Celsius Holdings (NASDAQ:CELH) Azioni

CELSIUS HOLDINGS INC

Celsius Holdings

Celsius Holdings plays in the energy drink subsegment of the global nonalcoholic beverage market, with 95% of revenue concentrated in North America. Celsius' products contain natural ingredients and a metabolism-enhancing formulation, appealing to fitness and active lifestyle enthusiasts. The firm's portfolio includes its namesake Celsius Originals beverages, Celsius Essentials line (containing aminos), Celsius On-the-Go powder packets, and soon-to-be-acquired Alani Nu energy drinks and snacks portfolio. Celsius dedicates its efforts to branding and innovation, while it largely utilizes third parties for the manufacturing, packaging, and distribution of its products. In 2022, Celsius forged a 20-year distribution agreement with PepsiCo, which holds an 8.5% stake in the business.

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L&#39;indicatore RSI rivela potenziali rischi per gli investitori nel settore dei beni di consumo. Due titoli nel mirino degli esperti.

2 azioni del settore dei beni di consumo che potrebbero crollare

Celsius Holdings Inc

Celsius Holdings's (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/CELH#NYSE">CELH</a>) short percent of float has fallen 15.55% since its last report. The company recently reported that it has 28.39 million shares sold short, which is 15.64% of all regular shares that are available for trading. Based on its trading volume, it would take traders 3.3 days to cover their short positions on average.
<h3>Why Short Interest Matters</h3>
Short interest is the number of shares that have been sold short but have not yet been covered or closed out. <a href="https://www.benzinga.com/money/how-to-short-a-stock?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">Short selling</a> is when a trader sells shares of a company they do not own, with the hope that the price will fall. Traders make money from short selling if the price of the stock falls and they lose if it rises.
Short interest is important to track because it can act as an indicator of market sentiment towards a particular stock. An increase in short interest can signal that investors have become more bearish, while a decrease in short interest can signal they have become more bullish.
See Also: <a href="https://www.benzinga.com/short-interest?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">List of the most shorted stocks</a>
<h3>Celsius Holdings Short Interest Graph (3 Months)</h3>
<img src="https://www.benzinga.com/files/images/story/2025/1743706822_0.png" alt="short_fig" />
As you can see from the chart above the percentage of shares that are sold short for Celsius Holdings has declined since its last report. This does not mean that the stock is going to rise in the near-term but traders should be aware that less shares are being shorted.
<h3>Comparing Celsius Holdings's Short Interest Against Its Peers</h3>
Peer comparison is a popular technique amongst analysts and investors for gauging how well a company is performing. A company's peer is another company that has similar characteristics to it, such as industry, size, age, and financial structure. You can find a company's peer group by reading its 10-K, proxy filing, or by doing your own similarity analysis.
According to <a href="https://www.benzinga.com/pro/">Benzinga Pro</a>, Celsius Holdings's peer group average for short interest as a percentage of float is 5.06%, which means the company has more short interest than most of its peers.
Did you know that increasing short interest can actually be bullish for a stock? <a href="https://www.benzinga.com/money/how-to-make-money-on-a-short-squeeze?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">This post by Benzinga Money explains how you can profit from it.</a>
This article was generated by Benzinga's automated content engine and was reviewed by an editor.

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How Is The Market Feeling About Celsius Holdings?

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Shares of companies within the broader consumer staples sector are trading lower as markets react to President Trump's announcement of sweeping tariffs.

Risk sentiment remains under pressure at the start of the week on Wall Street, with tech-heavy indexes sliding while commodities advance, as traders fear a new wave of price pressures following <a href="https://www.benzinga.com/topic/tariffs">the upcoming tariffs announcement.</a>
The S&amp;P 500 experienced a turbulent morning session, first hitting its lowest level in over six months before clawing back some ground and trimming losses. Nevertheless, the benchmark equity index is on track for its worst month since September 2022, having fallen 7% in March.
Tech stocks remained the weakest link, with the Nasdaq 100 down 1.1% as semiconductor names weighed on the broader sector. The iShares Semiconductor ETF (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/SOXX#NASDAQ">SOXX</a>) dropped 1.9% and is down 11.9% month-to-date — also marking its worst month since September 2022.
President Donald Trump's threats toward Iran over the weekend pushed crude oil prices up by 3.5% for the session, marking the biggest single-day gain since October.
Energy-related stocks outperformed and are on pace to log their fourth consecutive positive month, now up 8.5% year-to-date.
Meanwhile, gold prices continued to smash record highs, with bullion surging over 1% to $3,115 per ounce. Quarterly gains have reached 18% — the strongest three-month rally since 2009.
Bitcoin (CRYPTO: <a class="ticker" href="https://www.benzinga.com/quote/btc/usd">BTC</a>) inched up 1.2% to $83,400, fighting to avoid a second consecutive monthly decline.
<h1 class="wp-block-heading">Monday&#8217;s Performance In Major U.S. Indices, ETFs</h1>
<figure class="wp-block-table is-style-stripes"> 
<table>
<tbody>
<tr>
<td>Major Indices</td>
<td>Price</td>
<td>Chg %</td>
</tr>
<tr>
<td>Dow Jones</td>
<td>41,688.45</td>
<td>0.3%</td>
</tr>
<tr>
<td>S&amp;P 500</td>
<td>5,555.01</td>
<td>-0.5%</td>
</tr>
<tr>
<td>Russell 2000</td>
<td>2,001.35</td>
<td>-1.0%</td>
</tr>
<tr>
<td>Nasdaq 100</td>
<td>19,075.33</td>
<td>-1.1%</td>
</tr>
</tbody>
</table>
<figcaption class="wp-element-caption">Updated by 12:45 p.m. ET</figcaption></figure>
According to&nbsp;<a href="https://www.benzinga.com/pro/?utm_source=BZprocontent&amp;t=be2bearmibe3na1">Benzinga Pro</a>&nbsp;data:
<ul>
<li>The&nbsp;SPDR S&amp;P 500 ETF Trust (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPY#NYSE">SPY</a>) fell 0.4% to $553.82.</li>
<li>The&nbsp;SPDR Dow Jones Industrial Average&nbsp;(NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DIA#NYSE">DIA</a>) inched 0.2% up to $416.59.</li>
<li>The tech-heavy&nbsp;Invesco QQQ Trust Series&nbsp;(NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/QQQ#NASDAQ">QQQ</a>)&nbsp;fell 1.1% to $463.82.</li>
<li>The&nbsp;iShares Russell 2000 ETF (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IWM#NYSE">IWM</a>) tumbled 0.9% to $198.50.</li>
<li>The&nbsp;Energy&nbsp;Select Sector SPDR Fund (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/XLE#NYSE">XLE</a>) outperformed, up 1.5%; the&nbsp;Technology&nbsp;Select Sector SPDR Fund&nbsp;(NYSE:<a class="ticker" href="https://www.benzinga.com/stock/XLK#NYSE">XLK</a>) saw the worst performance, down 1.2%.</li>
</ul>
<h1 class="wp-block-heading">Monday&#8217;s Stock Movers</h1>
<ul>
<li>Celsius Holdings Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CELH#NASDAQ">CELH</a>) surged more than 7% after Truist upgraded the stock from Hold to Buy and lifted its price target from $35 to $45.</li>
<li>Wolfspeed Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WOLF#NYSE">WOLF</a>) roared 11% following a 52% drop on Friday. </li>
<li>Moderna Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/MRNA#NASDAQ">MRNA</a>) shares plunged nearly 10% after the resignation of Dr. Peter Marks, the FDA's top vaccine official, sparked concerns over potential delays in the review of new treatments.</li>
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Stocks Fall, S&P 500 Eyes Worst Month In Almost Two Years, Oil Rallies: What's Driving Markets Monday?

