/41086177/amazon-ceo-andy-jassy-faces-employee-revolt-over-full-time-return-to-office-mandate-73-consider-">considering quitting</a> due to the new in-office work policy.
This discontent among employees contrasts with companies like Spotify Inc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>), which continues to <a href="https://www.benzinga.com/24/10/41267394/amazon-style-return-to-office-policy-doesnt-await-spotify-employees-cant-spend-a-lot-of-time-hiring">support a work-from-anywhere policy</a>.
Spotify&#8217;s chief human resources officer, Katarina Berg, said this month, &#8220;You can't spend a lot of time hiring grown-ups and then treat them like children.&#8221;
Read Next: 
<ul>
<li><a href="https://www.benzinga.com/news/24/10/41309072/apple-poured-1b-a-year-into-its-car-project-before-abandoning-it-tim-cooks-company-now-pulls-plug-on?itm_source=parsely-api" target="_blank" rel="noreferrer noopener">Apple Poured $1B A Year Into Its Car Project Before Abandoning It. Tim Cook&#8217;s Company Now Pulls Plug On Autonomous Vehicle Testing Permit In California: Here&#8217;s More</a></li>
</ul>
This story was generated using <a href="https://www.benzinga.com/author/benzinga-neuro">Benzinga Neuro</a> and edited by <a href="https://www.benzinga.com/author/shivdeep-dhaliwal" target="_blank" rel="noreferrer noopener">Shivdeep Dhaliwal</a>

AMZN

Amazon AWS CEO Stands Firm On 5-Day Office Policy — Opponents Can Head For The Exit Door: 'There Are Other Companies Around'

Investors with a lot of money to spend have taken a bearish stance on Spotify Technology (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>).
And retail traders should know.
We noticed this today when the trades showed up on publicly available options history that we track here at Benzinga.
Whether these are institutions or just wealthy individuals, we don't know. But when something this big happens with SPOT, it often means somebody knows something is about to happen.
So how do we know what these investors just did? 
Today, <a href="https://pro.benzinga.com/?utm_source=insights">Benzinga</a>'s options scanner spotted 11 uncommon options trades for Spotify Technology.
This isn't normal.
The overall sentiment of these big-money traders is split between 36% bullish and 63%, bearish.
Out of all of the special options we uncovered, 4 are puts, for a total amount of $153,180, and 7 are calls, for a total amount of $1,058,860.
<h3>Expected Price Movements</h3>
Analyzing the Volume and Open Interest in these contracts, it seems that the big players have been eyeing a price window from $280.0 to $430.0 for Spotify Technology during the past quarter. 
<h3>Volume &amp; Open Interest Development</h3>
In today's trading context, the average open interest for options of Spotify Technology stands at 382.7, with a total volume reaching 1,220.00. The accompanying chart delineates the progression of both call and put option volume and open interest for high-value trades in Spotify Technology, situated within the strike price corridor from $280.0 to $430.0, throughout the last 30 days.
<h3>Spotify Technology Option Activity Analysis: Last 30 Days</h3>
<img src="https://www.benzinga.com/files/images/story/2024/1729193572_0.png" alt="Options Call Chart" />
<h3>Largest Options Trades Observed:</h3>

<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Ask</th>
<th>Bid</th>
<th>Price</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th style="text-align: right;">Open Interest</th>
<th style="text-align: right;">Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>SPOT</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>11/15/24</td>
<td>$11.45</td>
<td>$11.05</td>
<td>$11.1</td>
<td>$400.00</td>
<td>$388.5K</td>
<td style="text-align: right;">264</td>
<td style="text-align: right;">353</td>
</tr>
<tr>
<td>SPOT</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>12/19/25</td>
<td>$48.8</td>
<td>$48.8</td>
<td>$48.8</td>
<td>$430.00</td>
<td>$253.7K</td>
<td style="text-align: right;">86</td>
<td style="text-align: right;">52</td>
</tr>
<tr>
<td>SPOT</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>12/19/25</td>
<td>$49.8</td>
<td>$48.8</td>
<td>$48.8</td>
<td>$430.00</td>
<td>$146.4K</td>
<td style="text-align: right;">86</td>
<td style="text-align: right;">82</td>
</tr>
<tr>
<td>SPOT</td>
<td>CALL</td>
<td>TRADE</td>
<td>BULLISH</td>
<td>10/18/24</td>
<td>$2.41</td>
<td>$1.59</td>
<td>$2.1</td>
<td>$377.50</td>
<td>$107.5K</td>
<td style="text-align: right;">533</td>
<td style="text-align: right;">550</td>
</tr>
<tr>
<td>SPOT</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>01/17/25</td>
<td>$99.8</td>
<td>$98.0</td>
<td>$98.0</td>
<td>$280.00</td>
<td>$98.0K</td>
<td style="text-align: right;">435</td>
<td style="text-align: right;">10</td>
</tr>
</tbody>
</table>

