Planet Fitness (NYSE:PLNT) Azioni

PLANET FITNESS INC - CL A

Planet Fitness

Planet Fitness Inc is a franchisor and operator of fitness centers in the United States. The company's reportable segments are Franchise, Corporate-owned stores, and Equipment. Franchise segment includes operations related to its franchising business in the United States, Puerto Rico, Canada, Panama, Mexico and Australia, Corporate-owned stores segment includes operations with respect to all corporate-owned stores throughout the United States and Canada, and The Equipment segment includes the sale of equipment to franchisee-owned stores in the U.S. The firm generates a majority of its revenue from the Corporate-owned stores segment.

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Planet Fitness Inc

PROLIANCE INTL INC by Proliance International, Inc.

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Stifel analyst Chris O'Cull upgrades Planet Fitness (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLNT#NYSE">PLNT</a>) from Hold to Buy and raises the price target from $82 to $120.

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Stifel Upgrades Planet Fitness to Buy, Raises Price Target to $120

Macquarie analyst Paul Golding maintains Planet Fitness (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLNT#NYSE">PLNT</a>) with a Neutral and maintains $95 price target.

Macquarie Maintains Neutral on Planet Fitness, Maintains $95 Price Target

Guggenheim analyst John Heinbockel reiterates Planet Fitness (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLNT#NYSE">PLNT</a>) with a Buy and maintains $110 price target.

Reiteration

Guggenheim Reiterates Buy on Planet Fitness, Maintains $110 Price Target

Planet Fitness's (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLNT#NYSE">PLNT</a>) short percent of float has fallen 7.68% since its last report. The company recently reported that it has 5.22 million shares sold short, which is 7.09% of all regular shares that are available for trading. Based on its trading volume, it would take traders 3.71 days to cover their short positions on average.
<h3>Why Short Interest Matters</h3>
Short interest is the number of shares that have been sold short but have not yet been covered or closed out. <a href="https://www.benzinga.com/money/how-to-short-a-stock?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">Short selling</a> is when a trader sells shares of a company they do not own, with the hope that the price will fall. Traders make money from short selling if the price of the stock falls and they lose if it rises.
Short interest is important to track because it can act as an indicator of market sentiment towards a particular stock. An increase in short interest can signal that investors have become more bearish, while a decrease in short interest can signal they have become more bullish.
See Also: <a href="https://www.benzinga.com/short-interest?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">List of the most shorted stocks</a>
<h3>Planet Fitness Short Interest Graph (3 Months)</h3>
<img src="https://www.benzinga.com/files/images/story/2025/1746806430_0.png" alt="short_fig" />
As you can see from the chart above the percentage of shares that are sold short for Planet Fitness has declined since its last report. This does not mean that the stock is going to rise in the near-term but traders should be aware that less shares are being shorted.
<h3>Comparing Planet Fitness's Short Interest Against Its Peers</h3>
Peer comparison is a popular technique amongst analysts and investors for gauging how well a company is performing. A company's peer is another company that has similar characteristics to it, such as industry, size, age, and financial structure. You can find a company's peer group by reading its 10-K, proxy filing, or by doing your own similarity analysis.
According to <a href="https://www.benzinga.com/pro/">Benzinga Pro</a>, Planet Fitness's peer group average for short interest as a percentage of float is 15.11%, which means the company has less short interest than most of its peers.
Did you know that increasing short interest can actually be bullish for a stock? <a href="https://www.benzinga.com/money/how-to-make-money-on-a-short-squeeze?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">This post by Benzinga Money explains how you can profit from it.</a>
This article was generated by Benzinga's automated content engine and was reviewed by an editor.

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What Does the Market Think About Planet Fitness?

Morgan Stanley analyst Megan Alexander maintains Planet Fitness (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLNT#NYSE">PLNT</a>) with a Overweight and raises the price target from $111 to $112.