U.S. stocks were mixed, with the Nasdaq Composite falling over 1% on Monday.
Shares of Mr. Cooper Group Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/COOP#NASDAQ">COOP</a>) rose sharply during Monday's session after the company announced it will be acquired by Rocket Companies in a $9.4 billion <a href="https://www.benzinga.com/quote/COOP">all-stock deal</a>.
Mr. Cooper Group shares jumped 16.3% to $ 121.54 on Monday.
Here are some other big stocks recording gains in today's session.
<ul>
<li>Corcept Therapeutics Incorporated (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CORT#NASDAQ">CORT</a>) shares jumped 84.7% to $100.95 after the company announced it met its primary endpoint for its Phase 3 ROSELLA trial of Relacorilant.</li>
<li>United Microelectronics Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/UMC#NYSE">UMC</a>) shares rose 12.6% to $7.38.</li>
<li>Gorilla Technology Group Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GRRR#NASDAQ">GRRR</a>) gained 12.6% to $28.20.</li>
<li>Southern States Bancshares, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/SSBK#NASDAQ">SSBK</a>) rose 10.2% to $35.79 after FB Financial announced it will acquire the company in a $381 million merger deal.</li>
<li>B&amp;G Foods, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/BGS#NYSE">BGS</a>) jumped 9.6% to $7.05.</li>
<li>Park Ha Biological Technology Co., Ltd. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PHH#NASDAQ">PHH</a>) gained 9.5% to $14.00.</li>
<li>Cryoport, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CYRX#NASDAQ">CYRX</a>) gained 8.8% to $6.63 after DHL Group announced it will acquire its CRYOPDP business for $138 million.</li>
<li>Celsius Holdings, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CELH#NASDAQ">CELH</a>) rose 8.2% to $36.42.</li>
<li>Nexxen International Ltd. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NEXN#NASDAQ">NEXN</a>) gained 7.6% to $8.20.</li>
<li>Navitas Semiconductor Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NVTS#NASDAQ">NVTS</a>) rose 6.8% to $1.9550.</li>
<li>Discover Financial Services (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DFS#NYSE">DFS</a>) shares gained 5.4% to $167.34. Discover Financial Services will report its first quarter 2025 results after the market closes on Wednesday, April 23.</li>
<li>The Goodyear Tire &amp; Rubber Company (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GT#NASDAQ">GT</a>) gained 4% to $9.14. Deutsche Bank analyst Edison Yu upgraded Goodyear Tire &amp; Rubber from Hold to Buy and announced a $13 price target.</li>
</ul>
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Mr. Cooper Group, Southern States Bancshares, Corcept Therapeutics And Other Big Stocks Moving Higher On Monday

Deep-pocketed investors have adopted a bearish approach towards Celsius Holdings (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CELH#NASDAQ">CELH</a>), and it's something market players shouldn't ignore. Our tracking of public options records at Benzinga unveiled this significant move today. The identity of these investors remains unknown, but such a substantial move in CELH usually suggests something big is about to happen.
We gleaned this information from our observations today when Benzinga's options scanner highlighted 21 extraordinary options activities for Celsius Holdings. This level of activity is out of the ordinary.
The general mood among these heavyweight investors is divided, with 42% leaning bullish and 52% bearish. Among these notable options, 7 are puts, totaling $435,965, and 14 are calls, amounting to $1,063,655.
<h3>Predicted Price Range</h3>
After evaluating the trading volumes and Open Interest, it's evident that the major market movers are focusing on a price band between $20.0 and $50.0 for Celsius Holdings, spanning the last three months.
<h3>Insights into Volume &amp; Open Interest</h3>
Assessing the volume and open interest is a strategic step in options trading. These metrics shed light on the liquidity and investor interest in Celsius Holdings's options at specified strike prices. The forthcoming data visualizes the fluctuation in volume and open interest for both calls and puts, linked to Celsius Holdings's substantial trades, within a strike price spectrum from $20.0 to $50.0 over the preceding 30 days.
<h3>Celsius Holdings Option Activity Analysis: Last 30 Days</h3>
<img src="https://www.benzinga.com/files/images/story/2025/1743193832_0.png" alt="Options Call Chart" />
<h3>Biggest Options Spotted:</h3>

<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Ask</th>
<th>Bid</th>
<th>Price</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th>Open Interest</th>
<th align="right">Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>01/16/26</td>
<td>$6.3</td>
<td>$6.25</td>
<td>$6.3</td>
<td>$40.00</td>
<td>$284.7K</td>
<td>5.2K</td>
<td align="right">610</td>
</tr>
<tr>
<td>CELH</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>04/17/25</td>
<td>$1.9</td>
<td>$1.78</td>
<td>$1.9</td>
<td>$35.00</td>
<td>$171.9K</td>
<td>1.3K</td>
<td align="right">909</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>06/20/25</td>
<td>$10.65</td>
<td>$10.6</td>
<td>$10.65</td>
<td>$25.00</td>
<td>$132.7K</td>
<td>2.1K</td>
<td align="right">125</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>01/15/27</td>
<td>$10.5</td>
<td>$10.2</td>
<td>$10.25</td>
<td>$40.00</td>
<td>$128.1K</td>
<td>1.1K</td>
<td align="right">337</td>
</tr>
<tr>
<td>CELH</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>06/20/25</td>
<td>$3.15</td>
<td>$3.1</td>
<td>$3.1</td>
<td>$32.50</td>
<td>$93.3K</td>
<td>1.7K</td>
<td align="right">308</td>
</tr>
</tbody>
</table>

<h3>About Celsius Holdings</h3>
Celsius Holdings plays in the energy drink subsegment of the global nonalcoholic beverage market, with 96% of revenue concentrated in North America. Celsius' products contain natural ingredients and a metabolism-enhancing formulation, appealing to fitness and active lifestyle enthusiasts. The firm's portfolio includes its namesake Celsius Originals beverages, Celsius Essentials line (containing aminos), and Celsius On-the-Go powder packets. Celsius dedicates its efforts to branding and innovation, while it utilizes third parties for the manufacturing, packaging, and distribution of its products. In 2022, Celsius forged a 20-year distribution agreement with PepsiCo, which holds an 8.5% stake in the business.
In light of the recent options history for Celsius Holdings, it's now appropriate to focus on the company itself. We aim to explore its current performance.
<h3>Where Is Celsius Holdings Standing Right Now?</h3>
<ul>
<li>With a volume of 6,374,793, the price of CELH is down -4.69% at $33.5. </li>
<li>RSI indicators hint that the underlying stock may be overbought.</li>
<li>Next earnings are expected to be released in 39 days.</li>
</ul>
<h3>What Analysts Are Saying About Celsius Holdings</h3>
A total of 1 professional analysts have given their take on this stock in the last 30 days, setting an average price target of $58.0.
Turn $1000 into $1270 in just 20 days?
20-year pro options trader reveals his one-line chart technique that shows when to buy and sell. Copy his trades, which have had averaged a 27% profit every 20 days. <a href="https://www.benzinga.com/premium/ideas/options-moneyline-2/?t=Moop1arja3be22op14&amp;adType=benzinga-insights&amp;ad=options-activity&amp;campaign=wallstreetadvantage">Click here for access</a>. 
&#x2A; Maintaining their stance, an analyst from Ladenburg Thalmann continues to hold a Neutral rating for Celsius Holdings, targeting a price of $58. 
Options trading presents higher risks and potential rewards. Astute traders manage these risks by continually educating themselves, adapting their strategies, monitoring multiple indicators, and keeping a close eye on market movements. Stay informed about the latest Celsius Holdings options trades with real-time alerts from <a href="https://www.benzinga.com/pro/">Benzinga Pro</a>.

