Bulls vs Bears
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$98.04
-0.11-0.11%
Ult. Agg.: Sep 28, 10:35 AM
Wayfair Inc
WNYSE
Wayfair Market Sentiment
Market sentiment signals for Wayfair (W): analyst consensus, short interest, options flow and insider activity.
Key Signals
Analyst Consensus▲ Buy
Short Interest▼ 13.7% short float
Options Flow▼ 1.09 P/C ratio
Insider Activity▼ Net Seller (30d)
Analyst Consensus
Buy
32 analysts
Options Flow (P/C)
1.09
More puts — Bearish
282 calls · 307 puts
Avg Consensus PT
$115
+17.7%
Highest Price Target
$156
+59.1%
UBS
Lowest Price Target
$49
-50.0%
B of A Securities
Short Interest
13.7%
Rising — Bearish
Insider Activity (30d)
Net Seller
Short Interest — % of Float
Recent Analyst Actions
| Date | Firm | Analyst & Accuracy | Upside / Downside | PT Change | Action | Rating |
|---|---|---|---|---|---|---|
| Aug 20, 2026 | Rosenblatt | Scott Devitt— | +27.5% | $125 | Initiate | Buy |
| Aug 14, 2026 | Bernstein | Nikhil Devnani— | +27.5% | $100 → $125 | Upgrade | Market Perform→Outperform |