Morgan Stanley Maintains Overweight on Planet Fitness, Raises Price Target to $112

Planet Fitness Inc (NYSE:<a href="https://www.benzinga.com/stock/PLNT#NYSE" target="_blank" rel="noreferrer noopener"> PLNT</a>) shares traded lower premarket on Wednesday after the company <a href="https://www.benzinga.com/pressreleases/25/05/n45279866/planet-fitness-inc-announces-first-quarter-2025-results" target="_blank" rel="noreferrer noopener">reported first-quarter 2025 results</a>.
The gym franchise disclosed:
<ul>
<li>Sales increased 11.5% year-on-year (Y/Y) to $276.7 million, missing the analyst consensus estimate of $279.16 million.</li>
<li>Franchise segment revenue increased 10.7% Y/Y; corporate-owned stores gained 9.2% Y/Y; and the equipment segment jumped 28.7% Y/Y in the quarter.</li>
<li>System-wide same club sales increased 6.1% year over year, reaching $1.3 billion from $1.2 billion last year.</li>
<li>Q1 ended with 20.6 million members, an increase of about 900,000 from the end of 2024. </li>
<li>Adjusted EPS of 59 cents, missing <a href="https://www.benzinga.com/earnings" target="_blank" rel="noreferrer noopener">the analyst consensus of 62 cents</a>.</li>
<li>Operating expenses increased to&nbsp;$197.5 million from $182.2 million a year ago.</li>
<li>Adjusted EBITDA increased to $117 million from $106.3 million in the prior year quarter, with the Franchise segment rising 11.5% Y/Y, the corporate-owned clubs segment growing 8.1% Y/Y, and the Equipment segment rising 55.1% Y/Y.</li>
<li>Adjusted EBITDA increased to&nbsp;$117.0 million&nbsp;from&nbsp;$106.3 million&nbsp;last year.</li>
<li>19 new Planet Fitness clubs opened during the period, including 16 franchisee-owned and three corporate-owned clubs</li>
<li>System-wide total clubs are now 2,741 as of March 31.</li>
<li>The company held $343.9 million in cash and equivalents as of March 31.</li>
<li>Net cash provided by operating activities for the quarter amounted to&nbsp;$133.9 million.</li>
</ul>
CEO Colleen Keating said the franchise delivered &#8220;healthy growth against a backdrop of increasing volatility in the macro-economic environment.&#8221;
Outlook: Planet Fitness reiterated FY25 revenue guidance of $1.3 billion vs. consensus of $1.31 billion and adjusted EPS outlook of <a href="https://www.benzinga.com/news/earnings/25/02/43942368/planet-fitness-q4-sales-jump-19-4-helped-by-franchise-and-equipment-demand" target="_blank" rel="noreferrer noopener">$2.87-$2.90 vs $2.93 estimate</a>.
The company expects system-wide same club sales growth of 5% to 6%. It also expects adjusted EBITDA to increase around 10% and system-wide new club openings of <a href="https://www.benzinga.com/calendars/guidance" target="_blank" rel="noreferrer noopener">approximately 160 to 170 locations</a>.
The company has stated that it is creating strategies to lessen the potential effects of tariffs and believes that, at the current levels, its exposure to these tariffs is limited.
ETFs With PLNT Exposure: John Hancock Multifactor Small Cap ETF (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/JHSC#NYSE">JHSC</a>) and Hilton Small-MidCap Opportunity ETF (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/SMCO#NASDAQ">SMCO</a>).
Price Action: PLNT shares are trading lower by 3.54% at $98.13 premarket at the last check Thursday.
Read Next:&nbsp;
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Image: Shutterstock

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Planet Fitness Misses Wall Street Mark, But Keeps Pumping Up Revenue

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Planet Fitness shares are trading lower after the company missed Q1 estimates and reaffirmed FY25 guidance below expectations.

Planet Fitness (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLNT#NYSE">PLNT</a>) affirms FY2025 Adj EPS guidance from $2.87-$2.90 to $2.87-$2.90 vs $2.93 analyst estimate. Affirms FY2025 sales outlook from $1.30 billion to $1.30 billion vs $1.31 billion estimate.

Planet Fitness Affirms FY2025 Adj EPS Guidance of $2.87-$2.90 vs $2.93 Est; Affirms FY2025 Sales Guidance of $1.30B vs $1.31B Est

Planet Fitness (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLNT#NYSE">PLNT</a>) reported quarterly earnings of $0.59 per share which missed the analyst consensus estimate of $0.62 by 4.84 percent. This is a 11.32 percent increase over earnings of $0.53 per share from the same period last year. The company reported quarterly sales of $276.66 million which missed the analyst consensus estimate of $279.16 million by 0.90 percent. This is a 11.55 percent increase over sales of $248.02 million the same period last year.