Options

Celsius Holdings's Options Frenzy: What You Need to Know

NBA player Stephen Curry and&nbsp;former First Lady Michelle Obama&nbsp;have launched Plezi Hydration, a sports drink with a health-conscious twist.
What Happened: Curry and Obama unveiled Plezi Hydration under the umbrella of Obama&#8217;s public benefit firm, Plezi Nutrition. The drink is a fresh addition to the NBA player&#8217;s expanding portfolio of off-court business ventures, <a href="https://www.cnbc.com/2025/03/26/stephen-curry-teams-up-with-michelle-obama-to-launch-sports-drink-.html">reported</a> CNBC.
In 2023, Obama launched Plezi Nutrition to promote healthier eating for kids, building on her &#8220;Let&#8217;s Move!&#8221; campaign from her White House years.
Plezi Hydration steps into the highly competitive sports drink market with a distinct emphasis on health and wellness. The beverage contains no added sugars or artificial sweeteners, has lower sodium than its competitors, and provides a full day&#8217;s supply of vitamin C.
Plezi Hydration, translating to&nbsp;&#8220;fun&#8221; in Creole, will be&nbsp;available in three flavors: lemon lime,&nbsp;tropical punch, and&nbsp;orange mango twist. The beverages will be available in California at Walmart (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WMT#NYSE">WMT</a>), Albertsons (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/ACI#NYSE">ACI</a>), and Safeway, and nationwide on Amazon (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMZN#NASDAQ">AMZN</a>). Each 16.9-ounce bottle will be priced at $2.29 and contain 70 calories.
Curry said,&nbsp;&#8220;We&#8217;ve created something with smart&nbsp;ingredients and unbeatable flavor, so&nbsp;people can fuel their bodies&nbsp;the right way. No nonsense,&nbsp;no shortcuts — because the&nbsp;next generation deserves better.&#8221;
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Why It Matters: Functional beverages or healthier drinks are becoming a major part of the health and wellness market. According to NIQ research, innovation is transforming the industry, leading to 258 new product launches last year, featuring unique functions and ingredients.
The sports drink sector is dominated by three major brands: PepsiCo&#8217;s Gatorade (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PEP#NASDAQ">PEP</a>) with a 61% market share, Coca-Cola&#8217;s Powerade (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/KO#NYSE">KO</a>) at 14.5%, and BodyArmor at 11.8%, as per Euromonitor International.
The launch of Plezi Hydration comes at a time when the beverage industry is seeing a shift towards healthier options.&nbsp;Celsius Holdings (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CELH#NASDAQ">CELH</a>)&nbsp;is <a href="https://www.benzinga.com/content/44512107/healthy-energy-drinks-celsius-holdings-building-out-the-space">leading the charge</a> in creating a new category of healthy energy drinks. Meanwhile,&nbsp;PepsiCo is reportedly in talks to <a href="https://www.benzinga.com/media/25/03/44339268/pepsico-reportedly-in-talks-to-acquire-poppi-amid-rising-demand-for-probiotic-drinks">acquire Poppi</a>, a healthier soda brand, indicating a rising demand for healthier beverages. 
Plezi Hydration&#8217;s&nbsp;focus on health and wellness&nbsp;could potentially disrupt the sports drink market, currently dominated by traditional high-sugar drinks.
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Image via Shutterstock
Disclaimer:&nbsp;This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors.

Sports

AMZN

NBA Player Stephen Curry Joins Michelle Obama To Introduce Health-Focused Sports Drink

Investors with a lot of money to spend have taken a bearish stance on Celsius Holdings (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CELH#NASDAQ">CELH</a>).
And retail traders should know.
We noticed this today when the trades showed up on publicly available options history that we track here at Benzinga.
Whether these are institutions or just wealthy individuals, we don't know. But when something this big happens with CELH, it often means somebody knows something is about to happen.
So how do we know what these investors just did? 
Today, <a href="https://www.benzinga.com/pro/">Benzinga</a>'s options scanner spotted 22 uncommon options trades for Celsius Holdings.
This isn't normal.
The overall sentiment of these big-money traders is split between 36% bullish and 59%, bearish.
Out of all of the special options we uncovered, 5 are puts, for a total amount of $174,851, and 17 are calls, for a total amount of $1,082,399.
<h3>Expected Price Movements</h3>
Based on the trading activity, it appears that the significant investors are aiming for a price territory stretching from $30.0 to $40.0 for Celsius Holdings over the recent three months. 
<h3>Analyzing Volume &amp; Open Interest</h3>
Assessing the volume and open interest is a strategic step in options trading. These metrics shed light on the liquidity and investor interest in Celsius Holdings's options at specified strike prices. The forthcoming data visualizes the fluctuation in volume and open interest for both calls and puts, linked to Celsius Holdings's substantial trades, within a strike price spectrum from $30.0 to $40.0 over the preceding 30 days.
<h3>Celsius Holdings 30-Day Option Volume &amp; Interest Snapshot</h3>
<img src="https://www.benzinga.com/files/images/story/2025/1743008525_0.png" alt="Options Call Chart" />
<h3>Biggest Options Spotted:</h3>

<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Ask</th>
<th>Bid</th>
<th>Price</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th>Open Interest</th>
<th align="right">Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>06/20/25</td>
<td>$7.05</td>
<td>$7.0</td>
<td>$7.0</td>
<td>$30.00</td>
<td>$159.6K</td>
<td>20.4K</td>
<td align="right">359</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>10/17/25</td>
<td>$9.65</td>
<td>$9.55</td>
<td>$9.55</td>
<td>$30.00</td>
<td>$149.9K</td>
<td>232</td>
<td align="right">157</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>TRADE</td>
<td>NEUTRAL</td>
<td>03/28/25</td>
<td>$4.75</td>
<td>$4.65</td>
<td>$4.7</td>
<td>$30.00</td>
<td>$94.0K</td>
<td>2.4K</td>
<td align="right">214</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>06/20/25</td>
<td>$5.6</td>
<td>$5.55</td>
<td>$5.55</td>
<td>$32.50</td>
<td>$84.3K</td>
<td>2.3K</td>
<td align="right">327</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>05/16/25</td>
<td>$3.7</td>
<td>$3.65</td>
<td>$3.65</td>
<td>$35.00</td>
<td>$79.5K</td>
<td>3.8K</td>
<td align="right">459</td>
</tr>
</tbody>
</table>

<h3>About Celsius Holdings</h3>
Celsius Holdings plays in the energy drink subsegment of the global nonalcoholic beverage market, with 96% of revenue concentrated in North America. Celsius' products contain natural ingredients and a metabolism-enhancing formulation, appealing to fitness and active lifestyle enthusiasts. The firm's portfolio includes its namesake Celsius Originals beverages, Celsius Essentials line (containing aminos), and Celsius On-the-Go powder packets. Celsius dedicates its efforts to branding and innovation, while it utilizes third parties for the manufacturing, packaging, and distribution of its products. In 2022, Celsius forged a 20-year distribution agreement with PepsiCo, which holds an 8.5% stake in the business.
Following our analysis of the options activities associated with Celsius Holdings, we pivot to a closer look at the company's own performance.
<h3>Celsius Holdings's Current Market Status</h3>
<ul>
<li>Currently trading with a volume of 3,194,933, the CELH's price is down by -0.26%, now at $35.17. </li>
<li>RSI readings suggest the stock is currently may be overbought.</li>
<li>Anticipated earnings release is in 41 days.</li>
</ul>
<h3>What Analysts Are Saying About Celsius Holdings</h3>
Over the past month, 1 industry analysts have shared their insights on this stock, proposing an average target price of $40.0.
Turn $1000 into $1270 in just 20 days?
20-year pro options trader reveals his one-line chart technique that shows when to buy and sell. Copy his trades, which have had averaged a 27% profit every 20 days. <a href="https://www.benzinga.com/premium/ideas/options-moneyline-2/?t=Moop1arja3be22op14&amp;adType=benzinga-insights&amp;ad=options-activity&amp;campaign=wallstreetadvantage">Click here for access</a>. 
&#x2A; Consistent in their evaluation, an analyst from Needham keeps a Buy rating on Celsius Holdings with a target price of $40. 
Options are a riskier asset compared to just trading the stock, but they have higher profit potential. Serious options traders manage this risk by educating themselves daily, scaling in and out of trades, following more than one indicator, and following the markets closely.
If you want to stay updated on the latest options trades for Celsius Holdings, <a href="https://www.benzinga.com/pro/">Benzinga Pro</a> gives you real-time options trades alerts.