<h3>About Spotify Technology</h3>
Spotify, headquartered in Stockholm, Sweden, is one of the world's largest music streaming service providers, with 602 million monthly active users at the end of 2023. The firm monetizes its users through a paid subscription model, referred to as its premium service, and an ad-based model, referred to as its ad-supported service. Revenue from premium and ad-supported services represented 86% and 14% of Spotify's 2023 total revenue, respectively.
After a thorough review of the options trading surrounding Spotify Technology, we move to examine the company in more detail. This includes an assessment of its current market status and performance.
<h3>Current Position of Spotify Technology</h3>
<ul>
<li>Currently trading with a volume of 748,814, the SPOT's price is down by -0.43%, now at $370.1. </li>
<li>RSI readings suggest the stock is currently may be approaching overbought.</li>
<li>Anticipated earnings release is in 26 days.</li>
</ul>
<h3>What The Experts Say On Spotify Technology</h3>
In the last month, 5 experts released ratings on this stock with an average target price of $423.6.
Unusual Options Activity Detected: Smart Money on the Move
Benzinga Edge's Unusual Options board spots potential market movers before they happen. See what positions big money is taking on your favorite stocks. <a href="https://www.benzinga.com/premium/ideas/benzinga-edge-checkout/?t=Be8be9arja3be22bz20&amp;utm_source=benzinga-insights">Click here for access</a>. 
&#x2A; Reflecting concerns, an analyst from Cantor Fitzgerald lowers its rating to Neutral with a new price target of $340. 
&#x2A; Maintaining their stance, an analyst from Keybanc continues to hold a Overweight rating for Spotify Technology, targeting a price of $490. 
&#x2A; An analyst from Rosenblatt persists with their Buy rating on Spotify Technology, maintaining a target price of $438. 
&#x2A; Consistent in their evaluation, an analyst from Pivotal Research keeps a Buy rating on Spotify Technology with a target price of $510. 
&#x2A; In a cautious move, an analyst from Cantor Fitzgerald downgraded its rating to Neutral, setting a price target of $340. 
Options trading presents higher risks and potential rewards. Astute traders manage these risks by continually educating themselves, adapting their strategies, monitoring multiple indicators, and keeping a close eye on market movements. Stay informed about the latest Spotify Technology options trades with real-time alerts from <a href="https://benzinga.grsm.io/register174">Benzinga Pro</a>.

This Is What Whales Are Betting On Spotify Technology

Spotify Technology (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>) has outperformed the market over the past 5 years by 11.38% on an annualized basis producing an average annual return of 25.7%. Currently, Spotify Technology has a market capitalization of $74.36 billion. 
Buying $1000 In SPOT: If an investor had bought $1000 of SPOT stock 5 years ago, it would be worth $3,111.85 today based on a price of $370.31 for SPOT at the time of writing.
<h3>Spotify Technology's Performance Over Last 5 Years</h3>
<img src="https://www.benzinga.com/files/images/story/2024/1729179078_0.png" alt="comp_fig" />
Finally -- what's the point of all this? The key insight to take from this article is to note how much of a difference compounded returns can make in your cash growth over a period of time.
This article was generated by Benzinga's automated content engine and reviewed by an editor.

If You Invested $1000 In This Stock 5 Years Ago, You Would Have $3,100 Today

Rosenblatt analyst Barton Crockett maintains Spotify Technology (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>) with a Buy and raises the price target from $399 to $438.