Earnings Misses

Planet Fitness Q1 Adj. EPS $0.59 Misses $0.62 Estimate, Sales $276.66M Miss $279.16M Estimate

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Earnings Scheduled For May 8, 2025

U.S. stocks traded mixed at midday Wednesday, as investors remained cautious ahead of the Federal Reserve&#8217;s upcoming policy decision, with Chair Jerome Powell set to <a href="https://www.benzinga.com/economics/macro-economic-events/25/05/45258146/all-eyes-on-powell-betting-markets-reveal-what-the-fed-chair-is-most-likely-to-say-on-wednesday">speak at 2:30 p.m. ET.</a>
Trade developments continued to influence market sentiment. During a Senate hearing, Treasury Secretary Scott Bessent confirmed that initial talks with China will begin in Switzerland later this week, though he emphasized they are only preliminary.
Alphabet Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GOOG#NASDAQ">GOOG</a>) (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GOOGL#NASDAQ">GOOGL</a>) led notable decliners, plunging over 7% after a Bloomberg report indicated an Apple executive's testimony suggested AI may be eroding traditional search market share.
The Dow Jones outperformed, while tech-heavy indexes like the Nasdaq 100 and S&amp;P 500 lagged under pressure from Alphabet&#8217;s sharp decline. Sector performance was positive overall, with modest gains led by financials.
In commodities, U.S. natural gas prices at the Henry Hub surged over 5% to $3.640 per million British units, driven by recovering feedgas flows to Freeport LNG and forecasts for early-season heat boosting demand.
Gold retreated 1.5% after a strong two-day rally, while oil dipped 1.2% to $58.30 following a brief spike to $60 overnight.
Bitcoin (CRYPTO: <a class="ticker" href="https://www.benzinga.com/quote/btc/usd">BTC</a>) held steady at around $96,800.
<h3 class="wp-block-heading">Wednesday&#8217;s Performance In Major US Indices, ETFs</h3>
<figure class="wp-block-table is-style-stripes"> 
<table>
<tbody>
<tr>
<td>Major Indices</td>
<td>Price</td>
<td>1-day %</td>
</tr>
<tr>
<td>Dow Jones</td>
<td>41,115.49</td>
<td>0.7%</td>
</tr>
<tr>
<td>Russell 2000</td>
<td>1,993.68</td>
<td>0.5%</td>
</tr>
<tr>
<td>S&amp;P 500</td>
<td>5,619.12</td>
<td>0.2%</td>
</tr>
<tr>
<td>Nasdaq 100</td>
<td>19,781.12</td>
<td>-0.1%</td>
</tr>
</tbody>
</table>
<figcaption class="wp-element-caption">Updated by 12:10 p.m. ET </figcaption></figure>
According to&nbsp;<a href="https://www.benzinga.com/pro/?utm_source=BZprocontent&amp;t=be2bearmibe3na1">Benzinga Pro</a>&nbsp;data:
<ul>
<li>The&nbsp;SPDR S&amp;P 500 ETF Trust (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SPY#NYSE">SPY</a>) inched 0.2% up to $559.98.</li>
<li>The&nbsp;SPDR Dow Jones Industrial Average&nbsp;(NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DIA#NYSE">DIA</a>) rose 0.7% to $410.96.</li>
<li>The tech-heavy&nbsp;Invesco QQQ Trust Series&nbsp;(NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/QQQ#NASDAQ">QQQ</a>)&nbsp;fell 0.2% to $480.71.</li>
<li>The&nbsp;iShares Russell 2000 ETF (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IWM#NYSE">IWM</a>) rose 0.6% to $197.89.</li>
<li>The&nbsp;Financials&nbsp;Select Sector SPDR Fund (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/XLF#NYSE">XLF</a>) outperformed, up 0.9%; the&nbsp;Communication Services&nbsp;Select Sector SPDR Fund&nbsp;(NYSE:<a class="ticker" href="https://www.benzinga.com/stock/XLC#NYSE">XLC</a>) lagged, down 0.8%.</li>
</ul>
<h3 class="wp-block-heading">Wednesday&#8217;s Stock Movers</h3>
Stocks reacting to earnings included:
<ul>
<li>Arista Networks Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/ANET#NYSE">ANET</a>) down 6.84%</li>