What the Options Market Tells Us About Celsius Holdings

These ten mid-cap stocks were the best performers in the last week. Are they in your portfolio?
<ol>
<li>Diginex Limited (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/DGNX#NASDAQ">DGNX</a>) shares surged 108.29%, probably amid an overall rebound after investor uncertainty and several risk factors that led to markets entering correction territory last week.</li>
<li>NextDecade Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NEXT#NASDAQ">NEXT</a>) shares escalated 25.07%. The company announced that the U.S. Court of Appeals for the D.C. Circuit Court issued a revision to the August 2024 judgment, removing vacatur risk on the Federal Energy Regulatory Commission&#8217;s order.</li>
<li>Celsius Holdings Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CELH#NASDAQ">CELH</a>) stock upped 21.60%, likely reacting to news that PepsiCo Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PEP#NASDAQ">PEP</a>) is acquiring prebiotic<a href="https://www.benzinga.com//node/44360669" target="_blank" rel="noreferrer noopener"> soda brand Poppi for $1.95 billion</a>.</li>
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<li>New Fortress Energy Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/NFE#NASDAQ">NFE</a>) shares escalated 20.63% amid weakness in the dollar after the U.S. launched strikes on Houthi targets. Additionally, strong Chinese economic data could be lifting the demand outlook.</li>
<li>Millrose Properties, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/MRP#NYSE">MRP</a>) shares jumped 16.61% after the company declared its inaugural dividend <a href="https://www.benzinga.com//node/44365712" target="_blank" rel="noreferrer noopener">and issued a 2025 outlook</a>.</li>
<li>Arcutis Biotherapeutics, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/ARQT#NASDAQ">ARQT</a>) stock gained 16.35% last week after Health Canada approved its Zoryve cream for treating mild to moderate atopic dermatitis.</li>
<li>Lucid Group Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/LCID#NASDAQ">LCID</a>) stock increased 15.79% after Morgan Stanley upgraded the stock <a href="https://www.benzinga.com//node/44373086" target="_blank" rel="noreferrer noopener">from Underweight to Equal-Weight</a>.</li>
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Photo by Around the World Photos on Shutterstock
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Celsius, Lucid And Signet Are Among Top 10 Mid-Cap Gainers Last Week (Mar 17-Mar 21): Are The Others In Your Portfolio?

As of March 20, 2025, two stocks in the consumer staples sector could be flashing a real warning to investors who value momentum as a key criteria in their trading decisions.
The RSI is a momentum indicator, which compares a stock&#8217;s strength on days when prices go up to its strength on days when prices go down. When compared to a stock&#8217;s price action, it can give traders a better sense of how a stock may perform in the short term. An asset is typically considered overbought when the<a href="https://www.benzinga.com/topic/rsi"> RSI is above 70</a>, according to <a href="https://pro.benzinga.com/">Benzinga Pro</a>. 
Here's the latest list of major overbought players in this sector.
<h3 class="wp-block-heading">Compania Cervecerias Unidas, S.A. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/CCU#NYSE">CCU</a>)</h3>
<ul>
<li>The company's stock gained around 18% over the past month and has a <a href="https://www.benzinga.com/quote/CCU">52-week high of $15.40</a>.</li>
<li>RSI Value: 80.7&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;</li>
<li>CU Price Action: Shares of Compania Cervecerias Unidas gained 2% to close at $15.39 on Wednesday.</li>
<li>Edge Stock Ratings: 91.92 Momentum score with Value at 93.51.</li>
</ul>
<figure class="wp-block-image size-full"><a href="https://www.benzinga.com/quote/CCU"><img loading="lazy" decoding="async" width="367" height="121" src="https://editorial-assets.benzinga.com/wp-content/uploads/2025/03/20105544/ccu2.png" alt="" class="wp-image-834017" srcset="https://editorial-assets.benzinga.com/wp-content/uploads/2025/03/20105544/ccu2.png 367w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/03/20105544/ccu2-300x99.png 300w" sizes="(max-width: 367px) 100vw, 367px" /></a></figure>
<h3 class="wp-block-heading">Celsius Holdings Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CELH#NASDAQ">CELH</a>)</h3>
<ul>
<li>On March 3, Celsius Holdings named Eric Hanson as President and COO. The company's stock gained around 25% over the past month and <a href="https://www.benzinga.com/quote/CELH">has a 52-week high</a> of $98.85.</li>
<li>RSI Value: 71.8</li>
<li>CELH Price Action: Shares of Celsius Holdings gained 5% to close at $31.90 on Wednesday.</li>
</ul>
Want Edge Stock Rankings on this stock? <a href="https://www.benzinga.com/quote/CELH">Become an Edge subscriber here</a>
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Top 2 Defensive Stocks That May Keep You Up At Night In March

Investors with a lot of money to spend have taken a bearish stance on Celsius Holdings (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CELH#NASDAQ">CELH</a>).
And retail traders should know.
We noticed this today when the trades showed up on publicly available options history that we track here at Benzinga.
Whether these are institutions or just wealthy individuals, we don't know. But when something this big happens with CELH, it often means somebody knows something is about to happen.
So how do we know what these investors just did? 
Today, <a href="https://www.benzinga.com/pro/">Benzinga</a>'s options scanner spotted 20 uncommon options trades for Celsius Holdings.
This isn't normal.
The overall sentiment of these big-money traders is split between 30% bullish and 50%, bearish.
Out of all of the special options we uncovered, 6 are puts, for a total amount of $358,664, and 14 are calls, for a total amount of $1,027,588.
<h3>Predicted Price Range</h3>
Based on the trading activity, it appears that the significant investors are aiming for a price territory stretching from $20.0 to $45.0 for Celsius Holdings over the recent three months. 
<h3>Insights into Volume &amp; Open Interest</h3>
Examining the volume and open interest provides crucial insights into stock research. This information is key in gauging liquidity and interest levels for Celsius Holdings's options at certain strike prices. Below, we present a snapshot of the trends in volume and open interest for calls and puts across Celsius Holdings's significant trades, within a strike price range of $20.0 to $45.0, over the past month.
<h3>Celsius Holdings Option Activity Analysis: Last 30 Days</h3>
<img src="https://www.benzinga.com/files/images/story/2025/1742317239_0.png" alt="Options Call Chart" />
<h3>Noteworthy Options Activity:</h3>

<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Ask</th>
<th>Bid</th>
<th>Price</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th>Open Interest</th>
<th>Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>03/20/26</td>
<td>$9.5</td>
<td>$9.35</td>
<td>$9.4</td>
<td>$27.50</td>
<td>$211.5K</td>
<td>33</td>
<td>242</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>SWEEP</td>
<td>NEUTRAL</td>
<td>03/28/25</td>
<td>$1.1</td>
<td>$1.11</td>
<td>$1.1</td>
<td>$30.00</td>
<td>$192.3K</td>
<td>3.9K</td>
<td>1.6K</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>03/20/26</td>
<td>$9.45</td>
<td>$9.3</td>
<td>$9.3</td>
<td>$27.50</td>
<td>$186.2K</td>
<td>33</td>
<td>785</td>
</tr>
<tr>
<td>CELH</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>06/20/25</td>
<td>$14.9</td>
<td>$14.8</td>
<td>$14.8</td>
<td>$45.00</td>
<td>$109.5K</td>
<td>487</td>
<td>80</td>
</tr>
<tr>
<td>CELH</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>06/20/25</td>
<td>$14.9</td>
<td>$14.8</td>
<td>$14.8</td>
<td>$45.00</td>
<td>$71.0K</td>
<td>487</td>
<td>128</td>
</tr>
</tbody>
</table>