Rosenblatt Maintains Buy on Spotify Technology, Raises Price Target to $438

Media stocks are set to benefit from advertising spend by politicians, presidential debates and media appearances by presidential candidates during the <a href="https://www.benzinga.com/topic/2024-election">2024 election cycle.</a>
Music streaming platform Spotify Technology (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>) could turn out to be one of the underrated winners of the election season if it can grab interviews with both presidential candidates on one of the company's popular podcasts.
What Happened: Both Vice President Kamala Harris and Donald Trump are rumored to be making appearances on "The Joe Rogan Experience" podcast ahead of the <a href="https://www.benzinga.com/general/entertainment/24/10/41324364/kamala-harris-eyes-appearance-on-joe-rogan-experience-to-appeal-to-male-voters-as-president">2024 presidential election.</a>
Trump, who has never appeared on the podcast, <a href="https://x.com/nelkboys/status/1845292385850540122">confirmed </a>his appearance during an appearance on the "Full Send" podcast.
Harris is rumored to be considering going on the podcast as she continues<a href="https://www.benzinga.com/general/entertainment/24/10/41214476/will-kamala-harriss-media-blitz-including-60-minutes-and-call-her-daddy-improve-her-2024-el"> her media blitz </a>that has included appearances on television and podcasts in recent weeks, targeting multiple different voter demographics.
"The Joe Rogan Experience" podcast, hosted by Joe Rogan, is among the top listened-to podcasts in the U.S. and a major subscriber driver for Spotify. The music company said earlier this year Rogan <a href="https://www.benzinga.com/news/24/03/37886499/joe-rogan-dominates-spotify-podcast-scene-with-triple-the-followers-of-nearest-competitor">had 14.5 million followers</a> on the platform. Rogan has been number one on Spotify for <a href="https://www.benzinga.com/general/entertainment/23/11/36004998/joe-rogan-tops-spotifys-2023-podcasts-list-once-again-deal-likely-to-expire-in-2024-a-major">four straight years.</a>
Rogan has been exclusive to Spotify since 2020 and earlier this year <a href="https://www.benzinga.com/markets/equities/24/02/36914209/spotify-inks-multiyear-deal-with-podcast-king-joe-rogan-amid-shifting-strategy">signed a multiyear renewal</a> worth a reported $250 million.
While Rogan will likely get huge viewership figures ahead of the 2024 election as he talks about political topics and has noteworthy guests, drawing one or both of Trump and Harris, who have never appeared on the podcast, could be among the most highly anticipated shows in his history.
Spotify could stand to benefit as the company might see a boost in subscribers, target advertising dollars and offer bundles ahead of the podcast appearances to take advantage of the interviews.
While Trump has often commanded strong viewership figures for his media appearances, Harris recently helped "The View" post its best ratings in three and a half years. Harris' appearance on the Oct. 8 episode averaged 3.14 million, marking the most watched episode of the daytime show since Feb. 2021, as reported by <a href="https://variety.com/2024/tv/news/kamala-harris-the-view-ratings-best-1236179122/">Variety</a>.
The strong viewership helped "The View" win the week for total viewers among its peers.
While Trump confirmed his appearance, consumers aren't convinced Harris will make an appearance with the sometimes controversial Rogan. A prediction market on Polymarket <a href="https://polymarket.com/event/will-kamala-go-on-joe-rogan-before-election">lists </a>a 33% chance of Harris going on the podcast.
On Polymarket, users can deposit funds using&nbsp;USDC&nbsp;(CRYPTO:&nbsp;<a href="https://www.benzinga.com/quote/">USDC</a>) via the&nbsp;Polygon&nbsp;(CRYPTO:&nbsp;<a href="https://www.benzinga.com/quote/matic/usd">MATIC</a>) network, or directly from a crypto account with&nbsp;Ethereum&nbsp;(CRYPTO:&nbsp;<a href="https://www.benzinga.com/quote/eth/usd">ETH</a>). In each betting market, the winning option pays out at $1.
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Spotify Growth Potential: An appearance by Harris and/or Trump on "The Joe Rogan Experience" could help boost the growth prospects for Spotify, but an analyst sees future growth coming without either interview.
KeyBanc Capital Markets analyst Justin Patterson reiterated an Overweight rating and raised the price target on Spotify from $440 to $490.
The analyst said Spotify is "finding the sweet spot of growth and margin."
Spotify reports third-quarter financial results on Nov. 12, which is coincidentally a week after the 2024 election.
With improved growth and profitability, the analyst raises estimates for several financial metrics ahead of the earnings print.
Patterson sees Spotify reporting net adds of 13 million monthly active users and 5 million premium subscribers.
"Given less disruption from bundles, we believe Spotify could outperform both metrics."
The analyst said there could be some upside in guidance based on bundle rollouts. Patterson is also bullish on a potential coming catalyst that could be announced by the company soon.
"There are growing signs that a high-end plan will be launched in the coming months."
Patterson said revenue growth, steady margin expansion and capital returns are all items that could help send Spotify shares higher.
"We continue to believe there is meaningful upside to Street profitability forecasts. We continue to view valuation as compelling.
SPOT Price Action: Spotify shares closed down 0.24% to $371.69 on Wednesday versus a 52-week trading range of $145.76 to $389.23. Spotify stock is up 96% year-to-date in 2024.
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Photo: Courtesy Joe Rogan Experience