<li>Gen Digital Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/GEN#NASDAQ">GEN</a>) up 9.16%</li>
<li>Advanced Micro Devices Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AMD#NASDAQ">AMD</a>) up 0.89%</li>
<li>International Flavors &amp; Fragrances Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/IFF#NYSE">IFF</a>) down 6.09%</li>
<li>Electronic Arts Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/EA#NASDAQ">EA</a>) up 0.41%</li>
<li>Mosaic Co. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/MOS#NYSE">MOS</a>) up 3.58%</li>
<li>Corpay Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/CPAY#NYSE">CPAY</a>) down 1.80%</li>
<li>Wynn Resorts Ltd. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/WYNN#NASDAQ">WYNN</a>) up 0.56%</li>
<li>Jack Henry &amp; Associates Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/JKHY#NASDAQ">JKHY</a>) down 0.67%</li>
<li>Devon Energy Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DVN#NYSE">DVN</a>) down 0.16%</li>
<li>Super Micro Computer Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/SMCI#NASDAQ">SMCI</a>) down 6.04%</li>
<li>Coty Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/COTY#NYSE">COTY</a>) down 9.09%</li>
<li>Rivian Automotive Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/RIVN#NASDAQ">RIVN</a>) down 2.90%</li>
<li>The Walt Disney Company (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/DIS#NYSE">DIS</a>) up 11.46%</li>
<li>Uber Technologies, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/UBER#NYSE">UBER</a>) down 2.02%</li>
<li>Emerson Electric Co. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/EMR#NYSE">EMR</a>) up 2.72%</li>
<li>Johnson Controls International plc (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/JCI#NYSE">JCI</a>) up 1.52%</li>
<li>Vistra Corp. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/VST#NYSE">VST</a>) down 4.78%</li>
<li>Verisk Analytics, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/VRSK#NASDAQ">VRSK</a>) up 4.22%</li>
<li>Rockwell Automation, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/ROK#NYSE">ROK</a>) up 12.29%</li>
<li>Cheniere Energy Partners, L.P. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/CQP#NYSE">CQP</a>) down 0.82%</li>
<li>CDW Corporation (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CDW#NASDAQ">CDW</a>) up 6.90%</li>
<li>NiSource Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/NI#NYSE">NI</a>) up 3.13%</li>
</ul>
Stocks slated to report earnings after the close include Fortinet Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/FTNT#NASDAQ">FTNT</a>), Axon Enterprise Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/AAXN#NASDAQ">AAXN</a>), Corteva Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/CTVA#NYSE">CTVA</a>), Occidental Petroleum Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/OXY#NYSE">OXY</a>), Texas Pacific Land Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/TPL#NYSE">TPL</a>), Atmos Energy Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/ATO#NYSE">ATO</a>), Fidelity National Financial Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/FNF#NYSE">FNF</a>), and Western Gas Partners LP (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/WES#NYSE">WES</a>).
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Powell will be speaking at 2:30 p.m. ET. Watch below.
<figure class="wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"> 
<div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="&#x1f534;WATCH LIVE: FOMC Rate Decision &#x7C; Fed Chair Powell Press Conference &#x7C; May 7, 2025" width="500" height="281" src="https://www.youtube.com/embed/xpIaAwIGoIA?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
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Photo: Shutterstock