<h3>About Celsius Holdings</h3>
Celsius Holdings plays in the energy drink subsegment of the global nonalcoholic beverage market, with 96% of revenue concentrated in North America. Celsius' products contain natural ingredients and a metabolism-enhancing formulation, appealing to fitness and active lifestyle enthusiasts. The firm's portfolio includes its namesake Celsius Originals beverages, Celsius Essentials line (containing aminos), and Celsius On-the-Go powder packets. Celsius dedicates its efforts to branding and innovation, while it utilizes third parties for the manufacturing, packaging, and distribution of its products. In 2022, Celsius forged a 20-year distribution agreement with PepsiCo, which holds an 8.5% stake in the business.
Having examined the options trading patterns of Celsius Holdings, our attention now turns directly to the company. This shift allows us to delve into its present market position and performance
<h3>Current Position of Celsius Holdings</h3>
<ul>
<li>With a trading volume of 5,493,054, the price of CELH is up by 0.35%, reaching $30.04.</li>
<li>Current RSI values indicate that the stock is may be approaching overbought.</li>
<li>Next earnings report is scheduled for 49 days from now.</li>
</ul>
<h3>Professional Analyst Ratings for Celsius Holdings</h3>
A total of 3 professional analysts have given their take on this stock in the last 30 days, setting an average price target of $42.33.
Turn $1000 into $1270 in just 20 days?
20-year pro options trader reveals his one-line chart technique that shows when to buy and sell. Copy his trades, which have had averaged a 27% profit every 20 days. <a href="https://www.benzinga.com/premium/ideas/options-moneyline-2/?t=Moop1arja3be22op14&amp;adType=benzinga-insights&amp;ad=options-activity&amp;campaign=wallstreetadvantage">Click here for access</a>. 
&#x2A; Consistent in their evaluation, an analyst from Needham keeps a Buy rating on Celsius Holdings with a target price of $40. 
&#x2A; In a cautious move, an analyst from Roth MKM downgraded its rating to Buy, setting a price target of $38. 
&#x2A; In a cautious move, an analyst from B. Riley Securities downgraded its rating to Buy, setting a price target of $49. 
Options trading presents higher risks and potential rewards. Astute traders manage these risks by continually educating themselves, adapting their strategies, monitoring multiple indicators, and keeping a close eye on market movements. Stay informed about the latest Celsius Holdings options trades with real-time alerts from <a href="https://www.benzinga.com/pro/">Benzinga Pro</a>.

Celsius Holdings's Options: A Look at What the Big Money is Thinking

Celsius Holdings Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CELH#NASDAQ">CELH</a>) shares are trading higher Monday likely reacting to news that PepsiCo Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/PEP#NASDAQ">PEP</a>) is acquiring prebiotic soda brand <a href="https://www.benzinga.com/news/large-cap/25/03/44358047/pepsico-bets-big-on-prebiotic-sodas-with-1-95-billion-poppi-acquisition-details">Poppi for $1.95 billion</a>.
What To Know: According to <a href="https://www.wsj.com/business/retail/pepsico-to-acquire-prebiotic-soda-brand-poppi-for-1-95-billion-94b8f773">The Wall Street Journal</a>, PepsiCo's acquisition includes $300 million in anticipated cash tax benefits, lowering the net purchase price to around $1.65 billion. The company also disclosed that the transaction could involve additional earnout payments if Poppi meets certain performance milestones within a set timeframe. Other terms, including the expected closing date, were not disclosed.
"As we look to reorient our portfolio offerings to address white space consumer needs, the Poppi brand's unique intersection with wellness and culture is a perfect addition to our portfolio," said Ram Krishnan, CEO of PepsiCo Beverages U.S.
Unlike probiotic beverages such as kombucha, which introduce new microbes to the gut, prebiotic sodas like Poppi contain dietary fibers that support existing gut bacteria. The brand uses inulin fiber, typically sourced from agave or chicory root.
CELH Price Action: Celsius Holdings shares were up 9.42% at $29.63 at the time of writing, according to <a href="https://pro.benzinga.com/dashboard?new_user=False&amp;backend=google-oauth2">Benzinga Pro.</a>
<figure class="wp-block-image size-large is-resized"><a href="https://pro.benzinga.com/dashboard?new_user=False&amp;backend=google-oauth2"><img loading="lazy" decoding="async" width="1024" height="525" src="https://editorial-assets.benzinga.com/wp-content/uploads/2025/03/17124610/Screenshot-2025-03-17-at-12.45.50-1024x525.png" alt="" class="wp-image-827746" style="width:418px;height:auto" srcset="https://editorial-assets.benzinga.com/wp-content/uploads/2025/03/17124610/Screenshot-2025-03-17-at-12.45.50-1024x525.png 1024w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/03/17124610/Screenshot-2025-03-17-at-12.45.50-300x154.png 300w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/03/17124610/Screenshot-2025-03-17-at-12.45.50-768x394.png 768w,https://editorial-assets.benzinga.com/wp-content/uploads/2025/03/17124610/Screenshot-2025-03-17-at-12.45.50.png 1529w" sizes="(max-width: 1024px) 100vw, 1024px" /></a></figure>
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Image Via Shutterstock.

Celsius Holdings Shares Climb As PepsiCo Acquires Prebiotic Soda Brand Poppi: What's Going On?

Celsius Holdings shares are trading higher. The stock may be up in reaction to Pepsi's deal to acquire poppi, which could lift other stocks in the beverage sector.

Celsius Holdings's (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/CELH#NYSE">CELH</a>) short percent of float has fallen 14.1% since its last report. The company recently reported that it has 33.61 million shares sold short, which is 18.52% of all regular shares that are available for trading. Based on its trading volume, it would take traders 1.58 days to cover their short positions on average.
<h3>Why Short Interest Matters</h3>
Short interest is the number of shares that have been sold short but have not yet been covered or closed out. <a href="https://www.benzinga.com/money/how-to-short-a-stock?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">Short selling</a> is when a trader sells shares of a company they do not own, with the hope that the price will fall. Traders make money from short selling if the price of the stock falls and they lose if it rises.
Short interest is important to track because it can act as an indicator of market sentiment towards a particular stock. An increase in short interest can signal that investors have become more bearish, while a decrease in short interest can signal they have become more bullish.
See Also: <a href="https://www.benzinga.com/short-interest?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">List of the most shorted stocks</a>
<h3>Celsius Holdings Short Interest Graph (3 Months)</h3>
<img src="https://www.benzinga.com/files/images/story/2025/1741973423_0.png" alt="short_fig" />
As you can see from the chart above the percentage of shares that are sold short for Celsius Holdings has declined since its last report. This does not mean that the stock is going to rise in the near-term but traders should be aware that less shares are being shorted.
<h3>Comparing Celsius Holdings's Short Interest Against Its Peers</h3>
Peer comparison is a popular technique amongst analysts and investors for gauging how well a company is performing. A company's peer is another company that has similar characteristics to it, such as industry, size, age, and financial structure. You can find a company's peer group by reading its 10-K, proxy filing, or by doing your own similarity analysis.
According to <a href="https://www.benzinga.com/pro/">Benzinga Pro</a>, Celsius Holdings's peer group average for short interest as a percentage of float is 4.63%, which means the company has more short interest than most of its peers.
Did you know that increasing short interest can actually be bullish for a stock? <a href="https://www.benzinga.com/money/how-to-make-money-on-a-short-squeeze?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">This post by Benzinga Money explains how you can profit from it.</a>
This article was generated by Benzinga's automated content engine and was reviewed by an editor.