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Trump, Harris Consider Joe Rogan Podcast: Could Spotify Ride 2024 Election Wave? Analyst Says Company In 'Sweet Spot Of Growth'

Keybanc analyst Justin Patterson maintains Spotify Technology (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>) with a Overweight and raises the price target from $440 to $490.

Keybanc Maintains Overweight on Spotify Technology, Raises Price Target to $490

Tesla and SpaceX CEO&nbsp;Elon Musk has expressed his appreciation for the growth of&nbsp;Spotify Inc.&nbsp;(NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>) in the audiobook industry.
What Happened:&nbsp;On Tuesday, Spotify CEO Daniel Ek took to X, formerly Twitter, and provided an update on the platform&#8217;s audiobook feature, which was introduced a year ago for premium users.
Ek said that Spotify has paid out hundreds of millions to publishers and has doubled its catalog.
&#8220;Our catalog has doubled to 300,000 titles. We know that our listeners are loving bestsellers, but they are also very excited to be discovering backlist titles too,&#8221; he stated.
See Also: <a href="https://www.benzinga.com/news/24/10/41307824/nvidia-ceo-jensen-huang-praises-elon-musk-for-achieving-something-with-xai-in-19-days-that-usually-t?itm_source=parsely-api" target="_blank" rel="noreferrer noopener">Nvidia CEO Jensen Huang Praises Elon Musk For Achieving Something With xAI In 19 Days That Usually Takes At Least A Year</a>
Ek also highlighted that over&nbsp;58% of audiobook listeners are&nbsp;aged between 18 and 34.
Additionally, Spotify has broadened its audiobook service to non-English markets,&nbsp;including France, Belgium, the Netherlands,&nbsp;and Luxembourg.
Musk responded to Ek&#8217;s update with a simple, &#8220;Cool.&#8221;
Subscribe to the&nbsp;<a href="https://bztechtrends.beehiiv.com/subscribe" target="_blank" rel="noreferrer noopener">Benzinga Tech Trends newsletter</a>&nbsp;to get all the latest tech developments delivered to your inbox.
<figure class="wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter"> 
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<blockquote class="twitter-tweet" data-width="500" data-dnt="true">Cool
&mdash; Elon Musk (@elonmusk) <a href="https://twitter.com/elonmusk/status/1846228649868923116?ref_src=twsrc%5Etfw">October 15, 2024</a></blockquote>
<script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script></div>
</figure>
Why It Matters: In July, Spotify reported a 20% year-over-year increase in revenue for the fiscal second quarter of 2024, reaching $4.099 billion, which fell short of the <a href="https://www.benzinga.com/news/earnings/24/07/39902936/spotifys-q2-earnings-revenue-grows-20-as-premium-revenue-surge-drives-higher-average-revenue-per-us">analyst forecast of $4.17 billion</a>.
Earlier this week, Spotify also expanded its <a href="https://www.benzinga.com/news/24/10/41339785/spotify-rolls-out-music-videos-to-85-markets-boosting-engagement-for-premium-users">music video feature to 85 additional markets</a>, aiming to deepen the connection between fans and artists by combining audio and visual content.
Spotify has advanced by introducing new features such as Countdown Pages, Clips, and Artist Profiles.
The platform&#8217;s total Monthly Active Users (MAUs) increased by 14%, reaching 626 million. It also reported 246 million Premium subscribers, while ad-supported MAUs saw a 15% rise, totaling 393 million.
Check out more of Benzinga's Consumer Tech coverage by&nbsp;<a href="https://www.benzinga.com/topic/consumer-tech" target="_blank" rel="noreferrer noopener">following this link</a>.
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Disclaimer: This content was partially produced with the help of <a href="https://www.benzinga.com/author/benzinga-neuro" target="_blank" rel="noreferrer noopener">Benzinga Neuro</a> and was reviewed and published by Benzinga editors.
Photo courtesy: Shutterstock