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Wall Street Mixed Ahead Of Fed Meeting, Alphabet Sinks: What's Driving Markets Wednesday?

Planet Fitness's (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLNT#NYSE">PLNT</a>) short percent of float has fallen 6.0% since its last report. The company recently reported that it has 5.65 million shares sold short, which is 7.68% of all regular shares that are available for trading. Based on its trading volume, it would take traders 4.58 days to cover their short positions on average.
<h3>Why Short Interest Matters</h3>
Short interest is the number of shares that have been sold short but have not yet been covered or closed out. <a href="https://www.benzinga.com/money/how-to-short-a-stock?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">Short selling</a> is when a trader sells shares of a company they do not own, with the hope that the price will fall. Traders make money from short selling if the price of the stock falls and they lose if it rises.
Short interest is important to track because it can act as an indicator of market sentiment towards a particular stock. An increase in short interest can signal that investors have become more bearish, while a decrease in short interest can signal they have become more bullish.
See Also: <a href="https://www.benzinga.com/short-interest?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">List of the most shorted stocks</a>
<h3>Planet Fitness Short Interest Graph (3 Months)</h3>
<img src="https://www.benzinga.com/files/images/story/2025/1745002866_0.png" alt="short_fig" />
As you can see from the chart above the percentage of shares that are sold short for Planet Fitness has declined since its last report. This does not mean that the stock is going to rise in the near-term but traders should be aware that less shares are being shorted.
<h3>Comparing Planet Fitness's Short Interest Against Its Peers</h3>
Peer comparison is a popular technique amongst analysts and investors for gauging how well a company is performing. A company's peer is another company that has similar characteristics to it, such as industry, size, age, and financial structure. You can find a company's peer group by reading its 10-K, proxy filing, or by doing your own similarity analysis.
According to <a href="https://www.benzinga.com/pro/">Benzinga Pro</a>, Planet Fitness's peer group average for short interest as a percentage of float is 15.01%, which means the company has less short interest than most of its peers.
Did you know that increasing short interest can actually be bullish for a stock? <a href="https://www.benzinga.com/money/how-to-make-money-on-a-short-squeeze?adType=benzinga-insights&amp;ad=short-interest&amp;campaign=wallstreetadvantage">This post by Benzinga Money explains how you can profit from it.</a>
This article was generated by Benzinga's automated content engine and was reviewed by an editor.

How Do Investors Really Feel About Planet Fitness?

On CNBC's &#8220;Mad Money Lightning Round,&#8221; Jim Cramer said no to Ardmore Shipping Corporation (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/ASC#NYSE">ASC</a>). &#8220;I don't like the situation because a lot of what is carried is <a href="https://www.benzinga.com/quote/ASC/earnings">tariffed,&#8221; he added</a>.
On Feb. 19, Ardmore Shipping posted better-than-expected earnings and sales results for its fourth quarter.
&#8220;It's a big international, and right now, big internationals are really frowned upon,&#8221; Cramer said when asked about 3M Company (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/MMM#NYSE">MMM</a>). &#8220;If you can own it through the cycle, again, I think it is a good situation.&#8221;
On Monday, Citigroup analyst Andrew Kaplowitz maintained 3M with a Neutral rating and lowered the price target from $152 to $142.
Cramer said Planet Fitness, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLNT#NYSE">PLNT</a>) is doing better than expected. &#8220;I think you have a winner.&#8221;
Guggenheim analyst John Heinbockel supported his view on Tuesday, maintaining Planet Fitness as a Buy and raising the price target from $105 to $110.
When asked about Powell Industries, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/POWL#NASDAQ">POWL</a>), he said, &#8220;If you're willing to hold on for the next cycle, it's fine. But I've got to tell you, it's considered to be a data center play, and people think that data centers are slowing down, and that's the case with Powell Industries too.&#8221;
On the earnings front, Powell Industries reported quarterly earnings of $2.86 per share on Feb. 6, beating the analyst consensus estimate of $2.61 per share. The company also reported quarterly sales of $241.43 million, beating the analyst consensus estimate of $232.62 million.
Price Action:
<ul>
<li>Ardmore Shipping shares fell 0.4% to settle at $8.92 on Monday.</li>
<li>Planet Fitness shares gained 0.1% to close at $97.59 during the session.</li>
<li>Powell Industries&#8217; shares fell 0.7% to settle at $171.97.</li>
<li>3M shares rose 0.1% to close at $136.01 on Monday.</li>
</ul>
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Photo: Shutterstock

Jim Cramer: Planet Fitness Is Doing Better Than Expected, Says No To This Industrial Stock

Guggenheim analyst John Heinbockel maintains Planet Fitness (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLNT#NYSE">PLNT</a>) with a Buy and raises the price target from $105 to $110.