Is the Market Bullish or Bearish on Celsius Holdings?

Deep-pocketed investors have adopted a bullish approach towards Celsius Holdings (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CELH#NASDAQ">CELH</a>), and it's something market players shouldn't ignore. Our tracking of public options records at Benzinga unveiled this significant move today. The identity of these investors remains unknown, but such a substantial move in CELH usually suggests something big is about to happen.
We gleaned this information from our observations today when Benzinga's options scanner highlighted 13 extraordinary options activities for Celsius Holdings. This level of activity is out of the ordinary.
The general mood among these heavyweight investors is divided, with 46% leaning bullish and 46% bearish. Among these notable options, 2 are puts, totaling $70,260, and 11 are calls, amounting to $541,190.
<h3>Expected Price Movements</h3>
Analyzing the Volume and Open Interest in these contracts, it seems that the big players have been eyeing a price window from $20.0 to $30.0 for Celsius Holdings during the past quarter. 
<h3>Analyzing Volume &amp; Open Interest</h3>
Looking at the volume and open interest is an insightful way to conduct due diligence on a stock.
This data can help you track the liquidity and interest for Celsius Holdings's options for a given strike price.
Below, we can observe the evolution of the volume and open interest of calls and puts, respectively, for all of Celsius Holdings's whale activity within a strike price range from $20.0 to $30.0 in the last 30 days. 
<h3>Celsius Holdings 30-Day Option Volume &amp; Interest Snapshot</h3>
<img src="https://www.benzinga.com/files/images/story/2025/1741617049_0.png" alt="Options Call Chart" />
<h3>Largest Options Trades Observed:</h3>

<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Ask</th>
<th>Bid</th>
<th>Price</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th>Open Interest</th>
<th align="right">Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>04/17/25</td>
<td>$3.4</td>
<td>$2.71</td>
<td>$2.9</td>
<td>$27.50</td>
<td>$130.5K</td>
<td>9.1K</td>
<td align="right">460</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>07/18/25</td>
<td>$7.15</td>
<td>$6.95</td>
<td>$7.07</td>
<td>$25.00</td>
<td>$63.6K</td>
<td>1.8K</td>
<td align="right">34</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>TRADE</td>
<td>BULLISH</td>
<td>04/17/25</td>
<td>$6.9</td>
<td>$6.8</td>
<td>$6.9</td>
<td>$22.50</td>
<td>$51.0K</td>
<td>2.0K</td>
<td align="right">92</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>06/20/25</td>
<td>$5.05</td>
<td>$4.95</td>
<td>$4.98</td>
<td>$27.50</td>
<td>$49.8K</td>
<td>3.5K</td>
<td align="right">216</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>03/28/25</td>
<td>$2.13</td>
<td>$2.0</td>
<td>$2.0</td>
<td>$29.00</td>
<td>$48.0K</td>
<td>546</td>
<td align="right">250</td>
</tr>
</tbody>
</table>

<h3>About Celsius Holdings</h3>
Celsius Holdings plays in the energy drink subsegment of the global nonalcoholic beverage market, with 96% of revenue concentrated in North America. Celsius' products contain natural ingredients and a metabolism-enhancing formulation, appealing to fitness and active lifestyle enthusiasts. The firm's portfolio includes its namesake Celsius Originals beverages, Celsius Essentials line (containing aminos), and Celsius On-the-Go powder packets. Celsius dedicates its efforts to branding and innovation, while it utilizes third parties for the manufacturing, packaging, and distribution of its products. In 2022, Celsius forged a 20-year distribution agreement with PepsiCo, which holds an 8.5% stake in the business.
<h3>Present Market Standing of Celsius Holdings</h3>
<ul>
<li>With a volume of 3,943,773, the price of CELH is up 4.16% at $28.53. </li>
<li>RSI indicators hint that the underlying stock may be approaching overbought.</li>
<li>Next earnings are expected to be released in 57 days.</li>
</ul>
<h3>Professional Analyst Ratings for Celsius Holdings</h3>
4 market experts have recently issued ratings for this stock, with a consensus target price of $41.0.
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&#x2A; In a cautious move, an analyst from B. Riley Securities downgraded its rating to Buy, setting a price target of $49. 
&#x2A; An analyst from Stifel has decided to maintain their Buy rating on Celsius Holdings, which currently sits at a price target of $37. 
&#x2A; In a cautious move, an analyst from Roth MKM downgraded its rating to Buy, setting a price target of $38. 
&#x2A; Consistent in their evaluation, an analyst from Needham keeps a Buy rating on Celsius Holdings with a target price of $40. 
Trading options involves greater risks but also offers the potential for higher profits. Savvy traders mitigate these risks through ongoing education, strategic trade adjustments, utilizing various indicators, and staying attuned to market dynamics. Keep up with the latest options trades for Celsius Holdings with <a href="https://www.benzinga.com/pro/">Benzinga Pro</a> for real-time alerts.

Smart Money Is Betting Big In CELH Options

Investors with a lot of money to spend have taken a bearish stance on Celsius Holdings (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CELH#NASDAQ">CELH</a>).
And retail traders should know.
We noticed this today when the trades showed up on publicly available options history that we track here at Benzinga.
Whether these are institutions or just wealthy individuals, we don't know. But when something this big happens with CELH, it often means somebody knows something is about to happen.
So how do we know what these investors just did? 
Today, <a href="https://www.benzinga.com/pro/">Benzinga</a>'s options scanner spotted 8 uncommon options trades for Celsius Holdings.
This isn't normal.
The overall sentiment of these big-money traders is split between 25% bullish and 50%, bearish.
Out of all of the special options we uncovered, 3 are puts, for a total amount of $171,119, and 5 are calls, for a total amount of $884,538.
<h3>What's The Price Target?</h3>
Analyzing the Volume and Open Interest in these contracts, it seems that the big players have been eyeing a price window from $15.0 to $32.5 for Celsius Holdings during the past quarter. 
<h3>Analyzing Volume &amp; Open Interest</h3>
Examining the volume and open interest provides crucial insights into stock research. This information is key in gauging liquidity and interest levels for Celsius Holdings's options at certain strike prices. Below, we present a snapshot of the trends in volume and open interest for calls and puts across Celsius Holdings's significant trades, within a strike price range of $15.0 to $32.5, over the past month.
<h3>Celsius Holdings Option Activity Analysis: Last 30 Days</h3>
<img src="https://www.benzinga.com/files/images/story/2025/1741281366_0.png" alt="Options Call Chart" />
<h3>Largest Options Trades Observed:</h3>

<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Ask</th>
<th>Bid</th>
<th>Price</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th>Open Interest</th>
<th>Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>05/16/25</td>
<td>$1.95</td>
<td>$1.75</td>
<td>$1.78</td>
<td>$30.00</td>
<td>$712.0K</td>
<td>1.6K</td>
<td>4.0K</td>
</tr>
<tr>
<td>CELH</td>
<td>PUT</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>01/15/27</td>
<td>$10.5</td>
<td>$10.3</td>
<td>$10.5</td>
<td>$30.00</td>
<td>$105.0K</td>
<td>676</td>
<td>100</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>01/15/27</td>
<td>$14.3</td>
<td>$13.7</td>
<td>$13.7</td>
<td>$15.00</td>
<td>$82.2K</td>
<td>1.3K</td>
<td>0</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>04/17/25</td>
<td>$1.58</td>
<td>$1.55</td>
<td>$1.57</td>
<td>$27.50</td>
<td>$37.6K</td>
<td>8.7K</td>
<td>704</td>
</tr>
<tr>
<td>CELH</td>
<td>PUT</td>
<td>SWEEP</td>
<td>NEUTRAL</td>
<td>01/16/26</td>
<td>$9.85</td>
<td>$9.5</td>
<td>$9.67</td>
<td>$31.67</td>
<td>$33.7K</td>
<td>536</td>
<td>35</td>
</tr>
</tbody>
</table>