Elon Musk Applauds Spotify After Streaming Giant Reveals Its Audiobook Catalog Has Doubled To 300K Titles

Spotify Technology SA (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>) has expanded its music video feature, initially launched in beta, to <a target="_blank" href="https://newsroom.spotify.com/2024-10-15/music-videos-in-beta-brings-an-improved-viewing-experience-to-new-markets/#:~:text=Here's%20how%20it%20works%3A,right%20where%20you%20left%20off." rel="noreferrer noopener">85 additional markets</a>.
The rollout gives Premium subscribers in these markets access to a growing library of music videos from a wide range of artists, including Charli XCX, LISA, and Fontaines D.C.
The streaming platform aims to deepen the connection between fans and artists by combining audio and visual content.
Also Read: <a target="_blank" href="https://www.benzinga.com/news/24/10/41137657/spotify-ceo-daniel-ek-says-he-stays-away-from-sports-competition-with-facebook-co-founder-mark-zucke" rel="noreferrer noopener">Spotify CEO Daniel Ek Says He Stays Away From Sports Competition With Facebook Co-Founder Mark Zuckerberg: &#8216;I Know It&#8217;ll End Badly For Both Of Us&#8217;</a>
The expansion follows the positive response from the 12 initial markets where Spotify introduced music videos earlier this year.
Music videos will likely boost user engagement, with listeners being 34% more likely to re-stream a song after watching its video. Songs discovered with videos are also more likely to be saved or shared the following week.
Spotify is enhancing the music video experience with new features that allow users to switch seamlessly between audio tracks and music videos on mobile and desktop devices.
As the company continues to evolve, Spotify plans to expand its music video catalog, reaching more markets over the coming weeks.
Additionally, Spotify has made strides in adding features like Countdown Pages, Clips, and Artist Profiles.
Spotify stock has surged 134% in the last 12 months. The company clocked <a target="_blank" href="https://www.benzinga.com/news/earnings/24/07/39902936/spotifys-q2-earnings-revenue-grows-20-as-premium-revenue-surge-drives-higher-average-revenue-per-us" rel="noreferrer noopener">fiscal second-quarter 2024</a> topline growth of 20% to $4.099 billion, missing the analyst estimate of&nbsp;$4.170 billion.&nbsp;
Total MAUs (Monthly Active Users) rose 14%&nbsp;to 626&nbsp;million. It reported 246 million Premium subscribers. Ad-supported MAUs grew 15% to 393 million.
Key positive analyst views on Spotify:
Goldman Sachs analyst Eric Sheridan flagged Spotify as the undisputed <a target="_blank" href="https://www.benzinga.com/analyst-ratings/analyst-color/24/10/41215414/goldman-sachs-raises-forecast-on-spotify-cites-user-engagement-growth-and-potential" rel="noreferrer noopener">global audio platform leader</a>, outperforming the S&amp;P 500. The analyst highlighted the potential revenue contribution from a deluxe tier for Spotify over the long term.
Recently, Jefferies identified Spotify as a <a target="_blank" href="https://www.benzinga.com/general/entertainment/24/10/41323029/netflix-one-of-the-key-beneficiaries-of-60b-anime-boom-says-jefferies-here-are-the-others" rel="noreferrer noopener">key beneficiary of</a> the thriving anime industry, which has the potential to reach a valuation of $60.1 billion by 2030 from $31.2 billion in 2023. The analysts noted the global entertainment industry&#8217;s growing focus on anime-related businesses.
Price action:&nbsp;SPOT stock is down 0.48% at $370.70 at the last check on Tuesday.
Also Read:
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<li><a href="https://www.benzinga.com/general/entertainment/24/08/40470764/spotify-boasts-395-surge-in-anime-music-streams-teams-up-with-crunchyroll" target="_blank" rel="noreferrer noopener">Spotify Boasts 395% Surge In Anime Music Streams, Teams Up With Crunchyroll</a></li>
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Photo courtesy: Spotify

Spotify Rolls Out Music Videos to 85 Markets, Boosting Engagement for Premium Users