Guggenheim Maintains Buy on Planet Fitness, Raises Price Target to $110

BofA Securities analyst Alexander Perry today writes about the prospects of wellness companies and how prioritizing healthy ways and increased wellness spending will bode for the companies&#8217; stocks.
Younger generations, particularly Gen Z and millennials, are embracing healthier lifestyles, boosting wellness stocks, said the analyst.
This shift is evident in rising spending on fitness, activity-based leisure, and wellness products. Key trends include a surge in gym memberships, with Bank of America data showing fitness-related spending at a 19-month high.
Additionally, leisure activities like pickleball are gaining popularity, and interest in healthy eating, recovery, and non-alcoholic beverages continues to grow, the analyst noted.
Bank of America card data shows fitness center spending rose 7% year-over-year in February, marking the highest increase in 19 months.
Also Read: <a target="_blank" href="https://www.benzinga.com/25/04/44589543/ford-trucks-hit-20-year-sales-high-as-ev-demand-climbs" rel="noreferrer noopener">Ford Q1 US Auto Sales Dip 1.3%: Details</a>
While all generations increased spending, Gen Z and millennials allocate a significantly higher portion of their budgets to fitness.
Gen Z households spend 2.8 times more than baby boomers on fitness, while millennials lead total spending, holding over 30% share. Higher-income consumers continue to drive this growth.
The wellness sector continues to gain traction, with healthy eating, recovery, and anti-aging trends driving growth. Non-alcoholic beer and seltzer spending has outpaced alcoholic alternatives by 28pts since 2021, while fitness club foot traffic has surpassed bars and pubs by 22pts.
Interest in cold plunges and red light therapy is rising, and pickleball participation has surged 46% year-over-year, reaching 20 million players, opined the analyst. The analyst&#8217;s top wellness picks are LTH, PLNT, &amp; SN.
The analyst raised the price forecast for Life Time Group Holdings Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/LTH#NYSE">LTH</a>) <a href="https://www.benzinga.com/quote/lth/analyst-ratings">to $45 from $40</a>, reflecting its pricing power and strong membership demand.
The company is strategically positioned to benefit from rising wellness trends, including the expansion of pickleball and cold plunge offerings.
Meanwhile, Planet Fitness Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLNT#NYSE">PLNT</a>) (<a href="https://www.benzinga.com/quote/plnt/analyst-ratings">$115 price forecast</a>) is seeing accelerated same-store sales in the first quarter.
SharkNinja, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/SN#NYSE">SN</a>) is expanding its product line with the launch of the CryoGlow red/blue light therapy mask, noted the analyst. SN (<a href="https://www.benzinga.com/quote/SN/analyst-ratings">$140 price forecast</a>) is the analyst&#8217;s top wellness discretionary products pick.
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Image via Shutterstock.