<h3>About Celsius Holdings</h3>
Celsius Holdings plays in the energy drink subsegment of the global nonalcoholic beverage market, with 96% of revenue concentrated in North America. Celsius' products contain natural ingredients and a metabolism-enhancing formulation, appealing to fitness and active lifestyle enthusiasts. The firm's portfolio includes its namesake Celsius Originals beverages, Celsius Essentials line (containing aminos), and Celsius On-the-Go powder packets. Celsius dedicates its efforts to branding and innovation, while it utilizes third parties for the manufacturing, packaging, and distribution of its products. In 2022, Celsius forged a 20-year distribution agreement with PepsiCo, which holds an 8.5% stake in the business.
Following our analysis of the options activities associated with Celsius Holdings, we pivot to a closer look at the company's own performance.
<h3>Celsius Holdings's Current Market Status</h3>
<ul>
<li>With a trading volume of 2,471,593, the price of CELH is down by -1.75%, reaching $25.32.</li>
<li>Current RSI values indicate that the stock is may be approaching overbought.</li>
<li>Next earnings report is scheduled for 61 days from now.</li>
</ul>
<h3>What The Experts Say On Celsius Holdings</h3>
4 market experts have recently issued ratings for this stock, with a consensus target price of $41.0.
Unusual Options Activity Detected: Smart Money on the Move
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&#x2A; An analyst from Needham persists with their Buy rating on Celsius Holdings, maintaining a target price of $40. 
&#x2A; Reflecting concerns, an analyst from Roth MKM lowers its rating to Buy with a new price target of $38. 
&#x2A; An analyst from B. Riley Securities has revised its rating downward to Buy, adjusting the price target to $49. 
&#x2A; Consistent in their evaluation, an analyst from Stifel keeps a Buy rating on Celsius Holdings with a target price of $37. 
Options trading presents higher risks and potential rewards. Astute traders manage these risks by continually educating themselves, adapting their strategies, monitoring multiple indicators, and keeping a close eye on market movements. Stay informed about the latest Celsius Holdings options trades with real-time alerts from <a href="https://www.benzinga.com/pro/">Benzinga Pro</a>.

Celsius Holdings Options Trading: A Deep Dive into Market Sentiment

Management

Celsius Holdings Appoints Eric Hanson As President And COO

Financial giants have made a conspicuous bullish move on Celsius Holdings. Our analysis of options history for Celsius Holdings (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CELH#NASDAQ">CELH</a>) revealed 15 unusual trades.
Delving into the details, we found 53% of traders were bullish, while 46% showed bearish tendencies. Out of all the trades we spotted, 3 were puts, with a value of $105,280, and 12 were calls, valued at $875,865.
<h3>Expected Price Movements</h3>
Analyzing the Volume and Open Interest in these contracts, it seems that the big players have been eyeing a price window from $15.0 to $33.33 for Celsius Holdings during the past quarter. 
<h3>Volume &amp; Open Interest Trends</h3>
Looking at the volume and open interest is a powerful move while trading options. This data can help you track the liquidity and interest for Celsius Holdings's options for a given strike price. Below, we can observe the evolution of the volume and open interest of calls and puts, respectively, for all of Celsius Holdings's whale trades within a strike price range from $15.0 to $33.33 in the last 30 days. 
<h3>Celsius Holdings Option Volume And Open Interest Over Last 30 Days</h3>
<img src="https://www.benzinga.com/files/images/story/2025/1740685588_0.png" alt="Options Call Chart" />
<h3>Significant Options Trades Detected:</h3>

<table>
<thead>
<tr>
<th>Symbol</th>
<th>PUT/CALL</th>
<th>Trade Type</th>
<th>Sentiment</th>
<th>Exp. Date</th>
<th>Ask</th>
<th>Bid</th>
<th>Price</th>
<th>Strike Price</th>
<th>Total Trade Price</th>
<th>Open Interest</th>
<th align="right">Volume</th>
</tr>
</thead>
<tbody>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>01/15/27</td>
<td>$15.85</td>
<td>$14.95</td>
<td>$14.95</td>
<td>$15.00</td>
<td>$224.2K</td>
<td>1.1K</td>
<td align="right">0</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BULLISH</td>
<td>01/15/27</td>
<td>$13.5</td>
<td>$12.25</td>
<td>$13.64</td>
<td>$20.00</td>
<td>$202.9K</td>
<td>668</td>
<td align="right">0</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>SWEEP</td>
<td>BEARISH</td>
<td>05/16/25</td>
<td>$3.3</td>
<td>$3.2</td>
<td>$3.22</td>
<td>$27.50</td>
<td>$88.5K</td>
<td>1.3K</td>
<td align="right">313</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>TRADE</td>
<td>BULLISH</td>
<td>01/16/26</td>
<td>$6.15</td>
<td>$6.1</td>
<td>$6.15</td>
<td>$30.00</td>
<td>$60.8K</td>
<td>8.6K</td>
<td align="right">260</td>
</tr>
<tr>
<td>CELH</td>
<td>CALL</td>
<td>TRADE</td>
<td>BEARISH</td>
<td>01/16/26</td>
<td>$6.1</td>
<td>$6.05</td>
<td>$6.05</td>
<td>$30.00</td>
<td>$60.5K</td>
<td>8.6K</td>
<td align="right">360</td>
</tr>
</tbody>
</table>

<h3>About Celsius Holdings</h3>
Celsius Holdings plays in the energy drink subsegment of the global nonalcoholic beverage market, with 96% of revenue concentrated in North America. Celsius' products contain natural ingredients and a metabolism-enhancing formulation, appealing to fitness and active lifestyle enthusiasts. The firm's portfolio includes its namesake Celsius Originals beverages, Celsius Essentials line (containing aminos), and Celsius On-the-Go powder packets. Celsius dedicates its efforts to branding and innovation, while it utilizes third parties for the manufacturing, packaging, and distribution of its products. In 2022, Celsius forged a 20-year distribution agreement with PepsiCo, which holds an 8.5% stake in the business.
<h3>Present Market Standing of Celsius Holdings</h3>
<ul>
<li>With a trading volume of 4,480,233, the price of CELH is down by -2.66%, reaching $26.48.</li>
<li>Current RSI values indicate that the stock is may be approaching overbought.</li>
<li>Next earnings report is scheduled for 68 days from now.</li>
</ul>
<h3>What Analysts Are Saying About Celsius Holdings</h3>
A total of 4 professional analysts have given their take on this stock in the last 30 days, setting an average price target of $41.0.
Unusual Options Activity Detected: Smart Money on the Move
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&#x2A; Reflecting concerns, an analyst from Roth MKM lowers its rating to Buy with a new price target of $38. 
&#x2A; An analyst from Stifel persists with their Buy rating on Celsius Holdings, maintaining a target price of $37. 
&#x2A; An analyst from Needham persists with their Buy rating on Celsius Holdings, maintaining a target price of $40. 
&#x2A; An analyst from B. Riley Securities has revised its rating downward to Buy, adjusting the price target to $49. 
Options trading presents higher risks and potential rewards. Astute traders manage these risks by continually educating themselves, adapting their strategies, monitoring multiple indicators, and keeping a close eye on market movements. Stay informed about the latest Celsius Holdings options trades with real-time alerts from <a href="https://www.benzinga.com/pro/">Benzinga Pro</a>.