Jefferies, a global investment bank, has identified three major companies that are poised to benefit from the booming anime industry, which is expected to <a href="https://www.benzinga.com/markets/equities/24/10/41274383/why-is-japanese-anime-production-company-bloomz-stock-jumping-on-thursday">reach a value of $60 billion by 2030</a>.
What Happened: The investment bank has pointed out Netflix Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFLX#NASDAQ">NFLX</a>), Sony Group (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SONY#NYSE">SONY</a>), and Bandai Namco (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NCBDF#OTC">NCBDF</a>) (OTC:<a class="ticker" href="https://www.benzinga.com/stock/NCBDY#OTC">NCBDY</a>) as the top beneficiaries of the expanding anime market, <a href="https://www.cnbc.com/2024/10/15/netflix-and-more-jefferies-names-stocks-set-to-benefit-from-a-60-billion-anime-boom.html">reported</a> CNBC.
Jefferies&#8217; analysts noted that the global entertainment industry is increasingly focusing on anime-related businesses as a core part of their growth strategies. The primary driver of this trend is the rapid expansion of the overseas market, which has grown to match the size of the Japanese market since the onset of the COVID-19 pandemic.
According to the analysts, &#8220;anime has become a mainstream culture in the U.S./Europe, with significant potential for expansion,&#8221; with significant potential for further expansion. They anticipate the market to double from $31.2 billion in 2023 to $60.1 billion by 2030.
The analysts predict that this growth will be driven by increased anime distribution on streaming platforms and a surge in licensing revenues from merchandise and advertising use.
Jefferies also highlighted the significant global impact of Japanese anime IP, with the top six franchises generating a combined revenue of $311 billion, dwarfing the Marvel Cinematic Universe&#8217;s $30 billion.
See Also: <a href="https://www.benzinga.com/markets/cryptocurrency/24/10/41306653/anthony-scaramucci-praises-trump-for-shifting-the-crypto-debate-hes-now-forced-the-democra?itm_source=parsely-api" target="_blank" rel="noreferrer noopener">Anthony Scaramucci Praises Trump For Shifting The Crypto Debate: &#8216;He&#8217;s Now Forced The Democrats To Come Back Into The Middle&#8217;</a>
Netflix, which has been actively licensing and funding several anime series, is expected to continue its anime strategy into the foreseeable future. Sony Group, described as a leader in anime production and streaming, is also set to benefit from the anime market. 
Bandai Namco, known for leveraging anime IP for various products and digital games, is experiencing rising anime IP popularity through overseas sales expansion. It has produced popular games like the Shonen Jump series and Dragon Ball franchise.
Why It Matters: The anime industry has been experiencing significant growth and diversification, with companies like BloomZ Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/BLMZ#NASDAQ">BLMZ</a>) <a href="https://www.benzinga.com/markets/equities/24/10/41274383/why-is-japanese-anime-production-company-bloomz-stock-jumping-on-thursday">expanding their revenue streams</a> through strategic acquisitions and project rights. 
This growth has also been reflected in the music industry, with Spotify Technology SA (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPOT#NYSE">SPOT</a>) <a href="https://www.benzinga.com/general/entertainment/24/08/40470764/spotify-boasts-395-surge-in-anime-music-streams-teams-up-with-crunchyroll">reporting a 395% surge</a> in anime music streams since 2021.
Meanwhile, Sony Group has been actively <a href="https://www.benzinga.com/general/gaming/24/07/39736917/sony-pocketpair-collaborate-to-expand-palworlds-global-presence">expanding its global presence</a> in the gaming industry through strategic collaborations, further solidifying its position in the anime market. 
This growth, however, has also raised concerns about copyright infringement, as seen in the case of a <a href="https://www.benzinga.com/markets/asia/23/09/34368362/japanese-youtuber-faces-jail-time-for-monetizing-gameplay-videos">Japanese YouTuber who was sentenced</a> to two years in prison for monetizing gameplay videos without permission from publishers.
Read Next: 
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<li><a href="https://www.benzinga.com/markets/cryptocurrency/24/10/41278873/gary-gensler-doubts-cryptocurrency-future-says-leading-figures-are-either-in-jail-or-await?itm_source=parsely-api" target="_blank" rel="noreferrer noopener">Gary Gensler Doubts Cryptocurrency Future, Says Leading Figures Are Either In Jail Or Awaiting Extradition</a></li>
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Image Via Pixabay
This story was generated using <a href="https://www.benzinga.com/author/benzinga-neuro">Benzinga Neuro</a> and edited by <a href="https://www.benzinga.com/topic/Kaustubh-Bagalkote" target="_blank" rel="noreferrer noopener">Kaustubh Bagalkote</a>

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