Health Care

General

As Wellness Spending Hits New Highs, Analyst Backs These Stocks

Top Wall Street analysts changed their outlook on these top names. For a complete view of all analyst rating changes, including upgrades and downgrades, please see our <a href="https://www.benzinga.com/analyst-stock-ratings">analyst ratings page</a>.
<ul>
<li>Susquehanna cut Saia, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/SAIA#NASDAQ">SAIA</a>) price target from $540 to $410. Susquehanna analyst Bascome Majors maintained a Neutral rating. Saia shares closed at $359.00 on Friday. S<a href="https://www.benzinga.com/quote/SAIA/analyst-ratings">ee how other analysts view this stoc</a>k.</li>
<li>UBS raised the price target for Agnico Eagle Mines Limited (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/AEM#NYSE">AEM</a>) from $100 to $110. UBS analyst Daniel Major downgraded the stock from Buy to Neutral. Agnico Eagle Mines shares closed at $107.36 on Friday. <a href="https://www.benzinga.com/quote/AEM/analyst-ratings">See how other analysts view this stock.</a></li>
<li>Stifel raised Target Hospitality Corp. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/TH#NASDAQ">TH</a>) price target from $5 to $7.5. Stifel analyst Stephen Gengaro maintained a Hold rating. Target Hospitality shares closed at $6.64 on Friday. <a href="https://www.benzinga.com/quote/TH/analyst-ratings">See how other analysts view this stock</a>.</li>
<li>Truist Securities cut the price target for CrowdStrike Holdings, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/CRWD#NASDAQ">CRWD</a>) from $460 to $450. Truist Securities analyst Joel Fishbein maintained a Buy rating. CrowdStrike shares closed at $357.11 on Friday. <a href="https://www.benzinga.com/quote/CRWD/analyst-ratings">See how other analysts view this stock.</a></li>
<li>BMO Capital raised slashed the price target for Planet Fitness, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLNT#NYSE">PLNT</a>) from $100 to $110. BMO Capital analyst Simeon Siegel maintained an Outperform rating. Planet Fitness shares closed at $96.22 on Friday. <a href="https://www.benzinga.com/quote/PLNT/analyst-ratings">See how other analysts view this stock.</a></li>
<li>BMO Capital raised Steel Dynamics, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/STLD#NASDAQ">STLD</a>) price target from $135 to $145. BMO Capital analyst Katja Jancic upgraded the stock from Market Perform to Outperform. Steel Dynamics shares settled at $123.47 on Friday. <a href="https://www.benzinga.com/quote/STLD/analyst-ratings">See how other analysts view this stock</a>.</li>
<li>Keefe, Bruyette &amp; Woods cut BILL Holdings, Inc. (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/BILL#NYSE">BILL</a>) price target from $77 to $54. Keefe, Bruyette &amp; Woods analyst Sanjay Sakhrani maintained a Market Perform rating. BILL Holdings shares closed at $46.25 on Friday. <a href="https://www.benzinga.com/quote/BILL/analyst-ratings">See how other analysts view this stock.</a></li>
<li>Stifel slashed Tesla, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/TSLA#NASDAQ">TSLA</a>) price target from $474 to $455. Stifel analyst Stephen Gengaro maintained a Buy rating. Tesla shares closed at $263.55 on Friday. &nbsp;<a href="https://www.benzinga.com/quote/TSLA/analyst-ratings">See how other analysts view this stock</a>.</li>
<li>HC Wainwright &amp; Co. raised the price target for Soleno Therapeutics, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/SLNO#NASDAQ">SLNO</a>) from $70 to $100. HC Wainwright &amp; Co. analyst Raghuram Selvaraju maintained a Buy rating. Soleno Therapeutics shares settled at $71.99 on Friday. <a href="https://www.benzinga.com/quote/SLNO/analyst-ratings">See how other analysts view this stock</a>.</li>
<li>Needham cut TechTarget, Inc. (NASDAQ:<a class="ticker" href="https://www.benzinga.com/stock/TTGT#NASDAQ">TTGT</a>) price target from $40 to $25. Needham analyst Joshua Reilly maintained a Buy rating. TechTarget shares closed at $14.30 on Friday. <a href="https://www.benzinga.com/quote/TTGT/analyst-ratings">See how other analysts view this stock</a>.</li>
</ul>
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Photo: Shutterstock

CRWD

SAIA

SLNO

STLD

TSLA

TTGT

Tesla To $455? Here Are 10 Top Analyst Forecasts For Monday

BMO Capital analyst Simeon Siegel maintains Planet Fitness (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLNT#NYSE">PLNT</a>) with a Outperform and raises the price target from $100 to $110.

BMO Capital Maintains Outperform on Planet Fitness, Raises Price Target to $110

Canaccord Genuity analyst Brian McNamara initiates coverage on Planet Fitness (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLNT#NYSE">PLNT</a>) with a Buy rating and announces Price Target of $120.

Initiation

Canaccord Genuity Initiates Coverage On Planet Fitness with Buy Rating, Announces Price Target of $120

Stifel analyst Chris O'Cull maintains Planet Fitness (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLNT#NYSE">PLNT</a>) with a Hold and lowers the price target from $90 to $82.

Stifel Maintains Hold on Planet Fitness, Lowers Price Target to $82

Macquarie analyst Paul Golding maintains Planet Fitness (NYSE:<a class="ticker" href="https://www.benzinga.com/stock/PLNT#NYSE">PLNT</a>) with a Neutral and lowers the price target from $99 to $95.

Macquarie Maintains Neutral on Planet Fitness, Lowers Price Target to $95

Press Releases

PLANET FITNESS, INC. ANNOUNCES UPCOMING CONFERENCE PARTICIPATION

Comments

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Notizie

PARTNER/COLLABORATORE

BENZINGA NEL MONDO