This Is What Whales Are Betting On Celsius Holdings

Needham analyst Gerald Pascarelli maintains Celsius Holdings (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CELH#NASDAQ">CELH</a>) with a Buy and raises the price target from $38 to $40.

Price Target

Analyst Ratings

Needham Maintains Buy on Celsius Holdings, Raises Price Target to $40

Celsius Holdings Inc (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CELH#NASDAQ">CELH</a>) reported better-than-expected <a target="_blank" href="https://www.benzinga.com/news/earnings/25/02/43868556/celsius-holdings-stock-surges-on-q4-earnings-beat-alani-nu-acquisition" rel="noreferrer noopener">fourth-quarter earnings</a> and entered into an agreement to acquire&nbsp;<a target="_blank" href="https://www.benzinga.com/pressreleases/25/02/b43867287/celsius-holdings-to-acquire-alani-nu-creating-a-leading-better-for-you-functional-lifestyle-platfo" rel="noreferrer noopener">Alani Nutrition</a><a target="_blank" href="https://www.benzinga.com/pressreleases/25/02/b43867287/celsius-holdings-to-acquire-alani-nu-creating-a-leading-better-for-you-functional-lifestyle-platfo" rel="noreferrer noopener"> for $1.8 billion</a>.
The following are the analysts reaction to both the events.
Needham analyst Gerald Pascarelli reiterated a Buy rating on the shares and maintained a price forecast of $38.00.
The acquisition of the energy brand Alani Nu represents a revenue multiple of less than 3x for 2024. The transaction will be financed through a combination of $1.275 billion in cash and $500 million in stock (22.5 million shares), along with a potential $25 million earnout tied to 2025 performance, noted the analyst.
Strategically, the acquisition makes sense, as Alani is among the fastest-growing energy brands with significant distribution potential.
This move will offer CELH enhanced growth and scalability. After the acquisition, the combined company will hold a low-to-mid-teens market share in the U.S. energy sector, surpassing the previously difficult-to-achieve double-digit threshold.
Additionally, it will bolster the company&#8217;s appeal to female consumers, an area where CELH has historically had an advantage, given its roughly 50/50 demographic split, noted the analyst.
The analyst is optimistic about the Alani Nu acquisition and the stronger-than-expected earnings and anticipates that CELH shares will see significant rewards.
Also Read: <a target="_blank" href="https://www.benzinga.com/25/02/43881721/coca-cola-warns-shortage-of-diverse-talent-could-harm-future-success" rel="noreferrer noopener">Coca-Cola Warns Shortage Of Diverse Talent Could Harm Business</a>
B. Riley Securities analyst Jeff Van Sinderen reiterated a Buy rating on the shares and raised the price forecast from $44.00 to $49.00.
CELH reported its fourth-quarter results, surpassing expectations for sales, AEBITDA and EPS. North American sales fell 6%, while international sales rose 39%, partially due to PepsiCo Inc&#8216;s efforts to optimize and balance inventory, said the analyst.
Competition in the energy drink sector remains fierce, with the top two rivals focused on increasing and retaining shelf space and market share amid a tougher consumer environment, the analyst observed.
The start of the first quarter has been slow, but the company is optimistic about retail activations, product innovation, and marketing plans to improve throughout the year.
Celsius aims to attract new customers to the energy category, expand product availability, and boost consumption frequency.
According to the analyst, the acquisition of Alani Nu is expected to close around the second quarter and will increase Celsius&#8217;s market share from approximately 11.8% to 16%.
The analyst views this acquisition positively as it positions the company for further growth and potential higher AEBITDA margins, similar to Monster Beverage&#8217;s high-20% margins in the future. Meanwhile, expanding internationally and continuing innovation in products and marketing will be crucial for the sustained growth of the Celsius brand, per the analyst.
Stifel analyst Mark S. Astrachan reiterated a Buy rating on the shares and maintained a price forecast of $37.00.
Celsius fourth-quarter results, exceeded consensus expectations for both sales and adjusted EBITDA. The company also revealed its acquisition of energy drink rival Alani Nu for $1.8 billion, which equates to a 21x TTM adjusted EBITDA multiple or 12x 2025E adjusted EBITDA, along with $25 million in synergies for the first year, noted the analyst.
The analyst estimates that the deal will boost Celsius&#8217;s sales and adjusted EBITDA by approximately 50% in 2026, assuming $50 million in run-rate synergies and a 28% average adjusted EBITDA growth in 2025-2026, in line with projected sales growth.
In the short term, the analyst is optimistic about the acquisition, as it provides significant upside for Alani&#8217;s sales growth due to enhanced distribution.
Over the long term, the analyst notes Celsius must focus on improving its core sales and market share trends, as integration challenges and the need to sustain strong sales growth and market share momentum, similar to the gains seen in 2024, will be crucial.
Price Action: CELH shares are trading lower by 0.55% at $32.44 in at the last check Monday.
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Photo via Shutterstock.

Analyst Color

Reiteration

General

Celsius' $1.8 Billion Alani Nu Deal: Analyst Highlights Enhanced Exposure To Female Consumers

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<li><a href="https://www.benzinga.com/news/large-cap/25/02/43902979/alibaba-super-micro-computer-and-xpeng-are-among-top-10-large-cap-gainers-last-week-feb-17-feb-21-are-the-others-in-your-portfolio" target="_blank" rel="noreferrer noopener">Alibaba, Super Micro Computer And XPeng Are Among Top 10 Large Cap Gainers Last Week (Feb 17-Feb 21): Are The Others In Your Portfolio?</a></li>
<li><a href="https://www.benzinga.com/news/large-cap/25/02/43903210/twilio-coinbase-and-reddit-are-among-top-10-large-cap-losers-last-week-feb-17-feb-21-are-the-others-in-your-portfolio" target="_blank" rel="noreferrer noopener">Twilio, Coinbase And Reddit Are Among Top 10 Large Cap Losers Last Week (Feb 17-Feb 21): Are The Others In Your Portfolio?</a></li>
</ul>
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APLD

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VICR

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Pony AI, Celsius And WeRide Are Among Top 9 Mid Cap Gainers Last Week (Feb 17-Feb 21): Are The Others In Your Portfolio?

Press Releases

Celsius Introduces New CELSIUS HYDRATION™ Zero-Sugar Powder Sticks

CELSIUS ALERT: Bragar Eagel & Squire, P.C. is Investigating Celsius Holdings, Inc. on Behalf of Long-Term Stockholders and Encourages Investors to Contact the Firm

Circle K Offers Exclusive Access to New CELSIUS ESSENTIALS Variety

Celsius Holdings Announces Timing of Fourth Quarter and Full-Year 2024 Financial Results Release and Participation in CAGNY Conference

Celsius Holdings Reports Fourth Quarter and Full-Year 2024 Financial Results

Celsius Holdings to Acquire Alani Nu®, Creating a Leading Better-For-You, Functional Lifestyle Platform

Celsius Holdings Appoints Eric Hanson as President and Chief Operating Officer

Celsius Holdings to Participate in Upcoming Investor Conferences

Celsius Holdings, Inc. (NASDAQ: CELH) Investor Alert: Schubert Jonckheer & Kolbe LLP Investigating Possible Shareholder Claims for False Statements and Insider Trading

Celsius Holdings Completes Acquisition of Alani Nu®

Embotelladora Andina S.A. Common Stock

The Vita Coco Company, Inc. - Common Stock

Vita Coco

Coca-Cola Consolidated, Inc. - Common Stock

Coca-Cola Consolidated

National Beverage

Fomento Economico Mexicano S.A.B. de C.V. Common Stock

Fomento Economico

Keurig Dr Pepper

Coca-Cola

Coca Cola Femsa S.A.B. de C.V. American Depositary Shares, each representing 10 Units (each Unit consists of 3 Series B Shares and 5 Series L Shares)

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